iWorld
Currently hits 1 lakh users as India goes all in on real-time social
MUMBAI: If social media has become a highlights reel, Currently is dragging India back into the moment. The country’s first real-time, activity-sharing social app has officially crossed 1,00,000 active users and 2,50,000 plus downloads, marking a breakout moment for a platform built on unfiltered, right-now connections. Cutting through the world of algorithms, filters and entertainment-led feeds, Currently shows users exactly what others are doing this second creating spontaneous interactions through camera-only, real-time moments that feel closer to life than any curated timeline.
Founder Mitesh Shethwala calls this proof of a shifting social appetite, “Crossing 1 lakh active users is not just a number, it’s proof that India is ready for a social app that actually makes people meet again. We are building India’s real-time people graph.” And the numbers underline that momentum. Currently logs 12,000 plus moments daily, with users sharing one moment every seven seconds, and 10,000 plus people visible live on the map every minute. Importantly, this surge wasn’t fuelled by paid pushes instead, the growth is powered by pure network effects, with “people inviting people” driving adoption across cities.
With its milestone user base in place, the app is now moving into an accelerated expansion phase, rolling out city-level launches in metros, Business Pages, QR check-ins, gamified features, creator rewards, and an AI-driven C-Rank visibility engine. Premium features and ad-backed monetisation are also on the roadmap as Currently positions itself as a new social layer built around immediacy rather than performance.
As India’s digital habits evolve, Currently seems to have tapped into a simple truth: the most compelling content isn’t polished, it’s present. And the country’s growing “now graph” might just be the start of a very real future for social media.