Account
Starcom worldwide wins Oriflame media duties worth Rs 100 million.
Indiantelevision.com and Spatial Access Solutions‘ newsletter — ‘Ad Accounts Action‘ — that will keep you abreast with all the creative and media accounts changing hands in the industry. Spatial Access Solutions (SAS) is India‘s first media audit firm and hence, has a keen eye on all movements in the space. ‘Ad Accounts Action‘ is brought to you once every fortnight. Given below is a listing of accounts that moved in the period 03 February 2011- 16 February 2011. |
Account name | Incumbent | New agency | Reported annual spends in Rs |
| Media | |||
| Oriflame [Cosmetic] | – | Starcom Worldwide [Delhi] | 100 million |
| Samsonite South – Asia | Karishma Initiative | Karishma Initiative | NA |
Creative | |||
| Eco-friendly Computech Solutions [ECS] | – | Triton Communications | 45 million |
| Fem Bleaches | – | Law & Kenneth | 200-220 million |
| Fem Handwash | |||
| Uveda | |||
| Saka | Law & Kenneth | ||
| Gulabari | – | Brand David | |
| Fem Hair Remover | Brand David | ||
| Oxybleach | Grey Worldwide | Grey Worldwide | |
| Oxylife | |||
| Key Hotels & Resorts | Quadrant Communications | 150 million | |
| Faber-Castell | |||
| Cinemax | |||
| Margo Soap | DraftFCB Ulka | Scarecrow Communications | NA |
| Sony Vaio | JWT [Delhi] | JWT [Delhi] | NA |
| Information compiled for period 3 Feb 2011- 16 Feb 2011 by Spatial Access Media Solutions, India‘s first Media Audit & Advisory. For information or clarifications email : info@spatialaccess.com, www.spatialaccess.com | |||