Ogilvy names Lyndsey Corona US CEO in a bid to sharpen growth

NEW YORK: Ogilvy has tapped Lyndsey Corona as chief executive officer for the United States, putting a seasoned growth driver in charge of its offices across New York, Chicago, Washington DC and California. She will oversee advertising, PR, social and influence, customer experience and consulting, while steering talent, client value and market expansion. Corona steps into the role on January 1 and will report to Laurent Ezekiel, global CEO of The Ogilvy Group. She will also serve as executive sponsor for the agency’s Verizon business.

Ezekiel said Lyndsey has an instinct for connecting with clients, absorbing the complexity of their challenges and mobilising multidisciplinary teams to produce ideas that push businesses forward. He described her as entrepreneurial, versatile and primed to deliver both client impact and agency growth.

Corona said the strength of Ogilvy lies in the integration of all creative disciplines under one roof, powered by top-tier talent. She added that she is eager to partner with Ezekiel and the US leadership to unlock the next phase of the agency’s journey.

Corona brings more than 20 years of experience across global networks, holding companies and startups. She joined WPP in January as global growth lead for the Verizon account. Before that she was president and partner at independent agency Slap Global, where she landed AOR wins with SeatGeek, Petco and Eastern Mountain Sports and doubled revenue year on year. Her leadership helped Slap secure Effies Global Independent Agency of the Year and Ad Age Small Agency of the Year for two consecutive years.

She previously served as chief growth officer at McCann North America, where she also helped launch McCann Entertainment. Her earlier career included senior roles at TBWA New York, where she led business development and global work for Pernod Ricard and McDonald’s, and supported wins across brands including Kahlua, Planters and GlaxoSmithKline. Corona has also helped relaunch several agency brands such as Forsman and Bodenfors US, The and Partnership North America and 215 McCann San Francisco. Over the years she has advised marquee brands including McDonald’s, Microsoft, General Mills, Pernod Ricard and Puma.

Her mandate is clear: lift the agency’s momentum, sharpen its creative-commercial engine and push Ogilvy’s US business into a faster lane.