Jeet Kumar joins Myntra as director of category management

BENGALURU: Jeet Kumar has taken charge as director – category management at Myntra, marking his latest move in a decade-long career spanning e-commerce, travel and consumer internet businesses.

Kumar brings deep expertise in category and product management, market research and go-to-market strategy. He joins Myntra from Amazon, where he served as category head for skin care, hair care and derma products for over five years, driving revenue optimisation and building high-performing teams. Prior to that, he led category functions at JetPrivilege and MakeMyTrip, overseeing hotels, flights and international hotel business, while also developing affiliate and push API products and onboarding global partners.

Kumar began his career as a project engineer at Wipro, followed by a stint as a business analyst at Redwood Algorithms and an internship at ONGC in strategy and HR. He holds a degree from the Faculty of Management Studies, University of Delhi, and is known for scaling businesses and teams from scratch with a sharp focus on revenue and growth.

At Myntra, Kumar will spearhead category strategy, revenue optimisation and product initiatives, aiming to strengthen the platform’s assortment and market presence in fashion and lifestyle categories.

From building hotel APIs to leading e-commerce categories, Kumar’s career is a blueprint for scaling businesses with precision, insight and speed.