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Shashwat Varma returns to BMW India as head of brand communication and media strategy
GURUGRAM: BMW India has welcomed back head of brand communication and media strategy, Shashwat Varma, who previously shaped the marque’s story in the country.
After a stint driving brand strategy and communication for global labels including Monkey Shoulder and Hendrick’s, Varma is set to craft fresh narratives for BMW in India. “Returning to a brand you admire is a rare alignment of passion and purpose. The road ahead is thrilling, and I’m excited to elevate BMW’s presence and deepen consumer connections,” said head of brand communication and media strategy, BMW India, Shashwat Varma.
Varma’s comeback signals a renewed push for BMW India as the company aims to consolidate its brand impact and media engagement in a fast-evolving automotive and luxury market.
With a team ready to accelerate campaigns and storytelling, Varma’s return promises high-octane strategies and memorable brand experiences.