Publicis Media names Atique Kazi CEO & Gautam Surath chief strategy officer

MUMBAI: Publicis Groupe India has unveiled a major leadership reshuffle, appointing Atique Kazi as chief executive officer of Performics India and elevating Gautam Surath to chief strategy & transformation officer. The moves mark a new chapter for the digital marketing agency.

Kazi brings over 20 years of expertise in digital media, technology, and data-driven marketing. Reporting to Lalatendu Das, CEO of Publicis Media South Asia, he will focus on driving programmatic excellence, platform-led solutions, and transformational client outcomes.

Surath, leading the newly formed strategy & transformation team, will strengthen capabilities across influence, data, analytics, search, commerce, programmatic, and martech, while supporting a smooth transition for Kazi.

Lalatendu Das said, “Atique’s vision and experience make him an outstanding addition. Gautam’s promotion strengthens our strategic capabilities. Together, they position Publicis Media India for accelerated growth and innovation.”

Surath added, “It has been a privilege to shape Performics India’s growth. In my new role, I aim to integrate media, data, AI, and commerce to drive client success and support Atique during his transition.”

Kazi commented, “Performics India stands at an exciting crossroads where data, technology, and creativity converge. I look forward to building solutions that are genuinely transformational for our clients and shaping the next chapter of our growth.”

With this leadership duo at the helm, Publicis Media India is poised to accelerate its digital journey, deepen client impact, and set new benchmarks in the rapidly evolving marketing landscape. The appointments signal both continuity and ambition, promising an exciting era ahead for the agency and its clients.