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Cleartrip hijacks your Google Calendar to stop you missing long weekends
MUMBAI: Long weekends are meant for escape. Instead, they slip by unnoticed, buried under emails and spreadsheets. Cleartrip has a fix: hack the very tool that schedules your drudgery.
The Indian online travel agent has launched its Long Weekend Tracker, an industry-first feature that maps every extended break in 2026 directly onto Google Calendar. The campaign promises to ambush travellers with reminders two to three weeks before each long weekend, turning hustle tools into holiday tools.
The logic is simple. Everyone romanticises long weekends, few plan for them. By integrating travel prompts into one of the world’s most-used productivity apps, Cleartrip plants itself at the exact moment intent forms. Calendar events include embedded links to flights, buses and hotels, letting users move from daydream to booking with a single tap.
“We want travel to stay on your mind all year, not just when leaves pile up or life becomes unbearable,” said Govind Bansal, head of marketing at Cleartrip. “Even if travellers forget, Cleartrip won’t, because we won’t let you escape a great escape from your daily routine.”
March 2026 has the most long weekends, making it prime season for getaways, whether short bus trips or longer international flights. By owning long weekends as a planning trigger, Cleartrip is betting it can shift behaviour from reactive to proactive, building consideration across its entire platform.
The tracker works in four steps: download Google Calendar, click Cleartrip’s link (https://cleartrip-web.app.
Cleartrip, acquired by Flipkart in 2021, recently emerged as India’s number two online travel agent. With the Long Weekend Tracker, it is positioning itself as the nudge that won’t shut up. Whether that proves helpful or annoying depends on how badly you need a holiday. Either way, your calendar now knows better than you do.