Bisleri named official hydration partner for Tata Mumbai Marathon 2026

MUMBAI: Bisleri is back on the road with Mumbai’s biggest run. The packaged drinking water major has renewed its role as official hydration partner for the 22nd edition of the Tata Mumbai Marathon 2026, strengthening its long-running association with India’s flagship distance-running event.

The partnership will see Bisleri roll out hydration support across the marathon route, with 20 hydration stations and four mist zones designed to keep runners cool and fuelled through the grind. The brand will also launch limited-edition bottles featuring Indian athletes Bhagirathi Bisht, Anish Thapa and Nirmaben Thakor, blending sport, inspiration and visibility on race day. Actor and fitness enthusiast Nikita Dutta is set to join the run, adding star power to the course.

Sustainability will run alongside stamina. Bisleri will set up three motivation zones focused on plastic reusability, install benches made from recycled plastic and deploy 90 plastic collection bins across the venue to support waste segregation and recycling.

“The Tata Mumbai Marathon captures the city’s relentless energy,” said Tushar Malhotra, director, sales and marketing at Bisleri International. “Hydration is central to endurance and performance. Our nine-year association with Procam Group and the marathon reflects our commitment to championing fitness, while celebrating elite Indian runners through limited-edition packs.”

Bisleri’s continued presence across sporting properties underscores its broader push to promote health, fitness and responsible consumption, particularly among young consumers.

As tens of thousands hit the streets, the message is clear: in a race powered by grit and sweat, hydration is not an accessory — it is the engine.