Ashish Sehgal takes charge as CEO of Times TV Network, sets sights on growth surge

NOIDA: Ashish Sehgal has stepped into a powerful new role as chief executive officer of Times TV Network and chief growth officer at Times Media & Entertainment, signalling fresh momentum for one of India’s most influential broadcast portfolios.

Sehgal said he is “honoured and thrilled” to begin the next chapter, and credited Vineet Jain and N Subramanian for backing him to drive the vision forward. His mandate is crystal clear: accelerate transformation, expand the news and entertainment footprint, and reinforce the network’s grip on market leadership.

A seasoned operator with more than three decades in revenue acceleration and media innovation, Sehgal has spent 14 years in leadership roles, including a high-impact tenure at Zee Entertainment Enterprises, where he most recently served as chief growth officer for broadcast and digital. He steered topline delivery across over 50 TV channels, ZEE5, global markets and brand partnerships—staking out bold bets on diversification and technology-led expansion.

Before Zee, he helped shape India’s television landscape at Star India through game-changing monetisation models behind Star Gold and Viva Pop Stars.

Earlier, he contributed to the launch of ESPN and Hallmark in India, and played a role in rolling out the country’s first FM radio channel with The Times Group.

Now, Sehgal’s track record returns home to the group where he once helped rewrite media playbooks. Expect sharper strategy, faster execution, and the kind of ambition that sends competitors scrambling to keep up. The game gets louder from here.