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Bollywood takes IPL head on

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MUMBAI: Bollywood is refusing to take evasive action from the mighty attack of the Indian Premier League (IPL). Having learnt the hard way with films falling right, left and centre in the last four seasons of the IPL, Bollywood has decided to take the most popular and extensive annual cricketing event head on by releasing 24 films.

Of the 24, ten are big-ticket films from banners like Viacom 18, Reliance Motion Pictures, Yash Raj Films, UTV Spot Boy, Nadiadwala Grandsons and Ram Gopal Varma’s RGV Films.

The first film released on 5 April is Sajid Nadiadwala’s Housefull 2. This is to be followed by Kumar Mangat and Viacom 18’s Bittoo Boss (13 April), Life Ki Toh Lag Gayi and John Abraham’s Vicky Donor (20 April), Venus Records and Tapes’ Priyadarshan-directed Tezz (27 April), Mukesh Bhatt’s Jannat 2 (4 May), BVG Films, DAR Motion Pictures and Reliance Entertainment’s Karisma Kapur-starrer Dangerous Ishq (11 May) and Ram Gopal Varma’s Department, YRF’s Ishaqzaade and UTV Spotboy and Anurag Kashyap’s Love Suv Te Chicken Khurana (all on 18 May).


Opines UTV Motion Pictures CEO Siddharth Roy Kapoor, “The IPL has now become a regular part of the annual calendar and producers and distributors have realised that movie releases and cricket can co-exist since audiences watching cricket don’t stop going to cinema. Hence, we are seeing many big-ticket releases during the IPL. The general opinion is that if a film is good, it will run despite the IPL happening concurrently.”

Last year the only big-ticket films to release during the IPL were Dum Maro Dum and Thank You. Incidentally, both proved duds at the box office while a string of smaller productions like Shor In The City, Chalo Dilli, I Am, Love Ka The End, Ragini MMS, Stanley Ka Dabba and Pyar Ka Punchnama managed to find a release window during the IPL.

Industry officials expect the first quarter of this fiscal to be better in terms of revenue than the previous year due to a stronger lineup of films.

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Explains producer Mukesh Bhatt, “The IPL has lost its shine. Now we are confident to take it head on. After lying low for four years in
a row, Bollywood has decided to release many ‘A’ ticket films. Both cricket and films are a religion in India. People who are aficionados of cricket will see the IPL while those who love films will definitely go to see a film. All said and done, our revenue during the IPL tournament is poised for a big jump.”

Will not the IPL harm his upcoming film Jannat 2? “When IPL came for the first time, we were not afraid to release our film Jannat, then why should we be afraid this time? We are sure that our film will captivate the audience. We will storm the theatres, whatever be the match. Jannat 2 will prove to be a match-winning venture,” he says.


Exhibitors are also unanimous with the view that the IPL can‘t scare away big movies from releasing. Says Cinemax India CEO Sunil Punjabi, “April to June has traditionally been the best movie months till IPL hit us. This is the period that is large on entertainment time since kids and teens have holidays. Last year we saw a shift in cinema consumption trends. This year too, it is going to be the same. This shift in consumption is showing signs of the movie market maturing to take on any challenge.”

So will IPL matches be screened in multiplexes? “The screening rights of IPL are being held back by the BCCI. Hence, like last year, there won‘t be screenings in multiplexes unless the rights are released,” avers Punjabi.

It is not just Bollywood but also foreign films like James Cameron‘s Titanic (3D), Men in Black-3 and The Avengers that are opening up their release pipeline during the IPL.

“Bollywood has realised that it can‘t stay shut for 45 days in a year without the release of big movies. They will have to bat along with the IPL and prove that they can score even in a tough wicket. That is why we are seeing more number of big releases this year,” says a media analyst.

Film producers, however, are weary of releasing their big-ticket movies during crunch matches. Which is why Yash Raj Films has decided to release Ishaqzaade, a story about love brewing in a small town burning with hatred, on 11 May and not a week later as was originally planned.

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“With Ferrari ki Sawaari moving to a later date and the IPL crunch matches kicking in from 18 May, this shift will give Ishaqzaade a better window for release,” YRF says. Vidhu Vinod Chopra‘s Ferrari Ki Sawaari was to release on 11 May but has been delayed.

“These kind of shuffles and strategies will take place, but the bigger truth is that Bollywood has woken up to the challenge,” says the head of a film production company who did not want his name to be revealed.

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Boney Kapoor acquires remake rights of Tamil political satire Thalaivar Thambi Thalaimaiyil

Strong word-of-mouth turns Pongal satire into remake pick

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MUMBAI: A Pongal release, a village satire and a theatre visit in Coimbatore have turned into Boney Kapoor’s latest acquisition. The producer has secured the remake rights to the Tamil political satire Thalaivar Thambi Thalaimaiyil (TTT), a film that has been enjoying a strong theatrical run powered by word-of-mouth and praise for its sharp, rooted writing.

Set in a rural milieu, the story follows a panchayat leader thrown into disarray when a wedding and a funeral land on the same day. What unfolds is a swirl of satire and humour that skewers local politics, power games, bruised egos and family tensions, all anchored in the textures of everyday village life.

Kapoor first encountered the film earlier this year while in Coimbatore for the Celebrity Cricket League. With time to spare, he caught a screening at a local theatre. That viewing proved decisive. According to sources, the narrative style, performances and the film’s balance of political commentary and comedy caught his attention.

Interest quickly turned into intent. Kapoor reached out to the producers soon after to explore a remake. Talks gathered pace over the following weeks and came to a head last Friday at the film’s success party in Chennai, where Kapoor joined the celebrations and continued negotiations with the makers.

By the end of the evening, the deal was sealed, with Kapoor formally acquiring the remake rights.

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For an industry constantly mining regional cinema for the next crossover story, the move is telling. A small-town satire with local flavour has found a national backer. And if Kapoor’s instincts hold, a tale born in one village may soon echo far beyond it.

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Fans take centre stage as Zee Cine awards turns the spotlight around

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MUMBAI: When the applause gets louder than the dialogue, you know the fans have taken over. That was the unmistakable mood as Zee formally announced the Zee Cine Awards 2026, flipping the script to celebrate not just cinema’s stars, but the people who cheer them on the loudest.

The 24th edition of the awards marks a fresh chapter in Zee’s long-standing relationship with Hindi cinema, anchored in its fan-first philosophy, Fantertainment. This year’s theme, ‘Yeh Pal Hai Fans Ka’, reinforces a simple idea: cinema’s most powerful moments are shaped as much by audiences as by actors on screen. Presented by Maruti Suzuki, the awards aim to turn fandom into the main event.

The announcement, held in Mumbai, was anything but a routine press conference. Bollywood stars Akshay Kumar, Tamannaah Bhatia, Jacqueline Fernandez, Sonam Bajwa, Aparshakti Khurana, composer Mithoon and singer Palak Muchhal joined fans to kick off the celebrations, turning the launch into a high-voltage, participative spectacle.

Staying true to the theme, fans didn’t just watch the announcement, they drove it. Akshay Kumar took the lead, pulling fellow stars on stage and energising the room, before the unveiling of a live LED Fan Meter. Powered purely by audience cheers, the rising meter culminated in the reveal of the Zee Cine Awards 2026 ground event date, announced in unison with fans, blurring the line between performer and spectator.

The momentum continued as Tamannaah Bhatia, Jacqueline Fernandez, Sonam Bajwa and Aparshakti Khurana recreated iconic hook steps, joined by Mithoon and Palak Muchhal for music-led interactions. Games, spontaneous performances and playful banter kept the focus firmly on shared moments, underscoring the evolving bond between cinema and its audience.

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Beyond the launch, the awards will roll out as a multi-platform journey across television, digital, print and fan-led experiences. The aim is sustained engagement from the first announcement to awards night cementing fandom as a cultural force rather than a footnote.

Commenting on the milestone edition Zee head of advertisement revenue, broadcast & digital Laxmi Shetty said the 24th Zee Cine Awards continue to draw strength from the network’s omni-channel ecosystem, reflecting how audiences consume content today across TV, digital and social platforms. She noted that long-standing brand associations, including Maruti Suzuki’s three-year partnership and support from brands such as Hell Energy, underline the platform’s scale, trust and cultural relevance.

As Zee Cine Awards 2026 gathers pace, one thing is clear: this year, the loudest cheers won’t just echo in the auditorium, they’ll shape the show itself.

 

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Prime Video to stream Don’t Be Shy, produced by Alia Bhatt

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MUMBAI: Prime Video has found its next feel-good original, and it comes with a healthy dose of heart, humour and youthful chaos. The streaming platform has announced Don’t Be Shy, a coming-of-age romantic comedy produced by Alia Bhatt and Shaheen Bhatt under their banner, Eternal Sunshine Productions.

Written and directed by Sreeti Mukerji, the film follows Shyamili ‘Shy’ Das, a 20-year-old who believes her life is neatly mapped out until it suddenly is not. What follows is a relatable tumble through friendship, love and the awkward art of growing up, when plans unravel and certainty gives way to self-discovery.

The project is co-produced by Grishma Shah and Vikesh Bhutani, with music composed by Ram Sampath, adding to the film’s promise of warmth and energy. Prime Video describes the story as light-hearted yet emotionally grounded, with a strong female-led narrative at its core.

Prime Video India director and head of originals Nikhil Madhok, said the platform was delighted to collaborate with Eternal Sunshine on a story that blends sincerity with humour. He noted that the film’s fresh writing, earnest characters and infectious music make it an easy, engaging watch for audiences well beyond its young adult setting.

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For Alia Bhatt, Don’t Be Shy reflects the kind of storytelling Eternal Sunshine set out to champion. She said the film stood out for its honesty, its coming-of-age perspective and Mukerji’s passion, which she felt was deeply woven into the narrative. Bhatt also praised Prime Video for supporting distinctive voices and bold creative choices.

With its breezy tone and familiar emotional beats, Don’t Be Shy aims to charm viewers whether they are rom-com regulars or simply in the mood for a warm, unpretentious story about life refusing to stick to the plan.

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