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MUMBAI: Swiggy is tightening its execution engine, and it has picked a familiar strategy hand to do it. The on-demand major has appointed Vijay Bandhiya as...
MUMBAI: The news didn’t come via a grand press conference or a glitzy televised special. In true Arijit fashion, low key and deeply personal, the announcement...
MUMBAI: India’s next generation of business leaders has decided that experience can be overrated and age is just another metric to beat. The Avendus Wealth –...
MUMBAI: Protein is no longer just pumping iron, it’s quietly powering everyday India. As eating habits shift towards mindful, goal-driven nutrition, Teinpro has entered the health...
NEW DELHI: India’s quick-commerce boom just hit a speed bump. After a month of quiet arm-twisting by union labour minister Mansukh Mandaviya, the country’s biggest delivery...
MUMBAI: Tejas Chaudhari has taken on a new challenge at Unilever, moving into the role of lead – quick commerce, where speed, scale and sharp execution...
NATIONAL: As the dust settles on 2025, India’s television news industry resembles a gilded cage—grand in its architecture, yet increasingly confined by the shifting economics of...
MUMBAI: When tempers flare, Bingo! Mad Angles is suggesting a crunch instead of a comeback. Staying true to its irreverent “har problem ka mmmmmad solution” philosophy,...
MUMBAI: Vipin Kapooria has resigned as chief financial officer of quick commerce firm Blinkit after just about a year in the role and is set to return...
BENGALURU: Zepto has joined India’s IPO queue, filing confidential papers for a stock market listing as the country’s quick-commerce arms race shifts up a gear. The...
NEW DELHI: Zepto is welcoming 2026 with a celebration that promises to be anything but predictable. Following the buzz around The Great Indian Fake Shaadi, the...
MUMBAI: From backroom code to front-line growth engine, Hector has moved out of beta and into the big leagues. Wondrlab’s proprietary commerce-media platform now powers growth...
MUMBAI: 2025 looked like a year in which nothing really happened. No seismic cultural wave, no creative renaissance, no industry-defining moment. Yet beneath that deceptive stillness,...
MUMBAI: EcoSoul Home, the brand known for sustainable household essentials, has taken a green leap into India’s quick commerce ecosystem. Its products are now available on...
MUMBAI: If impulse had an address, it would now be India’s quick commerce cart. With nearly two-thirds of all online grocery orders coming from the rapid-delivery...
INDIA: Quick commerce has muscled its way into India’s shopping habits, powering 45 per cent of festive purchases this year as consumers shift from planned buys...
MUMBAI: Amazon Prime Video rolled out an unusually extensive marketing push for The Family Man Season 3, using a clutch of seamless integrations across television, digital...
MUMBAI: India’s advertisers are pouring between Rs 12,000 crore and Rs 22,000 crore into digital video platforms. They’re getting precious little bang for their buck. A...
MUMBAI: It had all the trimmings of a big, fat Delhi wedding glittering lehengas, baraatis doing bhangra like their lives depended on it, fairy lights dripping...
MUMBAI: Who says you need a bride and groom to have a big fat Indian wedding? Zepto just proved otherwise with its Great Indian Fake Shaadi,...
MUMBAI: Looks like this Diwali, Indians didn’t just light up their homes, they swiped their way to sparkle too. A new survey by Paisabazaar reveals that...
MUMBAI: As homes glitter with lamps and families celebrate prosperity, Manipal Cigna Health Insurance has unveiled its festive campaign, ‘Health Insurance Jiske Paas, Lakshmi Maa Karein...
MUMBAI: Looks like this Diwali, men are finally unburdening their pockets! Zouk, the proudly Indian and vegan lifestyle brand, has rolled out a witty festive campaign...
MUMBAI: Talk about a festive face-lift! Furr, the premium grooming brand from Peesafe, has rolled out its DVC campaign Get ready with Furr, helping everyone achieve...
MUMBAI: Who knew adding a nutrition drink to your online cart could spark a singalong? Zydus Wellness has brought back the legendary ‘I am a Complan...
MUMBAI: When it comes to India’s shopping habits, “add to cart” is now often followed by “arrives in 10 minutes” and Google is making sure brands...
MUMBAI: Zepto is betting that Indians want their paracetamol as fast as their groceries. On 7 August Aadit Palicha, chief executive of the quick-commerce firm, announced...
MUMBAI: Guess who’s checking you out before you even check out? Zepto is flipping the quick commerce script with a powerful new upgrade to its brand...
MUMBAI: The streets of Mumbai are heating up, and it is not because of the weather. It’s the billboards in the city turning heads, garnering attention,...
MUMBAI: The Trade Desk has zipped into a game-changing partnership with quick commerce darling Zepto, unlocking fresh firepower for advertisers hungry for precision, scale, and results....
MUMBAI: From mandi mayhem to farm-fresh flair, Zepto’s shaking up the supply chain. Zepto co-founder and CEO Aadit Palicha has revealed how the quick commerce player...
MUMBAI: India’s fast-paced quick commerce giant Zepto has joined forces with Truecaller to tighten the screws on secure, contextual communication across its high-velocity operations. The partnership,...
MUMBAI: Polycab India has flicked the switch on a zippy new distribution channel—Zepto. The electricals heavyweight is now delivering its energy-efficient ceiling fans straight to urban...
MUMBAI: Continental Coffee, best known for its hot brews, is diving headfirst into chilled territory with the launch of Continental This lemon iced tea premix—marking its...
MUMBAI: Who needs a fairy godmother when your new kurta shows up in 10 minutes flat? In a move that fuses style with speed, Libas has...
MUMBAI: Ever searched for “appraisal” and been served peanuts? Or typed “Prashant” only to get croissants? On Zepto, it wasn’t just a glitch, it became a...
MUMBAI: Forget flowers and chocolates this Mother’s Day, Ugaoo is going off the beaten path and straight into your living room with leafy love and a...
MUMBAI: VIP Clothing, one of India’s top innerwear brands, is getting snug in the quick-commerce space by launching its premium range on Zepto. Shoppers can now...
MUMBAI: Crack open a cold one with no rules attached. Coolberg, India’s favourite non-alcoholic beer brand, is shaking up the beverage aisle and the status quo...
MUMBAI: Clovia, has partnered with quick-commerce giant Zepto to offer 10-minute doorstep delivery in over 18 cities across India. Consumers in cities including Mumbai, Delhi-NCR, Bengaluru,...
MUMBAI: Dailyobjects has teamed up with Zepto to make its premium tech accessories available for ultra-fast deliveries. To mark this milestone, Dailyobjects has launched a witty...
MUMBAI: Last night, at precisely 9 pm, Zepto turned social media upside down with a cheeky new TVC that had people convinced they’d cracked the code...
MUMBAI: Zepto is calling the shots in the quick commerce game—literally! The fastest-growing delivery platform in India is now bringing smartphones straight to users’ doorsteps, expanding...
MUMBAI: Remember the days of long checkout queues, last-minute cash crunches, and the dreaded ‘No change, sir’ at the cashier? Well, those relics of the past...
MUMBAI: Media professional Sneha Udyawar with over eight years of experience in marketing and advertising, has joined Marico as commercial marketing manager. With expertise spanning media...
MUMBAI: What did India order online in 2024? At what time did they get shopping happy? Were there any quirky or weird things they ordered? ...
MUMBAI: Imagine rushing to a wedding and realising your shoes don’t match your outfit. With time running out, a quick solution is all you need. With...
Mumbai: Audio entertainment leader Pocket FM has entered the viral saga of Zepto and Shaadi.com with its own storytelling flair, delivering a clever and hard-hitting carousel...
Mumbai: Zepto a growing consumer internet brand renowned for its quick delivery promise, has joined hands with Park+, a one-stop shop for all car care products,...
MUMBAI: You’ve got to hand it to the outdoor medium. It allows for great advertising, sometimes even cheeky messaging. Take a look at how each of...
