Tag: Zee

  • Zee is India’s most attractive media brand: MAB 2015

    Zee is India’s most attractive media brand: MAB 2015

    BENGALURU: Dr Subhash Chandra’s Zee has been ranked no 1 in the media category in Blue Lotus Communications’ Most Attractive Brands 2015 Report (MAB 2015) by the TRA (formerly Trust Research Advisory), which was released recently. 

     

    Zee also ranks no 1 in the Media TV category with MAB rank of 209, out of the 1000 listed brands. The Times of India (TOI) too found a place far behind at 704, which is ranked fourth in the Media-Print category.

     

    Further, among the Hindi GECs Zee is placed first followed by Star Plus with a MAB 2015 rank of 273. Colors is at no 3 within the category with a MAB 2015 rank of 312.

     

    As per the MAB 2015 report, the print media segment is headed by – DNA, which again is a brand that has a Zee (Essel) connect. DNA with an overall MAB 2015 rank of 468 was followed by Mid-Day with a MAB 2015 rank of 512. Dainaik Bhaskar ranked at 670, followed by TOI.

     
    English News channel from the Times Network – Times Now helmed by Arnab Goswami is conspicuous with its absence in the top 1000 brands. In the Hindi News category, ABP News is placed first with a MAB 2015 rank of 349, Zee News with a rank of 498 and Aaj Tak with a rank of 564. BBC with a MAB 2015 rank of 20 finds a place in Media –TV category, while CNN IBN (Media TV category rank 25) finds a place among the top 25 in the same category with a MAB 2015 rank of 972.
      

    The Radio industry is represented by the big three in the Top 1000: 92.7 Big FM takes the lead with a MAB rank of 607, Radio Mirchi 98.3 FM is placed second in the category with a MAB rank of 652, whereas Red FM 93.5 took the third spot in the category with a MAB rank of 760.

     

    The MAB 2015 was released as an attempt to bring the world of brand communications in India to a measurable matrix. The second in its series, the 2015 report is the result of comprehensive primary research conducted on the proprietary 36-traits of Attractiveness Quotient of TRA (formerly known as Trust Research Advisory) says TRA CEO N Chandramouli.  

  • Zee strengthens 10.30 pm slot with new romantic drama ‘Lajwanti’

    Zee strengthens 10.30 pm slot with new romantic drama ‘Lajwanti’

    NEW DELHI: As September draws to a close, Zee TV will be looking at packing a punch in the prime time programming slot by introducing two new shows at 10 pm and 10.30 pm. The channel has readied a new show called Lajwanti in the 10.30 pm time slot from 28 September. As was reported earlier by Indiantelevision.com, the channel will be re-jigging its prime time programming slot from 21 September with the launch of Ye Vaada Raha in the 10 pm slot.

     

    The romantic drama woven around Partition – Lajwanti will be aired from Monday – Friday. What’s more, the channel has set aside approximately eight to ten per cent of the budget to market the series across all platforms.

     

    In conversation with Indiantelevision.com, Zee TV business head Pradeep Hejmadi said that the channel had begun active marketing through social media of all its programmes.

     

    Lajwanti is based on a short story by the eminent writer Rajendra Singh Bedi, which has been turned into an entire series. The series has been produced by Bedi’s granddaughter Ila Bedi on her own screenplay based on the short story and co-produced with her brothers Manik and Rajat, both of whom are cinema and television artistes. While Manik is acting in the series, Rajat will help in the production. The Bedis had earlier produced Hitler Didi for Zee TV.

     

    When asked as to how she had converted a short story into a series, Ila said that she had attempted to “read between the lines” of what her grandfather had intended to convey in his short story and that had given her enough material for the series. She had originally begun working in the screenplay for a film but then settled for the TV series.

     

    Ila later told this website that she would do her best to avoid the gimmicks normally used in popular soaps of unnecessary loud music or freezing or whitening of faces etc. She said she had a photo of her grandfather just over the table where she works, and she is reninded everyday that she has to ensure she has to live up to ensure his dignity.

     

    Interestingly, the series is being launched in the month, which marks the birth centenary of Rajinder Singh Bedi, born on 1 September, 1915.

     

    The seriesalso stars debutante Ankita Sharma and Sid Makkar.

     

    Bedi was an eminent Urdu writer known for writing the screenplay for filmmakers like Bimal Roy and Hrishikesh Mukherjee, and his own stories like Ek Chaddar Maili Si and Dastak were made into films. Bedi’s son Narinder Bedi also directed several Bollywood films.

  • TAM week 35: Sab only gainer as other Hindi GECs see a dip

    TAM week 35: Sab only gainer as other Hindi GECs see a dip

    MUMBAI: In week 35 of TAM Media Research ratings, Hindi general entertainment channel (GEC) Sab was the only gainer in the genre. Other Hindi GECs including Star Plus, Colors, Zee TV, Sony and others witnessed a dip in the ratings.

     

    This is the third week wherein Star Plus witnessed a fall in ratings, scoring 211 GRPs, as against the 236 GRPs it bagged in week 34. However, the channel maintained its top slot. Colors with 208 GRPs stands at the second slot. The channel in week 34 had recorded 221 GRPs.

     

    In the third slot, Zee TV witnessed a marginal decrease. The channel recorded 148 GRPs in week 35 as against 156 GRPs in week 34.

     

    Sab, at the fourth spot, was the only gainer in week 35 and garnered 130 GRPs in comparison to week 34 where the channel recorded 127 GRPs.

     

    Life OK secured fifth position with 116 GRPs in week 35, while Sony Entertainment Television and &TV managed to hold the sixth and seventh position with 101 GRPs and 56 GRPs respectively.

     

    Amongst the top five shows for the week were Zee TV’s Kumkum Bhaygya that secured the fist position with 3.8 TVRs followed by Colors’ Meri Aashiqui Tum Se Hi with 3.7 TVRs in second slot. The channels’ another prime time show Swaragini grabbed the third spot with 3.63 TVRs.  In fourth position was Star Plus’ Ye Hai Mohabbatein which registered 3.28 TVRs while Colors’ Sasural Simar Ka managed to grab the fifth berth with 3.11 TVRs.          

  • Essel to back Jazbaa’s robust release with aggressive promotions

    Essel to back Jazbaa’s robust release with aggressive promotions

    MUMBAI: Gone are the days when an all India release of a movie used to make headlines for robust distribution. Gradually Bollywood has emerged as a global affair not only for the Indian diaspora but also for the vernacular audience. 

     

    Essel Vision is leaving no stone unturned to ensure an enhanced reach for its upcoming Hindi movie Jazbaa. With multilingual audio and simulcast release across the globe, Essel has plans of garnishing the movie in an exquisite manner.  

     

    Speaking to Indiantelevision.com, Essel Vision Productions business head Akash Chawla says, “This is the first time an Indian movie will have a simulcast release in the Middle East with an Arabic dub. We are also looking to have a dubbed release for Spanish and English market alongside Hindi release for the Indian diaspora.”

     

    Digital will spearhead the promotional and marketing strategy for the movie. “The promotional strategies will be backed by Zee all through. Zee has a huge bouquet of channels and we will be promoting the movie across all of them in both international and Indian markets,” he adds.

     

    There will be a mega trailer launch on the sets of Dance India Dance, which will reach out to mass. In the US, the producers plan to launch a promotional tour on 17 September, 2015. A series of activities are also on the cards for the premiere of the movie, which is scheduled on 9 October, 2015.

     

    MSM Motion Pictures’ recently produced Piku showed how brand integration can be a substantial source of revenue for producers. When queried if Jazbaa will also have brands integrated in the movie, Chawla says, “There are a few brands that are subtly placed in the movie but we kept the number as low as possible because we did not want interrupt viewers. I don’t think brand integration is yet a substantial source of revenue when it comes to movies.”

     

    Essel Group took the decision of fully entering into film production with Jazbaa after tasting success with Lunchbox and D-Day as co-producers. The movie, which stars Aishwarya Rai Bachchan and Irrfan Khan, is directed by Sanjay Gupta. The movie tells the story of an advocate who is stuck between professional life and motherhood.

     

    Chawla is optimistic about the movie’s success globally. “We will have as robust release as possible and rest will depend on audience,” he says.

  • Zee breaks ground in NYC with nature cure and ayurvedic wellness center

    Zee breaks ground in NYC with nature cure and ayurvedic wellness center

    MUMBAI: In the presence of key political officials and more than 200 VIPs from the local community of upstate New York, Essel Group and Zee chairman Subhash Chandra led the foundation of a first-of-its-kind Nature Cure/Ayurvedic wellness center. 

    The creators are hopeful that apart from promoting health and wellness, this initiative will also be very instrumental in creating more job opportunities and overall economic development for the community at large. 

     

    While addressing the large assembly of dignitaries, Chandra expressed his pride in spreading the energy and spirit of yoga. “We have learned the harmony and wonders of this spiritual discipline, and with June 21st being recognized internationally for one of India’s gifts, it is the perfect day to break ground on our new Center. It will bring peace, harmony, jobs and a boost to the economy of this region,” he said, adding, “It is a beautiful act of nurturing the divinity within you. I strongly believe that it is a gift to all of us, and it is essential that we work towards making it a mass movement globally. I am confident that the International Yoga Day which Narendra Modi has initiated will have a strong impact on humanity.”

    The company has so far invested $18 million and has committed $100 million dollar as planned for the first phase to turn the legendary Kutsher’s Country Club (Dirty Dancing fame) into a 260,000 square foot Nature Cure/Ayurvedic Wellness Center. This initiative is part of Chandra’s  total commitment to invest $250 million on the five pillars of wellness. 

  • Digital fallout: DTH cos set to lose, broadcasters poised to reap benefits

    Digital fallout: DTH cos set to lose, broadcasters poised to reap benefits

    MUMBAI: Change is constant and change is good…. however, it seems like change isn’t good for all. While the proliferation of digital platforms giving an impetus to online videos, will turn out to be a boon for broadcasters, direct to home (DTH) operators however, are set to lose out.

     

    According to a research report by Bank of America-Merrill Lynch, just like in the West, online video content will disrupt India’s Pay TV market. While broadcasters will benefit because of ad supported content monetisation, DTH players will suffer because of pressure on ARPUs. Moreover DTH companies are also poised to lose most as the price-sensitive Indian consumers will refrain from paying premium for content on live television when they have online alternatives.

     

    Broadcasters are well placed to monetise content on digital platforms as it only increases the opportunities. As a result, ad revenues are expected to improve following a pick up in economy. The report states that broadcasters will be able to improve their content monetisation through increased ad revenues and better declaration of subs in a digitised environment.

     

    For DTH companies, despite digitisation delay, there will be improvements in the average revenue per user (ARPU) driven by the following factors: 1) HD channel penetration increase; 2) Differential tariff hikes; and 3) MSOs hiking tariffs to maintain profitability – offering DTH players more headroom to raise tariffs.

     

    Creating a scenario comprising Zee TV (broadcaster) and Dish TV (DTH), Bank of America-Merrill Lynch’s analysis suggests that the overall risks are skewed to the upside for broadcaster Zee and to the downside for DTH operator Dish TV.

     

    According to the report, Zee has underperformed the markets by eight per cent year-to-date (YTD) on concerns about the loss in market share due to channel fragmentation and investments in new channels. “Post the share-price underperformance, we see the risk-reward as favourable since, in our view, the market is now factoring in all the risks, but not giving full benefits of strong ad growth, monetisation of new content and digitisation benefits,” the report states.

     

    Factoring in the positives for Dish TV, the report says that though digitisation is inevitable, the expectations on timelines are optimistic and complete benefits of digitisation will be seen only by FY2020-21. However, over the next 12 months, ARPU improvements are expected due to: 1) MSOs hiking tariffs to maintain margins; 2) Increased penetration of HD channels; and 3) Differential price hikes in urban areas. “However, Dish TV has outperformed the market by 65 per cent YTD, and we see most of the positives are priced in,” says the report.

     

    The upside of digitisation will be gradual. Citing risks and benefits of digitisation, the report says that it sees the risk of distributors (MSOs and DTH players) not realising the full potential of digitisation as the pace of roll out is slower than what the market is anticipating. Moreover, by the time the full benefits of digitisation are realised, the new-age video disruptors, internet-enabled smart devices like mobile, TV and PC will start eating into the revenues of Pay TV and MSOs like they have done in the West. Additionally, though phase-I and II of digitisation is complete, the expected benefits have not flowed to the players because of issues like MSOs/LCOs tussle and absence of customer billing. “There has been some progress on resolving the issues but it has been slow. These problems will only increase with roll out in phase-III and IV areas,” the report states.

     

    In the next few years, the Indian media sector is expected to evolve as digitisation gradually picks up, fragmentation of channels increases and all companies (broadcasters, DTH and MSOs) evolve their business models in face of online content proliferation.

     

    Positive on broadcasters: Content still the king

     

    According to the report, companies like Zee will benefit from an improvement in ad growth (led by GDP uptake) and expect to benefit from content fragmentation as it is one of the better companies leveraging this trend. “Over time, as traffic will shift to smart devices, we expect consumption of video content to increase. This presents increasing opportunities for broadcasters to monetise content. With improving economic activities, digitisation rollout and pressure on distributors’ P&L, we expect both advertisement and subscription revenues of broadcasters to increase. On the other hand, we believe that given the reluctance of Indian consumers to pay for online consumption, content on smart devices (smartphones, PCs, tablets) will be monetised primarily through advertisements,” the report states.

     

    DTH: Digitisation is gradual; ARPU improvement to flow in

     

    Despite slow digitisation, companies like Dish TV are likely to improve their ARPUs and EBITDA margins over next 12-18 months. The ARPU improvement will be led by the following factors: 1) MSOs facing some pressure from broadcasters to hike tariffs allowing DTH operators to follow them; 2) Increased penetration of HD channels; and 3) Players like Dish TV implementing differential pricing across cities to improve realisations and monetising on its “Zing” offering.

     

    MSOs: Broadband push is the next big story

     

    With the ongoing tussle between MSOs and LCOs, the full benefits of digitisation will come gradually for MSOs. As a result, MSOs are likely to focus on other revenue streams like broadband subs. According to checks carried out by Bank of American-Merrill Lynch, there’s increasing focus by MSOs to improve their broadband coverage, which would help cross-sell services overtime and have direct control over subs. The major MSOs have already started experimenting with high-speed broadband in high-density urban areas, and slowly they will start rolling out in Tier-2 and Tier-3 cities.

     

    Key risks:

     

    1) Economy not picking up: Any slower-than-expected economic uptake may lead to material downgrades to our consensus ad revenue numbers for Zee. 

     

    2) LCOs/MSOs tussle unable to reach a solution: Continued tussle between LCO and MSO (LCOs are unwilling to share consumer details with MSOs in order to guard their turf) will impact ARPU improvements for the sector. 

     

    3) Rise in piracy: With the proliferation of online content and new mediums of consumption, we may see a rise in piracy. In such a scenario, it will impact the entire industry negatively as it would be difficult to monetise the content effectively.

  • ‘ISL and I-League will complement, not threaten each other:’ AIFF’s Kushal Das

    ‘ISL and I-League will complement, not threaten each other:’ AIFF’s Kushal Das

    MUMBAI: The Rs 700 crore deal between All India Football Federation (AIFF) and IMG-Reliance, signed after the contract termination between AIFF and Zee Sport, gave IMG-Reliance the opportunity of kick-starting a new football league in India namely the Indian Super League (ISL).

     

    The 15-year deal between AIFF and IMG-Reliance signed in 2010 will subsequently conclude in 2025. The deal gave IMG-Reliance exclusive commercial rights to sponsorship, advertising, broadcasting, merchandising, video, franchising, and rights to create a new football league.

     

    Naysayers termed the emergence of ISL as a threat to traditional I-League but Television Audience Measurement (TAM) ratings for the 2014 -15 season sang a completely different tune.

     

    I-League, which was telecast on Zee’s Ten Sports and Ten Action, garnered 79 TVTs in 2014-15 season which is 13 per cent more than 70 TVTs of the 2013-14 season. In terms of TVRs, the league registered 11 per cent growth in the current seasons.

     

    Speaking exclusively to Indiantelevision.com AIFF general secretary Kushal Das says, “I-League’s growth this year is really encouraging and it proves what I have always been saying that both ISL and I-League will complement each other and there is no chance of one posing threat over other. This year the growth has been because of various reasons. Infrastructure played a vital role, quality of matches were good and the players wanted to leave a mark so that they could have a bigger opportunity and that’s where ISL helped. Overall, it has been a very positive year for the League.”

     

    The conclusion of 2014-15 season also marked an end to the 10 year broadcasting deal with Ten Sports. The league had no advertiser on board in the current season. When asked if the network will bid again for the asset Ten Sports CEO Rajesh Sethi says, “I-League is an organised mechanism, which reflects the national interest. In England we have English Premier League and this edition of I-League has been a major encouragement. The interest level was high, we witnessed 20000 attendance in the final and football is more widespread across the nation now. So it’s no longer Bengal, Kerela and Goa… it’s all over the country. ISL at a macro level has increased the pie of football and all these factors make I-League an interesting prospect. Hence we will be of course going for it and see how things are.”

     

    Football viewership in India was descending at a brisk pace till ISL came into picture. While in 2012 it was 137 GVTs, in 2013 it dropped to 127 GVTs. However, the emergence of ISL in 2014 heaped it up to a mammoth 215 GVTs, which is only second to cricket. Not only GVTs, in terms of cumulative reach, football in India reached to mammoth 637 million viewers, which forced advertisers to pay attention to the sport.

     

    “The only way for football in India is upwards. The sport will witness a 360 degree growth. After the success of ISL, advertisers are looking at the sport with a different vision. I don’t know if I–League singlehandedly can turn out to be a highly revenue generating asset for broadcaster but overall if bundled properly, it may turn out to be an interesting prospect. However, having said that I feel that football will witness a holistic growth,” asserts a senior media planning expert.

     

    It now remains to be seen which channel becomes the screen for I-League and if both the leagues can ensure prosperity at the same time. Overall after the 1950s, it’s the first time that football is becoming a prime force in the sports fraternity.

  • Zee beefs up OTT strategy; launches original digital content

    Zee beefs up OTT strategy; launches original digital content

    MUMBAI: At a time when multiple companies are putting their might behind pumping up their over-the-top (OTT) offerings like Hotstar, ErosNow, Sony Liv and HOOQ amongst others, Zee Entertainment Enterprises Ltd (Zeel) is not one to sit back. Putting the money where their mouth is, Zee is upping the ante in by launching original digital content for its OTT and digital platforms.

     

    In order to offer content anywhere and at any time, Zeel has got its entire digital ecosystem – Zee Digital Convergence (ZDC) – and its content studio – Essel Vision Productions – to design and introduce an instrumental musical show -#LifeIsMusic.

     

    Starting 15 June, the seven-week series will be available on its OTT platform DittoTV and digital platform www.lifeismusic.in.

     

    Original content (both long and short) has emerged as a new form of storytelling in the digital space as millennials continue to alter their entertainment consumption habits. Banking on this very same learning, Zeel has now got into producing original content for its digital platform. #LifeIsMusic celebrates world music and highlights the true value of musicians who are experts in the instrumental genre.

     

    The multi-platform instrumental reality series will be available for audiences all over the globe and will showcase the value of instrumental music in a holistic manner – across a variety of popular and melodious music genres.

     

    #LifeIsMusic will feature regular upload of unplugged original music compositions every Monday and Friday for a duration of seven weeks. The show has three renowned maestros on its panel – Louiz Banks (the Godfather of Indian Jazz and Grammy Award nominee), Taufiq Qureshi (ace percussionist) and Purbayan Chaterjee (one of the leading young Sitar players of India) mentoring budding professional musicians. Each maestro will form a band of four musicians each of whom specialize in different instruments – like percussions, rhythm guitars, bass guitar, sitar, sarod, flute etc.

     

    The show will be promoted across all the major websites including zeetv.comzeenews.comindia.comdnaindia.combollywoodlife.comdittotv.com amongst others.

     

    Over the past few months, the video on demand (VoD) industry has been witnessing major activity as these platforms have become an extra content delivery arm for major entertainment business houses. While earlier the VoD platforms were used as a source for archival content, the new players are bending the rules. In order to gain eyeballs, the players are not only making original content, but also premiering movies and songs.

     

    Zee Digital Convergence CEO Debashish Ghosh said, “#LifeIsMusic is a clutter-breaking original concept with a goal to inspire passion, unleash creativity and realize dreams in a digital era of free downloads. We are confident that the series will soon become a favourite destination for all music lovers – especially when you want to experience quality music never heard before. This exclusive series aims to engage, educate and entertain the youth about the variety and possibilities that exist with instrumental music. It will reach out to around 50 million viewers, making it a truly global multi-screen phenomenon! The platform also seeks to encourage aspiring musicians to showcase their talent to global audiences – and demonstrate their skill and creativity transparently to global music talent scouts.”

     

    Essel Vision business head Akash Chawla added, “Zee has always set new benchmarks with innovative content across platforms and as its content studio, With today’s evolving online world, producing #LifeIsMusic series is in sync with our aim to design content that empowers talent to achieve their creative visions across all mediums.”    

  • FY-2105: Dish TV in black; adds 1.5 million subscribers

    FY-2105: Dish TV in black; adds 1.5 million subscribers

    BENGALURU: Last quarter (Q3-2015, quarter ended 31 December, 2015), India’s largest DTH operator, Dish TV Limited had reported a lower loss at just Rs 2.87 crore as compared to double-digit crore loss numbers in the previous or like-to-like quarters.

     

    However that is now a thing of the past as the company has reported a standalone net profit after tax (PAT) of Rs 35.01 crore in Q4-2015 and a standalone PAT of Rs 1.01 crore in FY-2015 as compared to a standalone loss of Rs 154.21 crore in FY-2014.

     

    This probably makes Dish TV the first among listed DTH companies in the country to report a profit after tax as opposed to the operating profits reported by a segment of the other goliaths for whom DTH services is just another small segment. Dish TV’s consolidated PAT for FY-2015 was Rs 3.14 crore as against a consolidated loss of Rs 157.61 crore in FY-2104.

     

    Note: 100,00,000 = 100 Lakh = 1 crore = 10 million

     

    The company also added 1.5 million net subscribers in FY-2015 and closed the year with a subscriber base of 12.9 million. With the addition of 4.04 lakh subscribers in Q4-2015, Dish TV maintained the tempo it had set in the previous quarter (Q3-2105) by adding a slightly higher number of subscribers at 4.16 lakhs.

     

    Dish TV also reported higher average revenue per user (ARPU) of Rs 179 in Q4-2014 as against Rs 177 in Q3-2015 (1.13 per cent increase in ARPU). In Q4-2014, the company had added 2.26 lakh net subscribers and its annual ARPU was Rs 170 (Q4-2105 ARPU increased 5.3 per cent as compared to Q4-2014).

     

    Dish TV chairman Subhash Chandra said, “The DTH sector is a direct beneficiary of a positive consumer sentiment. Dish TV achieved a strong, sector leading, subscriber growth of 1.5 million net subscribers during the year. Fiscal 2015 also saw Dish TV swing to net profit, a first for any DTH company in India. Through this milestone to the next and thereafter, Dish TV remains committed to outperform the industry growth rate and create shareholder value while continuing to entertain its subscribers with rich content and compelling value added services using updated modes of delivery.”

     

    Dish TV managing director Jawahar Goel added, “During the quarter, we garnered net subscribers that were almost equal to the numbers during the festival quarter of October – December 2014. While Zing gained ground in Phase 3 and 4 markets, high definition (HD) driven sports offerings were the mainstay, in Rest of India, during the Cricket World Cup 2015.”

     

    Let us look at the other numbers reported by Dish TV:

     

    Dish TV’s standalone and consolidated net Total Income from Operations (TIO) in FY-2016 at Rs 2781.64 crore was 10.9 per cent more than the Rs 2508.97 crore in FY-2014. Standalone TIO in Q4-

     

    2015 at Rs 754.72 crore grew 18.5 per cent as compared to the Rs 636.91 crore in the corresponding year ago quarter and was 10.3 per cent more than the Rs 684.26 crore in Q3-2015.

     

    As mentioned above, net profit for Q4-2015 was Rs 35.01 crore as against a loss of Rs 149.05 crore in Q4-2014 and a loss of Rs 2.87 crore in the immediate trailing quarter.

     

    The company’s EBIDTA in FY-2015 increased 17.5 per cent to Rs 733.1 crore as compared to the Rs 624 crore in FY-2014. EBIDTA in Q4-2015 at Rs 221.9 crore was a whopping 72.1 per cent more than the Rs 128.9 crore in Q4-2014 and 16.1 per cent more than the Rs 191.2 crore in the preceding quarter.

     

    The company’s total expenditure (TE) in FY-2015 increased 8.7 per cent to Rs 2048.5 crore as compared to the Rs 1884.9 crore in the previous year. TE in the current quarter increased 4.9 per cent to Rs 532.8 crore as compared to the Rs 508 crore in the corresponding year ago quarter and was 1.9 per cent more than the Rs 522.7 crore in Q3-2015.

     

    Programming, content/other costs (programming) in FY-2015 increased 2.9 per cent to Rs 800.75 crore from Rs 778.44 crore in FY-2014. Programming cost in Q4-2015 at Rs 207.63 crore was three per cent more than the Rs 201.57 crore in Q4-2014 and 4.4 per cent more than the Rs 1988.86 crore in Q3-2015.

     

    License Fees in FY-2015 increased 10.5 per cent to Rs 288.83 crore from Rs 261.38 crore in the previous year. Dish TV paid 16.7 per cent higher license fees in Q4-2015 at Rs 78.17 crore as compared to the Rs 66.98 crore in Q4-2014 and 5.1 per cent more than the Rs 74.35 crore in Q3-2015.

     

    Advertisement expense in Q4-2015 at Rs 11.5 crore was 10.6 per cent more than the Rs 10.4 crore in Q4-2014, but declined 7.3 per cent from Rs 12.4 crore in Q3-2015.

     

    Consolidated Employee Benefit Expense (EBE) in FY-2015 increased 14.1 per cent to Rs 101.75 crore as compared to Rs 89.16 crore in FY-2014. EBE in Q4-2015 at Rs 25.71 crore was 17.6 per cent more the Rs 21.02 crore in Q4-2014 and was 4.3 per cent lower than the Rs 25.83 crore in Q3-2015.

     

    Summing up Dish TV’s performance, Goel said, “Fiscal 2015 was a satisfying year. Our single-minded devotion to being the leader in the DTH industry along with uncompromised financial discipline enabled us to reach the net profitability milestone much ahead of our peers. With cost line items under control, the resultant EBITDA for the quarter increased by a strong 72.1 per cent y-o-y. EBITDA margin improved to 29.4 per cent. PAT of Rs 35.01 crore resulted in Free Cash Flow (FCF) of Rs 70.2 crore for the quarter. Churn for the quarter was maintained at 0.7 per cent per month.”

     

    Click here to read the financial statement  

  • Kyoorius unveils debut line up for Melt 2015

    Kyoorius unveils debut line up for Melt 2015

    MUMBAI: Kyoorius has unveiled the event line up its two day festival Melt 2015.

     

    Kyoorius founder and CEO Rajesh Kejriwal said, “With Melt 2015, we’re pioneering an exciting new model where our partners co-curate content with us. Together, we have created opportunities to learn and interact in myriad ways, always keeping our partners’ brand goals and vision in mind. Melt 2015 is a chance for them to showcase what they do best.”

     

    As the knowledge partner, GroupM will empower the event with international speakers, workshops and seminars. GroupM agencies will also showcase new technology in advertising at ‘FutureReady’ in the Hall of Knowledge. Participants of Melt can expect to see the Loop Room by Mindshare, Moribus- the Behavioral Economics Lab by Maxus, great global work by Mediacom and MECFresh by MEC Global.

     

    The festival has a packed schedule of events including conferences, seminars, workshops, showcases, exhibitions and installations catering to a variety of audiences and disciplines.

     

    On 21 May, the HT Osmosis Conference will offer insights into advertising as it exists today and a glimpse into what it could be in the future. Speakers include Chris Sanderson (Future Laboratory), Daniele Fiandaca (Creative Social), Bo Hellberg (Brave and HeyHuman) and Hugh Macleod (Gaping Void). It will be followed by a IAA debate where industry stalwarts will battle it out on whether mobile has taken over TV as the default screen for viewer. Other events for the day include a series of seminars with consumers titled Kinetic Future Citizens.

     

    Zee MindSpace on 22 May will host a stimulating conference for industry leaders to discuss, debate and reflect on issues and challenges facing the industry. Speakers include Sir Martin Sorrell (WPP), Tom Goodwin (Havas Media), Adam Ostrow (Mashable) and Joshua Black (GroupM).

     

    The second day also features THiNK BARC India, a seminar developed by Broadcast Audience Research Council of India that will have global industry leaders presenting key insights into measuring content consumption.

     

    Delegates can get a first hand experience of augmented reality with Happy Finish global chairman Stuart Waplington and go behind the lens with him to create stunning 360-degree visual experiences on screen. A host of augmented and virtual reality tools will also be on display at Nehru Centre during the festival.

     

    YouTube will take over the Hall of Vision at Nehru Centre with a series of presentations hosted by YouTube India’s Satya Raghavan along with a select group of YouTube creators, who will go in-depth into developing a successful YouTube strategy for brands and creators. The seminar also gives room for delegates to sign up for a one-on-one consultation with a YouTube expert on how to develop compelling online content.

     

    Other events and discussions include invite-only workshop for brand managers explores mobile-first branding.

     

    Madhouse India will host a Mobile Masterclass with marketing consultant Tomi Ahonen. Hands-on workshops on branding and idea generation by D&AD Trainers Bo Hellberg of Brave and HeyHuman, and Alex Lampe of A+B Studio will also be held.

     

    Hyper Island Master Class speaker Daniele Fiandaca will lead two workshops discussing the most disruptive trends in digital and the challenges that the changing nature of work holds for modern creatives

     

    The festival will also have The Other Bookstore display its extensive collection of design and advertising books and publications.