Tag: Zee TV

  • Star Plus leads in urban+ rural; Zee Anmol in rural markets: BARC

    Star Plus leads in urban+ rural; Zee Anmol in rural markets: BARC

    MUMBAI:  Star Plus and Zee Anmol remained the undisputed leaders in Hindi general entertainment channels (GECs) genre in urban and rural Hindi-speaking market, according to Broadcast Audience Research Council (BARC)’s all India data of week 36.

    Urban +Rural (HSM)

    Star Plus continued as the undisputed leader in the general entertainment channel genre with 743856 Impressions (000s) followed by Zee TV on second slot and registered 578775 Impressions (000s) and  Colors on third with 576900 Impressions (000s).

    Zee Anmol stood on number four with 485943 Impressions (000s). Star Utsav bagged the fifth position with 434673 Impressions (000s) and Life OK grabbed the sixth spot with 412379 Impressions (000s), respectively.

    Sony Pictures Network’s three channels retain their position this week. Its free-to-air channel Sony Pal stood at number seven with 382183 Impressions (000s) followed by Sony Entertainment Television on the eighth position with 381091 Impressions (000s) and Sab TV on the ninth recorded 368837 Impressions (000s). Rishtey at the 10th level registered 339335 Impressions (000s).

    Rural HSM

    Zee Anmol retains its leadership position in week 36 with Jodha Akbar, Bandini and Kasam Hai Tujhe Aa Abhi Ja grabbing top three slots with 375864 Impressions (000s) followed by Star Utsav at second position with 333119 Impressions (000s) and Sony Pal on the third spot with 285311 Impressions (000s). Rishtey grabbed fourth position with 254813 Impressions (000s).

    Zee TV fell to number five with 253179 Impressions (000s).  Star Plus bagged the sixth spot this week with 245241 Impressions (000s) followed by Colors at number seven with 183869 Impressions (000s). Life OK stood at the eighth position with 142869 Impressions (000s) followed by Sony Entertainment at the ninth place with 115165 Impressions (000s) while Sab TV at 10th spot garnered 100309 Impressions (000s).

     

  • Star Plus leads in urban+ rural; Zee Anmol in rural markets: BARC

    Star Plus leads in urban+ rural; Zee Anmol in rural markets: BARC

    MUMBAI:  Star Plus and Zee Anmol remained the undisputed leaders in Hindi general entertainment channels (GECs) genre in urban and rural Hindi-speaking market, according to Broadcast Audience Research Council (BARC)’s all India data of week 36.

    Urban +Rural (HSM)

    Star Plus continued as the undisputed leader in the general entertainment channel genre with 743856 Impressions (000s) followed by Zee TV on second slot and registered 578775 Impressions (000s) and  Colors on third with 576900 Impressions (000s).

    Zee Anmol stood on number four with 485943 Impressions (000s). Star Utsav bagged the fifth position with 434673 Impressions (000s) and Life OK grabbed the sixth spot with 412379 Impressions (000s), respectively.

    Sony Pictures Network’s three channels retain their position this week. Its free-to-air channel Sony Pal stood at number seven with 382183 Impressions (000s) followed by Sony Entertainment Television on the eighth position with 381091 Impressions (000s) and Sab TV on the ninth recorded 368837 Impressions (000s). Rishtey at the 10th level registered 339335 Impressions (000s).

    Rural HSM

    Zee Anmol retains its leadership position in week 36 with Jodha Akbar, Bandini and Kasam Hai Tujhe Aa Abhi Ja grabbing top three slots with 375864 Impressions (000s) followed by Star Utsav at second position with 333119 Impressions (000s) and Sony Pal on the third spot with 285311 Impressions (000s). Rishtey grabbed fourth position with 254813 Impressions (000s).

    Zee TV fell to number five with 253179 Impressions (000s).  Star Plus bagged the sixth spot this week with 245241 Impressions (000s) followed by Colors at number seven with 183869 Impressions (000s). Life OK stood at the eighth position with 142869 Impressions (000s) followed by Sony Entertainment at the ninth place with 115165 Impressions (000s) while Sab TV at 10th spot garnered 100309 Impressions (000s).

     

  • Zeel hires Unilever’s Punit Misra to head domestic broadcast business

    Zeel hires Unilever’s Punit Misra to head domestic broadcast business

    MUMBAI: The Essel group owned Zee Entertainment Enterprises Limited (ZEEL) has filled the missing peg on its leadership roster: the CEO of its domestic broadcast business.

    Come 1 October 2016, former Hindustan Unilever Ltd (HUL) senior executive and careerist Punit Misra will be stepping into those shoes at India’s leading media and entertainment major and will be directly reporting to ZEEL MD and CEO Punit Goenka.

    In recent times, ZEEL has been strengthening its senior management team to help it achieve its ambitious targets.

    Last year, it brought in family member and Punit’s younger brother and technopreneur Amit Goenka to head its international broadcast business.

    Earlier this year, it spun off its broadcast network sales into another company called Zee Unimedia which is headed by COO Ashish Sehgal.

    Misra, the new senior joinee, has had a long association with HUL and was last serving as as executive director & vice president – customer development. His responsibilities included heading sales. He joined HUL as a management trainee in 1996.

    Since then, he has worked in leadership roles across customer development, brand building, brand development and general management within HUL, as well as in the global customer development team of Unilever.

    He was also the member of the management Committee at HUL. As head of sales of the largest FMCG company in India, he was responsible for the performance of HUL sales team – driving delivery of profitable and competitive top line growth for the organization.

    Misra is an Electrical Engineering graduate from Indian Institute of Technology, Roorkee (formerly University of Roorkee) and has a PGDBM in Finance and Marketing from XLRI, Jamshedpur.

  • Zeel hires Unilever’s Punit Misra to head domestic broadcast business

    Zeel hires Unilever’s Punit Misra to head domestic broadcast business

    MUMBAI: The Essel group owned Zee Entertainment Enterprises Limited (ZEEL) has filled the missing peg on its leadership roster: the CEO of its domestic broadcast business.

    Come 1 October 2016, former Hindustan Unilever Ltd (HUL) senior executive and careerist Punit Misra will be stepping into those shoes at India’s leading media and entertainment major and will be directly reporting to ZEEL MD and CEO Punit Goenka.

    In recent times, ZEEL has been strengthening its senior management team to help it achieve its ambitious targets.

    Last year, it brought in family member and Punit’s younger brother and technopreneur Amit Goenka to head its international broadcast business.

    Earlier this year, it spun off its broadcast network sales into another company called Zee Unimedia which is headed by COO Ashish Sehgal.

    Misra, the new senior joinee, has had a long association with HUL and was last serving as as executive director & vice president – customer development. His responsibilities included heading sales. He joined HUL as a management trainee in 1996.

    Since then, he has worked in leadership roles across customer development, brand building, brand development and general management within HUL, as well as in the global customer development team of Unilever.

    He was also the member of the management Committee at HUL. As head of sales of the largest FMCG company in India, he was responsible for the performance of HUL sales team – driving delivery of profitable and competitive top line growth for the organization.

    Misra is an Electrical Engineering graduate from Indian Institute of Technology, Roorkee (formerly University of Roorkee) and has a PGDBM in Finance and Marketing from XLRI, Jamshedpur.

  • Madhuri Dixit new face of Intex Washing Machine, features in TVC

    Madhuri Dixit new face of Intex Washing Machine, features in TVC

    New Delhi: Recently signed brand ambassador Bollywood actress Madhuri Dixit has featured in the first television commercial for the Fully-Automatic Washing Machine of Intex Technologies. The 20-seconds TVC will be broadcast pan-India across all major GECs, news channels and regional broadcasts.

    Keeping in line with the company’s business strategy, the month long On-Air TVC will cover the Hindi heartland featuring in more than 25 key TV channels like Star Plus, Colors, Zee TV, Sony, Aaj Tak, Zee News etc. The regional outreach includes Southern and Western Indian market. The campaign will also feature in major women magazines and shown in cinema halls covering more than 30 cities.

    Intex Technologies Director Keshav Bansal said: “We are delighted to have Madhuri Dixit as the brand ambassador and the new TVC for our fully-automatic washing machine targets women who want smart washing in less time. Intex has always received phenomenal response for its products and we are confident with Madhuri endorsing our innovative product, it would further enhance our consumer connect.”

    Intex had recently signed film actress Madhuri Dixit as its brand ambassador for Refrigerators and Washing Machines for a period of two years, and she will be seen in the company’s TV commercials besides being the face of the company for a series of brand promotions and activations.

    Intex has been present in the washing machine segment since 2014 with a range of semi-automatic machines and washers. It has now added the all new fully automatic top-loading washing machine to its portfolio.

    The fully automatic model with 6.2 kg capacity has varied features that ensure superior performance with high quality. The unique Magic Filter ensures all lint inside the tub is captured for top quality filtering to deliver consistently effective cleaning results. The machine also comes with the Delay Start feature that helps in setting the delay start time from 1 hour to 24 hours. Washing machine has 10 pre-set programs to enable different types of washing requirements.

  • Madhuri Dixit new face of Intex Washing Machine, features in TVC

    Madhuri Dixit new face of Intex Washing Machine, features in TVC

    New Delhi: Recently signed brand ambassador Bollywood actress Madhuri Dixit has featured in the first television commercial for the Fully-Automatic Washing Machine of Intex Technologies. The 20-seconds TVC will be broadcast pan-India across all major GECs, news channels and regional broadcasts.

    Keeping in line with the company’s business strategy, the month long On-Air TVC will cover the Hindi heartland featuring in more than 25 key TV channels like Star Plus, Colors, Zee TV, Sony, Aaj Tak, Zee News etc. The regional outreach includes Southern and Western Indian market. The campaign will also feature in major women magazines and shown in cinema halls covering more than 30 cities.

    Intex Technologies Director Keshav Bansal said: “We are delighted to have Madhuri Dixit as the brand ambassador and the new TVC for our fully-automatic washing machine targets women who want smart washing in less time. Intex has always received phenomenal response for its products and we are confident with Madhuri endorsing our innovative product, it would further enhance our consumer connect.”

    Intex had recently signed film actress Madhuri Dixit as its brand ambassador for Refrigerators and Washing Machines for a period of two years, and she will be seen in the company’s TV commercials besides being the face of the company for a series of brand promotions and activations.

    Intex has been present in the washing machine segment since 2014 with a range of semi-automatic machines and washers. It has now added the all new fully automatic top-loading washing machine to its portfolio.

    The fully automatic model with 6.2 kg capacity has varied features that ensure superior performance with high quality. The unique Magic Filter ensures all lint inside the tub is captured for top quality filtering to deliver consistently effective cleaning results. The machine also comes with the Delay Start feature that helps in setting the delay start time from 1 hour to 24 hours. Washing machine has 10 pre-set programs to enable different types of washing requirements.

  • ItzCash gets bullish on DTH, cable, movie and mobile bookings

    ItzCash gets bullish on DTH, cable, movie and mobile bookings

    MUMBAI: Essel group company and digital payments facilitator ItzCash generates around 20 per cent to 22 per cent of its Rs 3,000 crore business from satellite cable / DTH recharge by subscribers for Dish TV. Now the company has set itself a scorching growth target of 42 per cent per annum as it bids to notch up business worth Rs 5,000 crore by 2018.

    It is banking on the rapid growth in pay TV subscriptions, its new strategic partnerships with India’s largest online ticketing entertainment brand Bookmyshow, mobile bookings and Zee TV group’s on the go OTT platform dittoTV to help it get to that target.

    BookMyShow has added a new Cash Top-Up feature to its ‘MyWallet’ to make it even easier for everyone to transact on the app or website. The partnership allows users to recharge their MyWallet by paying cash at the nearest ItzCash World outlet. While in its partnership with dittoTV, the company aims to capitalise on its offline network to offer revolutionary Rs 20 easy-recharge for monthly subscription.

    Says ItzCash chief growth officer Bhavik Vasa, “Our partnership with BookMyShow and dittoTV will benefit the larger sections of the society while enhancing customer experience. While with these tie-ups, our partners will leverage our deep entrenched retail network, we plan to aggressively build on our customer base in the online entertainment industry.”

    ItzCash has a presence across various segments serving 35 million consumers having 110 million accounts and over 75,000 franchisees branded as “ItzCash World” in 3000 plus cities and towns.

    To be fair, the company has been growing at 40 per cent per annum year on year in the entertainment sector. And that’s what’s making Vasa that much more confident.

    Says he: “ India is fast becoming a digital country and will soon be the world’s second largest market with 650 million internet users and 520 million smart phone users by 2020 as per a recent Google-BGC Digital Payments report. The food and entertainment sector tops the list of adoption and growth of digital payments.”

    Adds BookmyShow vice-president business intelligence and marketing Marzdi Kalianiwala: “At BookMyShow, we believe in customising our offerings to address the needs of our consumers. While acceptance for online payments is on the rise, a significant set of users still remain to be apprehensive about it, either due to lack of proper internet infrastructure facilities or security concerns, which prevents them from actively using BookMyShow to meet their entertainment demands. By introducing Cash Top-Up to our ‘MyWallet’, we are eliminating these barriers and extending our services to those who prefer cash as their preferred mode of payment. We are delighted to partner with ItzCash, which will enable users book tickets on the BMS app and website without having to use their credit/debit cards or net banking.”

  • ItzCash gets bullish on DTH, cable, movie and mobile bookings

    ItzCash gets bullish on DTH, cable, movie and mobile bookings

    MUMBAI: Essel group company and digital payments facilitator ItzCash generates around 20 per cent to 22 per cent of its Rs 3,000 crore business from satellite cable / DTH recharge by subscribers for Dish TV. Now the company has set itself a scorching growth target of 42 per cent per annum as it bids to notch up business worth Rs 5,000 crore by 2018.

    It is banking on the rapid growth in pay TV subscriptions, its new strategic partnerships with India’s largest online ticketing entertainment brand Bookmyshow, mobile bookings and Zee TV group’s on the go OTT platform dittoTV to help it get to that target.

    BookMyShow has added a new Cash Top-Up feature to its ‘MyWallet’ to make it even easier for everyone to transact on the app or website. The partnership allows users to recharge their MyWallet by paying cash at the nearest ItzCash World outlet. While in its partnership with dittoTV, the company aims to capitalise on its offline network to offer revolutionary Rs 20 easy-recharge for monthly subscription.

    Says ItzCash chief growth officer Bhavik Vasa, “Our partnership with BookMyShow and dittoTV will benefit the larger sections of the society while enhancing customer experience. While with these tie-ups, our partners will leverage our deep entrenched retail network, we plan to aggressively build on our customer base in the online entertainment industry.”

    ItzCash has a presence across various segments serving 35 million consumers having 110 million accounts and over 75,000 franchisees branded as “ItzCash World” in 3000 plus cities and towns.

    To be fair, the company has been growing at 40 per cent per annum year on year in the entertainment sector. And that’s what’s making Vasa that much more confident.

    Says he: “ India is fast becoming a digital country and will soon be the world’s second largest market with 650 million internet users and 520 million smart phone users by 2020 as per a recent Google-BGC Digital Payments report. The food and entertainment sector tops the list of adoption and growth of digital payments.”

    Adds BookmyShow vice-president business intelligence and marketing Marzdi Kalianiwala: “At BookMyShow, we believe in customising our offerings to address the needs of our consumers. While acceptance for online payments is on the rise, a significant set of users still remain to be apprehensive about it, either due to lack of proper internet infrastructure facilities or security concerns, which prevents them from actively using BookMyShow to meet their entertainment demands. By introducing Cash Top-Up to our ‘MyWallet’, we are eliminating these barriers and extending our services to those who prefer cash as their preferred mode of payment. We are delighted to partner with ItzCash, which will enable users book tickets on the BMS app and website without having to use their credit/debit cards or net banking.”

  • Zee Media launches global English news channel Wion

    Zee Media launches global English news channel Wion

    MUMBAI: It is pretty significant that Zee TV group promoter Subhash Chandra used 15 August, India’s 70th Independence Day to launch Zee Media’s global English news channel World is One News (WION) on TV screens. Wion launched as a free to air satellite service in 37 countries and is available in India on Dish TV (#605), Reliance (#459), Tata Sky (#628), Siti – Mumbai (#419) Delhi (#419 ) Bangalore (#319) Indore (#419) Kolkata (#430) and on Den Supreme Mumbai (#371) Kolkata (#371).

    Chandra has for long been advocating that the world needs to see south Asia, and more specifically India, through a pair of local unfiltered glasses, not colored by Western or any other perspective. He had announced last year that Zee Media would launch WION and had appointed a former CNN and CNBC journalist Rohit Gandhi to head the news channel as its editor in chief.

    For the past couple of months, it has been putting out news on various online platforms, right from YouTube to Facebook and has been focused on presenting global news developments from a south Asian perspective.

    Said Gandhi in an opinion piece on the Wion website announcing the launch today: “For decades, media has been pushing the agenda of a country or a group of countries. Primarily Western news outlets have occupied that space and they push their viewpoint. They try and come as close possible to an “unbiased” approach. But they are far removed from reality as they are unable to decipher the intricacies involved… The stories were myopic and many times their selection was biased. The only stories that made to the forefront were about poverty, manual scavenging or the monkeys. I knew that I couldn’t work in a myopic news environment; I had to tell the stories that were nuanced and looked at all sides of a society or societies. “

    He added that WION will be “working to deliver an unbiased news network where people will be able to take pride in the phenomenal world that they live in and are able to learn from the successes and failures in general. As we launch the ‘World Is One News’ Network, we hope to share the stories and our journey with you.”

    Zee Media has set up bureaus or hired journalists in the major regions including Europe, west Asia and the US.

    The channel says it will also have a strong focus on participatory journalism from viewers. “We encourage people to submit their stories, photos, opinions, comments and videos,” says its website.

  • Zee Media launches global English news channel Wion

    Zee Media launches global English news channel Wion

    MUMBAI: It is pretty significant that Zee TV group promoter Subhash Chandra used 15 August, India’s 70th Independence Day to launch Zee Media’s global English news channel World is One News (WION) on TV screens. Wion launched as a free to air satellite service in 37 countries and is available in India on Dish TV (#605), Reliance (#459), Tata Sky (#628), Siti – Mumbai (#419) Delhi (#419 ) Bangalore (#319) Indore (#419) Kolkata (#430) and on Den Supreme Mumbai (#371) Kolkata (#371).

    Chandra has for long been advocating that the world needs to see south Asia, and more specifically India, through a pair of local unfiltered glasses, not colored by Western or any other perspective. He had announced last year that Zee Media would launch WION and had appointed a former CNN and CNBC journalist Rohit Gandhi to head the news channel as its editor in chief.

    For the past couple of months, it has been putting out news on various online platforms, right from YouTube to Facebook and has been focused on presenting global news developments from a south Asian perspective.

    Said Gandhi in an opinion piece on the Wion website announcing the launch today: “For decades, media has been pushing the agenda of a country or a group of countries. Primarily Western news outlets have occupied that space and they push their viewpoint. They try and come as close possible to an “unbiased” approach. But they are far removed from reality as they are unable to decipher the intricacies involved… The stories were myopic and many times their selection was biased. The only stories that made to the forefront were about poverty, manual scavenging or the monkeys. I knew that I couldn’t work in a myopic news environment; I had to tell the stories that were nuanced and looked at all sides of a society or societies. “

    He added that WION will be “working to deliver an unbiased news network where people will be able to take pride in the phenomenal world that they live in and are able to learn from the successes and failures in general. As we launch the ‘World Is One News’ Network, we hope to share the stories and our journey with you.”

    Zee Media has set up bureaus or hired journalists in the major regions including Europe, west Asia and the US.

    The channel says it will also have a strong focus on participatory journalism from viewers. “We encourage people to submit their stories, photos, opinions, comments and videos,” says its website.