ITV

Tag: Zee TV

  • Southern channels continue Pay-TV viewership dominance across genres

    Southern channels continue Pay-TV viewership dominance across genres

    BENGALURU: In the recent past, channels in two South Indian languages, Tamil and Telugu, have been the most watched pay-TV channels across genres, according to Broadcast Audience Research Council of India (BARC) weekly data. There have been exceptions to this. The weeks when the annual cricketing bonanza Indian Premier League had been played had sports channels dominating viewership of pay-TV channels. Further, though Viacom18’s flagship Hindi GEC Colors became the second most watched pay-TV channel in the country in the start of 2020, the Sun TV Network’s Tamil GEC Sun TV led pay-TV viewership at rank one.

    Media reports from around the world stated that the World Health Organisation or WHO had declared the coronavirus outbreak as a pandemic on 11 March 2020. BARC data for week 10 of 2019 (Saturday, 7 March 2020 to Friday, 13 March 2020, week or period under review) of the top 10 Pay Channels Across Genres shows that Sun TV and Star India’s Star Maa were the first and the second most watched channels across genres. The duo had led pay-TV across genres weekly ratings for pervious week also.

    Most watched pay channels across genres in week 10 of 2020

    Five Hindi GECs, two Tamil and one channel each from the Hindi Movies, Kannada and Telugu genres comprised BARC’s weekly list of the Top 10 Pay Channels Across Genres for week 10 of 2020. There were three channels each from Sony Pictures Network India (SPN), Star India and Zee Entertainment Enterprises Limited (Zeel) and one channel from the Sun TV Network. Nine of the channels were GECs, while one was from the Hindi movies genre during the week under review.

    The list of top 10 pay channels across genres during the period was the same up to rank 7 as compared to the previous week. Star India’s flagship Tamil GEC Star Vijay climbed up to eighth place in week 10 of 2020 from tenth place in week 9. ZEEL’s flagship Kannada GEC dropped a place to ninth rank in week 10 of 2020 from eighth rank in the previous week. SPN’s Hindi Movies reentered the top 10 pay channels across genres list in week 10 of 2020, while the Sun Tv Network’s flagship Telugu GEC Gemini TV exited the list.

    Please refer to the figure below for ratings of the Top 10 Pay Channels Across Genres for weeks 9 and 10.

    Most watched free channels across genres in week 10 of 2020

    Enterr 10 Television’s Hindi GEC Dangal led BARC’s weekly list of Top 10 Free Channels Across Genres in week 10 of 2020, as it had in the previous weeks. Dangal has been the most watched channel across genres ever since BARC recommenced publication of data in week 13 of 2019 after the implementation of Telecom Regulatory Authority of India or TRAI’s New Tariff Order or NTO.

    During the period under review, three channels each from the Bhojpuri, Hindi GEC and Hindi Movies genres and one channel from the Hindi Music genre comprised BARC’s weekly list of Top 10 Free Channels in week 10 of 2020.  Four of the channels were from Zeel and there were three channels each from B4U and Enterr 10 Television.

    Nine of the channels in BARC’s weekly list of Top 10 Free Channels in week 10 of 2020 were the same as in the previous week with changes in ranks. Enterr 10 Television’s Marathi GEC Fakt Marathi exited the list in week 10 of 2020, while B4U’s Bhojpuri Movies channel B4U Bhojpuri reentered the list.

    Please refer to the figure below for ratings of the Top 10 Free Channels Across Genres for weeks 9 and 10

    Most watched channels on all platforms across genres in week 10 of 2020

    Dangal continued its domination of BARC’s weekly lists of Top 10 Channels on All Platforms Across Genres in week 10 of 2020 at rank 1 as it has in the recent past. The first eight channels in BARC’s across genres on all platforms weekly list during week 10 were the same as in week 9 of 2020 with a some shuffling of ranks. Two channels reentered the list -Zeel’s Hindi GEC Big Magic and Star Vijay, while two channels – Zeel’s Zee Kannada and Sun Tv Network’s Gemini TV exited it.

    All the 10 channels in BARC’s weekly lists of Top 10 Channels on All Platforms Across Genres in week 10 of 2020 were GECs’. Seven of the channels were Hindi GECs’, while there were two Tamil and one Telugu channel in the list. From the networks’ perspective, there were three channels from Star India, two channels each from SPN and Zeel and one channel each from Enterr 10 Television, Sun Tv Network and Viacom18.

    Please refer to the figure below for ratings of the Top 10 Channels on All Platforms Across Genres for weeks 9 and 10

  • Shooting of TV shows, digital originals & films halted from 19 March to 31 March 2020

    Shooting of TV shows, digital originals & films halted from 19 March to 31 March 2020

    MUMBAI: Various stakeholders of the Indian entertainment industry have taken measures to prevent the spread of the Covid-19 pandemic. Different bodies of television, directors and producers have decided to stop shooting of films, TV serials and web series from 19 March 2020 till 31 March 2020.

    The decision was taken in a joint meeting of Indian Motion Pictures Producers' Association (IMPPA), Western India Film Producers' Association (WIFPA), Indian Film and Television Producers Council (IFTPC), Indian Film & Television Directors' Association (IFTDA) and Federation of Western India Cine Employees (FWICE) held on 15 March 2020.

    “In view of the epidemic spread of Covid19 virus throughout the world, including India, an urgent meeting of IMPPA- WIPFA- IFTPC-IFTDA- FWICE held on 15 March 2020 unanimously decided to stop shootings of films, TV serials, web series and all other entertainment including digital formats from 19 March 2020 till 31 March 2020 as a result of health advisory, closure of all cinema halls, all sporting, educational institutes and entertainment events by the government of India which has declared a medical emergency over the Corona Virus. We appreciate and support all the steps taken by the government of India to control the virus,” said IMPPA.

    The association further says, “All units shooting till the stoppage comes into force have been strictly advised to follow all precautionary and preventive measures without fail. Decision about re-starting shootings shall be taken on 30 March 2020 after considering the prevailing situation.”

    TV broadcasters too are taking utmost measures to avoid gatherings on the sets.  

    A Zee spokesperson says, “In view of the growing concern regarding the COVID-19 outbreak, Zee TV is putting a temporary halt to on-sets for the safety of all the members of the media. Apart from on-sets, no bytes or special stories will also be allowed, unless prior committed and lined up for a particular day. This is being done as a precautionary measure and as soon as the situation improves, we shall resume onset access.”

    Abhinav Khare, CEO of Asianet News Group, said that every effort has been taken to ensure that the employees are safeguarded and their health protected. 

    "However, being media companies, we cannot adopt the work-from-home option. There are studios and equipment. Ours is a live medium. So whatever is happening and whenever is happening, reporters have to go to the spot and report," he said.

  • Netflix and its India story

    Netflix and its India story

    MUMBAI: Netflix has been making  a good catch wherever it has been spreading its net over the past three years. But viewers in Indian waters do not get snared easily by the bait of snazzy and edgy content like in other parts of the world and that is something the streamer learned the hard way. It made a scratchy debut with just a handful of original shows and a thin catalogue of local content in 2016. Net result: only the top sliver (in the hundred thousand or so) of India’s 1.3 billion populace bit and it was left wondering why the service was not getting traction like it was elsewhere.

    The answer lay in localisation: India’s masses care very little about Stranger Things or Black Mirror – Bandersnatch – two series that fired viewers’ imaginations in several countries. Indians would rather watch a Naagin or a Nazar. And just having a Sacred Games and a couple of local movies and shows were not enough to make Indians flash out their check books or credit cards to pay the stiff Rs 700- plus monthly fee in a market where cable TV offered a smorgasbord of 700 channels at less than half that price. And CEO Reed Hastings' promise to shareholders that India would bring in the next 100 million subs seemed like an empty one.

    Cut to 2020: the SVOD platform seems to be getting its act right and has rolled out a slate of local originals –both films and series – like Yeh Ballet, Sacred Games, Jamtara , Leila, Delhi Crime – and many more are in pre-prod stage or on the shooting floor.

    According to media reports, its financials too are getting better. Netflix’s India business grew more than 700 per cent during financial year 2019 recording revenues of Rs 466.7 crore and a net profit of Rs 5.1 crore. Hastings continues to have lots of faith in India’s entertainment-hungry viewers: he has kept a stash of Rs 3000 crore to invest in original content over the next two years.

    India needs that kind of investment; maybe more. There are more than 150 free-to-air channels offering TV shows (fiction and drama), movies and a lot more. Premium cable and satellite pay TV general entertainment channels at Rs 12 to Rs 19 also don’t cost that much. And they offer entertainment which suits the milieu that they are living in and even meets their aspiration needs. The main Indian broadcasters Zee TV, Sony, Star and Viacom18 have strong streaming services, ZEE5, SonyLIV, Hotstar and VOOT, which not only serve the linear feeds of the GECs but also offer the shows and movies on demand, apart from offering premium digital-only originals. Then there are independent streamers like AltBalaji, MX Player, hoichoi and ShemarooMe, which too have interesting programmes for their viewers.

    What bodes well for Netflix is that it has invested in local hires like Monika Shergill, Srishti Behl Arya, Aashish Singh with lots of experience in the local media and the entertainment industry. Earlier, for the first two years, Netflix executives in Los Angeles had oversight over the India office and the content that was being acquired and churned out. The perks of a team familiar with local content is already reflecting in the recent content slate.

    Since the end of 2018, the dramatic change in the overall approach has become noticeable. The platform has joined hands with big names of B-Town like Karan Johar, Shah Rukh Khan, Anurag Kashyap, Dibakar Banerjee and Vikramaditya Motwane. Kashyap’s Sacred Games was the first Indian original series to give the platform prominence in the cluttered market. While Red Chillies Entertainment’s Bard of Blood was critically acclaimed, Dharmatic Production’s Drive received negative feedback. At Indiantelevision.com’s The Content Hub 2020, Netflix’s Aashish Singh said that a number of people watched the film adding that the service does want to create content for every mood of the member and every segment.

    The diversity of Indian audience may sound a cliched and over-stated fact but no one can deny the truth. Film-buff Indians can now watch erstwhile star Manisha Koirala in its upcoming original film Maska. The platform has also slated a comedy special original Ladies Up. Mighty Little Bheem will also get a new season soon. To battle with the broadcaster-led platforms like Zee5, Hotstar, Voot, which have legacy content and international rival Amazon Prime Video with its shopping benefits, Netflix must reach into the heartland or Bharat as it is called. Especially when it looks to sign on that humongous 100 million subscribers from the country.

    Indians are price-sensitive consumers and it's a well-known fact. As is the fact that India is a mobile-first video consumption market thanks to cheap handsets and almost-free data plans. Last year, Netflix hit both these peculiarities by launching a mobile-only pack for Rs 199 per month as against the Rs 799 for the premium large screen experience. In its latest investor conference call, Netflix chief product officer Greg Peters said that thanks to this, they have been able to add incremental subscribers along with an increase in retention.

    The platform is also coming up with more innovative marketing strategies. Over the last year, Netflix India’s social media presence has also started gaining more word of mouth in the vast e-universe of the country. It is also recently testing a Rs 5 plan for the intial month which has again created good chatter. Moreover, it recently added a feature which allows users to make their watchlist decision easier. On the back of the new top 10 feature, Netflix members will notice a newly designed row that will show them what's popular in India.  

    One of the major challenges for Netflix is increasing its awareness to beyond tier-I and tier-II cities. More vernacular, localised content may give the platform a fillip in India’s interiors where smart phones work, even if TVs don’t because of frequent power outages. Although competition is bound to rise for the streaming service in India with the entry of Disney+, there’s optimism abounding about Netflix’s Indian journey in the days, months and years ahead. It looks like its story will have a happy ending.

  • BARC week 9: Sony SAB leads in urban and pay platforms

    BARC week 9: Sony SAB leads in urban and pay platforms

    MUMBAI: Sony SAB grabbed the leading position on pay platform and in urban market in week 9 of BARC India ratings. Last week, the channel led in the urban market and this week it jumped from the second position to the first position on pay platform with 6,87,284 weekly impressions (000s) sum. On pay platform Sony Pal has replaced Colors Rishtey in the tenth position.

    On pay platform Sony SAB, Star Plus, Colors, Zee TV, Sony Entertainment Television, Star Bharat, Dangal, Star Utsav, &TV and Sony Pal were the top 10.

    Pay Platform

    In urban market, the top ten channels were Sony SAB, Star Plus, Colors, Sony Entertainment Television, Zee TV, Dangal, Star Bharat, &TV, Star Utsav, and Big Magic in week 9 of BARC India ratings.

    Urban

    Dangal, Big Magic, Zee TV, Star Plus, Sony SAB, Colors, Sony Entertainment Television, Star Bharat, Star Utsav and Colors Rishtey were the top ten channels in the rural market.   

    Rural

    On free platform Dangal, Big Magic, DD National, Manoranjan Grand, DD Bharati, DD Madhya Pradesh, DD Rajasthan,  DD Uttar Pradesh, and  DD Arunprabha were the top nine channels in BARC ratings of week nine.    

    Free Platform

  • Colors’ streak as most-watched pay Hindi GEC across genres continues

    Colors’ streak as most-watched pay Hindi GEC across genres continues

    BENGALURU: Network18/Viacom18’s flagship Hindi GEC Colors became the most watched Hindi GEC on the pay platform across genres in week 2 of 2019. The channel continued its most watched pay Hindi GEC channel across genres streak in week 7 of 2020 (Saturday, 15 February 2020 to Friday, 21 February 2020, period or week under review) according to Broadcast Audience Research Council of India (BARC) weekly data for the top 10 channels across genres on all platforms and top 10 pay channels across genres. Hence week 7 of 2020 was the sixth consecutive week that the channel was the most watched pay Hindi GEC across genres. It must be noted that Enterr10 Television’s free-to-air (FTA) Hindi GEC Dangal continued its run as the most watched channel across genres on all platforms as well as on the FTA platform.

    All the 10 channels in BARC’s weekly list of top 10 pay channels across genres on all platforms in week 7 of 2020 were GECs. Six were Hindi, two were Telugu and there was one channel each from the Kannada and Tamil genres. There were three channels from Zee Entertainment Enterprises Ltd (Zeel), two channels each from Sony Pictures Network India (SPN) and Star India and one channel each from Enterr 10 Television, the Sun Tv Network Ltd and Network18/Viacom18. Nine of the most channels were on the pay platform, while one was FTA. 

    Please refer to the chart below:

    Top 10 Pay channels Across Genres

    As mentioned above, Colors was the most watched pay Hindi GEC across genres per BARC weekly data for top 10 pay channels across genres in week 7 of 2020. BARC commenced publishing data in the public domain of the top 10 pay channels across genres in week 35 of 2020. During the 19 weeks of 2019 for which data was publicly available, the first two ranks in BARC’s weekly pay TV across genres lists were generally held by Tamil and Telugu GECs. Colors has broken that trend in 2020 – the two most watched channels in the country were Tamil and Hindi GECs. The Sun Tv Network’s flagship Tamil GEC Sun TV was the most watched pay channel across genres in week 7 of 2020.

    Nine of the channels were GECs while one channel was from the kids’ genre in BARC weekly list of top 10 pay channels across genres in week 7 of 2020. There were five Hindi GECs, two Telugu GECs and one channel each from the Kannada GEC, kids and Tamil GEC genres in BARC’s weekly list of top 10 pay channels across genres in week 7 of 2020. From the networks’ perspective, there were three channels from Zeel, two channels each from SPN, Star India and Viacom18 and one channel from the Sun Tv Network  in BARC’s weekly list of Top 10 Pay channels Across genres in week 7 of 2020 were same as in the previous week with some shuffling of ranks. ETV Telugu, the Viacom18 associated Telugu GEC exited the list in week 7 of 2020 and was replaced by a kids channel from its own network – NICK. Please refer to the chart below:

    Top 10 Free channels Across Genres

    Dangal and Zeel’s Hindi GEC Big Magic continued to be the most watched free channels in BARC’s weekly list of top 10 free channels across genres in week 7 of 2020 at ranks one and two respectively. Nine of the channels in BARC’s FTA across genres list in week 7 of 2020 were the same as in the previous week. Zeel’s Zing exited the list while its recently launched Bhojpuri channel Zee Biskope entered. 

    There were four channels from Enterr10 Television and three channels each from B4U Network and Zeel. Four of the channels were Bhojpuri, three were Hindi movies, two were Hindi GECs and there was one channel from the Marathi genre in BARC’s weekly list in week 7 of 2020. Please refer to the chart below:


     

  • Advertising icon and philanthropist Ashok Kurien turns 70

    Advertising icon and philanthropist Ashok Kurien turns 70

    MUMBAI: “Life is a circus and I’ve been the clown,” is what Ambience boss and advertising icon (one of the pioneers  of private satellite TV in India as a founders of Zee TV and, now a committed social philanthropist) Ashok Kurien is known to say. And it was this belief of his that inspired the theme for his seventieth birthday party, planned and executed by Trinity Entertainment & Strategic Consultant.

    “The Circus of Life” celebrations marked the beginning of a new year in the life of Kurien, was one of the most enthralling evenings of the decade, it was uniquely planned and executed as an ode to his creativity. From an OTT pop up card announcing the Circus of Life theme to the OTT red-carpeted giant circus tent straight out of a kid’s fantasy, circus rings, aerialists, stilt walkers, jugglers, unicyclists, clowns, multiple photo-opts, a giant lion and a giant Ashok Kurien clown-like sculpture of his face, it was astounding but oh so colourful. Everywhere one looked on Friday evening, performance artistes and acrobats were putting on a spectacle never seen before.

    But what no one had expected was the wave of nostalgia that collectively swept over the evening. In retelling his life in the form of songs and dance, Kurien gave his friends an unexpected reliving of their own lives with music that touched the soul. From jazz standards to an Elvis impersonator; Choir songs, risqué rugby ditties; and a straight retro set which included numbers that ranged from ‘Bing Crosby to Boney M to Bruno Mars, and from Engelbert to Enrique’, most of the baby boomers (now senior citizens) were raving on the dance floor, with all elements seamlessly integrated into a story showcasing key milestones in Ashok’s life.

    The planning of the event started way back in September 2019 which gave the team at Trinity Entertainment & Strategic Consultants enough time to understand and break down each aspect of his life and do justice to it. Ashok’s first statement to the team was “Can you fly me out of a cannon” and that’s when it was sure that this celebration would be something that the city will always remember with Ashok being the key orchestrator!

    “I got to script my life story (and all my fantasies),” said Kurien the next day, adding “I hope it gave all of us the chance to relive our childhoods and become kids again”. Creating a magical experience for the guests, each one had a smile on their face. Attended by those closest to him, the guests were left mesmerised by the sheer scale and attention to detail.

    Close to his heart, the event also had another side to it that was so full of love that it made everyone's heart melt. Ashok and his wife Rachel Wawn are so deeply committed to corporate social responsibility and empowering the disfranchised, that they paid for an extra day and kept the entire set up intact so that they could host 350 underprivileged and challenged children for a circus show over lunch the next afternoon. Talk about making a wish on a birthday! Pictures from the lunch are a brief peek into Wawn and Kurien dancing joyously with the children, demonstrating that however OTT and grand one makes one's celebrations, the joy can be multiplied exponentially if we include the less fortunate. Will others who host such celebrations take a leaf out of Kurien’s progressive and thoughtful example? Could this be a (welcome) trend henceforth? We all definitely hope so. “If it even inspires a few others to do the same, think of what a thing it could be,” the delighted Ashok said.

    It’s safe to say, Ashok Kurien really has raised the bar. And big props to Trinity Entertainment for pulling off what seemed like one of their most magnificent projects ever.

    Ashok Kurien, a legendary stalwart of the advertising space in India is also the co-founder of Zee Entertainment Television and many other major ventures. Accredited with the iconic ‘Taste The Thunder‘ campaign for Thums Up, he is a man who has contributed immensely to the creative world. Words cannot do justice to his achievements and accomplishments and his reputation and passion for his work precede his name at all times.

  • Colors continues as most watched pay TV Hindi GEC across genres

    Colors continues as most watched pay TV Hindi GEC across genres

    BENGALURU: Network18/Viacom18’s flagship Hindi GEC Colors had climbed up to rank 3 in Broadcast Audience Research Council of India (BARC) weekly list of Top 10 Channels Across Genres on All Platforms in week 3 of 2020 (previous week or period). Colors is a pay TV channel. Enterr10 Television’s free-to-air (FTA) Hindi GEC Dangal had regained top spot after a short hiatus of one week from the Sun Tv Network’s flagship Tamil GEC Sun TV in the previous week.The same ranking status continued on in week 4 of 2020 (Saturday, 25 January 2020 to Friday, 31January 2020, week or period under review). Hence Colors was the most watched pay TV Hindi GEC in week 4 of 2020 for the second week in a row.

    As a matter of fact, the first seven ranks during the period under review in BARC’s top 10 channels across genres on all platforms weekly list were the same in rank and file as in the previous week. Sony Pictures Network India (SPN) pay TV flagship Hindi GEC Sony Entertainment Television (SET) pushed up one place to eighth rank in week 4 of 2020 from week 3, while Zee Entertainment Enterprises Limited (Zeel) flagship Kannada GEC Zee Kannada dropped a place to ninth rank. Viacom18’s kids channel Nick exited BARC’s weekly across genres on all platforms list in week 4 of 2020 and was replaced by Zeel’s Hindi Movies channel Zee cinema.

    Six Hindi GECs’ and one channel each from the Hindi Movies, Kannada, Tamil and Telugu genres made up BARC’s Top 10 Channels Across Genres on All Platforms in week 4 of 2020. There were three channels from Zeel, two channels each from SPN and Star India and one channel each from Enterr 10 Television, Sun Tv Network and Viacom18/Network18 in the list in week 4 of 2020. Nine of the channels were on the pay platform and one channel was FTA.
    The combined ratings of the Top 10 Channels Across Genres on All Platforms in week 4 of 2020 were lower than those of the previous week.

    Please refer to the figure below:

    Top 10 Pay Channels Across Genres in week 4 of 2020

    Sun TV continued its run as the most watched pay channel in week 4 of 2020. It topped BARC’s weekly list of Top 10 Pay Channels Across Genres in week 4 of 2020. The first six ranks in week 4 of 2020 were the same as in week 3. SET climbed to eighth rank, while Zee Kannada dropped to ninth rank in week 4 of 2020 as compared to the previous period. Viacom18’s Nick was replaced at tenth rank by Zee Cinema during the period under review.

    Five Hindi GECs’, two Telugu GECs’ and one channel each from the Hindi Movies, Kannada and Tamil genres comprised BARC’s weekly list of Top 10 Pay Channels Across Genres in week 4 of 2020. There were three channels from Zeel, two channels each from SPN, Star India and Network18/Viacom18 and one channel from the Sun Tv Network in BARC’s weeklylist of Top 10 Pay Channels Across Genres in week 4 of 2020. The combined ratings of the Top 10 Pay Channels Across Genres in week 4 of 2020 were lower than those of the previous week.

    Top 10 Free Channels Across Genres in week 4 of 2020

    The first 4 channels in BARC’s weekly list of Top 10 Free Channels Across Genres in week 4 of 2020 were the same as in the previous week. Enterr10 TV’s Bhojpuri channel Bhojpuri Cinema jumped up three places to fifth rank during the week under review from its previous week’s eighth position. Zeel’s Music channel Zing entered the list at ninth rank, while pubcasterDoordarshan’s Sports channel DD Sports exited BARC weekly list of Top 10 Free Channels Across Genres in week 4 of 2020. 

    Four Bhojpuri channels, two channels each from the Hindi GEC and Hindi Movies genres and one channel each from the Marathi and Music genres made up BARC’s weekly list of Top 10 Free Channels Across Genres in week 4 of 2020. From the network’s perspective, there were four channels each from Enterr10 Television and Zeel and two channels from B4U network in the list in week 4 of 2020. Top 10 Free Channels Across Genres in week 4 of 2020.

    Of note was Zeel’snew Bhojpuri channel Zee Biskope – the channel retained its place and rank in its second week since coming under BARC’s ambit.

    Please refer to the chart below:


     

  • Zeel plans to regain top spot in Hindi, Marathi, Telugu markets in 2020

    Zeel plans to regain top spot in Hindi, Marathi, Telugu markets in 2020

    MUMBAI: Zee Entertainment Enterprises Ltd (Zeel) is upping the ante on its GEC portfolio. Zee TV, Zee Marathi and Zee Telugu will witness a lot of content changes this year to gain back their leading positions in the respective markets.

    Zee Telugu will be launching a new fiction show Prema Entha Madhuram on 10 February and two more shows- Trinayani and Thoorpu Padamara will launch soon.

    In the past three to four quarters, there has been a dip in the market share of Zee’s Hindi GEC. In an earnings concall, Zeel CEO Punit Goenka said, “We continuously want to look at our content portfolio of the channels and improve on that so that the market shares can be gained back."

    He further added, “So all these channels where we lost market share, we will be replacing most of the shows, therefore trying to gain back the leadership position. In fact, I am told that Zee Telugu has already gained back or started the trajectory towards upward movement and should be on track within the first quarter of next fiscal.”

    During 3QFY20, ZEEL’s television network had an all-India viewership share of 18.2 per cent. While its regional portfolio increased viewership share, that of its Hindi market declined, in both GEC and movie segments.

    “Zee TV maintained its weekday prime time leadership, but lost weekend prime time share and was the #3 channel in the pay Hindi GEC segment. Our Hindi movie cluster continued to be the #1 movie portfolio in the pay Hindi movie genre,” said Goenka.

    In Q3 FY20 Zeel’s regional portfolio had mixed performance. He also said, “We maintained a leadership position in the Marathi, Bangla and Kannada markets, with Zee Kannada further strengthening its leadership position. While Zee Tamil improved its viewership share, Zee Telugu witnessed a marginal decline. Zee Keralam continued to gain share in the Malayalam market establishing itself as a strong contender for the number two position. Zee Sarthak regained leadership in the Odiya market towards the end of the quarter.”

    For the third quarter of FY20, ZEEL reported consolidated revenue of Rs 2048.7 crore. EBITDA was Rs 565.8 crore with an EBITDA margin of 27.6 per cent. During the quarter, ZEEL's international business revenue was Rs 166.5 crore. The advertising and subscription revenues declined by 18.6 per cent YoY and 17.4 per cent YoY, respectively.

  • BARC week 50: Colors grabs second position in urban market

    BARC week 50: Colors grabs second position in urban market

    MUMBAI: In week 50 of BARC India ratings, Colors has grabbed second position in the urban market with 442037 weekly impressions (000s). The channel has also moved to third position on pay platform. Sony SAB has also retained its second on pay platform. Last week Zee TV was seen at second position. This week on pay platform, Zee TV has slipped down to fourth position.

    In urban space Star Plus, Colors, Sony SAB, Sony Entertainment Television, Zee TV, Dangal, Star Bharat, Star Utsav, &TV and Big Magic were seen at first, second, third, fourth, fifth, sixth, seventh, eighth, ninth and tenth positions respectively

    Urban

    Rank Channel Name Weekly Impressions (000s) sum
        Week 50
    1 STAR Plus 442037
    2 Colors 404065
    3 SONY SAB 397708
    4 Sony Entertainment Television 316602
    5 Zee TV 312647
    6 Dangal 252380
    7 STAR Bharat 204932
    8 STAR Utsav 122790
    9 &TV 107002
    10 Big Magic 86542
    HSM (Urban) : NCCS All : 2+ Individuals

    On pay platform Star Plus, Sony SAB, Colors,  Zee TV, Sony Entertainment Television, Star Bharat, Dangal, Star Utsav, Colors Rishtey and &TV were the top ten channels in week 50 of BARC India ratings.

    Pay Platform

    Rank Channel Name Weekly Impressions (000s) sum
        Week 50
    1 STAR Plus 633945
    2 SONY SAB 572559
    3 Colors 559800
    4 Zee TV 537181
    5 Sony Entertainment Television 422660
    6 STAR Bharat 289152
    7 Dangal 237274
    8 STAR Utsav 211838
    9 Colors Rishtey 162177
    10 &TV 136706
    HSM (U+R) : NCCS All : 2+ Individuals,

    Dangal, Big Magic, Zee TV, Star Plus, Sony SAB, Colors, Sony Entertainment Television, Star Ustav, Star Bharat and Colors Rishtey were the top ten Hindi GEC channels in rural market.   

    Rural

    Rank Channel Name Weekly Impressions (000s) sum
        Week 50
    1 Dangal 902591
    2 Big Magic 321053
    3 Zee TV 225989
    4 STAR Plus 194592
    5 SONY SAB 177738
    6 Colors 158256
    7 Sony Entertainment Television 107095
    8 STAR Utsav 91174
    9 STAR Bharat 85029
    10 Colors Rishtey 81546
    HSM (Rural) : NCCS All : 2+ Individuals

    Dangal, Big Magic, Manoranjan Grand, DD National, DD Bharati, DD Arunprabha, DD Uttar Pradesh, DD Madhya Pradesh and DD Rajasthan were the top nine hindi GEC channels on free platform.

    Free Platform

    Rank Channel Name Weekly Impressions (000s) sum
        Week 50
    1 Dangal 917697
    2 Big Magic 344373
    3 Manoranjan Grand 22829
    4 DD National 13216
    5 DD Bharati 2432
    6 DD Arunprabha 2130
    7 DD Uttar Pradesh 1713
    8 DD Madhya Pradesh 1600
    9 DD Rajasthan 1111
    HSM (U+R) : NCCS All : 2+ Individuals
  • BARC Week 49: Across genres list shared equally by Hindi and South Indian GECs

    BARC Week 49: Across genres list shared equally by Hindi and South Indian GECs

    BENGALURU: There were five channels each from Hindi GEC and three South Indian languages in Broadcast Audience Research Council of India (BARC) weekly list of Top 10 Channels on All Platforms Across genre for week 49 of 2019 (Saturday, 30 November 2019 to Friday, 6 December 2019, week or period under review). There were three channels from the Tamil genre and one channel each from the Kannada and Telugu genres in the top 10 across genres on all platforms weekly list for week 49 of 2019.

    There were three channels each from Star India and Zee Entertainment Enterprises Limited (Zeel) and one channel each from Enterr 10 Television, Sony Pictures Network India (SPN), Sun Tv Network and Viacom 18 in BARC’s weekly list of Top 10 Channels on All Platforms Across genre for week 49.

    Eight of the channels in the across genres on all platforms list in week 49 were same as in the previous week. Zee’s Tamil channel Zee Tamil Star India’s Tamil GEC Star Vijay reentered the weekly list at the cost of SPN’s flagship Hindi GEC Sony Entertainment Television  (SET) and the Network18/Viacom18 associated Telugu GEC ETV Telugu. The first seven channels in BARC’s weekly list of Top 10 Channels on All Platforms Across genre for week 49 of 2019 were same in rank and file. Zeel’s Zee Kannada climbed up a place in week 49 to eighth rank in week 49 from ninth place in the previous week. One channel, the most watched one – Dangal TV was free to air (FTA), while the other nine were on the pay TV platform.

    Please refer to the figure below:

    Top 10 Pay TV channels Across Genres

    It was the three South Indian languages channels that dominated BARC’s weekly list of Top 10 Pay Channels Across Genres in week 49 of 2019. There were six channels – three from Tamil, two from Telugu and one from Kannada genres in BARC’s weekly list of top 10 pay channels across genres during the period under review.Besides the six South Indian channels, there were four Hindi GEC’s in BARC’s weekly list of Top 10 Pay Channels Across Genres in week 49 of 2019.

    Nine of the channels in the weekly pay TV across genres list in week 49 0f 2019 were same as in the previous week with a slight shuffling of ranks. SET exited the list and was replaced by Star India’s Tamil GEC Star Vijay. There were three channels each from Star India and Zeel, two channels from Network18/Viacom18 and one channel each from SPN and Sun Tv Network in BARC’s weekly list of Top 10 Pay Channels Across Genres in week 49 of 2019.

    As has been the case over the past few weeks, the most watched pay channels were not Hindi GEC – they were Tamil and Telugu GECs’ at ranks one and two respectively in the list.

    Please refer to the chart below:

    Top 10 Free channels Across Genres

    Top 10 Free to Air Channels Across Genres

    The first nine channels in BARC’s weekly list of Top 10 Free to Air Channels Across Genres in week 49 of 2019 were the same as in the previous week with slight changes in the ranks. Enterr 10 Television’s Hindi Movies channel Enterr 10 exited the list in week 49 of 2019 to be replaced by Zeel’sMusic channel Zing.

    There were three channels each from Enterr 10 Television, the B4U Network andZeel and one channel from SkyStarin BARC’s weekly list of Top 10 Free Channels Across Genres for week 49 of 2019. There were three channels each from the Hindi Movies  and the Bhojpuri genres, two were Hindi GECs’ and there was one channel each from the Marathi and Music genres in week 49 of 2019.

    Please refer to the chart below:

    Television viewership went up by 0.2 million weekly impressions in. week 49 of 2019 as compared ton week 48 while OTT viewership remained the same at 0.2 billion weekly impressions as per BARC weekly data for TV+OTT for week 49 of 2019. Please refer to the chart below: