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Tag: Zee Media Corporation

  • Zee Media appoints Raktim Das as new CEO

    Zee Media appoints Raktim Das as new CEO

    MUMBAI: Zee Media Corporation has named seasoned media professional Raktimanu Das, popularly known as Raktim Das, as its new chief executive officer, effective 4 November 2025. His appointment follows the resignation of former CEO Karan Abhishek Singh.

    The company’s board of directors approved the appointment at a meeting on 3 November 2025, as per its filings with the BSE and NSE. Das has also been designated as key managerial personnel of the company.

    A media veteran with over two decades of experience, Das has worked with leading organisations including TV9 Network, Zee Entertainment Enterprises, Network18, Direct News, India Today, and The Times of India. His career spans revenue leadership, editorial strategy, brand monetisation, and digital transformation.

    Before joining Zee Media, Das served as chief growth officer (digital & broadcasting) at TV9 Network, where he played a key role in building high-performing teams and driving growth through innovation and intrapreneurship.

    A pioneer in the Indian media landscape, Das has been credited with creating industry-first branded content practices and media IPs across broadcast, digital, and OTT platforms.

  • Zee bridges borders as India’s regional leaders shine in Mauritius

    Zee bridges borders as India’s regional leaders shine in Mauritius

    MUMBAI: From the heart of India to the heart of the Indian Ocean Zee’s grand Leadership Summit Mauritius 2025 proved that local voices can carry global weight. Hosted by Zee MPCG, Zee BJH, and Zee PHH, the summit, themed “Bridging Borders, Building Futures”, brought India’s regional leadership stories to an international stage for the very first time. Viewers can catch the highlights when it airs on Zee MPCG on 27 September 2025 at 2:30 pm.

    The choice of Mauritius was no accident. With 68 per cent of its population of Indian origin, the island nation embodies centuries of cultural ties and shared heritage. The summit was graced by H.E. Prithvirajsing Roopun, GCSK, former president of Mauritius, who underlined that Mauritius and India are united not only by the Indian Ocean but also by bonds of history and heart. Joining him were Veena S. Suthan, second secretary at the Indian High Commission in Mauritius, and Neelam Sharma, noted Mauritian media personality, adding gravitas and local resonance.

    For Zee Media Corporation Limited, this was more than an event, it was a statement. Karan Abhishek Singh, CEO, ZMCL, stressed, “India’s diversity is its strength. By taking regional stories to a global stage, we build bridges of culture, unity, and progress. With its legacy and reach, Zee has always been the voice of leadership, and this Summit reflects our commitment to amplifying regional voices worldwide.”

    Editors from across Zee’s regional networks amplified their home states with conviction:

    Zee MPCG editor Mohit Sinha “True leadership rises from the grassroots. This Summit ensures emerging leaders from Madhya Pradesh and Chhattisgarh inspire audiences in India and abroad.”

    Zee BJH editor Raj Kamal Chaudhary: “The Summit was a perfect platform to spotlight Bihar and Jharkhand’s success stories tales of grit and vision that resonate globally.”

    Zee PHH editor Deepak Dhiman: “Punjab, Haryana, and Himachal symbolise entrepreneurial spirit. Their stories at this Summit reflect how regional ambition translates to global impact.”

    Through panel discussions, cultural showcases, and immersive exchanges, the summit positioned regional India not as a footnote but as a force in shaping the global future. By highlighting journeys from farmers to entrepreneurs, grassroots leaders to cultural icons, it proved that India’s progress narrative is incomplete without its states.

    The Zee Leadership Summit Mauritius 2025 will be remembered as the year when India’s regional leaders, often celebrated locally, took centre stage on the world map. By turning community narratives into global conversations, Zee showed that bridging borders isn’t just possible, it’s powerful.

    And on 27 September, when the highlights beam back to millions of living rooms, viewers won’t just be watching a telecast, they’ll be witnessing history.

  • Revolutionising Agri-Food Dialogue: Zee 24 TAAS set to telecast Shetkari Parishad on 26 August 2023

    Revolutionising Agri-Food Dialogue: Zee 24 TAAS set to telecast Shetkari Parishad on 26 August 2023

    Mumbai: Zee24 TAAS, Maharashtra’s leading Marathi news channel, is set to captivate audiences with its most-awaited impactful Agri-Food Dialogue through the telecast of ‘Shetkari Parishad’ conclave, held in Pune. The telecast, scheduled for Saturday, 26 August 2023, at 4 PM, promises to be a beacon of transformative dialogue and innovation in the fields of Agriculture and Food Processing.

    With an unwavering commitment to fostering progress, Zee24 TAAS brought together leaders, experts, and stakeholders to discuss the key issues facing these critical industries. The Shetkari Parishad conclave not only highlighted the latest developments, opportunities, challenges, but also comprised of in-depth discussions focusing on the path forward for the agriculture and food processing sector.

    The wide-spread viewers of Zee24 TAAS will be able to get a deeper understanding on the sector listening to the esteemed voices from various domains, including political leaders and industry experts. Among them, Maharashtra Pradesh Congress Committee president Nan Patole highlighted the need for enhanced budget provisions for agriculture, stating, “Even though India is known for agriculture, the budget provisions are sufficient enough and not planned in a strategized way.” Emphasizing on the importance of soil health, Govt. of Maharashtra minister of agriculture Dhananjay Munde also further stated, “Farmers need  to check the quality of soil that will eventually help them to determine the fertility for better harvest.”

    Speaking on the success of Shetkari Parishad, Zee 24 TAAS editor Shetkari Parishad Nilesh Khare said, “The Shetkari Parishad is an agricultural renaissance that will echo in the annals of our history. It holds the power to shape a bright and progressive future for the agriculture industry. It is, in fact, a testament to our dedication to fostering impactful conversations that drive innovation and transformation within the sector.”

    Zee Media Corporation Ltd  CEO Abhay Ojha further added, “Our commitment to empowering the agriculture and food processing sector is resolute. The Shetkari Parishad serves as a cauldron of transformation, unifying the forward-thinkers, game-changers, and pathfinders who are scripting a new narrative for this critical sector.”

    Co-presented by  by Pitambari Nursery Franchise and Akkudas Trading, Shetkari Parishad’s  Tourism Partner was the Directorate of Tourism Maharashtra State, its Banking Partner was Buldhana Urban Cooperative Credit Society Ltd, its Associate Sponsors are Kanhaiya agro, Rajashree lottery, Quick start 24 Group, J.K.Hightek ops Ropvatika, Universal Biocon Pvt ltd, Vidharbha Irrigation system Pvt ltd, Dr.Bawaskar Technology(agro) pvt ltd and DYP Group, the Zee24 TAAS Shetkari Parishad has positioned itself as a catalyst for change in the agricultural landscape. 

  • IdeateLabs ropes in Dr. Bhaskar Das as new chairperson

    IdeateLabs ropes in Dr. Bhaskar Das as new chairperson

    Mumbai: Digital-first marketing solutions provider IdeateLabs has announced that Dr. Bhaskar Das has joined the company as chairman. He will be mentoring the senior leadership team in augmenting the company’s offerings across data, content, and community solutions.

    IdeateLabs works across a body of clients, offering turnkey digital transformation solutions that enable brands to embrace the ever-evolving business environment. The company said that it operates as a preferred partner for brands, taking up the responsibility of impacting business outcomes using web 3.0 technologies and direct-to-consumer conversations for the brands.

    IdeateLabs MD Amit Tripathi said, “IdeateLabs is enhancing capabilities across functions to build the most comprehensive solutions stack for the brands we work with. In order to navigate the challenges that such growth brings, it was imperative to bring an experienced eye to guide the company’s journey toward becoming a true marketing partner. Having known Dr. Das for more than a decade, we are absolutely delighted at his acceptance of working with the company to build the company’s vision as we diversify solutions with a customer first digital transformation strategy.”

    Das added, “I am glad to have joined hands with this rapidly growing organisation. The company is committed to bringing innovative solutions for building brand conversations and is at par with the current market trends, especially in the world of metaverse and web 3.0 trends. I look forward to working cohesively with the senior management to sketch growth strategies for the group’s expansion in the Indian and international markets.”

    Das is a well-known professional in the marketing and advertising industry. He has been associated with The Times of India (BCCL) as president and board member for over three decades; Zee Media as the group CEO; and Republic TV as the group president. Prior to joining IdeateLabs, Das was associated with Unica Token as director of content creation.

  • TV9 appoints Raktim Das as COO of Studio9

    TV9 appoints Raktim Das as COO of Studio9

    NEW DELHI: Beefing up its management team and adding momentum to its pan-network digital expansion plans, TV9 Bharatvarsh announced the appointment of former Zee executive cluster head, innovation studio, and custom content Raktim Das as COO of its property Studio9. 

    In his new role, Das will be responsible for driving the convergence of TV and digital revenue function, with focus on branded content innovation. He will be mandated with setting up an independent profit centre that will design and monetise Web+TV custom content products across multiple language platforms. He will also be responsible for building talent relationships and strategic partnerships for nurturing new growth avenues.

    TV9 Network CEO Barun Das said, “Studio9 is a concept which will enable the convergence of traditional TV and digital in our network. Digital is the future – Hindi and regional news will certainly make a transition from traditional TV to web format. This convergence in the revenue field is of extreme importance. Studio9 will also work with clients to develop creative solutions for their communication challenge. Raktim is certainly the best in the industry to build it from scratch.”

    Looking ahead, Barun Das added that the expects the way the M&E industry conducts its business to change drastically in the post-Covid2019 world. “Those who will adapt to solution-driven models in business, with the infusion of right technology, will lead the revival. While the broader economic environment will be highly challenging, the television news industry will possibly be better off compared to other genres,” Barun Das pointed out

    Raktim Das said, “I am looking forward to be part of the TV9 family. I see huge opportunity for growth in the language markets as nine out of every 10 new internet users in India are likely to be Indian language users. In the new normal, when we are all managing tight business situations, clients and agencies are looking for compelling solutions that are woven around smart innovation to enable purpose-driven, meaningful brand engagement. Ultimately, driving cross-screen engagement will provide the edge to brands.”

    Barun Das added, “I believe that video content across linear TV and digital platforms will converge before completely shifting to digital model. Our digital business model will centre around 3Cs: content, context, and commerce. To me, the digital content business is as much a tech business. Technology is a differentiator and not an enabler. Then comes the ability to innovate as per changing viewers taste.” 

    Prior to Raktim Das’s induction, the network had in June made some strategic leadership moves, including promotion of erstwhile President Sales, Vikram K as COO south to drive the group’s flagship channels TV9 Telugu and TV9 Kannada, while Amit Tripathi was brought on board from Network 18 to serve as the new chief revenue officer.

    In his previous assignment as executive cluster head – innovation studio & custom content at Zee Entertainment, collaborated with leading brands to co-create many award-winning content campaigns. Raktim collaborated with leading brands to co-create many award-winning content campaigns. His media career features many success stories in organizations like the Times of India, India Today Group, Zee Media Corporation Limited, and Network 18.

  • Ad revenue growth drives Zee Media numbers up in Q1 FY20

    Ad revenue growth drives Zee Media numbers up in Q1 FY20

    BENGALURU: The Essel group’s Zee Media Corporation Ltd (ZMCL) reported 29.7 per cent growth in consolidated operating revenue for the quarter ended 30 June 2019 (Q1 2020, quarter or period under review) at Rs 200.66 crore as compared to Rs 154.69 crore for the corresponding year ago quarter Q1 2019 (y-o-y). Growth in numbers was led by 35.7 per cent y-o-y growth in advertising revenue in Q1 2020 at Rs 185.90 crore as compared to Rs 136.97 crore in Q1 2019. Subscription revenue for Q1 2020 increased 1.6 per cent y-o-y to Rs 11.28 crore from Rs 11.10 crore. Other sales and services declined 47.5 per cent y-o-y to Rs 3.47 crore during the period under review from Rs 6.62 crore.

    However, the company’s consolidated profit after tax (PAT) for Q1 2020 declined 52.9 per cent to Rs 26.07 crore from Rs 55.38 crore in Q1 2019. It must be noted that ZMCL had sold off its entire equity stake in Ez-Mall Online to a related party effective 30 June 2018 and the company has arranged for impairment as per Ind-AS-109 for its investments in Diligent Media Corporation Ltd. For further details please refer to the company’s financial statements. Consolidated operating EBITDA for the quarter under review increased 83.6 per cent y-o-y in Q1 2020 to Rs 65.88 crore from Rs 35.88 crore.

    Let us look at the other numbers reported by the company

    Consolidated total expenditure for Q1 2020 increased 13.4 per cent y-o-y to Rs 134.78 crore from Rs 130.45 crore. Operating costs increased 41.7 per cent y-o-y in Q 2020 to Rs 36.12 crore from Rs 25.49 crore. Employee Benefits Expense in Q1 2020 increased 21.8 per cent y-o-y to Rs 42.40 crore from Rs 34.81 crore. Marketing, distribution and business promotion expenses in Q1 2020 increased 7 per cent y-o-y in Q1 2020 to Rs 22.23 crore from Rs 20.77 crore. Other expenses during the quarter under review declined 9.8 per cent y-o-y to Rs 34.03 crore from Rs 37.74 crore.

  • BARC week 27: Middling impact on Hindi news ratings in budget week

    BARC week 27: Middling impact on Hindi news ratings in budget week

    BENGALURU: Like the English News genre, budget week (week 27 of 2019, week under review, Saturday, 29 June 2019 to Friday, 5 July 2019) did not spring too many surprises in terms of spurt in viewership for the Hindi news genre either. The Hindi news genre fared a little better than its smaller English sibling in terms of ratings. The combined ratings of the top 5 Hindi news channels in week 27 of 2019 as Broadcast Audience Research Council of India weekly data increased 7.8 percent or by 31.223 million weekly impressions during the week under review as compared to its immediate trailing week in the combined urban (U) and rural (R) Hindi speaking market or HSM (U+R). The list of channels in HSM (U+R) during week 27 of 2019 differed by one channel as compared to the previous week – ABP News entered BARC’s weekly list pf top 5 Hindi news channels in HSM (U+R) at the cost of the Arnab Goswami-led Republic Bharat.

    Combined Ratings of the top 5 Hindi news channels in HSM (U) increased 6.4 percent or by 15.522 million impressions in week 27 of 2019 as compared to week 26. All the five channels in BARC’s weekly list of top 5 channels in HSM (U) were the same as in week 26 except for a slight shuffling of ranks. In the case of BARC’s weekly list of top 5 Hindi news channels in HSM (R), ratings of the top 5 Hindi news channels increased  by 7.8 percent or 12.739 million weekly impressions in week 27 of 2019 as compared to week 26.  Four of the 5 top Hindi news channels in week 27 of 2019 were same as those in week 26.

    Hindi news in HSM (U+R)

    The combined ratings of the top 5 Hindi news channels in HSM (U+R) in week 27 of 2019 was 433.197 million weekly impressions as compared to 401.974 million weekly impressions in week 26. As in the previous week, Aaj Tak led the HSM (U+R) list with 111.001 million weekly impressions in week 27 of 2019 which was 11.3 percent more than the 99.763 million weekly impressions in the previous week. Continuing on at second rank was India TV in week 27 of 2019 with 87.484 million weekly impressions which was 6.5 percent more than 82.126 million weekly impressions in week 26.

    Also continuing on at its previous week’s third rank was News18 India with 83.750 million weekly impressions which was 7 percent more than the 78.254 million weekly impressions in week 26. ABP News entered BARC’s weekly list of top 5 Hindi news channels in HSM (U+R) at fourth rank with 76.631 million impressions. Dropping down a place to fifth rank was Zee News with 74.331 million weekly impressions which was 1.4 percent more than the 73.275  million weekly impressions in the previous week.

    Hindi news in HSM (U)

    The combined weekly impressions on the top 5 Hindi news channels in HSM (U) were 259.773 million weekly impressions in week 27 of 2019 which was 6.4 percent more than the 244.251 million weekly impressions in the previous week. All the channels in BARC’s weekly list of top 5 Hindi news channels list in week 27 of 2019 were same as in week 26, except with a slight reshuffling of ranks.

    As has been the norm, Aaj Tak led the rankings with 64.168 million weekly impressions which were 12.8 percent more than the 56.871 million weekly impressions in week 26. Climbing up a place to second rank in week 27 of 2019 was News18 India with 54.426 million weekly impressions, 7.5 percent more than the 50.612 million weekly impressions in week 26.

    Dropping down a rank to third place in week 27 of 2019 was India TV with 53.488 million weekly impressions which was 3.6 percent more than the  51.622 million weekly impressions in week 26. Continuing on at its previous week’s rank four was Zee News with 44.962 million weekly impressions which was 4.5 percent lower than 47.076 million weekly impressions in the previous week. Also continuing on at fifth rank in week 27 of 2019 was ABP News with 42.729 million weekly impressions which was 12.2 percent more than the 38.070 million weekly impressions in week 26.

    Hindi news in HSM (R)

    The combined weekly impressions on the top 5 Hindi news channels in HSM (R) were 176.034 million weekly impressions in week 27 of 2019 which was 7.8 percent more than the 163.295 million weekly impressions in the previous week. Four of the five channels in BARC’s weekly list of top 5 Hindi news channels list in week 27 of 2019 were same as in week 26, with a slight reshuffling of ranks. Zee News entered BARC’s weekly list of top 5 Hindi news channels in HSM (R), while News18 India exited it.

    Continuing on at its previous week’s first rank was Aaj Tak with 46.883 million weekly impressions in week 27 which was 9.2 percent more than the 42.892 million weekly impressions in week 26 of 2019. Climbing up a place to second rank was India TV with 33.996 million weekly impressions in week 27 of 2019 which was 11.4 percent more than the 30.504 million weekly impressions in week 26.

    ABP News also climbed up a place to third rank in week 27 of 2019 with 33.902 million weekly impressions which was 11.5 percent more than the 30.413 million weekly impressions in week 26. Dropping down two places was Republic Bharat with 31.934 million weekly impressions in week 27 of 2019 which was almost flat (up 0.28 percent) as compared to 31.845 million weekly impressions in week 26. Zee News entered BARC’s weekly list of top 5 Hindi news channels in HSM (R) in week 27 of 2019 with 29.369 million weekly impressions.

  • BARC week 25: ABP News back in combined urban & rural top 5 list

    BARC week 25: ABP News back in combined urban & rural top 5 list

    BENGALURU: The ABP Group’s Hindi news channel ABP News made a reappearance in Broadcast Audience Research Council of India (BARC) weekly list of top 5 Hindi news channels in the combined urban (U) and rural (R) Hindi speaking market or HSM (U+R) in week 25 of 2019 (Saturday, 15 June 2019 to Friday, 21 June 2019, week or period under review). The channel was last present in the HSM (U+R) list in week 22 of 2019. ABP news also re-appeared in BARC’s weekly list of top 5 news channels in HSM (U) at fifth rank. In both the cases – HSM (U+R) and HSM (U), the entry of ABP News in BARC’s weekly lists of top 5 Hindi news channels resulted in the exit of Republic Bharat from them. Further Zee News re-entered the HSM (R) list during the week under review.

    BARC’s treatment of the landing page and outliers since week 23 of 2019 as well as the International Cricket Council’s (ICC) World Cup 2019 in England & Wales continued to impact viewership ratings of Hindi news channels. The timings of the ongoing cricket tourney overlap primetime of most channels, including Hindi news channels. The combined viewership of the top 5 Hindi news channels which had dropped in week 24, plunged even further to a new nadir in individual HSM (U) and HSM (R) as well as the combined HSM (U+R) during week 25 of 2019.

    Hindi news in HSM (U+R)

    Aaj Tak retained its numero uno position in HSM (U+R) in week 25 of 2019 with 112.678 million weekly impressions as compared to 115.088 million weekly impressions in week 24. Also, continuing at second rank was News18 India with 85.899 million weekly impressions in week 25 as compared to 93.594 million weekly impressions in week 24 of 2019.

    At third rank was India TV with 84.554 million weekly impressions in week 25 of 2019 as compared to third rank and 87.293 million weekly impressions in week 24. Zee News climbed up one place to fourth rank in HSM (U+R) in week 25 of 2019 with 82.955 million weekly impressions as compared to rank 5 and 80.790 million weekly impressions in the previous week. As mentioned above, ABP News entered the HSM (U+R) list in week 25 of 2019 with 77.011 million weekly impressions.

    Hindi news in HSM (R)

    In HSM (R) also, Aaj Tak retained first rank with 48.518 million weekly impressions in week 25 0f 2019 as compared to 49.718 million weekly impressions in the previous week. ABP News held onto its second spot in HSM (R) in week 25 of 2019 with 35.559 million weekly impressions as compared to 35.906 million weekly impressions in week 24.

    India TV jumped up two ranks to third place in week 25 of 2019 in HSM (R) with 31.897 million weekly impressions as compared to fifth rank and 33.370 million weekly impressions in week 24. As mentioned above, Zee News re-entered BARC’s weekly list of top 5 Hindi news channels in week 25 of 2019 at fourth rank with 31.053 million weekly impressions. Completing the quintet in HSM (R) at rank was Republic Bharat in week 25 of 2019 with 30.818 million weekly impressions as compared to 34.764 million weekly impressions and rank three in week 24.

    Hindi news in HSM (U)

    In the case of BARC’s weekly list of top 5 Hindi news channels also, Aaj Tak retained first rank with 64.160 million weekly impressions in week 25 of 2019 with 64.160 million weekly impressions as compared to 65.370 million weekly impressions in week 24. Also retaining its previous week’s second rank was News18 India in HSM (U) in week 25 of 2019 was News19 India with 55.102 million weekly impressions as compared to 59.873 million weekly impressions in the previous week.

    India TV also retained its third rank in week 25 of 2019 in BARC’s weekly list of top 5 Hindi news channels in HSM (U) with 52.657 million weekly impressions as compared to 53.913 million weekly impressions in week 24. Continuing on at rank 4 in week 25 of 2019 in HSM (U) was Zee News with 51.902 million weekly impressions as compared to 50.028 million weekly impressions in week 24. ABP News re-entered the HSM (U) list week 25 of 2019 with 41.452 million weekly impressions.

  • BARC week 24: Hindi news ratings plunge further

    BARC week 24: Hindi news ratings plunge further

    BENGALURU: Broadcast Audience Research Council of India (BARC) sum of weekly ratings of top 5 Hindi news channels across the Hindi speaking urban – HSM (U) and rural – HSM (R) as well as the combined HSM (U+R) were lowest ever in week 24 of 2019 (Saturday, 8 June 2019 to Friday, 14 June 2019, week or period under review). BARC recommenced publishing of data in the public domain in week 13 of 2019 after a hiatus of seven weeks to allow ratings to stabilise after implementation of TRAI’s new tariff order, and the ratings for week 24 were the lowest ever since then.

    The sum of weekly impressions of the top 5 Hindi news channels was 457.884 million weekly impressions in HSM (U+R); 187.489 million weekly impressions in HSM (R); and 275.549 million weekly impressions in HSM (U). Comparatively, the 11 week average (between weeks 13 and 23 of 2019) of the sum of weekly impressions of the top 5 Hindi news channels in HSM (U+R) was 653.192 million; in HSM (R) it was 288.937 million and in HSM (U) it was 367.834 million.

    Of the reasons that this drop could be attributed to is BARC having reverted to the earlier process of treatment of landing page beginning with week 23.  Added to this is the fact that the timings of the ongoing cricket tourney by the ICC World Cup 2019 in England and Wales overlap primetime of most channels, including Hindi news, could have affected viewership ratings. Many in the industry feel that BARC reverting to the old treatment of landing pages and filtering out data from outliers is better.

    There was no change in the list of channels in HSM (U+R) and HSM (U) except for shuffling of ranks. In the case of HSM (R), India TV re-entered BARC’s list of top 5 Hindi news channels. Living Media (India Today Group) flagship Hindi news channel Aaj Tak continued its supremacy at rank 1 of the Hindi news genre in urban, rural as well as combined urban and rural markets. Aaj Tak was the only channel among the top 5 that saw ratings in week 24 of 2019 climb as compared to week 23.

    HSM (U+R)

    With 115.088 million weekly impressions in week 24 of 2019, Aaj Tak led BARC’s weekly list of top Hindi news channels as compared to 110.763 million weekly impressions. Continuing on at second rank was Network18’s News18 India with 93.574 million weekly impressions in the week under review as compared to 97.484 million weekly impressions in the previous week.

    Climbing up a place to third rank in week 24 of 2019 was Rajat Sharma and Ritu Dhawan’s India TV with 87.283 million weekly impressions as compared to fourth rank and 88.807 million weekly impressions in week 23. Dropping a rank to fourth place in week 24 of 2019 was ARG Outlier Media’s Republic Bharat with 81.129 million weekly impressions as compared to third rank and 90.570 million weekly impressions in week 23. At fifth rank in week 24 of 2019 was Zee Media’s Zee News with 80.790 million weekly impressions as compared to 88.617 million weekly impressions in the preceding week.

    HSM (R)

    At rank one in HSM (R), Aaj Tak garnered 49.718 million weekly impressions in the Hindi speaking rural market in week 24 of 2019 as compared to 50.815 million weekly impressions in week 23. Climbing up a place to second rank was the erstwhile Ananda Bazar Patrika’s ABP News in week 24 of 2019 with 35.906 million weekly impressions as compared to third rank and 38.881 million weekly impressions in the previous week.

    Dropping a rank to third place in HSM (R) during the week under review as Republic Bharat with 34.764 million weekly impressions as compared to second rank and 40.454 million weekly impressions in week 23. News18 India also climbed a place to fourth rank in HSM (R) with 33.721 million weekly impressions as compared to fifth rank and 34.771 million weekly impressions. Re-entering BARC’s weekly list of top 5 Hindi news channels list for HSM (R) was India TV with 33.370 million weekly impressions in week 24 of 2019.

    HSM (U)

    Aaj Tak regained its first place in the urban Hindi speaking market in week 24 of 2019 with 65.370 million weekly impressions as compared to second rank and 59.948 million weekly impressions in the previous week. Dropping a place to second rank was News18 India with 59.873 million weekly impressions as compared to first rank and 62.713 million weekly impressions in week 23.

    India TV retained rank three in week 24 of 2019 with 53.913 million weekly impressions as compared to 54.765 million weekly impressions in week 23. Also retaining its previous week’s fourth rank was Zee News with 50.028 million weekly impressions as compared to 53.451 million weekly impressions in week 23. Completing the quintet in HSM (U) was Republic Bharat in week 24 of 2019 at its previous week’s rank 5 with 46.365 million weekly impressions as compared to 50.116 million weekly impressions.

  • Zee incorporates Ez-Mall to complement TV-based e-comm

    MUMBAI: Zee Media Corporation has established a wholly-owned subsidiary in the name and style of Ez-Mall Online Ltd.

    The company has informed the Bombay Stock Exchange (BSE) that the company has subscribed to 700 Equity Shares of Re. 1 each therein.

    This subsidiary shall engage in web-based e-commerce business, to complement TV-based e-commerce business currently housed under company’s 49 per cent Associate entities viz., Today Merchandise Pvt Ltd and Today Retail Network Pvt Ltd.

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