ITV

Tag: Zee Europe

  • &TV to commission locally produced content for UK audience

    &TV to commission locally produced content for UK audience

    MUMBAI: Zee Entertainment Enterprises Limited’s (Zeel) new Hindi general entertainment channel (GEC), which is slated to launch in the UK on 6 April, 2015, will be looking at airing locally produced content.

     

    The channel said that it plans to commission locally produced content, which is relevant for its audience base in the UK.

     

    Zee TV, which completed 20 years in Europe, saw actor Shah Rukh Khan along with the channel’s executives launching &TV in the UK at a special gala.

     

    The celebration was attended by Zeel MD and CEO Punit Goenka and &TV business head Rajesh Iyer.

     

    Talking about his long lasting relationship with Zee, Khan said that he was thrilled to officially launch the new channel along with Goenka.

     

    Commenting on the 20 years celebration, Goenka said, “We are proud to be a medium through, which Indians living abroad have stayed connected to their roots back home all these years and we will continue to entertain and engage audiences with a unique blend of high-quality and innovative programming.”

     

    Speaking about &TV’s launch in the UK, Goenka said, “&TV will offer a more substantial viewing experience to an audience that is always seeking fresh and relevant content. We are certain that with the launch of &TV, we will capitalize on further such opportunities to build a robust entertainment bouquet and march ahead towards achieving the global ambitions set for the company. Finally, we are so proud to be working with Shah Rukh Khan on our flagship show India Poochega – Sabse Shaana Kaun. Mr Khan has poured his heart and soul into the show and we know it will bring great joy to our European audiences.”

     

    Zee Europe CEO Neeraj Dhingra added, “Zee TV has been a pioneer in bringing great Asian entertainment to the UK and fostering the cultural ties with India. We are certain that with the launch of the contemporary channel &TV, these ties will strengthen. The channel promises multi-dimensional content and a strong line-up of entertainment and reality shows, and we are beyond excited to have Khan as the host of our flagship entertainment programme. We are certain that the audience will enjoy seeing a different side of their superstar.”

     

    &TV unveiled a range of its weekday programming at the event namely Razia Sultan, Begusarai, Gangaa, Bhabi Ji Ghar Par Hai and Bhaghyalakshmi. The channel’s weekend shows include Killer Karaoke – Atka Toh Latkah and Tujhse Naaraz Nahi Zindagi.

  • Zee’s Ditto TV makes free launch in the UK

    Zee’s Ditto TV makes free launch in the UK

    MUMBAI: The Zee Network is pretty bullish about its Ditto TV app. It has now launched it at no cost to SkyZee subscribers in the UK and also to those on other TV platforms and without a TV subscription. Phone and tablet users can download the app onto their devices and watch 17 channels at absolutely no cost, after verifying their account through a valid phone number.

     

    The app is available across all platforms, including iOS, Android and Blackberry, and there are a range of payment options to choose from, from a full monthly package to top ups via the embedded Top – up Wallet, which means subscribers can simply pay as they go.

     

    Says Zee Europe CEO Neeraj Dhingra: “Zee has been the pioneer and innovator in the media industry and with DittoTV we have demonstrated again that we are moving ahead with the times by launching a new digital platform for distribution of content across Europe. Apart from our focus on the linear channels on Sky and other platforms in UK and Europe, with DittoTV we aim to address a new segment of mobile users and make our channels easily accessible on the go. We are already seeing uplift in online subscriptions as a result.”

     

    The network has signed up Ankita Lokhande aka Archana of its most popular show Pavita Rsihta to push the app to Britasians in the UK. .The app is already proving popular with over 65,000 likes on Facebook and 7,000 app downloads to date.