ITV

Tag: Zee Cinema

  • Sun retains No. 1 spot; Zee Cinema, Star Gold enter top 10 list across genres: BARC week 5

    Sun retains No. 1 spot; Zee Cinema, Star Gold enter top 10 list across genres: BARC week 5

    MUMBAI: Witnessing a spike in ratings, Sun TV with 1027311 (‘000s) continued to hold its top position across genres in week 5 as per BARC India All India (U+R) : 4+ Individuals.

     

    On the other hand, Hindi general entertainment channel Star Plus also continued to hold its place in the second spot with 773808 (‘000s) in week 5 as compared to last week’s 763739 (‘000s).

     

    Colors, which had dropped down to the third position in week 4, held its spot with 756373 (‘000s) and also saw an increase in ratings from last week’s 745916 (‘000s).

     

    Witnessing a drop in ratings from last week, both Zee TV with 736837 (‘000s) and its FTA sister channel Zee Anmol with 541811 (‘000s) managed to retain their positions in the fourth and fifth spots respectively.

     

    Climbing up the charts this week was ETV Telugu with 448885 (‘000s), which came up to the sixth position in week 5 as compared to last week’s eighth place.

     

    Rising up to the seventh place this week was Life OK with 440315 (‘000s) from its ninth spot in week 4.

     

    New entrants in the Top 10 channels list across genres in week 5 were movie channels Zee Cinema with 432528 (‘000s) in the eighth spot and Star Gold with 416222 (‘000s) in the ninth place.

     

    Sony Max, which was in the seventh place in week 4 dropped to the bottom of the list at number 10 in week 5 with 390616 (‘000s) and also witnessed considerable drop in ratings from last week’s 468771 (‘000s).

     

    Bowing out from the charts in week 5 were Star Utsav and Sony Pal, which were in the sixth and tenth slot respectively in week 4.

  • Sun retains No. 1 spot; Zee Cinema, Star Gold enter top 10 list across genres: BARC week 5

    Sun retains No. 1 spot; Zee Cinema, Star Gold enter top 10 list across genres: BARC week 5

    MUMBAI: Witnessing a spike in ratings, Sun TV with 1027311 (‘000s) continued to hold its top position across genres in week 5 as per BARC India All India (U+R) : 4+ Individuals.

     

    On the other hand, Hindi general entertainment channel Star Plus also continued to hold its place in the second spot with 773808 (‘000s) in week 5 as compared to last week’s 763739 (‘000s).

     

    Colors, which had dropped down to the third position in week 4, held its spot with 756373 (‘000s) and also saw an increase in ratings from last week’s 745916 (‘000s).

     

    Witnessing a drop in ratings from last week, both Zee TV with 736837 (‘000s) and its FTA sister channel Zee Anmol with 541811 (‘000s) managed to retain their positions in the fourth and fifth spots respectively.

     

    Climbing up the charts this week was ETV Telugu with 448885 (‘000s), which came up to the sixth position in week 5 as compared to last week’s eighth place.

     

    Rising up to the seventh place this week was Life OK with 440315 (‘000s) from its ninth spot in week 4.

     

    New entrants in the Top 10 channels list across genres in week 5 were movie channels Zee Cinema with 432528 (‘000s) in the eighth spot and Star Gold with 416222 (‘000s) in the ninth place.

     

    Sony Max, which was in the seventh place in week 4 dropped to the bottom of the list at number 10 in week 5 with 390616 (‘000s) and also witnessed considerable drop in ratings from last week’s 468771 (‘000s).

     

    Bowing out from the charts in week 5 were Star Utsav and Sony Pal, which were in the sixth and tenth slot respectively in week 4.

  • Zee Cine Awards hops on to Zee Cinema & Zee Anmol; regional categories introduced

    Zee Cine Awards hops on to Zee Cinema & Zee Anmol; regional categories introduced

    MUMBAI: In its 16th year, Zee Entertainment Enterprises Ltd’s (ZEEL) awards property – Zee Cine Awards 2016 has made several changes and introduced new elements.

    Zee Cine Awards 2016 will be held on 20 February in Mumbai and will be simulcast on 5 March across the Zee Network channels like Zee Cinema, Zee Cinema HD and its free-to-air channel Zee Anmol. Pertinent to note here is that previously, the awards were aired on the network’s flagship Hindi GEC Zee TV. However, this time round it has been put on its Hindi movie channel – Zee Cinema as well as its FTA channel Zee Anmol, which has been doing well on ratings front ever since the BARC rural inclusive data was released last year.

    “The reason why we shifted Zee Cine Awards from Zee TV to Zee Cinema is because initially it started from Zee Cinema itself. As it’s an award of cinema, it should belong to its home on Zee Cinema and now onwards we will be airing it on Zee Cinema,” ZEEL MD and CEO Punit Goenka tells Indiantelevision.com.

    ZEEL chief business officer Sunil Buch added, “ZEEL comes alive in a synergistic way to deliver Zee Cine Awards 2016. Zee Music Company continues to be our music touch point in the fraternity. This year’s Zee Cine Awards has been conceptualised, created and produced by Zee Studios, our state-of-the-art film and TV production arm. And there is a goodness of fit to a film awards show being premiered on Zee Cinema rather than on a GEC. Zee Cinema with an average weekly base of 184 million viewers is higher than any other channel across Hindi Speaking Markets (Source: BARC-Urban + Rural India, Average of Week 41’15-Week 3’16, NCCS 4+). The simulcast of the awards on India’s leading FTA GEC channel, Zee Anmol also adds to its reach in rural India.”

    Moreover, for the first time ever, the awards, which until now lauded the best of Hindi cinema, will also award Marathi, Bangla, Telugu cinema this year. ZEEL will also showcase the regional awards content on its regional channels namely Zee Bangla, Zee Marathi and Zee Telugu.

    Goenka added, “Keeping the Zee’s ethos, Vasudhaiva Kutumbakam – The World Is My Family, into consideration we have introduced a few new elements this year in Zee Cine Awards 2016. For the first time on the national award stage, regional content will be presented awards this year. Renowned personalities from Telugu, Marathi and Bengali cinema will perform on stage and that exclusive content will be telecast on Zee Bangla, Zee Marathi and Zee Telugu respectively, so that people can see the talent that regional cinema has.”

    Apart from that ZEEL has also introduced the Jury Awards this year, which will be adjudged by a panel comprising Rakesh Roshan, Resul Pookutty, Ravi K Chandran, Anurag Basu, Leena Yadav, Prasoon Joshi and Shantanu Moitra.

    The 15th edition of Zee Cine Awards was telecast on Zee TV in 2014 and a no show in 2015. Talking about the same, Goenka said, “We missed the awards last year because we were in the process of launching new brands from our network. However, we will ensure that it doesn’t happen in the future.” 

    To authenticate the voting mechanism of both, the Jury Awards and the Viewer’s Choice Awards, Zee has appointed the Ernst & Young.  

    This year the award ceremony will be hosted by Shahid Kapoor and Karan Johar.

  • Zee Cine Awards hops on to Zee Cinema & Zee Anmol; regional categories introduced

    Zee Cine Awards hops on to Zee Cinema & Zee Anmol; regional categories introduced

    MUMBAI: In its 16th year, Zee Entertainment Enterprises Ltd’s (ZEEL) awards property – Zee Cine Awards 2016 has made several changes and introduced new elements.

    Zee Cine Awards 2016 will be held on 20 February in Mumbai and will be simulcast on 5 March across the Zee Network channels like Zee Cinema, Zee Cinema HD and its free-to-air channel Zee Anmol. Pertinent to note here is that previously, the awards were aired on the network’s flagship Hindi GEC Zee TV. However, this time round it has been put on its Hindi movie channel – Zee Cinema as well as its FTA channel Zee Anmol, which has been doing well on ratings front ever since the BARC rural inclusive data was released last year.

    “The reason why we shifted Zee Cine Awards from Zee TV to Zee Cinema is because initially it started from Zee Cinema itself. As it’s an award of cinema, it should belong to its home on Zee Cinema and now onwards we will be airing it on Zee Cinema,” ZEEL MD and CEO Punit Goenka tells Indiantelevision.com.

    ZEEL chief business officer Sunil Buch added, “ZEEL comes alive in a synergistic way to deliver Zee Cine Awards 2016. Zee Music Company continues to be our music touch point in the fraternity. This year’s Zee Cine Awards has been conceptualised, created and produced by Zee Studios, our state-of-the-art film and TV production arm. And there is a goodness of fit to a film awards show being premiered on Zee Cinema rather than on a GEC. Zee Cinema with an average weekly base of 184 million viewers is higher than any other channel across Hindi Speaking Markets (Source: BARC-Urban + Rural India, Average of Week 41’15-Week 3’16, NCCS 4+). The simulcast of the awards on India’s leading FTA GEC channel, Zee Anmol also adds to its reach in rural India.”

    Moreover, for the first time ever, the awards, which until now lauded the best of Hindi cinema, will also award Marathi, Bangla, Telugu cinema this year. ZEEL will also showcase the regional awards content on its regional channels namely Zee Bangla, Zee Marathi and Zee Telugu.

    Goenka added, “Keeping the Zee’s ethos, Vasudhaiva Kutumbakam – The World Is My Family, into consideration we have introduced a few new elements this year in Zee Cine Awards 2016. For the first time on the national award stage, regional content will be presented awards this year. Renowned personalities from Telugu, Marathi and Bengali cinema will perform on stage and that exclusive content will be telecast on Zee Bangla, Zee Marathi and Zee Telugu respectively, so that people can see the talent that regional cinema has.”

    Apart from that ZEEL has also introduced the Jury Awards this year, which will be adjudged by a panel comprising Rakesh Roshan, Resul Pookutty, Ravi K Chandran, Anurag Basu, Leena Yadav, Prasoon Joshi and Shantanu Moitra.

    The 15th edition of Zee Cine Awards was telecast on Zee TV in 2014 and a no show in 2015. Talking about the same, Goenka said, “We missed the awards last year because we were in the process of launching new brands from our network. However, we will ensure that it doesn’t happen in the future.” 

    To authenticate the voting mechanism of both, the Jury Awards and the Viewer’s Choice Awards, Zee has appointed the Ernst & Young.  

    This year the award ceremony will be hosted by Shahid Kapoor and Karan Johar.

  • ZeeFamily.TV hops on to Roku platform

    ZeeFamily.TV hops on to Roku platform

    MUMBAI: Zee Family – the digital entertainment destination, which features channels like Zee TV, Z Living, Living Foods and Zee Cinema along with other special interest, language based channels, is now available on the Roku platform.

     

    Roku subscribers will be able stream ZeeFamily.TV on their devices globally.

     

    Roku customers who download and connect the app to their ZeeFamily.tv profile will have access to over 30 live 24/7 channels, offered in English, Hindi and regional dialects, 30 day catch-up, over 2,000 on-demand movies and over 15,000 individual show episodes.

       

    The ZeeFamily.TV app is available as a free download from the Movies & TV section of the channel store for all Roku users.

     

    “Zee Family is an entertainment destination; the feature rich product gives viewers the ability to rewind and pause live TV, catch-up on favourite shows they might have missed and watch thousands of hours of on demand content. Our goal was to make Zee TV’s extensive library of content available to viewers wherever and whenever they want to watch TV and do so with a unified platform that was easy to navigate and offers unmatched streaming quality,” said Zee Americas CTO Unmesh Khadilkar. 

     

    Apart from Roku, ZeeFamily.tv is also accessible online www.zeefamily.tv, tablets, smartphones, Amazon Fire TV and through Samsung SmartTV’s via the Zee Family app.

  • ZeeFamily.TV hops on to Roku platform

    ZeeFamily.TV hops on to Roku platform

    MUMBAI: Zee Family – the digital entertainment destination, which features channels like Zee TV, Z Living, Living Foods and Zee Cinema along with other special interest, language based channels, is now available on the Roku platform.

     

    Roku subscribers will be able stream ZeeFamily.TV on their devices globally.

     

    Roku customers who download and connect the app to their ZeeFamily.tv profile will have access to over 30 live 24/7 channels, offered in English, Hindi and regional dialects, 30 day catch-up, over 2,000 on-demand movies and over 15,000 individual show episodes.

       

    The ZeeFamily.TV app is available as a free download from the Movies & TV section of the channel store for all Roku users.

     

    “Zee Family is an entertainment destination; the feature rich product gives viewers the ability to rewind and pause live TV, catch-up on favourite shows they might have missed and watch thousands of hours of on demand content. Our goal was to make Zee TV’s extensive library of content available to viewers wherever and whenever they want to watch TV and do so with a unified platform that was easy to navigate and offers unmatched streaming quality,” said Zee Americas CTO Unmesh Khadilkar. 

     

    Apart from Roku, ZeeFamily.tv is also accessible online www.zeefamily.tv, tablets, smartphones, Amazon Fire TV and through Samsung SmartTV’s via the Zee Family app.

  • Sun TV back in top slot across genres; Colors at No. 2

    Sun TV back in top slot across genres; Colors at No. 2

    MUMBAI: Sun TV made a comeback after two weeks and secured the leadership position across genres in week 50 of Broadcast Audience Research Council (BARC) India. Colors replaced the Hindi GEC leader Star Plus in the second slot, pushing the latter in the third position.

    Sony Entertainment Television exited the top 10 list in week 50.

    Sun TV garnered the first spot with 997647 (000Sums) followed by Colors in the second slot with 768239 (000Sums) and Star Plus in the third place with 759484 (000Sums).

    Zee Anmol witnessed a drop in ratings but stood at number four with 754273 (000Sums) as against 780847 (000Sums) in the previous week.

    Zee TV too witnessed a downfall and grabbed the fifth spot with 733866 (000Sums) as against 781916 (000Sums) in week 49.  

    Star India’s FTA channel Star Ustav also saw a fall in ratings and stood at number six with 509538 (000Sums) as against 571080 (000Sums) in the previous week.

    Life OK grabbed the seventh position with 453849 (000Sums) followed by ETV Telugu with 448546 (000Sums) in the eight slot. Zee Cinema with 423529 (000Sums) was in the ninth position followed by Maa TV in the tenth position with 401343 (000Sums).

  • Zee Cinema rolls out contest for WWE Live India

    Zee Cinema rolls out contest for WWE Live India

    MUMBAI: Zee Cinema is all set to give its audience an opportunity to witness the WWE action live.

     

    Recognising the adulation and fan-following for WWE, the channel is hosting a weekly edition of Action Mania every Sunday at 6.30 pm and will run a special contest during the show’s episodes airing on 20 and 27 December on Zee Cinema.

     

    The on-air contest will give the audience a chance to witness the WWE Live India held on 15 – 16 January, 2016 in Delhi. All they have to do is watch Action Mania and answer two questions that feature in each episode correctly. The channel will fulfil the dream of 15 lucky winners and give them a chance to catch all the adrenaline pumping action in the presence of their favourite superstars.

     

    Zee Entertainment Enterprises Ltd hindi movie channel business head Ruchir Tiwari said, “Zee Cinema aims at providing cutting-edge content and adhering to our brand promise of Masti, Movies, Magic, we have introduced one of our top rated properties Action Mania this year. With the new-year kicking in, we are thrilled to give audiences a once-in-a-lifetime opportunity. With the high level of enthusiasm for WWE, we are expecting good participation from audiences.”

  • BARC week 47: Sun TV maintains pole position across genres

    BARC week 47: Sun TV maintains pole position across genres

    MUMBAI: Sun TV saw a rise in ratings and secured the leadership position across genres in week 47 of Broadcast Audience Research Council (BARC) India, all India (U+R) data.

     

    Sun TV garnered first position with 1177131 (000Sums) followed by Star Plus with 880351 (000Sums) in second place and Zee Anmol on the third spot with 755888 (000Sums).

     

    Colors with 752613 (000Sums) grabbed fourth spot followed by Zee TV at the fifth position with 689444 (000Sums). Star Ustav grabbed the sixth position with 546827 (000Sums).

     

    Sony Max with 509918 (000Sums) bagged the seventh position in the segment while Zee Cinema stood at number eight, up from last week’s tenth position with 470171 (000Sums). Life Ok stepped down to number nine with 469811 (000Sums), while ETV Telugu stood at the tenth spot with 439697 (000Sums).

  • Zee Cinema bags four awards at Indian Brand Convention

    Zee Cinema bags four awards at Indian Brand Convention

    MUMBAI: Zee Cinema has recently bagged four awards at the Branding, Advertising, and Marketing (BAM) awards ceremony held by the Indian Brand Convention 2015 in New Delhi, for its constant innovative branding and communication efforts. The Convention was a learning, networking conference and an awards ceremony for branding, marketing, design, communications, advertising, sales and creative professionals in India.

     

    Amongst many other brands that participated, Zee Cinema was a front runner at the convention and the awards won by the channel include best corporate social responsibility campaign for November 2014 Children’s’ day Masti Ki Paathshala’ activity. It also bagged the best integrated marketing campaign for October 2014 campaign for promoting world TV premiere of entertainment, the best mobile innovation for May 2015 for the mobile activity done on world TV premiere of Lingaa. The channel has also roped in the best digital marketing campaign for May 2015 for the digital & social media promotion for world TV premiere of Lingaa.

     

    Masti ki Paathshala, was an initiative that the channel organized for the children of selected orphanages across Mumbai, Delhi and Ahmedabad to mark the celebrations of Children’s Day 2014. Over 300 children were engaged with fun activities like movie screening, antakshari and fun games with a view to give them a memorable special day and let them know that they are valued and loved.

     

    The promotion campaign for the world television premiere of the film, Entertainment provided its viewers an exclusive opportunity to interact with Johnny Lever for the first time on Zee Cinema’s twitter handle. One of the comic actors from the film Krishna Abhishek was also made available for the media market visit in Lucknow which also ensured the visibility of the brand in the prime market. The channel also used a unique platform of airline branding (special branding inside the aircraft in Air-India) for marketing the movie innovatively. The film was extensively promoted via engaging and interactive activities conducted across social media platforms with the movie’s merchandise were given to winners.

     

    The promotion campaign for Lingaa included an extensive digital campaign and also an exclusive mobile campaign Rajnikanth phone call ad wherein participants received a pre-recorded call from Rajnikanth urging them to watch Lingaa on Zee Cinema. The mobile campaign had a reach of a gigantic 8.2 million.