Tag: Zee channels

  • Zee Media Joins SWIFT TV Platform in Strategic Content Expansion Move

    Zee Media Joins SWIFT TV Platform in Strategic Content Expansion Move

    MUMBAI: In a significant leap forward in digital broadcasting, Swift TV proudly announces its latest partnership with Zee Media Corporation, bringing some of India’s most influential news and regional channels to its rapidly growing free live TV platform. With this collaboration, viewers across the country can now stream Zee’s top channels live and free of cost, directly through Swift TV’s mobile and connected TV platforms.

    This partnership marks a strategic move that empowers Indian audiences with uninterrupted access to real-time news, financial insights, and regional updates, all in one place.

    What’s New: Zee Channels Now on Swift TV

    Through this new collaboration, Swift TV users can now access the following Zee Media channels:

    ●    Zee News – Your destination for national news and real-time headlines.

    ●    Zee Business – A trusted source for financial news, stock market updates, and business insights.

    ●    Zee 24 Ghanta – Delivering key updates from West Bengal and beyond.

    ●    Zee Bihar Jharkhand – Covering grassroots stories, politics, and developments from Bihar and Jharkhand.

    ●    Zee Madhya Pradesh Chhattisgarh – Regional coverage that connects with heartland India.

    ●    Zee Punjabi – For news and stories from Punjab and northern India.

    With this expansion, Swift TV further cements its position as one of India’s most accessible free live TV app, blending national coverage with deep-rooted regional voices. 

    Live TV Just Got Smarter – And Free

    In an age where audiences demand instant access to quality content, Swift TV delivers live TV channels, free movies, and on-demand shows without subscription fees or complex installations. Adding Zee’s powerful news portfolio strengthens the platform’s offering of real-time news, live alerts, and regional storytelling, all from a single tap. 

    Whether you’re tracking the stock market with Zee Business, watching breaking political coverage on Zee News, or staying updated with local issues in Zee Bihar Jharkhand, Swift TV now brings it all to you in multiple screens. 

    Why This Matters for Swift TV Users  

    This partnership is more than just content—it’s about democratizing access to trustworthy news and empowering users with choice and clarity. Here’s what it means for Swift TV audiences:  

    Free & Unlimited Access: Watch Zee news channels without sign-ups or payments.  

    Regional Voices Amplified: Stay connected with your roots through region-specific channels.  

    Daily Updates & Live Alerts: Get notified of breaking news, market fluctuations, and trending headlines.  

    Seamless Streaming: Available on both mobile and connected TV devices for anytime viewing.  

    Diverse Genres: From spiritual shows and free live matches to breaking news and business updates—Swift TV has it all.  

    What’s Next?

    Swift TV plans to continue expanding its portfolio with more channels in entertainment, spirituality, lifestyle, and sports. With free live match coverage, blockbuster movies, and now live news from Zee, the platform is quickly becoming India’s preferred choice for free live streaming.  

  • Yupp TV relaunches Zee in UK and across Europe

    Yupp TV relaunches Zee in UK and across Europe

    Mumbai: OTT platform Yupp TV known for airing South Asian content has relaunched Zee channels in the United Kingdom, and all across Europe. Beginning from 2 June, Zee channels including Zee TV, Zee Cinema, Zee Telugu, Zee Tamil, Zee Kannada, Zee Keralam, Zee Punjabi, Zee Marathi, and Zee Bangla will be available for viewers in Europe. 

    Zee Entertainment is one of India’s leading media conglomerates that offers a bouquet of entertainment channels. With the relaunch of Zee in the European market, viewers will be able to watch a wide range of fiction, non-fiction, and other regional content offered by various Zee channels. 

    Commenting on the relaunch of Zee channels, Yupp TV founder and CEO Uday Reddy said, “We are delighted to once again join hands with one of the leading entertainment networks, Zee Entertainment, to bring back its premium entertainment channels to the UK and the Rest of Europe markets. These markets provide unlimited potential for Indian television with Hindi and regional languages and Zee channels will be a great value addition to our already vast library. YuppTV users can now watch their favourite Zee content, giving them more entertainment options to choose from.” 

    Zee Entertainment Enterprises Limited, chief business officer-international business Ashok Namboodiri, said ZEE reaches out to over 1.3 billion viewers globally and we continue to grow. “YuppTV and ZEE have been working together for the last decade in several markets and give audiences the best in entertainment, globally. With this partnership, audiences in UK & Europe can now enjoy a wide range of entertainment channels from ZEE and stay updated on all the latest news with Zee News and Zee Business from the Zee Media portfolio,” he said.

    Expressing excitement about partnering with Yupp TV, Zee UK business head Parul Goel said, YuppTV viewers will be in for a treat as they will be able to pick channels across six to seven Indian languages and genres from the ZEE stable.

    Viacom18 had also launched its regional channel Colors Gujarati in the United Kingdom. IndiaCast Media Distribution, jointly owned by TV18 and Viacom18, has partnered with Sky and Virgin Media for the channel’s launch in the European nation. 

  • Zee Tamizh launched on Rogers Cable

    Zee Tamizh launched on Rogers Cable

    MUMBAI: ZEE Americas, the number one South Asian Entertainment Network, in partnership with Ethnic Channels group, the largest distributor of ethnic services in Canada, launched Zee Tamizh on Rogers Cable. The addition of Zee Tamizh makes a total of 10 ZEE channels currently distributed in Canada.

     

    Zee Tamizh is a general entertainment channel that offers a variety of unique programs targeting the Tamil-Canadian audience. Rogers Cable subscribers who enjoy Zee’s top programming can now watch their favorite shows in Tamil throughout the day. Canada has a very large Tamil population, and Zee Tamizh will be of a lot of interest to this vibrant community.

     

    “The Tamil segment is one of the fastest growing South Asian language groups in GTA. It was an obvious step for us to be part of that movement. With a separate Zee pack on Rogers, we will expect excellent results from the Canada market,” said ZEE Americas general manager Sameer Targe.

     

    President of Ethnic Channels Group Hari Srinivas, added, “We are very thrilled to partner with Rogers Cable on the launch of Zee Tamizh. The Zee Network provides unmatched entertainment, and Zee Tamizh will assist Rogers to grow their subscriber base by capturing new clients, who are looking for more relevant South Asian programming.”

     

    Viewers can subscribe to Zee Tamizh on Rogers Cable Channel 622.

  • Zeel launches Anmol; to be available on TV, mobile and WAP

    Zeel launches Anmol; to be available on TV, mobile and WAP

     NEW DELHI: Zee network has launched Zee Anmol, a free-to-air channel, taking the number of Zee channels to 34. The new entrant will be available on both mobile phones and on WAP zeeanmol.tv from 1 September.

    Denying the charges of it being a channel of repeats on lines of Star Utsav, ZEEL chief creative and content officer Bharat Kumar Ranga in a press meet here said that not only will the channel reach those areas which were hitherto covered only by DD and DTH DD Direct Plus, but also be re-packaged to suit the audiences in smaller towns and semi-urban and rural areas.

    He said a series may even be cut from the original number of episodes to lesser episodes if research showed people did not want it to be too long.

    He said that this marked the first phase of the channel, which may have new programming in the second phase expected sometime next year.

    Ranga told indiantelevision.com later that Zee was presently spending around fifty per cent of its normal marketing budget for other channels for this particular channel. Asked to be more specific, he said around 15 per cent of the revenue from Zee Anmol will go into its marketing. But he admitted that this was going to be tough going since the aim was to reach unreached areas and even those where there was no television. He said he was prepared to advertise the channel on all platforms, including Doordarshan if the pubcaster accepted this.

    Four persons who have excelled in different programmes on Zee TV – Kratika Sengar who played Jhansi ki Rani, Sayantani Ghosh who was Naagin, Binny Sharma who won hearts in Dance India Dance, and Jasraj Joshi who won the SA RE GA MA PA 2012 were present at the press meet.

    ZEEL marketing head Akash Chawla said the new channel was more of a video brand than a television brand, and the expectation was to reach places where cable and satellite TV had just begun to make inroads, or where broadband was available. He said the mobile penetration had reached 100 million and was bound to catch on, particularly if the programmes are re-purposed.

    Asked if the ad cap could affect the channel since it was not based on subscriptions, Ranga said even advertisers had products they wanted to reach out to small consumers.

    Ranga said Zee Anmol was the only channel to have up to 39 hours repackaged programming for a week.

    Head content Ajay Bhalwanker said that the research had taken many months because the network wanted to know exactly what the people in small towns wanted. Ranga added that the channel had been astonished to discover that people were aware of serials and names of characters even in places with limited TV viewing.

    In the initial phase, the channel will have series like Maayka, Pavitra Rishta, Dance India Dance, India’s Best Dramebaaz, Chhoti Bahu, Saat Phere, Naagin, Kasamh Se, Sindoor, Jhansi ki Rani, and Shabaash India among others.

    Interestingly the press meet was attended by mediapersons from smaller cities like Ahmedabad and Jaipur who had been brought here to see a preview.

  • E-City Digital to invest Rs 1 billion, have 500 theatres by FY 2008

    E-City Digital to invest Rs 1 billion, have 500 theatres by FY 2008

    MUMBAI: Subhash Chandra-promoted E-City Digital Cinemas Pvt Ltd plans to invest Rs 1 billion in digitising 500 cinema theatres by 2007-’08.

    The company will start delivering movies to the theatres via satellite by next month. Currently, the hard disk is physically distributed to the 22 theatres in Gujarat which it has taken on hire basis. “We will be using the uplinking facility of Essel Shyam at Noida near Delhi. We are investing Rs 1 billion and plan to have 500 digital theatres by FY 2008 in Mumbai, Delhi and Uttar Pradesh territories,” says E-City Ventures CEO Atul Goel. Zee channels are also uplinked from Essel Shyam teleport at Noida.

    Each theatre will have to invest Rs 2 million on the digital technology. E-City will make the investments and will pay fixed weekly theatre hire charges to the exhibitors. The contracts will be for a minimum period of five years. The company will also do deals with film distributors.

    E-City is using Real Image’s encryption technology so that piracy is safeguarded. The movie is first converted into digital master using the telecine machine, after which it can be taken on to D5 tape or captured directly on the encoding server. After encryption and compression, the movie is uplinked to the satellite via transmission server and downloaded at the playout local server which is installed at the theatre. A digital projector is used for screening of the film.

    E-City Digital Cinemas will target A-class towns where the current net collections are over Rs 100,000 per week. Part of the Essel Group of Industries, the company has current earnings of Rs 14 million from the 22 theatres it has recently started digitising. “As we aim to ramp up theatre acquisitions, we expect our revenues to touch Rs 2.5 billion by March-end 2009,” says Goel.

    Digital cinema reduces industry costs by eliminating expensive prints that constitute 15-20 per cent of a film’s cost. It also attacks piracy as every show can have watermark indicating theatre, time and date, making it a customised copyright property. Exhibitors will also get first run movies and a simultaneous nationwide release is possible without distributing prints.