MUMBAI: Asset Management Ventures, a new venture of the Sanjay M. Lal-led Assetz FZC, has bagged the rights to manage cricketer Yuvraj Singh’s entire brand portfolio....
MUMBAI: Birla Sun Life Insurance (BSLI) has launched a new 360 degree campaign continuing with its strategy to provoke mass India into realising and appreciating the...
MUMBAI: Puma, the global- sport- lifestyle brand, has roped in Indian cricket team all rounder Yuvraj Singh as their brand ambassador. Singh will now be the...
MUMBAI: The cricket World Cup is eating into the share of the other popular genres including the Hindi general entertainment channels, reinforcing the mass reach that...
MUMBAI: Lycra MTV awards is schedule to take place on 15 October. In its second year, with 18 awards across 12 categories honouring ‘style’, the style...
MUMBAI: It is not merely a story but an epic saga! This is the tagline that MAX is using for its latest programme initiative. This will...
CHENNAI: Battery and torch maker Nippo is all set to increase its market share. In a strategic decision to enhance its brand image and challenge the...
MUMBAI: Gaurab Pandey, who has written and directed several telefilms for India’s mass entertainment channels, is ready with Bollywood actress Raveena Tandon’s feature film Stumped. The...
MUMBAI: The fears about the a second-string Indian team representing India at the World Cup have been laid to rest. All the 15 members of the...
MUMBAI: Two Indian cricketers, yesterday’s star Javagal Srinath & and today’s hero Yuvraj Singh, will be participating in the “The Brits” versus the “Rest of the...
Mumbai, January 13th, 2006: Global hospitality chain Marriott Group of Hotels introduced its bedding package that has ‘Revive’. The collection will be introduced across 2400 Marriott...