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MUMBAI: Sesame Workshop in India, the non-profit educational organization behind Sesame Street, has premiered new animated public service announcements to help families across India stay physically...
MUMBAI: Short-form video streaming app Quibi has achieved 1.7 million downloads in its first week, says its boss Meg Whitman. The app, launched on 6 April,...
MUMBAI: Moonbug, a global entertainment company that develops and distributes fun and safe content for kids, today announced its hit video series Supa Strikas will now...
Mumbai: Future Group’s retail discount chain, Brand Factory has launched a new campaign #365OrNothing that urges us to celebrate womanhood 365 days. The hard-hitting digital ad...
MUMBAI: In today's world of numerous news channels, loud opinions, debates, fake news, chaos and noise, there is little content that is appropriate for children in...
New Delhi: Likee, the pioneering global short video creation platform from Singapore based BIGO Technology has collaborated with TVF's The Screen Patti (TSP) to promote newly...
New Delhi: Likee, the pioneering global short video creation platform from Singapore based BIGO Technology has been named among the top 10 most downloaded apps globally....
MUMBAI: Closing 2019 on a high note with its originals transcending reviews from the critics and masses alike, The Zoom Studios kickstarts the New Year with...
MUMBAI: Following the success of its first season, India's leading women-centric entertainment channel Girliyapa from the house of The Viral Fever launches Mr. & Mrs. Season...
MUMBAI: Kellogg’s, India’s leading breakfast cereal brand, launched a new campaign titled ‘Breakfast Se Badhkar’. The campaign is brought to life with a multimedia and multilingual...
MUMBAI: MissMalini proudly launches MissMalini Trending – a social media news desk at an upscale Juhu outlet. The beloved blog’s first-ever news desk will feature digital...
MUMBAI: YouTube will offer creators more transparency about content to curb copyright issues. The platform is adding new tools for creators with more details on content...
MUMBAI: Netsurf ropes in Makani Creatives as a creative partner for 360-degree outreach campaign, including print and digital to launch their home-grown, natural cosmetic brand ‘Rang...
Bangalore, India: The first episode premieres on December 24, 2019 on PUBG MOBILE India’s official YouTube channel. Last week, PUBG MOBILE India team announced their web-series,...
MUMBAI: After leading the industry with the vertical video format, Gaana videos, India's largest music streaming app, Gaana has launched its own form of video stories...
New Delhi: India Today Group Digital has established its dominance in the news genre across all digital platforms (Desktop, mWeb, App). The latest Comscore September 2019...
MUMBAI: Another feather added to the cap of India’s leading content powerhouse Shemaroo Entertainment. Its leading YouTube channel Shemaroo Filmi Gaane hits an outstanding mark of...
MUMBAI: Google India unlocked the option of prepaid plans for YouTube Premium and YouTube Music Premium on Monday. The services which entered India in March were...
MUMBAI: India's most popular new-age news brand, The Lallantop, has crossed yet another milestone by reaching a whopping 10-million subscriber base on YouTube. After hitting the...
MUMBAI: PUBG MOBILE has created a short documentary capturing the journey of homebred competitive players who boldly pursued their dreams of building a career in esports....
MUMBAI: Touted to be one of the largest video streaming platforms of today, YouTube is undoubtedly the world’s largest repository of videos. In fact, the average...
Digital marketing has taken over the traditional methods of interacting with consumers for brands and businesses in an overwhelming manner. This has led to a major...
Mumbai: California-Indian Luxury TV player, Vu Televisions is all set to launch their new range of televisions – the Vu UltraAndroid TV. The demand for Vu...
MUMBAI: YouTube launched a dedicated vertical for fashion thanks to the increasing importance of its massive beauty community. The new vertical YouTube Fashion aims to capitalise...
Banking as a category, is often dubbed as ‘boring’ and we often approach marketing and content creation on special occasions like Father’s Day, Mother’s Day, Yoga...
MUMBAI: For the last three-four quarters, Shemaroo Entertainment Ltd has been guiding for softer margins due to investments in multiple initiatives. Among other initiatives, the new...
MUMBAI: Bharti Airtel (Airtel), India’s largest integrated telecommunications services provider, today announced the launch of its converged digital entertainment play: Airtel Xstream. Airtel Xstream is part...
MUMBAI: Tele-Wise Tamil witnessed a one–on-one conversation between Vikatan Group managing director B Srinivasan and Indiantelevision.com founder, CEO and editor-in-chief Anil Wanvari which brought out interesting facts...
MUMBAI: YouTube Music has introduced a feature for its user that enables them to flip between listening to a song and watching that song’s music video...
MUMBAI: Social media giant YouTube is focusing on new monetising opportunities for its top creators in addition to ad revenue. YouTube is rolling out new options...
MUMBAI: In terms of media consumption patterns GenZ has the lowest attention span, which comes to only eight seconds and video being the viewers’ choice of...
MUMBAI: The second edition of the Indiantelevision.com’s marquee summit BrandVid 2019 concluded with some interesting and insightful discussions around the video content industry in Mumbai yesterday....
MUMBAI: Merkle Sokrati, the data-driven performance-marketing agency from Dentsu Aegis Network, has been recognized for its achievement on YouTube for Performance reaching a 100% client adoption...
MUMBAI: USP Studios' flagship channel, Kids TV, has surpassed the 10 million subscribers mark, creating a strong community of loyal viewers. To celebrate this achievement, the...
MUMBAI: After a heavy battle of several months, music label and production house T-Series has finally overtaken PewDiePie to become the top YouTube channel. T-Series now...
MUMBAI: The Indian Performing Right Society Limited (IPRS) has granted a license to Google, enabling the company to utilise IPRS members’ Indian works repertoire in India...
MUMBAI: Google-owned YouTube has announced the launch of its new music streaming app YouTube Music in the country, in a bid to grab a pie of...
MUMBAI: With the overwhelming popularity of Stories feature on social media platforms, the companies are leaving no stones unturned to make it more attractive. Now, Google...
MUMBAI: Content powerhouse Shemaroo started its initiatives for digital business comparatively earlier than many other traditional media companies in India. The company has now stepped up its...
MUMBAI: Tata Motors, a global automobile manufacturer, unveiled a new music video titled ‘Apni Hatchback’ for the brand's bestselling hatchback- the Tiago. This is in collaboration...
MUMBAI: Despite all the hullabaloo about digital cannibalising TV, the rapid rise of digital platforms hasn’t had a negative impact on traditional news viewing for now....
MUMBAI: India’s No.1 news channel Aaj Tak creates history yet again! The prestigious ‘Diamond Play Button’ bestowed by YouTube, recognises Aaj Tak as the global no.1,...
MUMBAI: The use of the internet and other digital media and technology to support 'modern marketing’ has given rise to the concept of digital marketing, and...
MUMBAI: LaLiga has announced that all matches from its second division, LaLiga 1|2|3, will now be available for free via YouTube to millions of consumers worldwide....
Mumbai: Cosmos-Maya’s non-dialogue slapstick comedy show Eena Meena Deeka was recently launched on the Disney Channel. The ratings coming in have been very encouraging. For the...
MUMBAI: Hotstar, the leading streaming platform of India has now made the option of offline viewing available for its premium content. While the in-app download feature...
MUMBAI: Kids make our world go around! Quite literally, for channels focused on children as audience, observing their growing influence on choices, preferences and consumption habits...
NEW DELHI: Noida-based digital news startup Nyoooz is among 10 media outlets from India that have been selected for receiving YouTube innovation funding as part of...
MUMBAI: According to Google’s YouTube community guidelines enforcement report, YouTube removed 7.85 million videos and 1.67 million channels in its last quarter. The report wrote, “At...
Advertising – the shiny shop front of marketing, is famously not a fixed entity. It moves, morphs, adapts, transfigures, gets deformed and always rests with a...
