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Mumbai: The Securities and Exchange Board of India (SEBI) has taken a decisive step by banning regulated entities from associating with unregistered influencers. This crackdown targets...
Mumbai: Universal Music India proudly announces the launch of “#BreakoutStar,” a brand-new talent hunt to discover India’s next singing sensation. This talent hunt will offer aspiring...
Mumbai: UP Tak, the digital-first channel from the India Today Group, has crossed the 10 Million YouTube subscribers. Alongside, the channel also has a steadily growing...
Mumbai: Shemaroo Entertainment has emerged as a trailblazer, seamlessly navigating the realms of broadcast, OTT and FTA platforms. With a rich legacy spanning decades, Shemaroo has...
Mumbai: Integral Ad Science (Nasdaq: IAS), a leading global media measurement and optimisation platform, has announced it has earned accreditation by the Media Rating Council (MRC)...
Mumbai: Times Now clocked a staggering 10.27 million YouTube views on Republic Day, making it the most-viewed platform among all the English news channels on YouTube,...
Mumbai: Pravis, a comprehensive growth marketing agency conceived by Momspresso.com co-founders Vishal Gupta and Prashant Sinha, has announced the launch of two ground-breaking services focused on...
Mumbai: YouTube announced good news for podcasters and content creators in India. YouTube launches some new features for the customisation of content creation. YouTube made a...
Mumbai: India’s Chandrayaan-3 mission landed on the moon, and on YouTube, millions aimed for their own “moonshots”. In 2023, aspirants in India connected over navigating UPSC...
Mumbai: In the ever-evolving world of social media, one name that has been making waves is Priyal, popularly known by her Insta name Yikespari the latest...
Mumbai: On the pivotal counting day of Assembly Elections across four states (Rajasthan, Madhya Pradesh, Chhattisgarh, and Telangana), News18 Rajasthan and News18 Madhya Pradesh-Chhattisgarh registered record-breaking...
Mumbai: Shemaroo Entertainment, a pioneering force in the entertainment industry, proudly announces a momentous achievement as its YouTube channel crosses the remarkable milestone of 50 million...
Mumbai: At Made On YouTube, the platform unveiled a suite of AI-powered capabilities that will help both new and established creators and artists create, edit, and...
Mumbai: Secret Temptation, the renowned fragrance brand known for its alluring scents, has teamed up with the incredibly talented actress and model, Sonam Bajwa, for an...
Mumbai: India’s Digital Personal Data Protection (DPDP) Bill, is expected to be implemented over the next six to eight months in a phased manner; hefty penalties...
Mumbai: India’s first adaptive learning ecosystem, Shaktimaan has launched a new campaign, just in time for the biggest celebration of the bonds between siblings. The campaign,...
Mumbai: India’s rapid growth in the last decade or so has made advertisers look at data sets beyond the conventional ones that were the market standards...
Mumbai: Times Now has emerged as India’s most-watched English news channel on digital platforms in the news genre. According to a data released by Crowdtangle &...
Mumbai: Finolex Industries’ corporate social responsibility arm, the Mukul Madhav Foundation, has released a short movie, Baitullah. addressing child labour. The award winning short film is...
Mumbai: Global tech giant YouTube has dethroned Google to top YouGov’s 2022 Best Brand Rankings in India, recording an increase of +2.5 to its year-on-year brand...
Mumbai: Meghna Mittal is GSharp Media’s co-founder and chief marketing officer; the company has two brands under its umbrella: Songfest India and Hoopr. Songfest focuses on...
Mumbai: Sachin Bansal-backed Navi has appointed cricketer MS Dhoni as its brand ambassador. MS Dhoni will be the face of Navi’s branding initiatives. The association with...
Mumbai: There is no doubt that video marketing is the most engaging medium to connect with consumers and is also enthusiastically embraced by the masses. A...
Mumbai: Independent agency network Zoo Media Network has announced the launch of its first global office in New York, in partnership with independent agency collective Dawn....
Mumbai: Aaj Tak’s Black and White, hosted by Sudhir Chaudhary, has been ranked as the number one show in the 9 p.m. band ever since it...
Mumbai: Digital video social network YouTube has announced the launch of ‘Primetime Channels.’ Users will be able to sign up, browse, and watch TV shows, movies,...
Mumbai: With 27 weeks of uninterrupted domination, CNN-News18 India has solidified its position as the industry leader. As per the recent Barc data for week 39...
Mumbai: ‘Influencer marketing is the future,’ ‘Influencer marketing helps brands reach millions,’ and ‘Influencer marketing has limitless potential.’ We see such statements across articles, news, blogs,...
Mumbai: The popular YouTuber Mayur Jumani has launched a new video to celebrate Ikea India’s new brand positioning, Ghar Aa Jao, Come Home to Ikea. The...
Mumbai: With the Twenty20 World Cup currently taking place in Australia, the eyes of cricket fans in India are down under. Looking to capitalise on this...
Technology lovers in India will be excited by the developments that are set to enhance the viewing experience of the FIFA World Cup Qatar 2022. Given...
Mumbai: Shemaroo has been a pioneer in the Indian media and entertainment space since its inception. With the advent of digital media, Shemaroo is spreading its...
Mumbai: Axis My India, in a report on India’s Consumer Sentiment Index (CSI) published on Thursday, found that a significant 30 per cent of viewers prefer...
Mumbai: After a ten-year partnership during which time the company grew steadily, Devdatta Potnis, the current chief growth officer, has announced his decision to leave Cosmos-Maya....
Mumbai: As the nation’s top multi-platform news outlet and the provider with the highest digital viewing reach for streaming news platforms according to Comscore, India Today...
Mumbai: Panasonic Life Solutions India (PLSIND), a leading diversified technology company launched a new line-up of India’s truly smart washing machines this festive season. Powered by...
Mumbai: According to Crowdtangle, Tubebuddy, and SocialBlade, News18 Rajasthan has surpassed all other news brands in the digital media landscape with 39 million YouTube views. Network18,...
Mumbai: CNN-News18 has strengthened its position as it has maintained its dominance over the past 21 weeks while claiming to be the top English-language news channel...
Mumbai: After two years of the pandemic, India’s biggest music conference is back in person for its sixth edition with its primary partner, Youtube Shorts, which...
Mumbai: Signify on Monday announced the launch of its new festive campaign “Smarter Generation ki smart lights” for its Philips smart wi-fi LED lighting range, featuring...
Mumbai: Social entertainment is not just merely content creation and people interacting with each other; it includes different high-tech activities such as video streaming, video chat...
Mumbai: Saregama has announced a global deal with YouTube for YouTube Shorts, a short-format video experience on YouTube. This partnership will allow users to create short...
Mumbai: In June, streaming captured 33.7 per cent of total television consumption in the US, according to The Gauge, which is Nielsen’s monthly total TV and...
Mumbai: Influencer Marketing has evolved significantly over the past few years. As opposed to 2017, influencer marketing involves much more than finding people with the highest...
Mumbai: Bajaj Pulsar prepared to add two new bikes to their roster – the P250 Brooklyn Black and N160 Brooklyn Black. The challenge – to create...
Mumbai: Xiaomi India announces its partnership with YouTube to offer extended free trials of YouTube Premium to eligible users on select current devices. Eligible customers will...
Mumbai: Following a social media backlash over its controversial deo ads, and after being called out by the ministry of information and broadcasting (MIB) and the...
Mumbai: Jim Henson’s Family Hub, The Jim Henson Company’s online community for celebrating, supporting and connecting all kinds of families, has launched a new YouTube channel...
MUMBAI: The ministry of information and broadcasting (MIB) on Saturday wrote to social media platforms -Twitter and YouTube to remove two recent controversial advertisements from deo...
MUMBAI: Regional content and upskilling platform, Josh Talks has appointed Darpan Sah as vice president–YouTube. In this role, he will be leading the expansion of Josh...
