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Let’s be real-if you’re a movie lover, there’s a high chance that YouTube is your second favorite cinema screen. Whether you’re into movie facts, behind-the-scenes stories,...
MUMBAI: From refrigerators to frag grenades Haier is no longer just cooling your kitchen, it’s heating up India’s gaming scene. Haier Appliances India has hit the...
MUMBAI: Who needs a crystal ball when your ads can now predict, create and convert, all thanks to AI? At its annual Google Marketing Live event,...
MUMBAI: Ishan Chatterjee has been named chief executive – sports and live experiences at JioStar, stepping into the hot seat vacated by Sanjog Gupta, who now...
MUMBAI: Who says you need a ring light to shine? Glow & Lovely is flipping the spotlight with a movement that’s as local as your PIN...
MUMBAI: When basketball meets bars, stories soar beyond the court. The NBA, in collaboration with Skechers, has launched the second season of its lyrical docuseries Hoop...
MUMBAI: When the nation salutes its sentinels, it’s only fitting that the spotlight shines bright. CNN-News18 Town Hall is reporting for duty this Saturday, 28 June,...
MUMBAI: Ruhee Das, a prominent figure in the Indian media and entertainment sector, has been named marketing director at Sony Pictures Entertainment, effective June 2025. This...
MUMBAI: Once on track to become an engineer, Shubhankar Mishra is now about to engineer something else entirely, a possible tectonic shift in Hindi TV journalism....
MUMBAI: Voice-activated shopping? Viral trends driving sales? Welcome to aisle 2030. Blue Dart Express Limited, part of DHL eCommerce, has just dropped the E-Commerce Trends Report...
MUMBAI: Prime time isn’t just Aaj Tak’s time, it’s the time they broke the mould and the leaderboard. India’s leading Hindi news channel, Aaj Tak, has...
MUMBAI: When it comes to travel, Indians aren’t just packing bags, they’re packing pixels. In a year when revenge tourism fuelled wanderlust and digital-first habits reshaped...
MUMBAI: Who says the best chapters of life end at 60? HSBC Mutual Fund is flipping that notion on its head with its new investor education...
MUMBAI: They tackled language barriers like a raider takes on defenders and came out with the trophy. The Pro Kabaddi League (PKL) has added a digital...
MUMBAI: YouTube’s not just for prank videos and pet fails anymore. That was a point made by YouTube global head Neale Mohan earlier this year when...
MUMBAI: In a world where every second counts, Boult Audio is making sure not a single beat is missed even in customer support. Boult Audio, one...
MUMBAI: Turning up the style and turning down the heat, Interio’s latest campaign is a breath of fresh flair. Interio, one of India’s leading furniture brands...
MUMBAI: When furniture starts groaning louder than your Monday blues, it’s time to check what’s ticking or rather, sticking behind those sleek surfaces. Blum India’s latest...
MUMBAI: YouTube has picked a heavyweight to steer its India ambitions. Gunjan Soni, the former Zalora chief executive and Myntra marketing whiz, has been named country...
MUMBAI: Fashion just got a little more soulful and a lot more personal as Zouk, India’s proudly vegan and 100 per cent Indian lifestyle brand, has...
MUMBAI: In a world where pets are cherished like family, a weighty problem is growing literally. Nearly 40 per cent of adult cats and dogs are...
MUMBAI: Netflix executives are feeling rather chirpier about their prospects, even as storm clouds gather over the global economy. During their Q1 2025 earnings call, co-CEOs...
MUMBAI: Another one bites the dust in India’s cut-throat music streaming scene. Hungama Music is throwing in the towel, announcing its service will be switched off...
MUMBAI: Crayons out and cameras rolling, India’s beloved stationery brand Doms has more than just colour to celebrate. The brand has crossed a major Youtube milestone,...
MUMBAI: Online fantasy sports platform SportsBaazi has launched a campaign fronted by Robin Uthappa, promoting sports trading as a skill-based activity. The initiative, timed with IPL...
MUMBAI: Losing hair is tough, but losing faith in solutions is tougher. Traya, India’s first health-tech brand dedicated to tackling hair loss from within, has launched...
MUMBAI: Mrunal Thakur is all set to make first impressions even more striking this time, as the face of Dyna. The premium beauty soap brand has...
MUMBAI: ENO, has launched a witty new campaign featuring comedian Aakash Gupta, celebrating the nation’s shared love for cricket and food. The campaign highlights passionate fan...
MUMBAI: The battleground is set, the teams are locked in, and the stakes have never been higher, The Finals League 2.0 is all set to unleash...
MUMBAI: Cloudtv, has announced a strategic partnership with global chipset solutions provider Mediatek. This collaboration aims to revolutionise the connected TV operating system market in India...
MUMBAI: India’s premier diplomatic jamboree kicks off this week with a twist, as digital news platform Firstpost is muscling its way into the action with its...
MUMBAI: Holi is known for its riot of colours, but Simply Fresh, the flagship brand of BN Group, is adding a different shade to the festival...
MUMBAI: Not every hotel is a perfect match, just ask MS Dhoni and Carryminati, the unlikely duo starring in Cleartrip’s latest explore hotels by vibe campaign....
MUMBAI: Life is simpler on YouTube. The streaming platform, which is about 50 times bigger than its nearest competitor in terms of ad revenue, is the...
MUMBAI: Her golden mane and tough no-nonsense negotiation style has given her quite a reputation amongst syndication and licensing folks, And Lori Conkling has now been...
MUMBAI: The music industry is tuning up for a record-breaking encore, with projections forecasting a $184.69 billion leap in market value between 2025 and 2029. According...
MUMBAI: Another season of drama, strategy, and nail-biting eliminations has come to a close, and Bigg Boss Season 18 has done it again—breaking records, dominating screens,...
MUMBAI: Prashant Gaonkar, a seasoned media professional with over 25 years of experience, has been appointed chief executive officer at Alpha Pictures Pte Ltd. Gaonkar, who...
MUMBAI: When Mukesh Ambani unleashed Reliance Jio onto India like a storm on 5 September 2016, it wasn’t just a telecom revolution—it was the dawn of...
MUMBAI: Some people know him for popularising chess to the masses, Others know him as one of the most popular comedians in India but Samay Raina...
MUMBAI: Hopefully, this will settle the argument once and for all. It’s not Amazon Prime, it’s not Netflix, it’s actually YouTube which is dominating the living...
She has always carved a distinct path for herself. From her early stints at British Sky Broadcasting and Zee TV to co-founding Independent News Service in...
MUMBAI: Padel lovers are in for a treat come 24 November. The finals of the FIP Promotion India Padel Open are to be held at the...
Mumbai: On the occasion of Children’s Day, HSBC Mutual fund has unveiled “Naye Nazariye Ki Udaan”, a digital film that aims to raise awareness about the...
Mumbai: Sony Sports Network announced its latest initiative, Cricket Petta, a Tamil podcast dedicated to cricket fans, a first by a sports broadcaster in India. “Cricket...
Mumbai – The Internet Governance and Policy Project (IGAP) has published its latest report, “Social Media Transparency Reporting: A Performance Review”, offering a detailed analysis of...
Mumbai: According to the latest TAM AdEx India report for the period Jan-Jun’24, digital ad impressions witnessed a significant eight per cent rise compared to the...
Mumbai: Urban Company, a home services platform, in collaboration with YouTube, Next Narrative and Monk Entertainment announced the launch of its YouTube series, Style My Space....
Aaj Tak has set new benchmark with its coverage of the Union Budget 2024, reinforcing its position as the leading Hindi news channel. According to the...
Mumbai: One sore point for most media planners and buyers is that digital does not give accurate and reliable data in one place while third-party measurement...
