MUMBAI: India is witnessing the rise of social stars, the new age influencers who create and share interesting and valuable social content with the niche audiences...
MUMBAI: Looking at tapping the rapidly changing gaming world, YouTube is all set to launch a separate site, app for gaming videos. On YouTube, gaming...
MUMBAI: After a record breaking number of votes, the Cannes Lions International Festival of Creativity has confirmed the winners of Lions Live. The online initiative, in...
MUMBAI: #fame is all set to bridge the gap between entertainment and audiences by launching India’s first live video entertainment app in beta on iOS and...
MUMBAI: Close to 44 per cent (over four in ten) adults in the UK had used an internet connected TV – most via set-top boxes such...
MUMBAI: With the advent of YouTube stars, gone are the days when brands were only obsessed with having television, film or sports celebrities as brand ambassadors...
MUMBAI: Indian short form video company Click Digital Studios India (CDS) is looking to turbocharge its growth trajectory and has roped in former YouTube India head Amit...
MUMBAI: With the advent of social media and new usage platforms, the way people consume media has changed and how. At the PromaxBDA conference, an...
MUMBAI: Come 15 May, and FX is all set to invade Indian television screens with one of the greatest science fiction series Doctor Who. It...
MUMBAI: Shemaroo Entertainment has entered into an association with Magna Publishing Company to distribute content from its magazines on mobile and digital platforms including YouTube. ...
MUMBAI: Google’s popular video hosting platform YouTube has been a boon to independent content makers as it enables them to exhibit their talent to a worldwide...
A roar fills the swanky indoor stadium of the National Sports Club of India (NSCI) in central Mumbai. It is followed by screams, and a scampering across...
MUMBAI: Blogmint, India’s automated marketplace that connects brands and bloggers, and a part of TO THE NEW Ventures, has launched the #BloggerDreamTeam campaign with Harsha Bhogle. ...
MUMBAI: Zee Marathi will add muscle to its programming line-up by extending the prime time slot to 10.30 pm with the launch of Dil Dosti Duniyadaari. This...
MUMBAI: FoxyMoron has bagged the digital marketing duties of the yet-to-be-launched Hindi general entertainment channel (GEC) – &TV. To be launched from the Zee Entertainment...
NEW DELHI: ‘Khud ko kar buland’, a short film for Birla Sun Life Insurance’s latest campaign, has garnered over three million views on YouTube within three...
MUMBAI: When it comes to India’s favourite pass time, nothing comes close to Bollywood. The growing user base of YouTube in India has driven movie...
MUMBAI: As the digital ecosystem in India is set to expand, the market for Video on Demand (VOD) platforms is only growing. A new kid on...
MUMBAI: Narendra Modi dreams of a ‘Digital India’ as do many others who are working towards achieving the same goal. One of them is PepperMedia founder...
MUMBAI: Raghav Bahl, who recently launched his venture The Quint, is quite bullish about the booming digital ecosystem in India. In a self written note published...
MUMBAI: After its initial season, the Wave World Kabaddi League (WKL) attracted an aggregate reach of just over 101 million individuals as per TAM India in...
MUMBAI: A research report published by Media Partners Asia (MPA) indicates that the total market for online video services across 13 countries in Asia Pacific will...
MUMBAI: YouTube has launched an offline feature in India as part of a larger initiative to make YouTube easier to enjoy on mobile devices, while lessening...
MUMBAI: 2014 is winding up and YouTube has already given us its top trending videos of the year in India. Videos that people chose to watch...
MUMBAI: Shraddha Sharma became an overnight internet sensation through her YouTube channel ‘Shraddharockin’ with close to 160,166 subscribers. Recently, the 18-year-old musician was dragged to court...
MUMBAI: Has the new Indian youth truly come of age? Are they braver and open to accepting the realities of life and speaking the truth? The...
MUMBAI: Over the past few years, the media landscape has taken a dramatic shift. It is a whole new virtual world and the rise of ‘YouTube...
MUMBAI: Rightster announced its new partnership with Lehren Networks today, an addition to its earlier agreement under which it helps Lehren Networks syndicate video content across...
MUMBAI: As part of its digital media strategy, entertainment production and distribution company DQ Entertainment have launched two YouTube channels- Power Kids and Tiny Toonz in...
MUMBAI: BroadcastAsia2015, slated for 2 – 5 June 2015 will unveil its new TV Everywhere! Zone as increasing consumer expectations place new challenges on the industry...
CANNES: Indian content market is going through an exciting phase, and putting the scenario upfront to the world, through one of the biggest stages at the...
MUMBAI: Bindass, over the years has understood the pulse of India’s youth and has become their friend and companion while entertaining them with content that is...
NEW DELHI: The trailer of director Shankar’s much-awaited film I has clocked over two million views in 24 hours on Sony Music India’s YouTube channel, the...
MUMBAI: Twitter, Facebook and television go hand in hand these days. The relationship between television and social media has been growing over the years. But does...
MUMBAI: The digital platform has become much more than just an end medium to market a product, today. Brands are conserving with the consumers directly through...
MUMBAI: The new trend that is creating waves in India these days is the usage of social media while watching television and specifically writing about television...
MUMBAI: Google recently acquired two start-up companies; a movie making app Directr and a messaging app Emu. The acquisitions were made to augment its messaging technology...
MUMBAI: MIPTV 2015 today announces the second edition of MIP DIGITAL FRONTS, the annual international screenings and market for original online video with the confirmation of...
NEW DELHI: A Bollywood-style music video featuring United Nations Equality Champion Celina Jaitly which promotes equal rights for the Lesbian, Gay, Bisexual and Transgender (LGBT) community...
NEW DELHI: Even as the ban on YouTube in Pakistan is expected to continue with the government unrelenting, the Sindh High Court has issued notices to...
MUMBAI: Warner Bros. Pictures has finally released the trailer of its forthcoming Hollywood comedy film –Horrible Bosses 2, on YouTube. The film which is directed by Sean Anders...
NEW DELHI: Actor-singer Priyanka Chopra is on her way to creating history, as her second international single ‘Exotic’ feat Pitbull crossed the 40 million viewership mark on Youtube....
MUMBAI: ‘Freedom of expression’ may be the most used and least valued phrase in these times. When the term ‘political correctness’ is thrown around with reckless...
MUMBAI: The hugely popular laugh riot has now gone beyond making a mark on television. We’re talking of Colors’ top-rated non-fiction show Comedy Nights with Kapil...
MUMBAI: While social media is an important ingredient of the digital mix of most Indian brands today, many aspects like video are nowhere close to realising...
MUMBAI: Bollywood’s boldest youth icon Ranveer Singh today made a dramatic entry on Facebook with his official page www.facebook.com/ranveersinghofficial. The exuberant actor will now interact with...
MUMBAI: According to a Business Standard report, around 56 per cent of Indians don’t use mosquito repellents. In rural markets, 72 per cent of the population...
MUMBAI: In its fifth and latest season, Colors’ adrenaline pumping adventure reality show, Khatron Ke Khiladi, has not only grabbed the attention of television audiences, it...
MUMBAI: UNICEF India is currently in the process of scouting for a digital partner. Industry sources have confirmed that the multi agency pitch is underway in...
MUMBAI: While IPL is taking care of the cricketing appetite of the nation, FOODFOOD, the No 1 food lifestyle channel will take care of the viewers’...