MUMBAI: WhatsApp has cemented its place as India’s most powerful brand, topping YouGov’s Best Brand Rankings 2026 with an Index score of 60.5. In a market...
MUMBAI: Turkish drama Arafta has broken out globally, racing past one million YouTube subscribers in just 43 days and triggering a rush among international buyers to...
MUMBAI: The news has officially moved from the palm to the sofa. Network18 has delivered a landmark digital performance in 2025, riding a sharp surge across...
MUMBAI: India’s growth story is quietly changing address and it no longer reads Mumbai, Delhi or Bengaluru. A new report from Rukam Capital argues that the...
LONDON: The BBC is preparing to produce programmes specifically for YouTube for the first time, as the British public broadcaster looks to unlock new revenue streams...
MUMBAI: If proof of growth is in the numbers, the Prime Volleyball League has just served an ace. Season 4 of the RR Kabel Prime Volleyball...
Bentonville: Walmart has added fresh Silicon Valley heft to its boardroom, appointing Shishir Mehrotra, chief executive officer of Superhuman, as a director with immediate effect, as...
MUMBAI: After twelve eventful years of building stories, shaping voices and redefining Hindi digital journalism, Saurabh Dwivedi is set to move on from the India Today...
MUMBAI: Kids’ content was once a passive affair, scheduled neatly between cartoons and commercials, watched collectively and largely unquestioned. But in an era where screens are everywhere...
MUMBAI: Pickleball didn’t just bounce into Mumbai last week, it smashed its way into the spotlight. Season 2 of the Pro & Challenger Pickleball League, staged...
NEW DELHI: The Kabaddi Champions League is going big from day one. The player auction for its inaugural season, scheduled for December 28, will be broadcast...
MUMBAI: The year 2025 proved Indian streaming has evolved from adolescence into aggressive adulthood. The market surged to approximately Rs 37,940 crore ($4.44 billion), with YouTube...
NEW YORK: Paramount and Netflix have delivered knockout performances in November’s streaming battle, each posting double-digit growth that has reshuffled the media distributor rankings and left...
MUMBAI: Call it food for thought with a tech twist. Nutrica is tapping artificial intelligence to unpack a daily dilemma in Indian homes: what children want...
MUMBAI: When success stories start sounding too polished, The Lifeboat prefers choppier seas. The long-form conversation podcast, ideated and hosted by Vinayak Burman, is returning for...
MUMBAI: Some industries slow down gaming hit respawn. In a year when entertainment options multiplied and attention became gold dust, the global gaming sector didn’t merely keep pace, it accelerated, expanded...
MUMBAI: Just when you thought the door was finally bolted shut, the knocking starts again. The Strangers: Chapter 2 has arrived on Indian screens, slipping quietly...
LOS ANGELES: The red carpet is rolling out in a new direction—and it’s algorithm-approved. The Academy of Motion Picture Arts and Sciences has handed YouTube exclusive...
MUMBAI: One of Stephen King’s most chilling stories has found a new audience at home. The Long Walk has made its digital debut in India and is now available...
NEW DELHI: Winter warmed up quickly for India’s esports faithful as 4TR Esports wrapped up its first Winter Premier League 2025, a high-octane BGMI tournament that mixed...
INDIA: The Centre has strengthened its rules to make online spaces safer for children, especially on OTT platforms. In the Rajya Sabha, minister of state for...
LONDON: WPP Media has deepened its partnership with Google, securing privileged access to YouTube’s creator and content insights to supercharge the group’s creator-led marketing play. The...
SYDNEY: Australia faces a high-stakes legal battle over its groundbreaking ban on social media for children after Reddit filed a lawsuit in the country’s highest court....
MUMBAI: From midnight on Tuesday, Australia became the global guinea pig in a grand experiment: can you actually stop teenagers from doom-scrolling? The answer, as of...
INDIA: Generali Central Insurance has rolled out its first unified brand campaign after completing its tie-up with the Central Bank of India (CBI), marking a pivotal...
MUMBAI: If government schemes ever needed a translator with a twinkle, Oneindia has just delivered one with a chacha–bhanja twist sharp enough to turn policy into...
MUMBAI: If dreams are built brick by brick, UTI Mutual Fund believes wealth is built sip by SIP quite literally. In a world where financial decisions...
MUMBAI: If mornings had a flavour, Nutrica seems convinced it should be honey glazed. The lifestyle and wellness brand under BN Agritech has rolled out a...
MUMBAI: Netflix has pulled off a streaming coup in Asia-Pacific, snatching the title of most preferred ad platform from its rivals—a first for any subscription service...
MUMBAI: If your 2024 watch history felt like a chaotic mix of rabbit holes, deep dives, guilty pleasures and midnight obsessions, Youtube has finally embraced the...
MUMBAI: If Mysuru needed a spark, Zee made sure it got a full-blown power surge. The broadcaster’s marquee multi-city initiative R.I.S.E rolled into the cultural capital...
MUMBAI: Lotus Derma Botanics has rolled out its first-ever campaign for the Blemish Free Face Wash, putting the spotlight on a formula that blends clinical strength...
NEW DELHI: Orient Electric, part of the $3 billion CK Birla Group, has revived its winter campaign “Fatt Se Garam,” tapping brand ambassador MS Dhoni for...
MUMBAI: Under the era of Youtube, Netflix and along with it the access to a lot of international and hyper local content, is buried a little piece of...
MUMBAI: Adulting may be chaotic, but in Dice Media’s newest mini-series, it also comes with contour, comfort, and a dash of controlled chaos. Dice Media, the content...
MUMBAI: When chandeliers meet chicken dinners, you know Indian esports has levelled up. In a landmark cultural crossover, Red Bull Solo Legends will host its national...
MUMBAI: If India needed a sign that basketball is bouncing into its next era, this one arrived with a slam dunk. The National Basketball Association (NBA),...
MUMBAI: The beat is dropping, the spike is planting and India is about to witness a cultural crossover loud enough to shake both the pit and...
MUMBAI: If election day had a scoreboard, News18 India didn’t just take the lead, it raced so far ahead that the competition was barely in the...
MUMBAI: Bihar didn’t just go to the polls, it went straight into India’s digital bloodstream. As vote-counting gathered pace on Friday, the Bihar election turned Youtube...
MUMBAI: It’s game on and S8ul has just levelled up. The Indian esports powerhouse has announced the acquisition of Team Elite’s Free Fire Max roster, marking...
MUMBAI: Artificial intelligence may be the new creative director in advertising but not everyone’s sure how to take its orders. A new global study by programmatic...
MUMBAI: Marketing just got a turbo boost. GrowthJockey has launched Intellsys AdGPT, the world’s first prescriptive ad intelligence platform designed to tell marketers exactly what to...
MUMBAI: If music is meant to move you Mayangiren might just have you dancing before you know it. Tips Music ltd. has dropped its latest Tamil...
MUMBAI: If music is meant to move you Mayangiren might just have you dancing before you know it. Tips Music ltd. has dropped its latest Tamil...
MUMBAI: There are moments when life changes in a heartbeat, a new home, a long drive, a daring dream dusted off and revived. In those in-between...
MUMBAI: Looks like Kaveri Kapur is done bottling things up. The singer-songwriter and actor has announced her debut podcast, Verbal Vomit, and it’s every bit as...
MUMBAI: Looks like Zee Media is ready to trade the news desk for a joystick. In what could be its boldest play yet, the network is...
MUMBAI: The attention span may be shrinking, but the audience for micro-drama is exploding. More than one in ten internet users worldwide now regularly watch drama...
MUMBAI: Game. Set. Chat. Sania Mirza, India’s tennis superstar, is stepping off the court and into the studio with her brand-new podcast “Serving It Up with...