Tag: YouTube Red

  • YouTube allows private viewing for Android users

    YouTube allows private viewing for Android users

    MUMBAI: YouTube has officially launched ‘Incognito Mode’ on the Android version of the app, which let the users watch videos without affecting their viewing history or recommendations. It started testing the feature back in May, and now it’s rolling out to all Android users. The feature can be activated by selecting the ‘Turn on Incognito Mode’ option from the account section of the application.

    To enable the incognito mode, users have to make sure that they have the latest, updated version of the YouTube app. Then they need to tap their profile picture at the top right corner and go to account settings to turn on incognito. After watching a video is done, at the bottom it shows a black bar with some text indicating incognito mode is active. When the users turn off Incognito or become inactive, their activity from this session will be cleared and they will return to the account last used.

    The user can only access ‘home’ and ‘trending’ parts of the app while using this mode. Subscriptions, inbox and library aren’t available. The user cannot bookmark videos while watching using incognito, though one can switch off the incognito mode while viewing a video to bookmark the video. Therefore, the incognito mode doesn’t turn out to be really useful when YouTube has an option to pause search and view history while staying logged in.

    YouTube launched YouTube Music and YouTube Premium subscriptions this Tuesday across 17 countries. Last month it announced that it is going to replace YouTube Red which was only available in a few countries with YouTube Premium which will be expanded to other countries as well. The Premium service is not yet available in India.

  • YouTube Red rebranded as YouTube Premium with expanded reach in 14 countries

    YouTube Red rebranded as YouTube Premium with expanded reach in 14 countries

    MUMBAI: YouTube Red, the ad-free subscription video on demand (VOD) service launched in October 2015, has been rebranded as YouTube Premium on 17 May 2018. The rebranded service, YouTube Premium, will be rolled out soon in existing YouTube Red markets like US, Australia, New Zealand, Mexico and South Korea.

    It will have a higher price point for customers that are new to the premium-level offering which will fetch $11.99 per month, $2 more than the earlier price. Current YouTube Red subs that sign up for YouTube Red service before YouTube Premium is formally launched will get the lower price of $9.99 per month. With respect to updated pricing, one exception is South Korea, which will offer YouTube Premium at the current price of YouTube Red.  

    The new YouTube Premium includes the ad-free YouTube Music (a revamped music streaming service that will take on rival offerings such as Spotify and Apple Music), plus access to original series, including Cobra Kai, and movies (like upcoming sci-fi title Impulse) and other YouTube content without ads.  

    YouTube Premium is also getting a wider reach, as it’s to be rolled out in Canada and 13 European markets including Austria, Denmark, Finland, France, Germany, Ireland, Italy, Norway, Russia, Spain, Sweden, Switzerland, and the United Kingdom.  

    Google hasn’t revealed YouTube Red sub numbers, but the service was reported to have about 1.5 million paying customers a year after launch.

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  • YouTube’s premium ad-free service Red to hit 100 new countries

    YouTube’s premium ad-free service Red to hit 100 new countries

    MUMBAI: YouTube is all set to expand its premium subscription service YouTube Red to as many as 100 countries, according to YouTube chief executive Susan Wojcicki. The target countries haven’t yet been decided.

    While never specifically mentioning the merger of Google Play Music with YouTube Red, she hinted that YouTube Red is a music-first product.

    Speaking at the Code Media conference in California, Wojcicki said, “I think our goal is to continue to increase what we’re doing. We are building that muscle of creating content; we’ll continue to do more and more and we’ll see what’s successful, we’ll see what our users respond to, what’s driving subscriptions, what’s being watched. I think one of the really amazing things about YouTube is the platform and the data that we have.”

    Google’s YouTube Red is a rival to Spotify, Netflix, Apple Music, and Amazon Video – and it’s going global in 2018.

    She referred to YouTube Red as “really a music service,” which suggests that YouTube, and not Google Play Music, will be the forward-facing image of the upcoming product. She said, “YouTube Red is a service that is really a music service. We have an amazing collection of music. We have all these music videos. And then on top of that it has the ability to watch all of YouTube ads free, with the background and offline services. And on top of that we’ve actually been doing a number of YouTube Originals.”

    In July 2017, Google announced that its music service, Google Play Music would merge with its premium YouTube service, YouTube Red. News on the merger was quiet until December 2017, when Bloomberg reported that Google would be releasing the combined service, internally referred to as “Remix,” by March 2018.

    YouTube Red launched in the US in October 2015 but although a swift global rollout was predicted, it has since only launched in Australia, Mexico, New Zealand, and South Korea. The platform offers ad-free viewing and access to original content exclusive to the platform.

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    YouTube, FB to corner major ad spend globally over 5 years

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  • YouTube Red announces list of new originals; ‘Step Up’ to release in 2017

    YouTube Red announces list of new originals; ‘Step Up’ to release in 2017

    CANNES: With Japan being the country of honour this year, one of the biggest content markets in the world MIPCOM took off with a great start by having Sony Corporation CEO and president, Kazuo Hirai, delivering a keynote session on the company’s work and its recent Playstation VR launch. While Japan promises to be 8K-ready by 2017, there was another interesting keynote session by YouTube global head of content Susanne Daniels about the original series and movies being featured on YouTube Red.

    She was joined on stage by: Lionsgate TV chairman Kevin Beggs and Rooster Teeth co-founder and chief creative officer Burnie Burns.

    Susanne Daniels starts off by introducing what YouTube Red is. While YouTube’s content is available at free of cost, YouTube Red is a paid membership that enables the ultimate YouTube experience. Members get all of YouTube uninterrupted, a premium YouTube music experience, and exclusive access to new original series and movies from top YouTube creators. YouTube Red is currently available in the United States, Australia and New Zealand, with plans for additional international expansion throughout 2017.

    “People have asked me what’s our original programming strategy? Are we planning to mirror Netflix or Amazon in bringing TV to digital, or recreate the programming themes of MTV? The answer to those questions is no. Our goal is to be uniquely YouTube. And our thesis is simple: Identify YouTube’s most engaging stars and top genres, and invest in the content that fans tell us they want. In other words, let our community drive our content.”

    Daniels goes on to mention that over the last year, YouTube Red has seen its original series become one of the leading drivers of subscriptions, with viewership that rivals cable shows in the US. Over half the time people spend watching originals on their mobile phones. And in the living room, Red members watch over 75 per cent more YouTube on their TV’s than the average YouTube viewer.

    Talking about their digital strategy, Kevin Beggs says, “At Lionsgate, we pride ourselves on going new places and forming innovative new partnerships that have never been tried before. Time and again, we’ve been first movers on new platforms. I believe YouTube is embarking on something big, a new chapter in its history that has the potential to change the way people think about its brand in a way that can benefit all of us here.”

    “I often get asked about the secret of our success. And to me, it easily comes down to two things: community and conversation,” a cheery Burnie Burns says. Talking about his journey, Burns elaborates, “When Rooster Teeth was born there was no YouTube and no real online advertising opportunity. So we had to engage our audience not only to watch our content, but also invest in it as well. We learned early on that talking “at” our audience was not enough. We knew we had to start a conversation, take them from being just viewers, to fans and friends, and ultimately create an engaged community around our brand for our business to succeed.”

    In the end, good news came in for YouTube fans as new season renewals and shows was announced. These include:

    Renewal of another season of the series Foursome, the sequel to Burnie Burns’s Lazer Team movie, and season two of Scare PewDiePie.

    They have greenlit a second season of Joey Graceffa’s murder mystery series, “Escape the Night.”

    YouTube Red has commissioned a drama with Universal Cable Productions called IMPULSE, from director Doug Liman. IMPULSE is a sci-fi thriller about a young girl who discovers her ability to teleport away from danger. The series will feature top YouTubers and will have Jeff Lieber – best known for the TV series “Lost” – attached to write and produce.

    Next is a scripted comedy series from Dan Harmon’s Emmy Award-winning production company Starburns Industries. The series will feature YouTube stars Dan Avidan and Arin Hanson of Game Grumps and follows a newly-formed team of eSports players trying to make it to the top in the cutthroat world of competitive gaming.

    The next original is going to excite you as together with Studio 71 and Corridor Digital, Dwayne Johnson will executive produce a new half hour action series about a life insurance company that send its agents forward 33 days in time to prevent the accidental deaths of its clients.

    Along with these, the announcement made by Kevin Beggs would be loved by all the dance lovers as he disclosed that Lionsgate will be coming out with episodes of their hit movie franchise Step Up in 2017.

  • YouTube Red announces list of new originals; ‘Step Up’ to release in 2017

    YouTube Red announces list of new originals; ‘Step Up’ to release in 2017

    CANNES: With Japan being the country of honour this year, one of the biggest content markets in the world MIPCOM took off with a great start by having Sony Corporation CEO and president, Kazuo Hirai, delivering a keynote session on the company’s work and its recent Playstation VR launch. While Japan promises to be 8K-ready by 2017, there was another interesting keynote session by YouTube global head of content Susanne Daniels about the original series and movies being featured on YouTube Red.

    She was joined on stage by: Lionsgate TV chairman Kevin Beggs and Rooster Teeth co-founder and chief creative officer Burnie Burns.

    Susanne Daniels starts off by introducing what YouTube Red is. While YouTube’s content is available at free of cost, YouTube Red is a paid membership that enables the ultimate YouTube experience. Members get all of YouTube uninterrupted, a premium YouTube music experience, and exclusive access to new original series and movies from top YouTube creators. YouTube Red is currently available in the United States, Australia and New Zealand, with plans for additional international expansion throughout 2017.

    “People have asked me what’s our original programming strategy? Are we planning to mirror Netflix or Amazon in bringing TV to digital, or recreate the programming themes of MTV? The answer to those questions is no. Our goal is to be uniquely YouTube. And our thesis is simple: Identify YouTube’s most engaging stars and top genres, and invest in the content that fans tell us they want. In other words, let our community drive our content.”

    Daniels goes on to mention that over the last year, YouTube Red has seen its original series become one of the leading drivers of subscriptions, with viewership that rivals cable shows in the US. Over half the time people spend watching originals on their mobile phones. And in the living room, Red members watch over 75 per cent more YouTube on their TV’s than the average YouTube viewer.

    Talking about their digital strategy, Kevin Beggs says, “At Lionsgate, we pride ourselves on going new places and forming innovative new partnerships that have never been tried before. Time and again, we’ve been first movers on new platforms. I believe YouTube is embarking on something big, a new chapter in its history that has the potential to change the way people think about its brand in a way that can benefit all of us here.”

    “I often get asked about the secret of our success. And to me, it easily comes down to two things: community and conversation,” a cheery Burnie Burns says. Talking about his journey, Burns elaborates, “When Rooster Teeth was born there was no YouTube and no real online advertising opportunity. So we had to engage our audience not only to watch our content, but also invest in it as well. We learned early on that talking “at” our audience was not enough. We knew we had to start a conversation, take them from being just viewers, to fans and friends, and ultimately create an engaged community around our brand for our business to succeed.”

    In the end, good news came in for YouTube fans as new season renewals and shows was announced. These include:

    Renewal of another season of the series Foursome, the sequel to Burnie Burns’s Lazer Team movie, and season two of Scare PewDiePie.

    They have greenlit a second season of Joey Graceffa’s murder mystery series, “Escape the Night.”

    YouTube Red has commissioned a drama with Universal Cable Productions called IMPULSE, from director Doug Liman. IMPULSE is a sci-fi thriller about a young girl who discovers her ability to teleport away from danger. The series will feature top YouTubers and will have Jeff Lieber – best known for the TV series “Lost” – attached to write and produce.

    Next is a scripted comedy series from Dan Harmon’s Emmy Award-winning production company Starburns Industries. The series will feature YouTube stars Dan Avidan and Arin Hanson of Game Grumps and follows a newly-formed team of eSports players trying to make it to the top in the cutthroat world of competitive gaming.

    The next original is going to excite you as together with Studio 71 and Corridor Digital, Dwayne Johnson will executive produce a new half hour action series about a life insurance company that send its agents forward 33 days in time to prevent the accidental deaths of its clients.

    Along with these, the announcement made by Kevin Beggs would be loved by all the dance lovers as he disclosed that Lionsgate will be coming out with episodes of their hit movie franchise Step Up in 2017.

  • MIPCOM: Keshet gives New Form to digital scripts

    MIPCOM: Keshet gives New Form to digital scripts

    MUMBAI: Global production and distribution powerhouse Keshet International (KI) and New Form, announced a partnership to distribute three of the latter’s millennial- and youth-targeted digital scripted series, launching them to buyers at MIPCOM. KI will seek out both linear TV and digital opportunities for the series internationally.

    KI will offer New Form’s comedy, sci-fi adventure and dark thriller series, all of which are available or soon to premiere in the US on Verizon’s go90 mobile OTT platform, as part of a 20-plus title MIPCOM slate that is Keshet’s largest, most distinctive and diverse ever.

    New Form produces content for mobile-friendly platforms and premium destinations hungry for high-quality content with great stories and value. In addition to go90, the destinations include Vimeo, Refinery29, Fullscreen, YouTube Red and CW’s The Seed.

    “New Form has been at the forefront of creating original premium digital content for new OTT players in the US,” said Keshet International digital & acquisitions SVP Sebastian Burkhardt.

    “With these three remarkable new series, we now have the unique opportunity to expand their reach beyond the booming US market to both linear TV networks – with reformatted 30- and 60-minutes versions – and OTT services throughout the rest of the world.”

    “Partnering with Keshet on the international distribution of three of our signature series is a significant step forward for our long-term strategy of creating, producing and distributing high-quality programs that have wide millennial appeal across multiple viewing platforms around the world,” said New Form business development SVP JC Cangilla.

    Two of the three New Form series appearing at MIPCOM have already premiered on go90 in the US: The high school comedy Mr. Student Body President – A charismatic student body president and his Machiavellian chief of staff give “high school politics” a new meaning as they battle for power over pep rallies, gossip, and grades, with all the ambition and fervor of hardened Washington operatives. Starring Jeremy Shada (Adventure Time, Parenthood, ParaNorman), Arden Rose (1.3 million YouTube subscribers) and Christina Moore (True Blood, That 70s Show, MADTV).

    The Streamy Award-nominated sci-fi adventure MISS 2059 – An intergalactic sci-fi adventure about a beauty queen on Earth who is mistakenly selected to represent humanity in a life-or-death Galactic tournament. Starring Anna Akana (1.4 million YouTube subscribers, Ant Man, The Fosters), Nikki Soohoo (The Lovely Bones, Stick It, Private Practice) and Hartley Sawyer (Geek & Sundry’s “Caper”, The Young and the Restless, The McCarthys).

    KI will also offer Cold, set to premiere in the US on go90 this month on October 13:

    Her mother brutally murdered… her father in prison for the horrific crime… 16-year-old Isla Wallis returns to her remote hometown to discover the truth about what really happened to her family. Now, alone and abandoned in the icy wilderness, Isla will be pushed to the edge of survival as she fights to expose the killer and save more than just her own life. Starring Annalise Basso (Captain Fantastic, New Girl, Ouija 1 & 2, Oculus, True Blood), Todd Lowe (Gilmore Girls, True Blood, Criminal Minds, NCIS), Jim True-Frost (The Wire, Boardwalk Empire, Hostages), and Marcus Johns (6.5 million Vine followers, Expelled, Rock of Ages)

    Additionally, Keshet will be adding a homegrown series, Aces to the list of digital offerings on their full MIPCOM slate. Created by Moti Adiv, Yoni Zicholtz and Jonathan Bar Ilan and produced by Keshet Broadcasting, Aces quickly became Israel’s number one digital series and subsequently migrated to Keshet’s linear channel. The show provides a hilarious fly-on-the-wall peek into the world of five poker buddies when they let loose during their Friday night card game.

  • MIPCOM: Keshet gives New Form to digital scripts

    MIPCOM: Keshet gives New Form to digital scripts

    MUMBAI: Global production and distribution powerhouse Keshet International (KI) and New Form, announced a partnership to distribute three of the latter’s millennial- and youth-targeted digital scripted series, launching them to buyers at MIPCOM. KI will seek out both linear TV and digital opportunities for the series internationally.

    KI will offer New Form’s comedy, sci-fi adventure and dark thriller series, all of which are available or soon to premiere in the US on Verizon’s go90 mobile OTT platform, as part of a 20-plus title MIPCOM slate that is Keshet’s largest, most distinctive and diverse ever.

    New Form produces content for mobile-friendly platforms and premium destinations hungry for high-quality content with great stories and value. In addition to go90, the destinations include Vimeo, Refinery29, Fullscreen, YouTube Red and CW’s The Seed.

    “New Form has been at the forefront of creating original premium digital content for new OTT players in the US,” said Keshet International digital & acquisitions SVP Sebastian Burkhardt.

    “With these three remarkable new series, we now have the unique opportunity to expand their reach beyond the booming US market to both linear TV networks – with reformatted 30- and 60-minutes versions – and OTT services throughout the rest of the world.”

    “Partnering with Keshet on the international distribution of three of our signature series is a significant step forward for our long-term strategy of creating, producing and distributing high-quality programs that have wide millennial appeal across multiple viewing platforms around the world,” said New Form business development SVP JC Cangilla.

    Two of the three New Form series appearing at MIPCOM have already premiered on go90 in the US: The high school comedy Mr. Student Body President – A charismatic student body president and his Machiavellian chief of staff give “high school politics” a new meaning as they battle for power over pep rallies, gossip, and grades, with all the ambition and fervor of hardened Washington operatives. Starring Jeremy Shada (Adventure Time, Parenthood, ParaNorman), Arden Rose (1.3 million YouTube subscribers) and Christina Moore (True Blood, That 70s Show, MADTV).

    The Streamy Award-nominated sci-fi adventure MISS 2059 – An intergalactic sci-fi adventure about a beauty queen on Earth who is mistakenly selected to represent humanity in a life-or-death Galactic tournament. Starring Anna Akana (1.4 million YouTube subscribers, Ant Man, The Fosters), Nikki Soohoo (The Lovely Bones, Stick It, Private Practice) and Hartley Sawyer (Geek & Sundry’s “Caper”, The Young and the Restless, The McCarthys).

    KI will also offer Cold, set to premiere in the US on go90 this month on October 13:

    Her mother brutally murdered… her father in prison for the horrific crime… 16-year-old Isla Wallis returns to her remote hometown to discover the truth about what really happened to her family. Now, alone and abandoned in the icy wilderness, Isla will be pushed to the edge of survival as she fights to expose the killer and save more than just her own life. Starring Annalise Basso (Captain Fantastic, New Girl, Ouija 1 & 2, Oculus, True Blood), Todd Lowe (Gilmore Girls, True Blood, Criminal Minds, NCIS), Jim True-Frost (The Wire, Boardwalk Empire, Hostages), and Marcus Johns (6.5 million Vine followers, Expelled, Rock of Ages)

    Additionally, Keshet will be adding a homegrown series, Aces to the list of digital offerings on their full MIPCOM slate. Created by Moti Adiv, Yoni Zicholtz and Jonathan Bar Ilan and produced by Keshet Broadcasting, Aces quickly became Israel’s number one digital series and subsequently migrated to Keshet’s linear channel. The show provides a hilarious fly-on-the-wall peek into the world of five poker buddies when they let loose during their Friday night card game.

  • YouTube Red to premiere original content on 10 February

    YouTube Red to premiere original content on 10 February

    MUMBAI: In the wake of Netflix spreading its wings across the globe, streaming giant YouTube has also stepped up on its original content game with the first batch by YouTube Red Originals all set to premiere on 10 February.

    In addition to getting all of YouTube uninterrupted and a premium YouTube Music experience, a YouTube Red membership will now give users exclusive access to new original series and movies from some of YouTube’s top creators. On 10 February, YouTube Red Originals will premiere four movies and shows namely:

    1) A Trip to Unicorn Island: From the team at Astronauts Wanted, this feature-length movie gives fans an extraordinary look inside the life and journey of Lilly Singh as she embarks on a challenging 26-city global tour where she has to remember to practice what she preaches: happiness is the only thing worth fighting for.

    2) Dance Camp: This feature film from AwesomenessTV weaves an amazing story of unlikely friendships, unleashing passions and discovering yourself all through the power of dance.

    3) Lazer Team: In this feature-length action-comedy from Rooster Teeth and Fullscreen Films, four small-town losers stumble upon an alien ship carrying a mysterious cargo, leading to a battle to save Earth from an all-powerful enemy.

    4) Scare PewDiePie: In this reality-adventure series from the creator and executive producers of “The Walking Dead” at Skybound Entertainment and Maker Studios, experience thrills, chills and laughter as PewDiePie encounters terrifying situations inspired by his favorite video games.

    YouTube global head of original content Susanne Daniels said, “The diverse, dynamic creators behind these films have already built massive audiences on YouTube, rivaling many cable shows. With YouTube Red Originals, we want to help them tell bigger and bolder stories that delight you, their fans. YouTube Red is your opportunity to support the passion projects your favorite creators have only dreamed about until now. If you haven’t already, sign up here for a YouTube Red membership and the first month is on us.”

    Additioanlly, YouTube Red will also be unleashing “lots more thrills, chills, LOLs, smiles, romances and surprises” from more YouTube stars later this year.

  • YouTube Red to premiere original content on 10 February

    YouTube Red to premiere original content on 10 February

    MUMBAI: In the wake of Netflix spreading its wings across the globe, streaming giant YouTube has also stepped up on its original content game with the first batch by YouTube Red Originals all set to premiere on 10 February.

    In addition to getting all of YouTube uninterrupted and a premium YouTube Music experience, a YouTube Red membership will now give users exclusive access to new original series and movies from some of YouTube’s top creators. On 10 February, YouTube Red Originals will premiere four movies and shows namely:

    1) A Trip to Unicorn Island: From the team at Astronauts Wanted, this feature-length movie gives fans an extraordinary look inside the life and journey of Lilly Singh as she embarks on a challenging 26-city global tour where she has to remember to practice what she preaches: happiness is the only thing worth fighting for.

    2) Dance Camp: This feature film from AwesomenessTV weaves an amazing story of unlikely friendships, unleashing passions and discovering yourself all through the power of dance.

    3) Lazer Team: In this feature-length action-comedy from Rooster Teeth and Fullscreen Films, four small-town losers stumble upon an alien ship carrying a mysterious cargo, leading to a battle to save Earth from an all-powerful enemy.

    4) Scare PewDiePie: In this reality-adventure series from the creator and executive producers of “The Walking Dead” at Skybound Entertainment and Maker Studios, experience thrills, chills and laughter as PewDiePie encounters terrifying situations inspired by his favorite video games.

    YouTube global head of original content Susanne Daniels said, “The diverse, dynamic creators behind these films have already built massive audiences on YouTube, rivaling many cable shows. With YouTube Red Originals, we want to help them tell bigger and bolder stories that delight you, their fans. YouTube Red is your opportunity to support the passion projects your favorite creators have only dreamed about until now. If you haven’t already, sign up here for a YouTube Red membership and the first month is on us.”

    Additioanlly, YouTube Red will also be unleashing “lots more thrills, chills, LOLs, smiles, romances and surprises” from more YouTube stars later this year.