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Tag: Yogendra Sriramula

  • FIFA World Cup 2022: Vivo announces its partnership as official sponsor

    FIFA World Cup 2022: Vivo announces its partnership as official sponsor

    Mumbai: Vivo announces its partnership with the most prominent international football tournament, the FIFA World Cup Qatar 2022™, as the official sponsor and the official smartphone.

    Vivo aspires to connect fans around the world with the FIFA World Cup Qatar 2022™. Through this partnership, Vivo will leverage its rights to the FIFA World Cup 2022™, including the emblem, official brand identities, and run unique promotions to connect with passionate football fans globally.

    Expressing excitement about the partnership, Vivo India’s director-brand strategy Yogendra Sriramula said, “This collaboration with the FIFA World Cup Qatar 2022™ is a defining moment for Vivo. Football, termed as the ‘Beautiful Game’ , has the power to bring joy to billions around the world and bring them together regardless of their age, race, gender, culture, or nationality.”

    “Indeed, it has a truly global reach, and has the ability to influence and inspire billions across the globe, making the iconic FIFA World Cup™ an ideal stage for Vivo, as we expand our presence across more than 60 countries and regions across the globe. This partnership reflects our inherent value of promoting sports that help inspire joy among millions and provide a unique experience for consumers worldwide,” he added.

  • Mashal Sports releases schedule for second part of PKL 8

    Mashal Sports releases schedule for second part of PKL 8

    Mumbai: Mashal Sports has announced the second part of the ongoing vivo Pro Kabaddi League with next 33 matches to be played from 20 January to 4 February. The event will be broadcast live every day from 7:30 p.m onwards on Star Sports network and Disney+ Hotstar.

    Out of 132 matches, PKL season 8 has already witnessed 66 matches between 12 teams and the next 33 matches will include ‘rivalry week’ where playing teams are selected for popular sentiments and folklore between respective geographies. The ‘rivalry week’ of PKL season 8 will be played from 31 January to 4 February.

    “A notable feature of Pro Kabaddi is that it offers the highest number of matches among front-ranking Indian sports leagues,” said Mashal Sports CEO and PKL league commissioner Anupam Goswami. “This is a unique value proposition for its 12 Teams, its athlete pool, as well as sports fans and sponsors in our country’s sports ecosystem.  The completion of 66 matches of the first half of season 8, as well as the release of the next 33 matches, is proof of our commitment to this intrinsic value of Pro Kabaddi.”   

    “We are proud to be associated with Pro Kabaddi, which has undertaken the massive task of conducting its eighth season in the given challenging circumstances,” said vivo India director brand strategy Yogendra Sriramula.