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Tag: Yeh Rishta Kya Kehlata Hai

  • What Are Overseas Viewers Loving About Indian TV in 2025?

    What Are Overseas Viewers Loving About Indian TV in 2025?

    Indian TV is no longer just for Indian households. Viewers from the U.S., UK, Canada, and Australia are tuning in like never before. Shows from Mumbai, Delhi, and Hyderabad are building global fanbases. This isn’t just Bollywood spillover. People are watching daily soaps, thrillers, game shows, and reality series. And they’re sticking around.

    So what’s pulling international viewers in? What shows should they watch? This guide answers that. It breaks down the trends, the titles, and how to jump in.

    Why Is Indian TV Getting Global Attention?

    Streaming platforms made Indian TV easier to find. Netflix, Amazon Prime Video, and Hotstar now offer subtitles, better curation, and global access. Shows that were once stuck behind time zones and language barriers are now front and center.

    Viewers Want Emotion and Drama

    Western shows often focus on subtlety. Indian shows bring the opposite. Big drama. Strong emotions. Larger-than-life characters. That contrast is refreshing for new viewers.

    A UK college student said, “I started watching Anupamaa as a joke with my roommate. Three episodes in, we were crying and yelling at the screen.”

    Shows like Yeh Rishta Kya Kehlata Hai and Kundali Bhagya are slow-paced but heavy on relationships and emotion. For some, that’s the point. They want time with the characters.

    Stories Feel Personal

    Family tension. Cultural values. Sacrifice. Indian TV hits these themes hard. And it turns out, they’re universal. You don’t need to be Indian to connect with a mother trying to support her kids, or a couple fighting family pressure.

    A viewer in Toronto explained, “My mom is Egyptian, not Indian. But when we watched Ghum Hai Kisikey Pyaar Meiin, we both got it. The aunties. The guilt. The family drama. It felt like home.”

    What Genres Are Popular with International Viewers?

    Soap Operas and Dramas

    This is the big one. Indian daily soaps are still dominating. Viewers love the long arcs and family themes.

    Top choices in 2025:

    ●  Anupamaa (Hotstar)

    ●  Imlie (JioCinema)

    ●  Parineetii (Voot)

    These shows air nearly every day in India but are available with subtitles overseas. New fans binge through hundreds of episodes in weeks.

    Mythology and History

    Viewers want stories they haven’t seen before. Indian TV delivers with epics and historical tales. Shows like Mahabharat and Chakravartin Ashoka Samrat bring Indian legends to life with colorful costumes and massive sets.

    Netflix recently added a remastered version of Ramayan and saw a 40% spike in South Asian sign-ups in the UK that month.

    Crime and Thriller

    This is where Indian TV is gaining new fans fast. Indian police procedurals and crime thrillers are picking up steam. Series like Crime Patrol, Sacred Games, and Delhi Crime bring suspense, corruption, and high-stakes investigations.

    Even fictionalized stories like Asur and Rudra offer a mix of culture, mystery, and edge.

    One American fan posted, “Asur was way better than most crime shows on HBO. It’s weird, smart, and totally messed up in a good way.”

    Reality and Game Shows

    People outside India are discovering the chaos and charm of Indian reality TV. Whether it’s cooking, dancing, or singing, the emotion is always on full blast.

    Top picks:

    ●  Indian Idol

    ●  Dance Deewane

    ●  Kaun Banega Crorepati (India’s version of Who Wants to Be a Millionaire?)

    These shows often go viral on YouTube too. Full clips with subtitles bring in millions of views from outside India.

    What Makes Indian TV Different?

    Indian TV doesn’t hold back. Characters cry hard, love harder, and argue louder. The sets are colorful. The music is constant. The stakes feel huge even when the plot is small.

    New fans enjoy how immersive it is. Watching Naagin might feel like stepping into a whole other world of shape-shifting serpents and epic curses, but that’s exactly why people like it.

    Another key difference is the length. Indian series can run for years. Some have thousands of episodes. That’s a lot of screen time, but it also means you get attached.

    How Can Overseas Viewers Start Watching?

    Use Subtitled Streaming Platforms

    The best platforms for Indian TV in 2025:

    ●  Hotstar: Great for StarPlus and Star Bharat shows

    ●  Netflix India: Best for crime, thrillers, and originals

    ●  Amazon Prime Video: Wide mix of drama and comedy

    ●  ZEE5: Strong in regional content (Marathi, Bengali, etc.)

    ●  Sony LIV: Good for soaps and sports

    Most of these platforms offer subtitles in English. Some are adding French, Spanish, and Arabic too.

    Don’t Start in the Middle

    Some shows have long histories. Jumping in at episode 1472 won’t help. Find recap videos or start with new seasons. YouTube channels often post “story so far” clips.

    Explore Different Languages

    Indian TV isn’t just Hindi. Try Tamil, Telugu, Marathi, or Malayalam shows. Each brings a different style and pace.

    One Australian viewer shared, “I watched Koodevide (Malayalam) with subs. I don’t speak a word, but the acting pulled me in. Now I’m learning bits just to follow better.”

    What’s the Cultural Impact?

    As more people watch Indian TV globally, it’s shaping how India is seen. Not just Bollywood, but real India. Families, food, arguments, humor. This kind of media spreads soft power.

    It also boosts language interest. Duolingo reports that Hindi and Tamil enrollments from U.S. users rose 22% year-over-year in early 2025.

    And it builds community. Facebook groups, Reddit threads, and TikTok edits connect fans across borders. Some viewers even learn how to remove google search result pages to hide spoilers before watching new episodes.

    Final Thoughts

    Indian TV is loud, long, and full of life. That’s why global viewers love it. In 2025, it’s not just about watching from afar. It’s about joining the party.

    If you’re new, start with Anupamaa or Delhi Crime. Then try a regional language show. Explore genres. Share clips. Get hooked.

    Because once you’re in, you’re in. Indian TV doesn’t just tell stories. It pulls you into them. 
     

  • Star Utsav scripts a blockbuster comeback on FTA turf

    Star Utsav scripts a blockbuster comeback on FTA turf

    MUMBAI: Star Utsav is on a ratings roll, clinching the top Free-to-Air (FTA) spot for the eighth consecutive week since its high-voltage return. The channel has struck gold with its heady mix of nostalgia, daily drama, and culturally rooted storytelling that’s kept the Hindi heartland hooked.

    Powered by prime-time juggernauts like Yeh Rishta Kya Kehlata Hai, Ghum Hai Kisikey Pyaar Meiin and Rabba Ve, Star Utsav hasn’t just topped the FTA charts—it’s also rubbing shoulders with pay TV biggies in the Hindi-speaking markets.

    “The strong reception to Star Utsav’s return validates the power of compelling storytelling. Our curated content strategy focused on family-driven narratives has enabled the channel to swiftly reclaim leadership in the FTA space. We remain committed to delivering scale and value to both audiences and advertisers alike,” said a Star Utsav spokesperson.

    What’s really driving viewership? A trio of relatable female leads—Sai, Akshara, and Khushi—who bring sass, strength, and substance to the small screen. They’ve emerged as icons for young Indian women, particularly in the 15–30 age group, where the channel leads the pack.

    And just when viewers thought it couldn’t get more nostalgic, Star Utsav unleashed Kyunki Saas Bhi Kabhi Bahu Thi, with Smriti Irani’s Tulsi returning to living rooms and melting hearts anew.

    With a heady cocktail of mythology, romance, drama, and legacy soaps, Star Utsav is proving that when it comes to storytelling, tradition still sells—especially when it’s served with a side of prime-time flair.

    **Source: BARC, 15+,HSM U+R, Week 14-21’2025

  • Star Utsav snatches crown from Dangal in FTA showdown

    Star Utsav snatches crown from Dangal in FTA showdown

    MUMBAI: Star Utsav has stormed back into the Free-to-Air (FTA) arena, snatching the No. 1 spot from long-time leader Dangal and catapulting itself to fourth place overall across the Hindi-speaking market, both pay and FTA, in urban and rural India.

    Having rejoined DD Free Dish on 1 April, Star Utsav wasted no time making its presence felt—reaching 111 million viewers within just 11 days of its comeback.  The channel says it managed to get 102 GRPs against Dangal’s 97 in BARC week 14 HSM U+R.

    With heavy-hitters like RadhaKrishn, Rabba Ve, Yeh Rishta Kya Kehlata Hai and Ghum Hai Kisikey Pyaar Meiin, the channel seems to have found its old rhythm and then some.

    “Star Utsav has risen to become the new  no1 FTA channel, ushering in a transformative era in Hindi entertainment. This is just the beginning of a revolution in FTA television, reshaping India’s viewing habits for the future,” said the network’s advertising sales team in a post on Linkedin.

    The timing couldn’t be better. With rising data costs, patchy rural internet, and pricey pay-TV packs, FTA TV is looking more attractive than ever. Add to that a boom in electrification and cheaper TV sets, and it’s a recipe for ratings gold.

    The return of legacy FTA giants—Star Utsav, Sony Pal, Colors Rishtey and Zee Anmol—has breathed new life into DD Free Dish, Prasar Bharati’s free DTH service. As per the FICCI-EY report, FTA homes are set to rise from 49 million in 2024 to 57 million by 2030. And with ad revenues already north of Rs 2,000 crore, there’s more than just eyeballs at stake.

    Star Utsav’s re-entry has shaken up the pecking order—and with more homes plugging in every year, the FTA slugfest has only just begun.

  • Star Utsav returns with a bang and 111 million hearts in just 11 days

    Star Utsav returns with a bang and 111 million hearts in just 11 days

    MUMBAI: Star Utsav has pulled off a prime-time power move, clocking a staggering 111 million viewers in just 11 days of its 1 April 2025 return to Free Dish, reclaiming its spot as India’s No. 1 Free-to-Air (FTA) channel. The comeback couldn’t have been scripted better driven by its beloved lineup of shows including RadhaKrishn, Rabba Ve, Yeh Rishta Kya Kehlata Hai, and Ghum Hai Kisi Ke Pyaar Mein.

    The channel now proudly wears the crown of the top FTA network and sits as the 4th biggest channel overall in Hindi Speaking Markets (HSM) combining both Pay and FTA viewership across urban and rural audiences.

    “We are humbled by the overwhelming response received for Star Utsav. With our strong portfolio of professionally generated and brand-safe content, we are proud to bring families together through inspiring and entertaining stories. We are committed todelivering the best of entertainment to our audiences and look forward to continuing this incredible journey on DD Free Dish with even more compelling content and meaningful connections,” said a Star Utsav spokesperson.

    Star Utsav’s magic lies in its diverse mix from sweeping mythological epics to modern dramas, all deeply rooted in Indian ethos. These stories have once again proved their universal appeal, cutting across regions and age groups.

    As part of the JioStar family, Star Utsav continues to blend nostalgia and novelty reinforcing its treasured place in living rooms across the country. With storytelling that strikes an emotional chord, the channel’s FTA resurgence is not just a ratings win, it’s a cultural encore.

    Looks like India’s favourite Utsav is back, and this time, it’s festival season all year round.

  • Mumbai Film City hikes rental rates, IFTPC to approach Maha govt

    Mumbai Film City hikes rental rates, IFTPC to approach Maha govt

    Mumbai: Producers of films and TV shows in Mumbai’s Film City received a jolt earlier this month. The Maharashtra Film Stage and Cultural Development Corp (MFSCDC) – which is in charge of the Goregaon-based facility – issued a circular stating that it had revised rentals of studios and outdoor locations on its premises from 1 July.

    Some of the large indoor stages including Studio 16 (14,060 sq ft), Studio 7 (10,400 sq ft), Studio 5 (8455 sq ft) and Studio 11 have been seen rate hikes of a massive 53 per cent, 38 per cent, 26 per cent and 29 per cent. Ditto with outdoor locations such as Vishnu Maidan 1 (83,250 sq ft: 87 per cent jump), Josh Maidan 1-2 (1,40,000 sq ft: 57 per cent), Gate No. 1 to Adlab Road/Bus Stop (90,000 sq ft: 102 per cent ), Link Road – 1 (77 per cent) and Link Road – 2 (89 per cent).

    This has got the production community’s goose. The Indian Film & Television Producers Council  (IFTPC ) – the producers association which has been at the forefront of workers and government negotiations – is currently gathering data from its producer members to present to the Maharashtra  deputy chief minister or chief minister on  how the hike is going to impact production of TV series in Hindi, Marathi and other languages.

    Says IFTPC CEO Suresh Amin: “TV producers are really worried. This kind of rate hike has not happened in the last seven to eight years. TV producers have been faced with reduced or stagnant production budgets over the past two or three years even as they had to invest more to put in place increased Covid protection measures which were quite expensive. The current rate hike will only lead to making producing at Film City unviable as we are unsure whether broadcasters will be supportive and absorb the increased costs.”

    “Most TV productions happen in Film City, Goregaon and TV serials shooting takes place  365 days a year,” he adds. “Meanwhile, a film shoot will happen for a maximum of 100 days using different outdoor locations that are largely unaffected by the rate change.”

    Some of the  popular TV shows currently being filmed at FilmCity include Taarak Mehta Ka Ooltah Chashmah, Yeh Rishta Kya Kehlata Hai and India’s Laughter Champion.

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  • Yeh Rishta Kya Kehlata Hai cast and crew members test positive for Covid2019

    Yeh Rishta Kya Kehlata Hai cast and crew members test positive for Covid2019

    MUMBAI: Yeh Rishta Kya Kehlata Hai actor Sachin Tyagi, Samir Onkar, Swati Chitnis and four other technicians have tested positive for Covid2019. All of them are receiving medical attention and are under home quarantine, given they do not have any major symptoms. The shoot was happening at Filmcity and was immediately stalled as soon as their reports came in.

    Yeh Rishta Kya Kehlata Hai producer Rajan Shahi in an official statement said that the studio followed all the SOP’s and the sets were regularly sanitised and fumigated. He shared, “The three actors are an integral part of Yeh Rishta Kya Kehlata Hai. As they are asymptomatic, they are under home quarantine. We immediately got everyone on the set tested, and four of the crew members tested positive. The BMC has been informed, and the entire set has been sanitised and fumigated. Currently, all of them are receiving medical attention under home quarantine. We are constantly in touch with them as their health is our priority. We stand by our commitment to safety and will continue to ensure that all safety and precautionary measures are adhered to.”

    https://www.instagram.com/starplus/?utm_source=ig_embed

    Sachin Tyagi in a statement said that he has been tested Covid2019 positive. He adds, "We have been shooting so peacefully but this has happened nonetheless. I guess we all have to take this positively. I have isolated myself and taking care of my diet. I was asymptomatic. But thankfully I took the test on time. The production house follows all guidelines on the set and is constantly in touch."

    Earlier shootings for Balaji Telefilm’s Kasautii Zindagii Kay and JD Majethia’s Bhakharwadi were halted due to the same reason. Actors Parth Samthaan, Satish Shah, Additi Gupta, Shrenu Parikh, , Kiran Kumar and Mohena Kumari also tested positive for Covid2019.

  • Hindi GEC shows highlight Covid2019 precautionary measures

    Hindi GEC shows highlight Covid2019 precautionary measures

    MUMBAI: Turn on your TV sets and you will see that most shows have resumed shooting. But what’s different now? Unlike before, leading characters in shows are seen wearing masks, face shields, gloves and using sanitisers. As a responsible community, GEC shows are also passing on information to viewers about Covid2019 precautions. 

    While speaking to Indiantelevision.com, TV producers shared because the shows are watched by millions of people, channels had requested them to include safety measures being promoted within shows.

    Shoonya Square Productions founder Ved Raj, who is the maker of the show Guddan Tumse Na Ho Payega, highlights that the production house will continue to have episodes where safety protocols will be showcased. However, it will not be so frequent and informative but will reflect in the story. He also points out that the studio will not be shooting from the pandemic point of view, but will try to incorporate the current situation in their stories.

    He said, “From the Covid2019 lens we are showing characters wearing masks and gloves when they are going outside their homes. They are sanitising their hands after entering the house. But the plotline of the story remains the same.”

    However, upcoming episode scripts that were written before the pandemic had to be re-written considering the Covid2019 situation. In this show’s case, the protagonist will not give birth at the hospital but will do so at home. The production house can’t shoot in a different studio with more junior artists.

    Raj also shares, “Earlier our shows included a lot of party scenes and festivals but now I am avoiding that. It is challenging but still, it is better than nothing.”

    A video clip from Star Plus’ popular show Yeh Rishta Kya Kehlata Hai is already going viral on social media where the main characters, Shivangi Joshi and Alka Kaushal, are interacting while wearing masks. In the same Mohsin Khan was seen asking Shivangi Joshi to use the sanitiser before helping her wear gloves and face shield.

    Full House Media Production director Sonali Jaffer, who is the producer of the show Tujhse Hai Raabta, thinks that it is the responsibility of the channel and the production houses to showcase the importance of taking precautions. “We are doing this positive messaging through our shows because it is the reality. Until and unless the government tells us to stop wearing masks, we will continue to show safety protocols in our episodes,” she says.

    Sonali adds that even when the pandemic is over, the studio will incorporate positive things that had happened during this timeframe in their shows such as the people who bravely fought with the disease, donated their plasma to help other Covid2019 patients etc.

    As far as challenges are concerned while shooting the episode, Sonali points out that no producer or a writer likes to do a cheat shot. But now, no extra scenes are filmed, important conversations are happening from the point of view of one character only. Double shots of different locations are avoided.

    Shakti Astitva Ke Ehsaas Ki writer Sharad Tripathi says that to a certain extent the makers of the show will introduce pandemic scenes and protocol measures in their show. He also adds that they will be using different footages and cuts of actors wearing masks and gloves wherever possible to create awareness.

    “There is a mass following of the show, so I think it is important for us to tell people about what should be done. In the coming days also, what the government will say, we will try to portray it through our scenes and dialogues,” he further added.

    Ekta Kapoor’s show Yeh Hai Chahatein shows the characters discussing how house-helps should go on leaves. Then the entire family was seen contributing to the household chores. In one of the latest episodes, the main lead played by Aishwarya Sakhuja was seen talking about online classes, and how it would help students to continue their studies with the help of technology.

    SAB TV’s show Tera Kya Hoga Alia started the episode with showing Alia, played by Anusha Arora, and Rabiya, played by Namrata Pathak, on an early morning jog. The two were seen talking about the importance of maintaining social distancing and wearing a mask when outdoors.

    In Sony Entertainment Television’s show Mere Dad Ki Dulhan in its new promo showcased the main leads Shweta Tiwari and Varun Badola wearing masks while they were outdoors.

    Since all producers and writers are facing similar challenges, audiences will get to see reality reflected in all the shows.

  • The secret sauce behind long-running Hindi GEC shows

    The secret sauce behind long-running Hindi GEC shows

    MUMBAI: India has a history of long-running soap operas right from Kyunki Saas Bhi Kabhi Bahu Thi to latest ones like Yeh Rishta Kya Kehlata Hai and Taarak Mehta Ka Ooltah Chashma. In the urban market, both the shows continue to remain in the top five programming list of BARC India in primetime slots.

    How is it that these shows are continuing to thrive in the era of seasonal content and high impact limited episode show on OTT platforms?

    The prime reason for their high attraction is the ability to reinvent and stay relevant. A decade ago, when these shows launched, there were no signs of OTT platforms. As the shows progressed, the creators kept changing the plotlines to suit the evolving tastes of the audiences.

    One key reinvention strategy that has kept Yeh Rishta Kya Kehlata Hai on top of the ratings charts is its youth appeal. 
    “We wanted to show Kartik and Niara as real couples and be connected to the reality of life. This was the most calculated risk that I took as a maker. We did not want to sugarcoat reality and keep them perfect. They make mistakes and learn from them and that’s what the audiences like. Imperfection is the new mantra that resonates well with them,” explains Director's Kut Production founder Rajan Shahi.

    Zee TV business head Aparna Bhosle explains that long-running shows are the hallmark of a creative team that truly understands their channel’s audience and tells them stories that hold their attention over a sustained period of time. 

    “Having properties on air that people want to keep coming back to is crucial to any broadcaster as it is this viewer behaviour that defines brand loyalty," she says.

    Sony SAB business head Neeraj Vyas points out that character affinity is one of the key reasons for the popularity of Taarak Mehta. "People watch television not because of the shows, but because of the characters. The characters’ action, relatability and empathy are what drive viewership.”

    Long-running shows also increase the  confidence of advertisers in the show. "Advertisers are interested in reaching out to the largest demographics through our platforms and long-running shows with a dedicated viewership serve this purpose most effectively and hence command a premium," says Bhosle.

    Apart from Yeh Rishta Kya Kehlata Hai and Taarak Mehta Kaa Ooltah Chashma, Zee TV's longest-running show Kumkum Bhagya has crossed 1500 episodes. "Kumkum Bhagya is one of our longest-running shows in the current context. Ever since the show launched in 2014, it has consistently found its place amongst the top five fiction shows across GECs week-on-week," says Bhosle.

    Vyas adds that the new TV channel pricing regime on account of the New Tariff Order (NTO)  has made it essential for channels to have marquee shows with a loyal audience base. Unfortunately, it’s difficult to do that today. The earlier shows are still surviving because they were launched when appointment viewing was the norm and OTT did not exist.

    Shahi concurs  with Vyas on OTT posing challenges. But Star India’s OTT platform Hotstar is aiding the growth of Yeh Rishta. “On Hotstar as well as TV, the show is highly rated. Keen audiences can watch the show early in the morning at 7 am on Hotstar while primetime viewers catch up at night with the family on TV,” he explains.

    Another key aspect has been to keep the production team consistent. Shahi says, "Yeh RishtaKya Kehlata Hai is a success for the entire television industry. In this chaotic and unstable market, keeping the team together and getting the show to stay on course for years is an achievement. Our teamhas 90 per cent of the same unit today since the show was launched. My biggest achievement is to have people who would team up for such a long-running show. Over the 11 years, they have been through phases of setbacks and achievements so to keep up the spirit and morale of the team is a challenge."

    With multiple choices available, producers have a hard task to keep shows running. To compete with shows on OTT, TV shows need to understand changing trends and adapt quickly.
    About the future, Bhosle says it’s not about a show being finite or infinite shows that will determine success. “It is a story that touches a chord, a character that grows on you or that palpable chemistry between two endearing characters that make people return to watch more,” she says.
     

  • Dangal TV leads BARC’s maiden across genres list in new TRAI tariff regime

    Dangal TV leads BARC’s maiden across genres list in new TRAI tariff regime

    BENGALURU: Two Hindi GECs entered Broadcast Audience Research Council of India (BARC) maiden list after the new tariff regime of top 10 channels across genres list for week 13 of 2019 (Saturday, 23 March 2019 to Friday, 29 March 2019). Dangal TV headed the across genres list for week 13 of 2019 with 1,164.432 million weekly impressions. Another Hindi GEC – Big Magic, which also entered the list was ranked fourth with 675.106 million weekly impressions.

    Six Hindi GECS, two Tamil channels and one channel each from the sports and Telugu genres formed BARC’s weekly list of top 10 channels across genres during the week under consideration. From the network perspective, there were three channels each from Star India, Zee Entertainment Enterprises Ltd (Zeel) and one channel each from Enterr 10 Television, Sony Pictures Network India (SPN), Sun TV Network and Viacom18 stables for week 13 of 2019.

    As mentioned above, Dangal TV headed BARC’s list of top 10 channels across genres in week 13 of 2019. Dangal TV also headed BARC’s weekly lists of top 10 Hindi GECs in the combined urban and rural Hindi speaking market – HSM (U+R) and HSM (R). It was ranked sixth in HSM (U). Two Indian mythology programmes – Ramayan and Mahima Shanidev Ki were in BARC’s list of Top 5 Hindi GEC programmes based on average rating across all original airings in the week in HSM (U+R). Further, four programmes on Dangal TV– Ramayan, Mahima Shanidev Ki, Saibaba and Bandini were also among the top 5 Hindi GEC programmes in HSM (R).

    Star Sports 1 Hindi was ranked second with 1,094.720 million weekly impressions in week 13 of 2019. The channel was ranked first in BARC’s weekly list of top 5 sports channels, and all the five programmes – (matches) led by the Mumbai Indians – Royal Challengers Bangalore match were aired on Star Sports 1 Hindi. The other four channels in BARC’s weekly list of top 5 sports channels were from the Star India stable.

    At third rank was the Sun TV Network’s flagship Tamil GEC Sun TV with 850.156 million weekly impressions. Sun TV also headed BARC’s weekly list of top 5 Tamil channels in the Tamil Nadu and Puducherry markets and four of the top 5 Tamil programmes based on average rating across all original airings in the week were aired on Sun TV.

    Also as mentioned above, Zeel’s Big Magic was ranked fourth in week 13 of 2019. Big Magic was ranked second in BARC’s weekly lists of top 10 Hindi GECs in HSM (U+R) and HSM (R). Big Magic was ranked eighth in BARC’s weekly list of top 10 Hindi GECs in HSM (U). The fantasy action thriller Maharakshak Aryan aired on Big Magic was ranked fifth in BARC’s weekly list of top 5 Hindi programmes based on average rating across all original airings in the week in HSM (R).

    At fifth rank in week 13 of 2019 was Star India’s flagship Hindi GEC Star Plus with 668.739 million weekly impressions. Star Plus was also ranked third, fourth and first in BARC’s weekly list of top 10 Hindi GECs in HSM (U+R), HSM (R) and HSM (U) respectively. Three programmes on Star Plus – Kulfi Kumar Bajewala, Kasauti Zindagi Kay, Yeh Rishta Kya Kehlata Hai were amongst BARC’s weekly list of top 5 Hindi programmes on average rating across all original airings in the week in HSM (U).

    At sixth rank was Star India’s flagship Telugu GEC Star Maa with 635.721 million weekly impressions in week 13 of 2019. Star Maa was also ranked first in BARC’s weekly list of top 5 Telugu GECs in the Andhra Pradesh/Telangana markets and all the five programmes in BARC’s weekly list of top 5 Telugu programmes based on average rating across all original airings in the week in these markets were aired on Star Maa.

    At seventh rank was Zeel’s flagship Hindi GEC Zee TV with 589.507 weekly impressions. Zee TV was ranked fourth in HSM (U+R) and HSM (U) and was ranked third in HSM (R). The Balaji Telefilms produced Kumkum Bhagya and its spinoff Kundali Bhagya and Tujhse Hai Raabta aired on Zee TV were among the top 5 programmes based on average rating across all original airings in the week in HSM (U+R). Further, Kundali Bhagya on Zee TV was also ranked fourth in BARC’s weekly list of top 5 programmes based on average rating across all original airings in the week in HSM (U).

    SPN’s flagship Hindi GEC Sony Entertainment Television (SET) was ranked eighth in week 13 of 2019 with 533.980 million weekly impressions. SET was also ranked fifth, sixth and second in BARC’s weekly list of top 10 Hindi GECs in HSM (U+R), HSM (R) and HSM (U) respectively. The reality dance show Super Dancer Chapter 3 was ranked third in BARC’s weekly list of top 5 programmes based on average rating across all original airings in the week in HSM (U).

    At ninth rank was Viacom18’s flagship Hindi GEC Colors with 520.906 million weekly impressions. Colors was also ranked sixth, fifth and third  in BARC’s weekly list of top 10 Hindi GECs in HSM (U+R), HSM (R) and HSM (U) respectively.

    At tenth place was Zeel’s flagship Tamil GEC Zee Tamil with 515.571 million weekly impressions. Zee Tamil was ranked second in  BARC’s weekly list of top 5 Tamil channels in the Tamil Nadu and Puducherry markets and one of the top 5 Tamil programmes based on average rating across all original airings in the week was aired on Zee Tamil.

  • Zee Anmol most watched Hindi channel across genres in penultimate week of 2018

    Zee Anmol most watched Hindi channel across genres in penultimate week of 2018

    BENAGLURU: Zee Entertainment Enterprises Ltd (Zeel) free to air (FTA) Hindi GEC Zee Anmol was the most watched Hindi channel across genres in week 51 of 2018 (Saturday, 15 December 2018 to Friday, 21 December 2018, week or period under review). Overall, the channel was ranked second, just behind the regular incumbent of rank one – the Sun TV Network’s flagship Tamil GEC Sun TV during the week under review in Broadcast Audience Research Council of India’s (BARC) weekly list of top 10 channels across genres in week 51 of 2018. Hence Zee Anmol was the most watched Hindi channel – be it the GEC or the movies genre.

    Six Hindi GECs, two Telugu channels and one channel each from the Hindi Movies and Tamil genres made up BARC’s list of top channels across genres (across genres list) in week 51 of 2018. From the network’s perspective, there were four channels from Star India, three channels from Zeel and one channel each from Sony Pictures Network India (SPN), Sun TV and Viacom 18 that made up BARC’s across genres list during the period under review.

    At its normal first rank in week 51 of 2018 was Sun TV with 973.093 million weekly impressions as compared to 1972.898 weekly impressions in week 50. Sun TV also led BARC’s weekly list of top 5 Tamil channels in the Tamil Nadu and Puducherry market and three programmes in BARC’s list of top 5 Tamil programmes during primetime in these markets based on average rating across all airings (original and repeat) in the week under review were aired on Sun TV.

    Zee Anmol climbed up a rank to second place in week 51 of 2018 with 766.527 million weekly impressions as compared to 780.784 million weekly impressions in week 50. Zee Anmol was also ranked first in BARC’s weekly list of top 10 Hindi GECs in HSM (U+R) and HSM (R) and was ranked ninth in HSM (U). The Balaji Telefilms produced soap Kumkum Bhagya was ranked first in BARC’s list of top 5 Hindi GEC programmes during primetime based on average rating across all airings (original and repeat) in the week in HSM (U+R) and HSM (R). Another two programmes aired on the channel – Mahek  and Ek Main aur Ek Tu were ranked fifth and third respectively in HSM (R).

    Dropping down a place to third rank was Star India’s flagship Hindi GEC Star Plus with 764.975 million impressions as compared to 787.518 million weekly impressions and second rank in week 50. Star Plus was ranked second in BARC’s weekly lists of top 10 Hindi GECs in the combined urban and rural Hindi speaking markets or HSM (U+R) and was ranked first in HSM (U) and eighth in HSM (R). The 4 Lion Films soap Kulfi Kumar Bajewala aired on Star Plus was present in BARC’s weekly list of top 5 Hindi GEC programmes in HSM (U) during primetime  based on average rating across all airings (original and repeat).

    Zeel’s flagship Hindi GEC Zee TV retained its previous week’s fourth rank in week 51 with 7562.121 million weekly impressions as compared to 734.226 million weekly impressions in week 50. Zee TV was ranked third in BARC’s weekly list of top 10 Hindi GECs in HSM (U+R) and second in HSM (U), and was ranked seventh in HSM (R). Two programmes that were aired on Zee TV- Kumkum Bhagya, and its spinoff Kundali Bhagya were at fourth and third ranks respectively in BARC’s list of top 5 Hindi GEC programmes during primetime based on average rating across all airings (original and repeat) in the week in HSM (U+R) and second and fourth respectively in HSM (U).

    Another Star India Hindi GEC Star Bharat climbed up one place to fifth rank in week 51 of 2018 with 693.134 million weekly impressions as compared to 674.982 million weekly impressions in week 50. Star Bharat was ranked fourth in BARC’s weekly list of top 10 Hindi GECs in HSM (U+R), and fifth in HSM (R) and HSM (U). The Hindi mythology Radhakrishn on the channel was ranked fifth in BARC’s weekly list of top 5 Hindi GEC programmes during primetime based on average rating across all airings (original and repeat) in the week in HSM (U+R).

    Star India’s flagship Telugu GEC Star Maa dropped a rank to sixth place in week 51 of 2018 with 683.707 million weekly impressions as compared with 687.563 million weekly impressions in week 50. Star Maa was ranked first in BARC’s weekly list of top 5 Telugu channels in the Andhra Pradesh and Telangana market. Five programmes that were aired on Star Maa were present in BARC’s weekly list of top 5 Telugu programmes during primetime based on average rating across all airings (original and repeat) in the week in the same market.

    SPN’s Hindi movies channel Sony Max re-entered BARC’s across genres list in week 51 of 2018 with 575.714 million weekly impressions. Sony Max was ranked first in BARC’s weekly list of top 5 Hindi movies channels in HSM (U+R) and HSM (U) and was ranked fifth in HSM (R). Hindi feature film (HFF) Sarrainodu was ranked third in BARC’s weekly list of top 5 Hindi movies programmes during primetime based on average rating across all airings (original and repeat) in the week in HSM (U+R) and second in HSM (U). Two other movies on the channel – HFF Bahubali 2 the Conclusion and PK were ranked third and fifth in HSM (U).

    Viacom18’s flagship Hindi GEC Colors also retained eighth rank in week 51 of 2018 with 572.851 million weekly impressions during the week under review as compared to 576.088 million weekly impressions in week 50 of 2018. Colors was ranked sixth in in BARC’s weekly list of top 10 Hindi GECs in HSM (U+R), third in HSM (U) and was ranked tenth in HSM (R). The third season of the Balaji Telefilms produced supernatural drama Naagin 3 was ranked second and first in BARC’s weekly list of top 5 Hindi GEC programmes during primetime based on average rating across all airings (original and repeat) in the week in HSM (U+R) and HSM (U) respectively.

    Star India’s FTA Hindi GEC Star Utsav dropped two ranks to ninth place in week 51 of 2018 with 569.081 million weekly impressions as compared to 628.094 weekly impressions in week 50. Star Utsav was ranked fifth in BARC’s list of top 10 Hindi GECs in HSM (U+R) and HSM (R).  and was ranked seventh in HSM (U).

    Zeel’s flagship Telugu GEC Zee Telugu dropped a place to tenth rank in week 51 of 2018 with 529.277 million weekly impressions as compared to 563.158 million weekly impressions in week 50. The channel was ranked second in BARC’s weekly list of top 5 Telugu channels in the Andhra Pradesh and Telangana market.