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Tag: Yatish Bhargava

  • Honasa ropes in Yatish Bhargava as chief business officer to boost growth playbook

    Honasa ropes in Yatish Bhargava as chief business officer to boost growth playbook

    MUMBAI: Not every day does a personal care unicorn rope in an FMCG heavyweight to sharpen its business game—but when it does, the move smells as sweet as a bottle of onion hair oil going viral on Instagram.

    Honasa Consumer Limited, the parent company behind Mamaearth, The Derma Co., and Aqualogica, announced on 17 June 2025 the appointment of Yatish Bhargava as its new chief business officer (CBO). The decision signals a strategic gear shift for the fast-growing brand, as it seeks to scale both breadth and depth across general trade, modern trade, and online marketplaces.

    Bhargava steps into the role as a seasoned operator with over 17 years of experience. He brings P&L expertise and leadership acumen honed at some of India’s most influential consumer companies, including Flipkart and Hindustan Unilever. At Flipkart, he played a central role in category transformation and go-to-market strategies. At HUL, he led high-performing sales and growth teams across multiple verticals.

    His appointment takes effect immediately, with a full-time term. Honasa stated that Bhargava will be a designated senior management personnel (SMP) under SEBI compliance.

    In its regulatory filing with the NSE and BSE, Honasa underscored its intent to reinforce business scale, growth strategies, and sustainable momentum through Bhargava’s expertise. “Yatish has led category transformation, built scalable go-to-market strategies and driven sustained growth across diverse consumer businesses”, the company noted in its official statement.

    An alumnus of the Indian Institute of Management, Lucknow, Bhargava will be tasked with building on Honasa’s already expansive omnichannel approach while navigating the highly competitive D2C landscape.

    The announcement comes at a time when Honasa is increasingly eyeing market leadership across beauty and wellness categories, both online and offline. With Bhargava’s appointment, the company appears ready to play offence with stronger execution muscle and retail agility.

    The disclosure has been made available on Honasa’s official website.

  • Cycle Pure & Flipkart Minutes light up Maha Shivratri with Re one offer

    Cycle Pure & Flipkart Minutes light up Maha Shivratri with Re one offer

    MUMBAI: Maha Shivratri is about to get even more fragrant! Cycle Pure Agarbathi, India’s leading agarbathi brand, has joined hands with Flipkart Minutes to add a divine touch to festive shopping. As part of this limited-time offer, Flipkart customers placing orders worth Rs 199 or more will receive a pack of Godhuli Agarbathi for just Rs one automatically added to their cart.

    Building on the success of their ‘Scent of Pongal’ initiative, this collaboration aims to elevate Maha Shivratri rituals in households across major cities. The Godhuli Agarbathi, crafted for serenity and devotion, will enhance the spiritual ambience of prayers and offerings.

    “We are delighted to bring this special offering through Flipkart Minutes,” said Cycle Pure Agarbathi managing director, Arjun Ranga. “This collaboration is about making traditions even more accessible, adding a divine touch to homes with every purchase.”

    Flipkart senior director – home business unit Yatish Bhargava added, “Cycle Pure Agarbathi is a brand that resonates deeply with Indian households. This partnership brings an auspicious deal to our customers while ensuring quick deliveries via Flipkart Minutes.”

    The offer is valid from 25 February to March 2025, giving shoppers a chance to celebrate with purity, devotion, and a touch of fragrance all at the speed of Flipkart Minutes.