Tag: Yahoo

  • Yahoo announces contest for Apple Music Festival in September

    Yahoo announces contest for Apple Music Festival in September

    MUMBAI:  Yahoo India has announced a contest that will give music fans the exclusive chance to travel to London for the 2015 Apple Music Festival in September.

     

    To participate, fans need to start a blog on Tumblr, create as many music-related posts as they like and register for the contest. Given that Tumblr lets you effortlessly share anything, these posts can be in any format – audio, photo, video, gif, links or a quote. Whether it’s singing a tune, grooving to one or writing a song, participants need to showcase their creative best. The contest closes at 23:59 hours, IST, 9 September 2015.

     

    Five contestants with the most creative, imaginative Tumblr blogs that show plenty of music love, will win the chance to fly (with a friend) to London for the closing night of the Apple Music Festival on September 28.

     

    Pharrell Williams, One Direction, Florence + The Machine and Disclosure are among the headliners at this year’s Festival, which includes ten nights of spectacular live shows at London’s historic Roundhouse venue. Get ready for all the action at this year’s Apple Music Festival with a selection of incredible live performances from years past at www.applemusic.com/festival

     

    Stay updated with the latest news on Apple Music Festival, with exclusive content on Yahoo India Celebrity

  • Snapdeal appoints Anand Chandrasekaran as chief product officer

    Snapdeal appoints Anand Chandrasekaran as chief product officer

    MUMBAI: Online marketplace Snapdeal has appointed Anand Chandrasekaran as chief product officer.

     

    Chandrasekaran most recently served as chief product officer at Bharti Airtel, where he was responsible for product conceptualization, design and delivery as well as driving strategic technology partnerships and product strategy.

     

    Snapdeal co-founder Rohit Bansal said, “We are very excited to have Anand on-board. He comes with 15 years of rich experience in building world class products for at scale digital businesses. Snapdeal is in a phase of hyper growth and I believe under Anand’s leadership we will set new benchmarks for intuitive and highly engaging products not just within India but globally as well.”

     

    Previously Chandrasekaran was with Yahoo, where he held roles of senior director of search products and member of search leadership as well as senior director for mobile.

     

    Chandrasekaran added, “I am truly excited to be a part of the young and dynamic team at Snapdeal. The company’s vision to solve a real and existing challenge in the country – that of access for consumers and of reach for small and medium businesses is very inspiring. I look forward to working towards building a highly scalable, sustainable, innovative and future ready technology platform that will be seen as an example for others to emulate in the years to come.”

     

    Prior to Yahoo, he worked with Openwave. Earlier, he co-founded Aeroprise Inc, which became the most-deployed solution worldwide for mobile service management, raised $7 million in funding and was later acquired by BMC Software.

  • Yahoo homepage now offers access to Flipkart marketplace

    Yahoo homepage now offers access to Flipkart marketplace

    MUMBAI: Yahoo and Flipkart have announced a partnership to host a gateway to the Flipkart.com marketplace directly on the Yahoo India homepage. Users can now get easy access to the Flipkart shopping site while simultaneously consuming news and content of their choice on the Yahoo network.

     

    Commenting on the partnership, Yahoo India managing director Gurmit Singh said, “Online shopping is seeing increasing adoption with users in India. People are spending a significant time on the Internet searching for products and deals. Flipkart is a market leader in Indian e-commerce, with a huge marketplace and an exciting range of products.  With easy access to Flipkart directly from the Yahoo homepage, we believe that the millions of users who visit the Yahoo network daily will now enjoy not only premium content, but also an exciting shopping experience.”

     

    Added online marketing senior director Mausam Bhatt, “At Flipkart we are always looking for innovative ways of engaging the customer. Flipkart and Yahoo are both market leaders in their own space – and in a market where people are increasingly consuming content on digital platforms, a partnership like this helps bridge content and commerce to enhance the product discovery and purchase cycle for online shoppers.”

  • Government to issue advisory over usage of social media

    Government to issue advisory over usage of social media

    NEW DELHI: The government is expected to issue an advisory/circular with respect to government usage of social media over the internet.

     

    This was indicated by additional solicitor general Sanjay Jain in the Delhi High Court during the hearing of a public interest litigation by former Bharatiya Janata Party leader K N Govindacharya challenging the use of private American-based sites such as Yahoo and Gmail for sending out government information.  

     

    Jain said, “Service categorised as sale of time and space for advertisements over Internet was earlier in negative list but with effect from 1 October 2014, it has been put back on the positive list and is now a taxable service.”

    He said that he would on the next date of hearing on 28 November  make a categorical statement with respect to taxation issue raised in the petition.

     

    Meanwhile, the Court has asked why the use of private email accounts like Yahoo and Gmail by government officials should not be stopped as it would lead to public/official records being taken outside the country which is a violation of the law.

    Justices Badar Durrez Ahmed and Siddharth Mridul said, “Public records are going outside India. Are you (Centre) willing to say there is no difficulty in government documents going to US servers? You should stop usage of non-NIC email accounts by government officers.

    “On the one hand we are complaining against National Security Agency (of US) snooping and on the other hand, we are allowing it (public records) to go out.”

     

    The court, however, took on record the submission of additional solicitor general (ASG) Sanjay Jain that “immediate steps will be taken to ensure there is no violation of Public Records Act with a view that all electronic official communication is not taken out of India, insofar as email communication of public records is concerned”.

    The ASG also submitted in court that a draft email policy of the government has been finalised for presentation before the Cabinet in two to three weeks, and it only needs approval of the minister concerned.

    The submissions were made in response to the query regarding the status of the government’s email policy and what would be the interim measures that would be put in place to prevent official records from going outside India till all the government departments are provided accounts in servers run by National Informatics Centre.

    The ASG also said that they have increased capacity of NIC servers to handle one million accounts from the earlier limit of five lakhs and would be further expanding the same.

    The Court agreed with contention of advocate Virag Gupta, appearing for Govindacharya that the Public Records Act does apply in the present case. “You cannot have it (public records going outside India), its against the law,” the bench said to the ASG.

    Govindacharya in his PIL has sought that the government be directed to use only NIC servers for sending official emails, instead of using the services of foreign sites like Google and Yahoo.

    The petition has contended that government departments like Delhi Police and the Indian Railways are not entitled to create accounts on social networking sites.

     

    It has also sought recovery of taxes from the websites on their income from operations in India.

    The petition has also alleged that the sites have no mechanism for protection of children from online abuse, claiming that children below 18 years are entering into an agreement with the social networking sites to open accounts, which is against the Indian Majority Act, the Indian Contract Act and also the Information and Technology Act.

    Facebook and Google had earlier submitted affidavits in the court detailing the protective measures available on their sites to ensure their product is not misused. They had said their statement of rights and other terms and conditions prohibit children below 13 years of age from registering an account and creating more than one personal account.

    They had said they also have strict policies in place to delete any objectionable or misleading content they come across on their sites.

     

    The petition has alleged that due to non-verification of users, more than eight crore of Facebook users across the world were found to be “fake”, which the website admitted before a US authority. 

     

  • Yahoo! may lay off staff in Bengaluru to scale-down India operations

    Yahoo! may lay off staff in Bengaluru to scale-down India operations

    NEW DELHI: Yahoo is reducing the size of its operations in Bangalore, including possible layoffs. The operations in Bangalore are the largest engineering facilities of the Internet company outside its California headquarters.

     

    The company said, in a statement, that it was consolidating “certain teams into fewer offices” in Bengaluru but it would continue to have a presence there. It is learnt that the move comes more than a week after activist investor Starboard Value LP publicly pressured Yahoo to cut what it referred to as a “bloated” cost structure.

     

    Yahoo, a one-time Internet pioneer, is trying to revive stagnant revenue growth under the leadership of CEO Marissa Mayer, who took over two years ago. According to the sources, Yahoo had roughly 2000 employees in Bengaluru in March 2013.

     

    One of the sources said that at the time, Mayer was considering the option of bringing certain jobs from India back to Sunnyvale, California, to unite more of Yahoo’s product development at the home base.

     

    “As we ensure that Yahoo is on a path of sustainable growth, we’re looking at ways to achieve greater efficiency, collaboration and innovation across our business,” Yahoo’s statement said.

  • Google buys new startups-Emu and Directr

    Google buys new startups-Emu and Directr

    MUMBAI: Google recently acquired two start-up companies; a movie making app Directr and a messaging app Emu. The acquisitions were made to augment its messaging technology and its video advertising business.

     

     The move was confirmed by the Emu team on its website. The announcement said, “As of 25 August 2014, we’ll be shutting down the Emu app. It will no longer be available in the App Store and existing users won’t be able to send, receive or download messages.”

     

    Founded by a former employee of Apple and Google Gummi Hafsteinsson and Dave Feldman, who previously worked for Microsoft and Yahoo, Emu, the instant mobile messaging app also integrates Siri or Google Now-like virtual assistant.

     

     “We know it’s an inconvenience and we regret that,” Emu said on its website.

     

    The Emu messenger app made its debut on Android in October last year, while the Emu for iPhone app began in April this year.

     

    Google’s YouTube unit acquired a mobile-video app Directr- a two-year old company used by small businesses to create marketing promotional videos. According to an announcement by the company, the app will now be available free without the in-app fees, which was up to $500 for the premium offering.

     

    Corroborating the acquisition, the Directr team said “We are incredibly excited to take the next step on that journey and announce that we are joining the video ads team at YouTube. For now, everything you love about Directr is staying the same and we’ll continue to focus on helping businesses create great video quickly and easily. One immediate bonus: Directr will soon be all free, all the time.”

     

    Directr offers a mobile app for Apple iOS platform that makes it easy for small businesses to shoot, edit and upload short videos. It assists users with frame selection and building a storyboard, adding background music, and subtitles. The Directr iOS apps come in two variants; one for personal use and one for business.

     

    YouTube also declared the acquisition on Google+ saying, “Directr is joining the YouTube ads team, where they’ll help us make it easier for advertisers to create and upload awesome videos.”

  • Yahoo buys Flurry to scale up its mobile ad biz

    Yahoo buys Flurry to scale up its mobile ad biz

    MUMBAI: As internet and social media giants is speeding up to add specialised startups to boost their advertising business, Yahoo too is following the trend. Yahoo has announced that it has reached a definitive agreement to acquire Flurry, a mobile ad and analytics company.

     

    A statement issued by Yahoo mentioned, “Our agreement to acquire Flurry is a meaningful step for the company and reinforces Yahoo’s commitment to building and supporting useful, inspiring and beautiful mobile applications and monetization solutions. By joining Yahoo, Flurry will have resources to speed up the delivery of platforms that help developers build better apps, reach the right users, and explore new revenue opportunities. Together, the companies can make mobile experiences better through products that are more personalized and more inspiring.”

     

    Analytics are critical for all mobile developers to understand and optimise their applicationsThe combined scale of the two companies will accelerate revenue growth of developers and publishers across the mobile ecosystem.

     

    In addition, the joined offerings of Yahoo and Flurry will enable more effective mobile advertising solutions for brands seeking to reach their audiences and gain unique insights across desktop and mobile, and users will benefit from more personalized app experiences.

     

    As announced in Q2 earnings last week, Yahoo mobile usage is growing rapidly. Yahoo’s mobile display and search revenue each grew more than 100 per cent year-over-year. More than half Yahoo’s total monthly audience visits on a mobile device, and in Q2, over 450 million mobile monthly active users came to Yahoo, a 36 per cent increase year-over-year. The average Yahoo user now spends 86 per cent of his/her time on smartphones in apps

     

    “Yahoo’s growth in mobile traffic comes from great people and great products. Flurry’s success is the result of years of committed investment by a passionate team to create an indispensable platform for mobile developers. We want to harness our collective innovative spirit and bolster the mobile ecosystem by providing developers the analytics and monetization solutions to drive their success,” said Yahoo SVP advertising technology Scott Burke.

     

    “As part of Yahoo, Flurry will continue to serve the application developer community in the way we always have, only better. With Yahoo, we will have access to more resources to speed up the delivery of great products that can help app developers build better apps, reach the right users, and explore new revenue opportunities. Over the last six years we have accomplished a lot on our own, but with Yahoo we are in an even better position to achieve our joint goals,” mentioned Flurry president and CEO Simon Khalaf.

  • Yahoo India launches online movie VOD services

    Yahoo India launches online movie VOD services

    MUMBAI: Digital media company Yahoo! India will provide licensed full-length movies through the Internet on demand and is collaborating with movie production houses.

     

    Movieplex (movies.yahoo.in/movieplex) aims to deliver locally relevant content experiences to both consumers and advertisers through immersive video content.

     

    This content is easily discovered on Yahoo! India (www.yahoo.in) and users will be able to watch this from their home or anywhere with an Internet connection. Movies currently available on Movieplex include Rock On, Rann, Dil to Baccha Hai Ji and more.

     

    Yahoo! India MD Arun Tadanki said, “Over 30 million Internet users consume 1.7 billion videos every month across India*. With the increasing demand for online video, both consumers and content providers are looking for a trusted destination where quality content can be consumed in a piracy-free environment at their leisure. Movieplex is an example of how Yahoo! connects people to what matters to them the most and Indian movie lovers now have the best full-length movies available to them at their convenience.”

     

    A key advertiser on Movieplex, LG Electronics CMO L.K. Gupta added, “The growth in online video viewing has been exponential and movies are passionately followed by the Indian audience online. We are delighted to work with Yahoo! on the launch of Movieplex and through our association, we aim to deliver the LG Cinema 3D Smart TV* proposition to millions of deeply engaged Yahoo! consumers.”

  • Google and Facebook will be the top two ad publishers in 2014: eMarketer study

    Google and Facebook will be the top two ad publishers in 2014: eMarketer study

    MUMBAI: A recent study conducted by eMarketer has revealed that the mobile ad spending in US is expected to near $9.6 billion in 2013 and account for a whopping 22.5 per cent of all digital ad investments.

    The report also highlights that both Facebook and Google are major drivers and recipients of this growing market, domestically and internationally.

    “The rapid growth of mobile ad revenues at Facebook has helped make the social network the second-largest digital ad seller in the US, behind only Google. This year, Facebook will take in 7.4 per cent of net US digital ad dollars, or $3.17 billion, while Google will account for nearly four in 10, or $17.00 billion,” reveals the eMarketer study.

    eMarketer had previously forecast that Facebook would remain slightly behind Yahoo! this year. “But the strength of Facebook’s mobile business has pushed the social network past Yahoo!, whose share is now expected to decline to 5.8 per cent in 2013, from 6.8 per cent last year,” says eMarketer in its report.

    The study reveals that even on a worldwide basis, Google and Facebook will be the top two ad publishers, with 31.91 per cent and 5.64 per cent of the market this year, respectively.

    eMarketer has also found that both Google and Facebook have grabbed the greatest shares of net US mobile ad revenues, with Facebook jumping from 9 per cent to 16 per cent between 2012 and 2013.

    “Globally, Google dominates the mobile ad landscape, with a 48.76 per cent market share,” eMarketer estimates. “Facebook has seen its share of global mobile revenues explode this past year, growing from 5.34 per cent in 2012 to 16.91 per cent in 2013.”

  • GroupM wins highest number of awards at Yahoo! Big Chair 2013

    GroupM wins highest number of awards at Yahoo! Big Chair 2013

    MUMBAI: GroupM agencies won the highest number of awards at the Yahoo! Big Chair Awards 2013.

    While GroupM Interaction won the gold for the best use of technology for the Heineken Inner Voice campaign, Maxus India won four awards including three silvers and one bronze. The silvers were won in the following categories: ‘Best content Marketing Award’ for the Mentos Riddle campaign, ‘Best Use of Display’ for Mathrubhumi and ‘Best Use of Mobile Advertising’ for the Tata Sky campaign. MEC Global took home one bronze for the Colgate Mahakumbh Mela activity.

    “We are extremely delighted with the awards we won at the Yahoo! Big Chair 2013. Over the last year the digital teams across the GroupM agencies have been winning an award every other day, a testament to the great work and innovations the teams are churning out for our clients. It is great to end the year with six more awards to add to our tally of 204,” said GroupM Interaction south Asia managing partner Tushar Vyas.

    Added Maxus head of digital Unny Radhakrishnan, “We are happy for the continuing recognition of our work and also that these awards span different verticals in digital as well as a wide range of brands.”

    The GroupM agencies manage the digital and integrated communications mandate for some of the country’s most iconic brands including Vodafone, Google, Star TV, Tata Sky, Nokia, Kellogg’s, Colgate, Aditya Birla Group, Castrol, United Breweries, Pepsico, Uninor, Domino’s Pizza, Britannia and Havell’s to name a few.