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Tag: Wynk

  • Universal Music signs deal with `The Art of Living’ to make its repertoire available globally

    Universal Music signs deal with `The Art of Living’ to make its repertoire available globally

    MUMBAI: Universal Music India announced their exclusive association with The Art of Living organization to globally make available it’s audio and video content across categories like Bhajans, Chants, Guided Meditation, Health & Wellness, and Instrumental amongst others. As a part of a multi-phase release plan, Universal Music has just released 51 albums in physical and digital format all over the world except the territory of US.
     
    The content is available across leading music stores and also popular e-commerce portals like Flipkart and Amazon as well as digitally via sites like You tube, Google Play, i-tunes, Hungama. The content is also available on streaming sites like Saavan, Gaana, Wynk, Vodafone Music, Guvera and Beats.
     
    Over the last 30 years The Art Of Living organization has released Sri Sri Ravi Shankar’s discourse and music in both Video and Audio formats with the sole purpose of spreading his message to as many people as possible. And now, over 20000 hours of this content will be made available worldwide for the first time through the global presence of the Universal Music Group.
     
    Says Devraj Sanyal, Managing Director, Universal Music Group, South Asia“I am very pleased with this particular association as Sri Sri is someone who is not just a global spiritual leader but an epitome of goodness, kindness and peace at large. His followers and his vast organization stand testament to the fact that alternate thinking can change you, your life and your surroundings and help take you to the next level. We are proud partners in this journey with Gurudev as we aim to take his message across the globe. The Art of Living will continue to influence massive change and we will do our utmost to help deliver this across all local and global platforms.”
     
     
    Commenting on the association, Prasana Prabhu, Trustee, Sri Sri Publications Trust says, “We are extremely happy to be associated with a major record label like the Universal Music Group who will ensure that the message of Sri Sri Ravi Shankar reaches out to a global audience through their large network. With their might, we will be available widely across all digital and physical platforms thus spreading the message of living well and with peace. We look forward to working closely with Universal Music in not just releasing existing content but also in creation of fresh content from `The Art Of Living’ and present it in innovative ways to the world out there”.
     
    Also on the anvil is a prestigious Home Video release next month from Universal Music of a unique symphony – titled “Venunaad” – where 4000 flutists, will simultaneously perform on a gigantic 30,000-ft stage on 12th January, 2015 in Nasik. This performance is under the guiding baton of renowned flutist, Pt. Ronu Mazumdar, while the revered exponent of the instrument, Hariprasad Chaurasia, will be the guest of honor. The symphony is one of two major events to mark the two-day visit of The Art of Living founder, Sri Sri Ravi Shankar, to Maharashtra.
     
    Founded in 1981 by Sri Sri Ravi Shankar, The Art of Living is one of the largest voluntary organizations in the world. Inspired by its founder’s vision of creating a stress-free mind and a violence-free society, the organization is dedicated to creating peace and fostering human values.

     

  • Airtel launches cross operator music app Wynk

    Airtel launches cross operator music app Wynk

    MUMBAI: Bharti Airtel launched its first cross operator product in the form of music application Wynk Music. Through this, customers of all telcos can access over 17 lakh songs in eight languages which includes: English, Hindi, Punjabi, Bhojpuri, Tamil, Telugu, Kannada and Bengali.

     

    With this launch, Airtel has now become the first operator to introduce an over-the-top (OTT) mobile application in the Indian market, which will work across mobile operators, enabling customers to stream, download and buy songs.

     

    Wynk is a free to download application available on Android and iOS platforms. With the free version of the app, users can stream songs online and tune into internet radio. Customers will also be able to set any of the songs as their hello tune, purchase songs and albums (as mp3), and view lyrics.

     

    Bharti Airtel director – consumer business Srinivasan Gopalan said, “With the proliferation of smartphones in the country, mobile phones have emerged as the most preferred platform when it comes to experiencing music on the go and accounts for almost 85-90 per cent of total digital consumption. We are introducing this segment to Wynk – an innovative platform that blends technology and music and present a whole new dimension to music uptake in the country. Given our legacy with music and our strong smartphone network, we are certain that Wynk will offer the best-in-class user experience and become one of the most sought after app.”

     

    The app is available in two subscriptions – Wynk Plus, Wynk Freedom and is available ad-free.

     

    Wynk Freedom subscription at Rs 129 is available exclusively to Airtel customers in 3G circles using Android phones will allow them to get all-inclusive unlimited streaming and download of music without incurring additional data charges. Wynk Freedom subscribers can stream or download up to 500 songs a month. Data charges will apply to Wynk Freedom subscribers after the 500 song limit.

     

    With Wynk Plus, users can enjoy unlimited in-app song downloads and play music offline at Rs 99 on Android and Rs 60 on iOS. Airtel customers using Android phones can have a introductory price of Rs 29 on this.

     

    Airtel customers can pay for all purchases on the app using their Airtel balance or bill. Other customers have the option to pay using online banking.

     

    Users without a Wynk subscription are only allowed to stream up to 100 songs a month, after which they will be prompted to buy a Wynk Freedom subscription.