MUMBAI: It’s been sometime that we have got to listen to advertising heavyweight and guru Martin Sorrell’s unique insights. For those who have missed him, he’s...
MUMBAI: The new billion-dollar revenue, media, content and technology agency to be created from the merger of MEC and Maxus will be named ‘Wavemaker.’ The brand,...
NEW DELHI: Broadcast Audience Research Council of India (BARC India)’s first product under EKAM brand, to be launched in the first quarter of 2018, will be...
MUMBAI: GroupM, the world’s leading media investment group, today announced the appointment of Lindsay Pattison as Chief Transformation Officer (CTO). She will lead change initiatives across...
MUMBAI: GroupM, the world’s leading media investment group, today announced the launch of Motion Content Group (Motion), a new global content investment and rights management company,...
MUMBAI: LinEngage has announced the launch of its Delhi (NCR) office to cater to clients in North India. Gagan Pal Singh Nagi has been appointed VP...
MUMBAI: Huawei advanced to become the world’s 40th most valuable brand in 2017, up seven places from its position a year ago, according to the “Global...
MUMBAI: Facebook has hosted the creative ambassador programme for WPP creative agencies in Mumbai. The programme was aimed at educating WPP Creative agencies in a scaled...
MUMBAI: Facebook has hosted the creative ambassador programme for WPP creative agencies in Mumbai. The programme was aimed at educating WPP Creative agencies in a scaled...
MUMBAI: GroupM has launched an advanced technology suite of flexible media planning applications, data analytics and digital services titled [m]Platform. The platform will improve advertisers’ ability...
MUMBAI: GroupM has launched an advanced technology suite of flexible media planning applications, data analytics and digital services titled [m]Platform. The platform will improve advertisers’ ability...
MUMBAI: Interactive Television, a unit of WPP, has launched ‘Buzz index’- a revolutionary buzz measuring tool for helping advertisers to make informed decisions for cinema advertising....
MUMBAI: Interactive Television, a unit of WPP, has launched ‘Buzz index’- a revolutionary buzz measuring tool for helping advertisers to make informed decisions for cinema advertising....
MUMBAI: The third annual BrandZ™ Top 50 Most Valuable Indian Brands ranking released by WPP and Kantar Millward Brown has lot of good and something bad for the marketing industry. On the...
MUMBAI: The third annual BrandZ™ Top 50 Most Valuable Indian Brands ranking released by WPP and Kantar Millward Brown has lot of good and something bad for the marketing industry. On the...
MUMBAI: Vice and WPP’s media investment unit GroupM have signed a multimillion-dollar advertising deal that will take advantage of the millennial-focused media company’s international expansion. Vice...
MUMBAI: Vice and WPP’s media investment unit GroupM have signed a multimillion-dollar advertising deal that will take advantage of the millennial-focused media company’s international expansion. Vice...
MUMBAI: WPP has released an official notice announcing that JWT CEO and chairman Gustavo Martinez, who recently made headlines for being accused of “an unending stream...
MUMBAI: WPP has released an official notice announcing that JWT CEO and chairman Gustavo Martinez, who recently made headlines for being accused of “an unending stream...
MUMBAI: GroupM has appointed Rohit Suri as the chief talent officer for their South Asia operations effective from 1 February. He will be based in Mumbai...
MUMBAI: GroupM has appointed Rohit Suri as the chief talent officer for their South Asia operations effective from 1 February. He will be based in Mumbai...
MUMBAI: WPP’s wholly-owned operating company Grey has acquired ArcTouch, Inc – a full-service mobile app development company in the United States. ArcTouch’s gross revenues were...
MUMBAI: WPP’s wholly-owned operating company Grey has acquired ArcTouch, Inc – a full-service mobile app development company in the United States. ArcTouch’s gross revenues were...
MUMBAI: WPP’s global digital agency Possible Worldwide has agreed to acquire a majority stake in Conrad Caine GmbH, a full service digital agency headquartered in Munich,...
MUMBAI: WPP’s global digital agency Possible Worldwide has agreed to acquire a majority stake in Conrad Caine GmbH, a full service digital agency headquartered in Munich,...
MUMBAI: After acquiring a majority stake in India’s Six Degrees PR and Alphabet Consulting in September last year, WPP’s Cohn & Wolfe has made its second...
MUMBAI: WPP has lent its backing to Courtside Ventures – an investment fund, which will help finance technology and media start-ups with a focus on sports. ...
MUMBAI: WPP’s data investment management division Kantar has acquired a majority stake in its partner in Denmark and Sweden, Millward Brown Denmark ApS. Since joining the...
MUMBAI: WPP’s wholly owned company Grey Group has acquired a majority stake in Vinyl I-Co. Ltd., a creative digital agency based in Seoul, South Korea. ...
MUMBAI: Madison Media Plus has appointed Anita Bose as chief operating officer. Bose will be responsible for driving the agency’s Delhi office. Madison Media and...
MUMBAI: WPP’s brand activation agency Geometry Global has acquired Cacto Arte e Ideas S.A. De C.V, a digital customer relationship management company based in Mexico. ...
MUMBAI: WPP’s Kantar Health has acquired CEEOR, a specialist research and consulting company in the Czech Republic. Founded in 2006 and based in Prague, with...
MUMBAI: STW Group, Australasia’s marketing content and communications services group, comprising over 75 operating companies, is all set to merge with WPP’s Australian and New Zealand...
MUMBAI: Even as WPP’s GroupM has revised down its global ad investment growth predictions to 4.5 per cent in 2016 ($22 billion incremental) from the earlier...
MUMBAI: WPP’s strategic brand consulting and design firm Landor has acquired a majority stake in the UK based motion design studio ManvsMachine. ManvsMachine is based...
MUMBAI: UK-based advertising behemoth WPP reported a 5.9 per cent growth in revenues in Q3 2015 at ?2.927 billion. In US dollar basis, revenues fell 1.6 per...
MUMBAI: WPP has inked a global partnership with digital experience company Acquia to offer clients a full-service digital marketing and technology solution. The new partnership...
MUMBAI: Just a few days after meeting Prime Minister Narendra Modi in New York, WPP CEO Martin Sorrell, in his visit to India was bullish about...
MUMBAI: WPP has launched Data Alliance in India with an aim to enhance data-driven solutions and activate e-commerce, mobile, and social data strategies. The Mumbai based...
MUMBAI: After recently having met Indian Prime Minister Narendra Modi in New York at the CEOs’ Roundtable Conference, WPP CEO Martin Sorrell is in India and...
MUMBAI: Viacom International Media Networks (VIMN) Asia has appointed Lee Shin Yng as chief financial officer (CFO). In this position, Yng will be based in Singapore, and reports...
MUMBAI: WPP’s tenthavenue and Ozonetel have inked a partnership to strengthen developing market mobile marketing platform – Electra. The new tenthavenue and Ozonetel partnership sees the...
MUMBAI: WPP’s GroupM will only work ad network partners who use the Trustworthy Accountability Group’s (TAG) anti-piracy guidelines. The agency has mandated that its media partners...
MUMBAI: WPP’s wholly-owned operating company Ogilvy has acquired a majority stake of Jüssi Intention Marketing Ltd, an online performance, programmatic and conversion marketing agency in Brazil. ...
MUMBAI: The battle between siblings in EMVIES 2015 was as one sided as the match at Arthur Ashe Stadium where Serena Williams overpowered sister Venus rather...
MUMBAI: On the back of government’s efforts to create a more conducive business environment and brands’ successful response to the rising sense of empowerment among Indian...
MUMBAI: LinEngage, the experiential marketing and activation arm of Mullen Lowe Lintas Group, has appointed Sriharsh Grandhe as executive vice president based in Mumbai. Grandhe will report to Mullen...
MUMBAI: WPP’s digital and direct marketing agency Wunderman International India has named Manoj Mansukhani as managing director with immediate effect. Succeeding Rahul Guha, Mansukhani is based in New...
MUMBAI: WPP’s MediaCom has acquired a minority stake in Rapid Media Services Pty Ltd, a media communications agency in Australia with offices in Melbourne, Brisbane and...
MUMBAI: Technology driven media company BuzzFeed and WPP’s GroupM have inked a global partnership to provide GroupM’s and WPP’s agencies and clients with unprecedented access to...

