ITV

Tag: World Environment Day

  • Discovery lines up special shows on World Environment Day

    Mumbai: A special lineup of shows will be unveiled from 12 pm to 5 pm on Discovery Plus and Discovery Channel for Indian audiences on 5 June to mark World Environment Day. The popular host of Jeremy Wade’s Mighty Rivers, will also provide a special feature on the increasing pollution levels of the Amazon, Ganges, Yangtze, Mississippi, Danube, and the Zambezi river networks that will be an added attraction on the channels.

    Wild Karnataka

    Karnataka is the home to some of the richest wild places on the planet and boasts of rich biodiversity, most of it still unknown to the public. The film also appreciates the efforts of people, the government, and the forest department who are committed to saving nature for future generations to marvel at.

    The movie spotlights the state government’s initiative called The Tiger Foundation of Karnataka Forest Department (TFKFD), as a crusade to save the majestic tigers and elephants found more abundantly here than anywhere else in India. The money raised through the show was donated to the TFKFD. The documentary sends a message of hope, not just across India but the whole world. Leading film stars lent their voice over for the narrative in the documentary in different languages. Sir David Attenborough narrates the English segment; Rajkumar Rao does the voice-over in Hindi, Prakash Raj in Telugu and Tamil, and Rishab Shetty in Kannada.

    The Story of Plastics

    The documentary focuses on the timeline of the growing plastic pollution crisis. It exposes the ugly truth behind plastic pollution and the fallaciously recommended solution of plastic recycling. It also highlights the excessive environmental damage that it causes along with the human rights abuse that occurs in the industry throughout the production of plastic products.

    India 2050

    This documentary gives us a glimpse into the potential damage climatic change can bring upon us in the future if we do not take responsible steps to safeguard our environment today. The documentary feature articulates the potential danger of uncontrolled environmental degradation and serves as a much-needed wake-up call. This world environment day, India 2050 will urge every Indian to take the first step to become a responsible citizen.

    Jeremy Wade’s Mighty River Monsters

    In this new, six-part series, Jeremy sets out to examine and explore some of the planet’s largest waterways with the same immersive style that made Jeremy Wade’s Mighty River Monsters a global success. He’ll be taking the pulse of the Amazon, the Ganges, the Yangtze, the Mississippi, the Danube, and the Zambezi to understand how exploitation and pollution contribute to the ruin of rivers that were once the lifeblood of communities and home to majestic freshwater giants.

    Great Global Clean-up

    The show focuses on people from across the world who got together in clean-up drives in parks and beaches at an event called the “Great Global Clean-up”. It features Zac Efron and Zach King with local superstars and people from across the world who lent a helping hand to clean as much waste as possible, setting a target to collect a hundred billion pieces of trash from public places across the world.

  • Luminous & 82.5 Instil Hope on World Environment Day

    Luminous & 82.5 Instil Hope on World Environment Day

    MUMBAI:   On World Environment Day, Luminous wanted to play a little part in restoring belief in a better future, as individuals and as a collective. Through this video, Luminous & 82.5 Communications are trying to change people’s perspectives in a simple yet thought provoking manner.

    In the past couple of months, we have seen bits and pieces of the natural world revert to its original pristine state of being. This has been a reassurance that indeed it is possible to reverse some of the damage humans have done to the environment and its biodiversity over the centuries.

    However, what was needed was to undo the hopelessness in people’s attitudes towards saving the environment

    82.5 Communications chairman and chief creative officer Sumanto Chattopadhyay said, “We thought it apt to use the device of ’reverse poetry’ to spread the message of reversing the damage we have caused to our planet. This message is more relevant than ever this year as we have experienced both the ill-effects of  ‘disturbing nature’ as well as proof of how quickly it regenerates when left in peace."

    82.5 Communications North group CD Preeta Mathur added, “As a writer, it was lovely to take on the challenge of writing reverse poetry to convey the message that there is still hope for Mother Earth – if we pledge to reverse the damage now.”

    82.5 Communications president North Chandana Agarwal,  “The proposition for this creative is not just in the message, but in the execution too. That’s the pleasure of working with clients like Luminous who always give us briefs that allows us to push ourselves.”

    You may check the work on these links: 

  • RIL is collaborating with Lakme Fashion Week and designer Anita Dongre

    RIL is collaborating with Lakme Fashion Week and designer Anita Dongre

    MUMBAI: World Environment Day – 2018 is going to be special as India is hosting global celebrations of the event today. To commemorate the occasion, Reliance Industries Ltd (RIL) has launched a special T-shirt, branded ‘The Earth Tee’ and designed by renowned fashion designer Anita Dongre, under its unique programme – ‘Fashion for Earth’.

    The idea is to nudge people to switch to fashion that not only enhances aesthetics but also help conserve the environment and our planet.

    During the launch of R|Elan™, at the IMG Reliance’s Lakme Fashion Week in January 2018, RIL collected post-consumer (used) PET bottles from the venue – Jio Garden at the BKC. Those have since been processed, recycled and converted into R|Elan™ GreenGold fabrics – one of the greenest fabrics using which Anita Dongre has designed and created the elegant ‘The Earth Tee’.

    This limited edition ‘The Earth Tee’ has been presented to celebrities, selected by IMG Reliance & Anita Dongre, to join the ‘Fashion for Earth’ movement and spot ‘The Earth Tee’ initiatives.

    RIL a leader in sustainable business development is focusing on promoting the concept of Circular Economy. Earlier this year, at the Lakmé Fashion Week, incidentally – at the same time that R|Elan™ fabrics was launched with Anita Dongre as a design partner – RIL’s R|Elan has launched ‘Fashion for Earth’ an ongoing program to drive awareness pertaining to sustainable fabrics, fashion & living.

    The Earth Tee is the latest initiatives from this program to commemorate the ‘World Environment Day’.

    “Reliance is committed to ensure environmentally sustainable and responsible operations to achieve highest standards of excellence. The ‘Fashion for Earth’ is our endeavour to make people participate in our efforts to conserve environment and the planet. The Earth Tee, designed by Anita Dongre, depicts the new paradigm of environmentally responsible fashion. The initiative is launched to celebrate the initiation of this long-term relationship, as we decided to jointly promote The Earth Tee with Anita Dongre and Lakmé Fashion Week as partners”, a RIL spokesperson said. 

    Reliance Industries, the owner of brand R|Elan, is one of the largest recycler of PET bottles in India, recycling 2.2 billion PET bottles a year.

    The R|Elan GreenGold, made from recycled PET, substantially reduces the emission of greenhouse gases, and cuts down on water usage as well. The fabric is made from pre-dyed fibres that doesn’t require much water. Whatever little water is required, 90% of it is recycled.   

    RIL is the only company in the world that has built a complete circle – right from creation of PET Resin for bottles, and collection of discarded bottles to converting them to Recron GreenGold eco-friendly polyester fibre, which in turn is converted to R|Elan GreenGold fabric for the manufacture of high-fashion apparels.

  • Ola makes case for itself using Diwali’s pollution concern

    Ola makes case for itself using Diwali’s pollution concern

    MUMBAI: In order to encourage people to curb noise and air pollution, not only during Diwali but all the year round, Ola rolled out its digital campaign ‘Big Festival Small Step’. With more and more people taking cognisance of pollution around Diwali, Ola’s latest campaign seeks to keep the conversation around rising pollution and decreasing air quality alive throughout the year. The company puts forth the ideas of sharing rides and greener commuting as small steps towards making a big difference.

    Ola also flagged off a year-long campaign titled #FarakPadtaHai on World Environment Day, 5th June 2017 to create awareness around shared mobility in the country. The company recently launched a much-acclaimed TVC on the same during Independence Day.

    Ola senior director of marketing Mudit Shekhawat says, “The campaign asks people to take a small step on this big festival. Designed in the typography style, the video questions the rise in concern over pollution during Diwali and urges people to keep the concern all 365 days of the year. Bursting firecrackers or not is a matter of choice and the video uses the same power of choice to encourage people to choose to take a step against pollution all year around.”

  • Vero Moda pledges support for World Environment Day

    MUMBAI: Vero Moda understands that fashion is an art that constantly borrows heavily from nature. The awe and admiration that nature beckonstime and again inspires the world of fashion, making it a better place. This World Environment Day, Vero Moda pays ode to our natural habitat through its latest ‘Go Green’ collection.

    Comprising three beautiful stories – Linen, Ivy Green and Flora & Fauna, the collection is a must have for Indian summers. From classy empire cut dresses for early morning meetings, laid back linen pants for scorching afternoons, to flirty shorts that will allow you to strut with fashionable ease, Vero Moda has you covered!

    Vero Moda Go Green Collection: Linen is the perfect accompaniment to every summer wardrobe. A fabric that is exceptionally cool and simply spells elegance, making it the seasons most hassle-free item of clothing. Taking summer’s favorite fabric out of the closet, Vero Moda introduces the Linen Story, with fresh, breathable options in chic and subtle colors of powder blue, beige and earthy tones.

    The Ivy Green story boldly incorporates Pantone’s color of the year; a color that has been ruling international runways and dominating trends around the world.

    Flora and Fauna is a collection that is whimsical as well as fashionable. Inspired by the advent of all things spring – burst of color and freshness of new leaves feature heavily in this story. Choose from an array of dresses in every style, printed tops dipped in summer friendly colors and motifs that will bloom your summer wardrobe!

    On 5th June – World Environment Day, Vero Moda takes a step towards building a conscientious tomorrow. It’s time to join the movement and put your green thumbs to test as India’s favorite fashionbrand will be providing each customer with a free sapling along with every purchase. Head to the nearest Vero Moda store for all things green!

  • 92.7 BIG FM to create water conservation awareness this World Environment Day

    92.7 BIG FM to create water conservation awareness this World Environment Day

    MUMBAI: 92.7 BIG FM has long been at the forefront of addressing social issues through its on-air and on-ground campaigns. Continuing its endeavor of underscoring yet another rampant social problem, 92.7 BIG FM is encouraging participation from children to helm its environment awareness drive on the occasion of World Environment Day 2016. As a part of the drive last year, 92.7 BIG FM entered the Limca Book of Records with 12500+ entries. This year too, the radio network aims to go a notch higher by widening the scale of the drive in a bid to break its previous record.

    Amplifying its reach nationwide, 92.7 BIG FM will conduct a national drive on June 5 at 6:30 AM across its 45 stations to create awareness among children below 15 years of age through a painting competition. Aiming to execute this simultaneously across locations, the FM network will target participation by over 15000 kids. Leveraging on the network’s reach, this initiative aims at not only educating the future generation, but also their families and listeners about the significance of water conservation.

    The competition will require children to express the importance and implications of water conservation through art. To register for the drive, children can send in their entries at www.927bigfm.com/savewater or SMS BIG PANI to 55454.

    Speaking on the initiative, a spokesperson from 92.7 BIG FM said, “Being a mass oriented platform that is at the forefront of underscoring social issues, we aim to motivate people to contribute towards planet earth. As part of the campaign, it is only fitting that our painting competition is being driven by children – the bright future generation. On behalf of 92.7 BIG FM, we sincerely urge all our listeners to show their support in whatever capacity they can.”

    92.7 BIG FM’s nation-wide water conservation awareness initiative will be backed by an extensive on-air, on-ground and digital promotion campaign.

    Additionally, in Mumbai, 92.7 BIG FM is going the extra mile to address the water scarcity faced by Maharashtra by joining hands with noted social activist- Mayank Gandhi and Fulora Foundation. Extending a helping hand towards Mumbai for Maharashtra initiative, Bollywood actor Kunal Kapoor’s crowd-funding platform ‘Ketto’ is raising funds to help the water stressed regions of Beed District. So far, Mumbai Big FM listeners have contributed INR 13 lacs through fulora.ketto.org.

  • 92.7 BIG FM to create water conservation awareness this World Environment Day

    92.7 BIG FM to create water conservation awareness this World Environment Day

    MUMBAI: 92.7 BIG FM has long been at the forefront of addressing social issues through its on-air and on-ground campaigns. Continuing its endeavor of underscoring yet another rampant social problem, 92.7 BIG FM is encouraging participation from children to helm its environment awareness drive on the occasion of World Environment Day 2016. As a part of the drive last year, 92.7 BIG FM entered the Limca Book of Records with 12500+ entries. This year too, the radio network aims to go a notch higher by widening the scale of the drive in a bid to break its previous record.

    Amplifying its reach nationwide, 92.7 BIG FM will conduct a national drive on June 5 at 6:30 AM across its 45 stations to create awareness among children below 15 years of age through a painting competition. Aiming to execute this simultaneously across locations, the FM network will target participation by over 15000 kids. Leveraging on the network’s reach, this initiative aims at not only educating the future generation, but also their families and listeners about the significance of water conservation.

    The competition will require children to express the importance and implications of water conservation through art. To register for the drive, children can send in their entries at www.927bigfm.com/savewater or SMS BIG PANI to 55454.

    Speaking on the initiative, a spokesperson from 92.7 BIG FM said, “Being a mass oriented platform that is at the forefront of underscoring social issues, we aim to motivate people to contribute towards planet earth. As part of the campaign, it is only fitting that our painting competition is being driven by children – the bright future generation. On behalf of 92.7 BIG FM, we sincerely urge all our listeners to show their support in whatever capacity they can.”

    92.7 BIG FM’s nation-wide water conservation awareness initiative will be backed by an extensive on-air, on-ground and digital promotion campaign.

    Additionally, in Mumbai, 92.7 BIG FM is going the extra mile to address the water scarcity faced by Maharashtra by joining hands with noted social activist- Mayank Gandhi and Fulora Foundation. Extending a helping hand towards Mumbai for Maharashtra initiative, Bollywood actor Kunal Kapoor’s crowd-funding platform ‘Ketto’ is raising funds to help the water stressed regions of Beed District. So far, Mumbai Big FM listeners have contributed INR 13 lacs through fulora.ketto.org.

  • ZEE partners with the Bhamla Foundation this World Environment Day

    ZEE partners with the Bhamla Foundation this World Environment Day

    Mumbai, June 01, 2016: Reinforcing their commitment towards sustainability, India’s leading media and entertainment conglomerate, Zee Entertainment Enterprises Limited (ZEEL), and prominent NGO, the Bhamla Foundation, have come together this World Environment Day to create and build awareness about the environment. ZEE and the Bhamla Foundation will be organizing a star-studded event at the open-air amphitheatre at Carter Road, Bandra in Mumbai on June 05, 2016. The event will be supported by the Ministry of Environment (Govt. of Maharashtra) and the Maharashtra Pollution Control Board.

    Speaking on the association, Mr. Sunil Buch, Chief Business Officer, ZEEL said, “Through our ‘ZEE Is Green’ initiative, ZEE has been actively working towards translating our environmental commitment into action. With the support of our producers, studio owners and artists, ZEE Is Green was launched in October 2015. Since then, we have already greened six of our sets at our Naigaon Studios, and are currently focused on greening other productions across India. Our ultimate aim is to go completely green as an organization, by the year 2020.”

    Mr. Buch further added: “We have realized that by creating eco-wealth, we are not only building a stronger business but building a more sustainable world for the local communities around us. By partnering with the Bhamla Foundation this World Environment Day, we hope to create interest and awareness among our fellow citizens on various ways through which we can make a positive impact on the environment together.”

    Sharing more details on the event, Mr. Asif Bhamla, Chairman, Bhamla Foundation said, “The Bhamla Foundation has constantly been eager to support initiatives that help raise awareness to preserve the planet. This year, we are excited to partner with ZEE for the World Environment Day event, which will have an interesting and varied line-up of day-long activities. We have been organizing the World Environment Day event since the last 8 years and we have always received tremendous support from our partners, residents’ groups and especially the enthusiastic locals. We are confident that people will come forward to help us spread the message this World Environment Day as well.”

    The World Environment Day event will be held at the Carter Road Amphitheatre in Bandra from 10am – 10pm on June 5th with more than 12000 visitors expected. Prominent political leaders including Mr. Suresh Prabhu, Mr. Piyush Goyal, Ms. Priya Dutt as well as personalities from Bollywood and television like Sanjay Dutt, Jackie Shroff, Dia Mirza, Shabbir Ahluwalia, Rohit Roy and Ronit Roy among others, will be attending the event along with locals and visitors from all across Mumbai.

    The key highlights of the event include a massive cycle rally from Bandra Bandstand to Carter Road, a spinning – indoor cycling workout on Carter Road promenade, stalls on environment awareness and preservation, keynote sessions by noted environmentalists and a tree sapling distribution drive. The local Residents Association Groups will also be felicitated at the event for their role in preserving the environment. In the evening, the event will conclude with electrifying LIVE performances from Kunal Ganjawala, Salim-Suleiman, Sona Mahapatra, Armaan Malik and Aditya Narayan. The event will also be available for streaming on ZEE’s leading video-on-demand platform, OZEE.

    Every year, June 5th is celebrated by millions internationally as World Environment Day. Established in 1972 by the United Nations, World Environment Day is one of the principal vehicles through which the UN stimulates worldwide awareness for the environment and also encourages positive action.

  • ZEE partners with the Bhamla Foundation this World Environment Day

    ZEE partners with the Bhamla Foundation this World Environment Day

    Mumbai, June 01, 2016: Reinforcing their commitment towards sustainability, India’s leading media and entertainment conglomerate, Zee Entertainment Enterprises Limited (ZEEL), and prominent NGO, the Bhamla Foundation, have come together this World Environment Day to create and build awareness about the environment. ZEE and the Bhamla Foundation will be organizing a star-studded event at the open-air amphitheatre at Carter Road, Bandra in Mumbai on June 05, 2016. The event will be supported by the Ministry of Environment (Govt. of Maharashtra) and the Maharashtra Pollution Control Board.

    Speaking on the association, Mr. Sunil Buch, Chief Business Officer, ZEEL said, “Through our ‘ZEE Is Green’ initiative, ZEE has been actively working towards translating our environmental commitment into action. With the support of our producers, studio owners and artists, ZEE Is Green was launched in October 2015. Since then, we have already greened six of our sets at our Naigaon Studios, and are currently focused on greening other productions across India. Our ultimate aim is to go completely green as an organization, by the year 2020.”

    Mr. Buch further added: “We have realized that by creating eco-wealth, we are not only building a stronger business but building a more sustainable world for the local communities around us. By partnering with the Bhamla Foundation this World Environment Day, we hope to create interest and awareness among our fellow citizens on various ways through which we can make a positive impact on the environment together.”

    Sharing more details on the event, Mr. Asif Bhamla, Chairman, Bhamla Foundation said, “The Bhamla Foundation has constantly been eager to support initiatives that help raise awareness to preserve the planet. This year, we are excited to partner with ZEE for the World Environment Day event, which will have an interesting and varied line-up of day-long activities. We have been organizing the World Environment Day event since the last 8 years and we have always received tremendous support from our partners, residents’ groups and especially the enthusiastic locals. We are confident that people will come forward to help us spread the message this World Environment Day as well.”

    The World Environment Day event will be held at the Carter Road Amphitheatre in Bandra from 10am – 10pm on June 5th with more than 12000 visitors expected. Prominent political leaders including Mr. Suresh Prabhu, Mr. Piyush Goyal, Ms. Priya Dutt as well as personalities from Bollywood and television like Sanjay Dutt, Jackie Shroff, Dia Mirza, Shabbir Ahluwalia, Rohit Roy and Ronit Roy among others, will be attending the event along with locals and visitors from all across Mumbai.

    The key highlights of the event include a massive cycle rally from Bandra Bandstand to Carter Road, a spinning – indoor cycling workout on Carter Road promenade, stalls on environment awareness and preservation, keynote sessions by noted environmentalists and a tree sapling distribution drive. The local Residents Association Groups will also be felicitated at the event for their role in preserving the environment. In the evening, the event will conclude with electrifying LIVE performances from Kunal Ganjawala, Salim-Suleiman, Sona Mahapatra, Armaan Malik and Aditya Narayan. The event will also be available for streaming on ZEE’s leading video-on-demand platform, OZEE.

    Every year, June 5th is celebrated by millions internationally as World Environment Day. Established in 1972 by the United Nations, World Environment Day is one of the principal vehicles through which the UN stimulates worldwide awareness for the environment and also encourages positive action.

  • 92.7 Big Fm creates awareness about water conservation on World Environment Day in 45 cities

    92.7 Big Fm creates awareness about water conservation on World Environment Day in 45 cities

    MUMBAI: 92.7 Big FM has been at the forefront of addressing social issues through its on-air and on-ground campaigns. Continuing its endeavor of underscoring yet another rampant social problem, 92.7 BIG FM is encouraging participation from children to helm its environment awareness drive on the occasion of World Environment Day 2016. As a part of the drive last year, 92.7 BIG FM entered the Limca Book of Records with 12500+ entries. This year too, the radio network aims to go a notch higher by widening the scale of the drive in a bid to break its previous record.

    Amplifying its reach nationwide, 92.7 BIG FM will conduct a national drive on June 5 at 6:30 AM across its 45 stations to create awareness among children below 15 years of age through a painting competition. Aiming to execute this simultaneously across locations, the FM network will target participation by over 15000 kids. Leveraging on the network’s reach, this initiative aims at not only educating the future generation, but also their families and listeners about the significance of water conservation.

    The competition will require children to express the importance and implications of water conservation through art. To register for the drive, children can send in their entries at www.927bigfm.com/savewater or SMS BIG PANI to 55454.

    Speaking on the initiative, a spokesperson from 92.7 BIG FM said, “Being a mass oriented platform that is at the forefront of underscoring social issues, we aim to motivate people to contribute towards planet earth. As part of the campaign, it is only fitting that our painting competition is being driven by children – the bright future generation. On behalf of 92.7 BIG FM, we sincerely urge all our listeners to show their support in whatever capacity they can.”

    92.7 BIG FM’s nation-wide water conservation awareness initiative will be backed by an extensive on-air, on-ground and digital promotion campaign.

    Additionally, in Mumbai, 92.7 BIG FM is going the extra mile to address the water scarcity faced by Maharashtra by joining hands with noted social activist- Mayank Gandhi and Fulora Foundation. Extending a helping hand towards Mumbai for Maharashtra initiative, Bollywood actor Kunal Kapoor’s crowd-funding platform ‘Ketto’ is raising funds to help the water stressed regions of Beed District. So far, Mumbai Big FM listeners have contributed INR 13 lacs through fulora.ketto.org.