MUMBAI: Cricket stayed centre stage, but entertainment did the heavy lifting. Laqshya Media Group delivered one of the most ambitious fan-engagement showcases seen at the Women’s...
MUMBAI: Joy Personal Care has rolled out a new digital campaign, Behenhood, using the Women’s Premier League as a high-voltage stage to champion female solidarity and...
MUMBAI: The UP Warriorz have added a fresh layer of shine ahead of the new Women’s Premier League season, unveiling a multi-year partnership with Joy Personal...
MUMBAI: India’s sports and media ecosystem is having a blockbuster year, but behind the flashy scoreboards lie silent battles for talent, revenue stability and technological readiness....
MUMBAI/LONDON: Reliance Industries and Surrey County Cricket Club have struck a partnership to run the Oval Invincibles franchise in The Hundred, assuming ownership from the England...
DELHI: The Women’s Premier League is set for a full-throttle shake-up as 277 players go under the hammer in New Delhi on November 27, setting the...
MUMBAI: The Indian Premier League, the commercial behemoth that has redefined cricket economics, is experiencing something unprecedented: contraction. After years of relentless upward momentum, the IPL’s...
MUMBAI: Solitario Diamonds has officially partnered with Gujarat Giants in the Women’s Premier League (WPL), becoming the first lab-grown diamond brand to align with the world’s...
Mumbai: RCB women’s team captain and Indian women’s cricket team vice-captain Smriti Mandhana shared her perspectives on the potential impact of a multi-city format for the...
Mumbai: Following the overwhelming success of the inaugural Women’s Premier League (WPL) season earlier this year, Capri Sports-owned U.P. Warriorz, is poised to bring forth the...
Mumbai: Viacom18 has secured a broad dynamic injunction from the Delhi High Court for the Indian cricket team’s bilateral matches. Recently, to strengthen its hold in...