Tag: Wizcraft

  • Wizcraft sets intl base in Singapore

    MUMBAI: Experiential marketing and event management company Wizcraft International has announced launch of its international base in Singapore.

    The Singapore office will service the Asia-Pacific region and offer clientele a complete spectrum of brand activation and event management services covering ground, digital, display and brand property creation.

    The company already has liaison offices in the US, the UK, Canada, USA, Oman, Sri Lanka and UAE and associates across the world.

    Wizcraft director Sabbas Joseph said, “Wizcraft has always serviced global brands across the region. We are certain that our team being closer to the centre of decision-making for the APAC region will ensure that we can influence the market trends positively and create partnerships that will deliver brand messaging across the region.”

    Wizcraft director Andre Timmins said, “Wizcraft has taken significant leaps in terms of growth in the last decade and this reflects in the scale and magnitude of the events that we have done. Asia represents significant growth opportunities for Wizcraft and a globally connected city like Singapore is the best step to further expand the Wizcraft empire. This establishment will be an important growth market for our unique offerings over the years.”

    Wizcraft South East Asia and Pacific region VP Ajay Rao said, “We look forward to leveraging our worldwide experience to deliver integrated services of International quality and range to consumers in Singapore. Being a cosmopolitan city-state Singapore has highly skilled resources and offers a conducive environment to creative and knowledge-driven industries. We look forward to our associations here and also plan to add to our service offerings as demand grows.”

    Wizcraft was established in 1988 as a communication and entertainment company, integrating strategy, creativity and technology to provide interactive entertainment and event solutions to a global audience. Its aim has been to create a medium, which is flexible offering multiple options – targeting a specific consumer group, offering the opportunity for mass exposure across multiple media channels.

    Some of the projects Wizcraft has been associated with events and like the ICC World Cup‘s Opening ceremony in Dhaka, Bangladesh, cricket-activation in Sri Lanka and the closing of the ICC World Cup in India; the Opening and Closing ceremonies of the Commonwealth Games in New Delhi, 50 Years of Indian Independence, the 30 Years of Mauritian Independence, the 10 years of the South African Freedom Struggle, the National Games Opening and Closing ceremonies, the Oman Tattoo showcase of the armed services of the Sultanate of Oman, the Handover ceremony of the Commonwealth Games in Melbourne, and The Unforgettable Tour (Indian Cinema‘s biggest concert that travelled across Toronto, Trinidad, LA, San Francisco, Houston, Atlantic City, Chicago, New York and London bringing together the greatest icons of the Indian Film Industry).

  • Brilliant Entertainment appointed as official event mgmt. agency for IFFI 2006

    Brilliant Entertainment appointed as official event mgmt. agency for IFFI 2006

    MUMBAI: Brilliant Entertainment Networks (Ben) has been appointed as the official event management agency for the International Film Festival of India (IFFI) 2006, to be held in Goa this November. The Delhi based company was selected after an elaborate three month selection procedure.

    Out of seven applicants three firms were short-listed by the Entertainment Society of Goa (ESG), which is the state owned nodal agency associated with organising International Film Festivals. These included two Mumbai based firms, Wizcraft and 360 degrees Times Infotainment and Delhi based Brilliant Entertainment Networks.

    The IFFI-2004 and IFFI-2005 were handled by 360 degrees and Wizcraft respectively, however Ben walked away with the maximum scores this year. From a total of 100 points in marketing and technical expertise, Ben outscored the others two by a huge margin, the scores being: Ben – 96.4, Times Infortainment – 56 and Wizcraft – 44.

    The state government has been entrusted by the Union Ministry of Information & Broadcasting and therefore, this will be the first time that an event management agency will take care of the inaugural and closing ceremonies too. ESG chief secretary J.P.Singh said, “The firm has been selected because of their creative design and marketing strategy.”

    Ben Director Raman Raheja added, “This is one of the biggest projects of our Events industry. IFFI-2006 gives us an opportunity to use our technical and creative expertise to take this event to the level of Cannes Film Festival.”