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Tag: wireless content

  • Mauj and Universal Music ink deal to offer wireless content

    MUMBAI: Mauj Telecom has tied-up with Universal Music to launch a range of international music content including Jon Bon Jovi’s latest album Have a Nice Day and Shaggy’s latest album Clothes Drop.

    Ringtones, wallpapers, themes, colour logos, animations and video ringtones of both Shaggy and Bon Jovi are being made available with all Indian operators.

     

     
    Bon Jovi fans are in for a treat since the entire 12 tracks of the album Have a Nice Day are available through Mauj Telecom for cell phone users. The album an eclectic mix of rock and ballads.
     
     
    Shaggy’s latest album Clothes Drop is a varied explosion of tough rhythms, with his unique rough-and-smooth toasts devoted to music, women, fun and the spirit. Featured tracks include Shut Up And Dance, Supa Hypnotic, besides the title track Clothes Drop.
     
     
    Mauj Telecom COO Arun Gupta said, “Bon Jovi and Shaggy have a legendary fan following in India. Mauj along with Universal Music is proud to bring these compositions to the Indian mobile users. Since the last few years, we have provided cell phone users with a gamut of wireless entertainment content, with this tie-up Mauj will now offer the Indian cell phone users a hosts of top-notch international talent.”

    Universal Music’s Rajat Kakar said, “We are glad to pioneer international content including video ringtones in India in partnership with Mauj Telecom. The mobile phone is increasingly becoming the third screen after TV and internet for music lovers. Mauj and Universal are partnering to bring the best of contemporary international music content on to this screen.”

    The content is now live and available on operator portals, like Idea Cellular’s Ideafresh, MTNL’s Funstation, BSNL CellOne Galaxy, Reliance’s R World and on wap.mauj.com. One can also SMS BJ to 7007 for Bon Jovi and Shaggy to 7007 on Idea, BSNL, Hutch and MTNL to download the content of their choice.

  • Disney unveils wireless content deals in US

    LOS ANGELES (US): Walt Disney Co., DISH Network, wireless carriers AT&T Wireless Services and Sprint PCS Group have unveiled deals designed to generate revenue for Disney and attract subscribers to new cellular services.

    Walt Disney Internet Group and AT&T Wireless say they have launched three subscription programmes on AT&T’s mMode service, which is designed for phones with colour screens running on next-generation voice and data networks, says a Reuters report.

    Disney’s Magic Kingdom will offer colour graphics and games, Disney’s Fun for Families parenting tips and entertainment services from Disney TV shows, and City Lounge will offer movie reviews and showtimes, among other features.

    Disney’s ESPN sports network will also offer its own mMode product, “myESPN,” on AT&T Wireless. The $2.99 per month service will offer live player statistics, team news, injury reports and scoring data for athletic events.

    In addition, Disney and Sprint say Disney’s content is now available on Sprint’s new PCS Vision service, its own high-speed advanced data network.

    Disney said Sprint customers can download ring tones and screen savers, among others, for $1 to $2 each and games for $3 to $4 per game.

    Among the ring tones to be offered on both services, are sounds including the theme from ESPN’s flagship SportsCenter. The games include one based on characters from Disney’s recent animated film Lilo and Stitch. Wireless content like ring tones and games has been hugely popular in more mature cellular markets like Japan and Europe, though carriers are hopeful similar offerings catch on in the US, where cell phones have traditionally been used more for utility than entertainment. Disney says it has taken in more than 2.5 million paid subscriptions to date for its overseas paid wireless services, which are now available throughout Asia and Europe.