ITV

Tag: Website

  • JioStar launches glitzy new website in bold digital makeover

    JioStar launches glitzy new website in bold digital makeover

    MUMBAI:JioStar has quietly dropped its flashiest transformation yet — a brand-new corporate website that oozes OTT swagger. With the sleekness of Netflix and the razzmatazz of Hulu, the platform is as loud as it is polished — a brash, confident statement of intent from India’s most ambitious media house.

    The homepage hits hard: a full-throttle montage of its marquee films, series and sports properties, proudly calling itself “India’s favourite storytellers.” The site’s visual energy mirrors the brand’s content-first ethos — big, bold, and unmistakably JioStar.

    The revamped logo — with ‘Jio’ in a magenta coloured circle nudging into ‘Star’ — marks a subtle but sharp shift in branding. There’s sections on entertainment and sports, but what’s catching industry eyes is a new section titled consumer products. Empty for now, it hints at an incoming wave of IP-led merchandise, possibly transforming the site into a content-to-commerce powerhouse. Time — and licensing deals — will tell.

    For journalists and media pros, the portal is a goldmine. Rich press resources, high-res spokespeople photos, detailed executive bios, promos make it one of the most media-friendly corporate sites in India. Missing in action, however, is an investor relations section — a standard fixture on international media giants’ portals.

    In a practical masterstroke, JioStar has also made life easier for cable TV operators. A clean dropdown menu now lists all reference interconnect offers by channel clusters — making compliance and clarity a breeze.

    From content brag to backend utility, the new website signals that JioStar isn’t just flexing its brand muscle — it’s gunning for global best-in-class.

  • CASHe unveils its Super App; repositions itself as ‘Bharat Ka Money App’

    CASHe unveils its Super App; repositions itself as ‘Bharat Ka Money App’

    Mumbai: CASHe, a credit-led AI-driven financial wellness platform, has unveiled its super app with the tagline – ‘Bharat Ka Money App.’ Strategic repositioning underscores the brand’s aspirations to establish itself as a premier credit-centric financial platform, meeting the diverse financial needs of young working millennials in urban hubs and tier 2+ cities across Bharat. The new tagline captures the company’s steadfast focus on providing comprehensive financial solutions, seamlessly integrating credit, investment, and insurance-all customised to conveniently address the diverse financial needs of users on one unified platform.

    Simultaneously, CASHe has launched a revamped website (www.cashe.co.in) along with the launch of its mobile application, designed to expand its financial offerings to a broader audience and reinforce its national presence. The updated website visually embodies CASHe’s focus on innovation, further enriching the user experience. The refreshed mobile application, which was in beta mode for four months, is now accessible to all users and provides a distinctive experience for digitally savvy customers seeking a superlative digital encounter. CASHe’s super app encompasses various features in its credit suite, including personal loans, short and medium-term credit lines, TNPL (Travel Now, Pay Later), QR-led payments at merchant establishments, and educational loans. The Investment suite, powered by its wealth and InsureTech platform, Sqrrl, gives users access to a digitally enabled, mobile-first, bite-sized investment and insurance platform, enabling them to commence their investment journey with as little as Rs 100. The newly refreshed app aims to usher in a revolutionary new way to make finance easier, safer, and more engaging than traditional fintech apps.

    The strategic repositioning of the brand, coupled with the unveiling of the new website and app, comes in the wake of CASHe’s significant milestone of exceeding Rs 9,500 cr. in disbursements and achieving 50 million app downloads, fostering a monthly active user base surpassing 3.5 million. The company’s growth trajectory, combined with providing a range of financial solutions and the expanding reach of its user base across the country, had propelled this decisive move to position the platform as a symbol of its success and strengthen its commitment to staying at the forefront of global fintech innovation.

    CASHe CEO Yashoraj Tyagi said, “We are pleased to announce the launch of our new tagline, ‘Bharat Ka Money App,’ as a pivotal milestone in the evolution of CASHe. This strategic repositioning underscores our unwavering commitment to serving as a premier credit-centric financial platform for the young working millennials in urban hubs and tier 2+ cities throughout Bharat. The launch of our revamped website and mobile application signifies our focus on redefining the financial services landscape, providing a comprehensive and tailored financial solution to meet the diverse needs of our users. CASHe is not merely an application; it represents our commitment to delivering accessible, innovative, and empowering financial solutions to all.”

    Significantly, 75 per cent of CASHe’s user base originates from tier 2, tier 3, and small towns across India. The company has expanded its presence nationwide, covering over 18,000 pin codes. Furthermore, CASHe’s mission to provide financial inclusion extends to attracting new-to-credit customers and integrating them into the formal credit system, fostering greater accessibility and opportunities for previously underserved individuals, thereby enabling Bharat’s digital citizens to fulfil their financial aspirations.

     

  • The subtle changes at Zee Entertainment.

    The subtle changes at Zee Entertainment.

    MUMBAI: Almost slowly and steadily Punit Goenka’s Zee 4.0 vision is being executed in India’s leading media and entertainment enterprise. Ofcourse the organisation has been restructured, new lines of reporting come in and new hires have been brought in.

    But almost silently, the Zee corporate website has changed as has the email address of Zee executives. From zee.esselgroup.com, it has now been modified to zee.com keeping with the fact that the promoters – the Subhash Chandra family – have only a minority position in Zee Entertainment Enterprises Ltd (Zeel).

    The most striking change is the new website developed during the pandemic. With a very international looking design, it far surpasses the look and content of its rivals in the same space. Zee.com covers everything from the company’s mission, vision, policies, its brand identity, leadership, investor information, different business – it is a treasure trove of information.

    Compared to its earlier website design, Its current one is almost as different as chalk is from cheese.

  • Tata Sky makes choosing packs as simple as 1-2-3

    Tata Sky makes choosing packs as simple as 1-2-3

    MUMBAI: To ensure smooth and seamless transition, Tata Sky has created simple process of choosing packs as per the new pricing regime. Tata Sky has gone live with their communication #Ab123kardaalatohlifejingalala.

    Anad films informing the new tariff and its step to choose the new tariff has gone live across all platforms such as Tata Sky website, Tata Sky Mobile App,default Ch.100– an informative service on STB and through IVR message on call. Furthermore, the information film is live on Channel 999 and on YouTube. Additionally, a step by step information guide has been actively shared on the official Facebook, Twitter and Instagram platforms to explain the simple and easy process of creating suitable packs. 

    To ensure the process of choosing the channel & packs is as easy as Steps 1-2-3 for the subscriber they are now displaying tariffs on EPG for each channel. Over 2 lac dealers and vendors are have been educated on how to change a customer’s tariff. 

    Click on: https://www.mytatasky.com/web/portal/homeunauth OR Download the Tata Sky Mobile App for the Android or Google Play Store or visit your nearest Tata Sky dealer.

    Please click below for the DIY and ad films:

    1. Tata Sky Rate Changes | TRAI Regulations with effect from 31st January (Information Film)
    2. Tata Sky | New Rules. Your Choice | Walker
    3. Tata Sky | New Rules. Your Choice | Kaddu
    4. Tata Sky | New Rules. Your Choice | Diaper

  • BBC Learning English – Thai now live on website, FB, YouTube & Instagram channels

    MUMBAI: BBC Learning English has launched special content for Thai-speaking learners. BBC Learning English – Thai is now live on the BBC Learning English website as well as Facebook and Instagram channels. BBC Thai features selected material on its Facebook page and other social-media channels.

    BBC World Service delivers news content around the world in English and 28 other language services, on radio, TV and digital, reaching a weekly audience of 269 million. BBC Learning English, a part of the BBC World Service, is a leader in using international broadcasting to teach English. Users connect with BBC Learning English via the website bbclearningenglish.com, its partner sites, as well as Facebook, Twitter, Instagram and YouTube.

    BBC Learning English – Thai includes weekly video and audio clips for learners at beginner and intermediate levels. Beginners can try Essential English Conversation, while English on the Street and English in the News – featuring the most popular stories from the BBC Thai website – are aimed at those at intermediate level.

    BBC Learning English – Thai is delivered via the BBC Learning English website and social-media channels. Selected content features on BBC Thai Facebook page, Instagram and YouTube channels.

    BBC Learning English editor Paul Scott says: “We are looking forward to engaging and interacting with Thai-speaking learners of English. Our new free series will help them on their language-learning journeys as the starting point for conversations and for sharing views, ideas and culture.”

  • Only one-third of govt ads went to electronic media

    NEW DELHI: A sum of Rs 340,52,61,236 was spent on advertisements in the electronic media by the Directorate of Advertising and Visual Publicity on behalf of various Ministries/Departments of the Government for advertisements during the current year.

    Of a total of Rs 992,46,45,257 spent so far, the major share of Rs 545,60,50,506 has gone to the print media. The Parliament was told that Rs 92,51,00,816 was spent on outdoor publicity (hoardings etc).

    Printed Publicity material cost totaled Rs 9,48,28,635 and Rs 4,34,04,064 went into exhibitions.

    The Ministry/Department-wise break-up of expenditure in respect of the advertisements released through the above Media Vehicles is available on DAVP’s website under head ‘Newspaper’ and sub-head ‘Reply to Rajya Sabha Question -› Annexure of Question No.- 880’.

    The DAVP has seven empanelled impact assessment agencies which can be used by the client ministries according to their requirement.

    Also read:   Over Rs 149 million spent on govt ads post-DeMo

    No proposal to bring news portals under PRB or PCI Acts

  • IBM analytics solution to power Indusind digital marketing campaigns

    IBM analytics solution to power Indusind digital marketing campaigns

    NEW DELHI: IBM today announced that IndusInd Bank will use its IBM’s Cloud commerce solutions to transform customer engagements and enhance its cross-sell platforms, in line with the bank’s strategy.

    As a part of a three year strategic agreement, IBM will provide a cloud and predictive analytics based multi-channel campaign management solution that enables IndusInd Bank to strengthen its online banking presence while improving the product holding per customer.

    In the highly competitive Indian retail banking space, businesses need digital marketing solutions capable of sifting through large amounts of transactional and interaction data from various touch points as well as strong analytical capabilities capable of evaluating customer behavior from the call centre, branch locations, website, mobile app, ATMs and more. Using customer behavior analysis and real-time contextual marketing, banks can ensure that customers connecting with the bank on any channel will receive relevant and timely communications and offers that address their unique needs.

    In this first of its kind project for Indian industry, IBM combines its Digital Marketing and Analytics consulting, hardware, software, cloud, and business process services offerings to provide digital marketing as a service which helps centralize and standardize activities such as campaign planning, execution and management, while infusing deep analytics and process expertise. As a result companies can better understand customer behavior and increase quality of campaign execution without having to incur the cost of setting up full infrastructure in-house.

    Indusind Bank Head Personal banking and Decision Sciences Sameer Gupta said, “Our objective is to build a cognitive framework powered by an automated marketing platform in conjunction with advanced analytical models which enables us to engage with our clients in a relevant and timely manner. This unique managed marketing partnership with IBM helps us leverage their market leading UNICA platform as well as their proven expertise in technology delivery. It allows us to focus on our client and business delivery without having to worry about technology components, capital costs, operations management and talent management. The solution will also enable us to engage across whichever channels the client may prefer from the contact centre to their relationship manager in real time where relevant.”

    IBM India SouthAsia Executive Director/Partner Banking and Financial Services Sachin Seth added: “The financial services sector is constantly looking at innovative marketing methods to enhance customer outreach. IBM’s digital marketing-as-a-service model combines powerful cloud and predictive analytics capabilities with our extensive experience in this sector which together can disrupt and transform how businesses such as IndusInd Bank meet the changing needs of their customers.

  • IBM analytics solution to power Indusind digital marketing campaigns

    IBM analytics solution to power Indusind digital marketing campaigns

    NEW DELHI: IBM today announced that IndusInd Bank will use its IBM’s Cloud commerce solutions to transform customer engagements and enhance its cross-sell platforms, in line with the bank’s strategy.

    As a part of a three year strategic agreement, IBM will provide a cloud and predictive analytics based multi-channel campaign management solution that enables IndusInd Bank to strengthen its online banking presence while improving the product holding per customer.

    In the highly competitive Indian retail banking space, businesses need digital marketing solutions capable of sifting through large amounts of transactional and interaction data from various touch points as well as strong analytical capabilities capable of evaluating customer behavior from the call centre, branch locations, website, mobile app, ATMs and more. Using customer behavior analysis and real-time contextual marketing, banks can ensure that customers connecting with the bank on any channel will receive relevant and timely communications and offers that address their unique needs.

    In this first of its kind project for Indian industry, IBM combines its Digital Marketing and Analytics consulting, hardware, software, cloud, and business process services offerings to provide digital marketing as a service which helps centralize and standardize activities such as campaign planning, execution and management, while infusing deep analytics and process expertise. As a result companies can better understand customer behavior and increase quality of campaign execution without having to incur the cost of setting up full infrastructure in-house.

    Indusind Bank Head Personal banking and Decision Sciences Sameer Gupta said, “Our objective is to build a cognitive framework powered by an automated marketing platform in conjunction with advanced analytical models which enables us to engage with our clients in a relevant and timely manner. This unique managed marketing partnership with IBM helps us leverage their market leading UNICA platform as well as their proven expertise in technology delivery. It allows us to focus on our client and business delivery without having to worry about technology components, capital costs, operations management and talent management. The solution will also enable us to engage across whichever channels the client may prefer from the contact centre to their relationship manager in real time where relevant.”

    IBM India SouthAsia Executive Director/Partner Banking and Financial Services Sachin Seth added: “The financial services sector is constantly looking at innovative marketing methods to enhance customer outreach. IBM’s digital marketing-as-a-service model combines powerful cloud and predictive analytics capabilities with our extensive experience in this sector which together can disrupt and transform how businesses such as IndusInd Bank meet the changing needs of their customers.

  • SRS Cinemas launches ‘Online Class’ at 33 per cent discount

    SRS Cinemas launches ‘Online Class’ at 33 per cent discount

    NEW DELHI: The SRS Cinema chain today launched the first-of-its-kind ‘Online Class’- an initiative exclusively designed for the convenience of modern buyers who purchase movie tickets online.

    This creative initiative not only offers a seamless buying experience to customers but also gives them a bright chance to save 33 percent on each ticket that they book online directly on the SRS Cinemas website.

    This initiative will empower customers to search and book tickets with an ease in the ‘online class’ as well as in other categories. Moreover, it will offer lesser rates and assist people to save on money.

    SRS Group MD Sunil Jindal said, “As recent as a few years, innovation in technology has drastically introduced a paradigm shift in the buying process. Today, a modern buyer is more inclined towards making a purchase online instead of visiting a physical store. Taking cognizance of this, we have introduced the online ticket booking service to meet and exceed the expectations of such buyers. At present, more than 30 per cent of buyers are increasingly embracing the concept of online booking. Our aim is to encourage the remaining 70 per cent buyers to adopt the digital route that can help them save more money and time”.

    SRS Group president & chief strategy officer Tinku Singh added, “We are delighted to unveil this significant initiative. It will give our buyers an advantage of choosing the seats from the online class as well as other categories, which is generally not available for people who buy tickets from the box- office”. He further added “This thoughtful initiative will offer tickets to online buyers on lesser rates alongside, will help us fuel our business growth and success at a rapid pace”.

    SRS Cinemas is a cinema chain in India based owned by the SRS Group with 20 plexes, 57 ccreens and presence in 15 cities across North India

  • SRS Cinemas launches ‘Online Class’ at 33 per cent discount

    SRS Cinemas launches ‘Online Class’ at 33 per cent discount

    NEW DELHI: The SRS Cinema chain today launched the first-of-its-kind ‘Online Class’- an initiative exclusively designed for the convenience of modern buyers who purchase movie tickets online.

    This creative initiative not only offers a seamless buying experience to customers but also gives them a bright chance to save 33 percent on each ticket that they book online directly on the SRS Cinemas website.

    This initiative will empower customers to search and book tickets with an ease in the ‘online class’ as well as in other categories. Moreover, it will offer lesser rates and assist people to save on money.

    SRS Group MD Sunil Jindal said, “As recent as a few years, innovation in technology has drastically introduced a paradigm shift in the buying process. Today, a modern buyer is more inclined towards making a purchase online instead of visiting a physical store. Taking cognizance of this, we have introduced the online ticket booking service to meet and exceed the expectations of such buyers. At present, more than 30 per cent of buyers are increasingly embracing the concept of online booking. Our aim is to encourage the remaining 70 per cent buyers to adopt the digital route that can help them save more money and time”.

    SRS Group president & chief strategy officer Tinku Singh added, “We are delighted to unveil this significant initiative. It will give our buyers an advantage of choosing the seats from the online class as well as other categories, which is generally not available for people who buy tickets from the box- office”. He further added “This thoughtful initiative will offer tickets to online buyers on lesser rates alongside, will help us fuel our business growth and success at a rapid pace”.

    SRS Cinemas is a cinema chain in India based owned by the SRS Group with 20 plexes, 57 ccreens and presence in 15 cities across North India