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GURUGRAM: Neha Gour has been promoted to associate vice president – planning at PHD, marking an exciting milestone in her career. Sharing her joy, Gour said,...
MUMBAI: When the sugar rush hits prime time, even the fourth wall is fair game. Alpenliebe Gold has stirred up Hindi television with a playful new...
MUMBAI: Divya Parkhi has made her next career move, joining WPP Media as client lead, marking a fresh chapter in a media career that has quietly spanned...
MUMBAI: Chintan Thakker has traded sweet treats for dental care. The senior business director at Wavemaker India, who spent the past four years crafting campaigns for...
Gurugram: Efficacy Worldwide, the full-service advertising and marketing agency founded in 2021, has added three heavyweights to its top deck as part of an aggressive expansion...
MUMBAI: Sonal Jadhav has traded her corner office at Mindshare for the top job at Havas Media Network India, where she will serve as managing partner...
MUMBAI: Ravishankar Iyer, the former national head of communications planning at Wavemaker, has landed at Hogarth as advisor-head of strategy. The appointment marks a homecoming of...
MUMBAI: Advertising veteran Ratheesh MS has taken charge as vice president at Starcom, the media agency under Publicis Groupe. His appointment follows a brief spell at...
MUMBAI: Ajit Varghese is set to return to the world of advertising, taking the reins at Sam Balsara’s Madison as partner and chief executive officer. The...
MUMBAI: What do you get when you mix flavour, fun, and futuristic tech with zero internet? A rural marketing masterstroke. Centerfruit, from the house of Perfetti...
MUMBAI: WPP has pulled the plug on GroupM and plugged in something slicker: WPP Media, its all-new, AI-charged global media company. The move signals a seismic...
MUMBAI: Digital marketing heavyweight Vishal Jacob has taken on a new role as president of AI & digital solutions at Choreograph India, part of the GroupM...
MUMBAI: Wavemaker India is riding high, clinching the top spot in the WARC 100 Most Effective Global Ranking 2025—pulling off a victory with the swagger of...
MUMBAI: L’Oréal India has appointed Aniket Basu as chief digital officer for its consumer products division, tapping the experienced digital marketing specialist to spearhead the beauty...
MUMBAI: Pranav Joshi, a seasoned media and marketing professional, has officially taken up the role of business director at Wavemaker. With over a decade of experience...
MUMBAI: WPP OpenDoor – the specialised unit within WPP for Amazon – is seeing a lot of heavyweight names from within the group being added to...
MUMBAI: When you win a premium media planning and buying account such as Amazon, you put your best foot behind it don’t you? That’s what ad...
MUMBAI: In a cynical media agency world with shrinking budgets, how do you thank media planners and buyers for partnering your event or looking at your...
MUMBAI: In a vibrant fusion of cricket and creativity, the inaugural Agency Premier League T20 is set to launch in Bengaluru, blending the excitement of the...
MUMBAI: Zenith took up a lot of her share of mind. Senior media executive Tanya Gupta has taken the plunge and moved from Mindshare India where...
MUMBAI: There’s a tsunami of brands in the Rs 15,000 crore-plus turnover Tata Consumer Products Ltd (TCPL) portfolio, right from Tata Tea and variants, Tata Salt...
Mumbai: IndiaDotcom Digital Private Ltd is thrilled to announce the launch of the inaugural Cricket Country Box Cricket League, slated to take place on 17th and...
Mumbai: Ad spends during the festive season and the ICC World Cup have shown a significant uptick compared to the previous year. Brands are allocating more...
Mumbai: Strengthening its long-standing association with cricket at the global level, Seagram’s Royal Stag is thrilled to announce the launch of an innovative and immersive AI-led...
Mumbai: The real-time data intelligence solution provider, Wavemaker MESH, has revealed an earned equity report on IPL 2022. The report captures the social conversations around IPL...
MUMBAI: GroupmM’s Wavemaker has bagged the media account for Truecaller. The account was won following a multi-agency pitch. The pitch includes all 360 degree-media services. Previously,...
Mumbai: Amazon’s audio storytelling platform Audible has consolidated its media investment with GroupM’s agency Wavemaker. The brand has signed the agency for an integrated global media...
Mumbai: Zee Café is set to telecast the second season of “Chef vs Fridge” on 27 March starting at 8 p.m. The show will be aired...
Mumbai: Wavemaker and Hindustan Unilever Ltd (HUL) grabbed the top honours at the 22nd edition of Emvie Awards, organised by The Advertising Club on Friday at...
Mumbai: Pre-owned automobile platform Olx Autos has partnered with media giant Star Sports which is set to broadcast Tata IPL 2022 from 26 March. The partnership...
Mumbai: Zee5 has entered a partnership with Garnier and Wavemaker to exclusively stream “Garnier Men BroCast,” a celebrity podcast on male grooming conceptualised in partnership with...
Mumbai: Wavemaker India has unveiled a specialised unit in collaboration with One Mercuri which will focus on helping brands leverage the entertainment and content businesses in...
Mumbai: Wavemaker has announced the appointment of Shipra Roy as its new global chief people, inclusion and culture officer and Helen Price as global chief investment...
Mumbai: Over the last year, people across the world have faced unprecedented challenges caused by the pandemic. All through this, television served as a window into...
Mumbai: There is little doubt about television as a far-reaching instrument of viewership connecting masses pan India. It remains the medium of choice to build reach...
Mumbai : Wavemaker, part of GroupM and WPP has successfully retained the media responsibilities for the beauty leader L’Oréal. Wavemaker has been the media AOR for...
NEW DELHI: Communications firm Edelman has tapped Karima Zmerli as global head of performance and predictive intelligence for its data and intelligence unit (DxI). In the...
MUMBAI: More and more, brands are focusing their energies on Bharat, which is poised on the cusp of vast prospects and explosive growth. Kannada is widely...
New Delhi: Wavemaker India today announced that it has retained media duties for Perfetti Van Melle. Wavemaker has been furthermore entrusted with integrated media duties for...
MUMBAI: Cleverly tailored narratives retold through the lens of avid film-makers bring to you unexpected joys this December. Royal Stag Barrel Select Large Short Films, short...
NEW DELHI: ShareChat has appointed Ajit Varghese as its chief commercial officer. Varghese brings in a track record of 25+ years of leading large-scale business transformations...
MUMBAI: IPL 2020 was the first major live sporting event since the lockdown began. Despite a delayed start owing to the pandemic, it proved to be...
NEW DELHI: The Broadcast Audience Research Council (BARC) and the representatives of the news genre have often been at loggerheads; the latter having several complaints regarding...
NEW DELHI: The news television industry has been getting a lot of negative publicity these days, the prime reason being the inflammatory content they are airing....
NEW DELHI: News channels have always been a big part of the media mix for any advertiser; they enjoy a sizeable share of eyeballs and have...
NEW DELHI: Things have changed significantly since Premjeet Sodhi first ventured into the media planning and marketing industry. Strategy has undergone a sea change – from...
Mumbai: PHD, part of Omnicom Media Group, has roped in Monaz Todywalla as its new chief executive officer for India. Prior to joining PHD India, Monaz...
NEW DELHI: Cadbury Dairy Milk Silk has collaborated with the singing sensation Jasleen Royal as she launches her much-awaited music video Sang Rahiyo, for its Heart...
KOLKATA: Wavemaker global president Ajit Varghese has stepped down from his position after a stint of more than 13 years. He joined WPP’s media buying arm...
National, August 20, 2020: To keep the spirits of festivity alive even during these challenging times, Gemini Oil has launched its new campaign ‘Iss Saal har...
