Tag: WarnerTV

  • Turner International appoints Awantika Sood as sales director

    Turner International appoints Awantika Sood as sales director

    MUMBAI: Turner International Asia Pacific has announced the appointment of Awantika Sood as the new sales director, representing the broadcaster’s kids and entertainment brands in southeast Asia.

     

    In the new role, Sood will be responsible for local and regional advertising sales revenues for leading television and digital entertainment properties such as Cartoon Network, Boomerang, Toonami, WarnerTV, Oh!K and truTV. A significant part of her remit is to implement “beyond-ratings” initiatives, as well as exploring branded-entertainment opportunities for multiple platforms.

     

    Turner senior vice president and southeast Asia Pacific and north Asia managing director Phil Nelson commented, “We’re really pleased to have Awantika onboard in this key position as we continue to make significant investments in our Kids and Entertainment portfolio. With her previous experience and extensive industry relationships, I am confident she will help us build upon our success in the Southeast Asia region.”

     

    Sood will also spearhead Turner’s advertising sales strategy, driving regional revenue growth by developing new client accounts and digital expansion in important markets including Singapore, Malaysia, Indonesia and the Philippines.

     

    Sood’s appointment is effective immediately and she will be based at Turner’s office in Singapore.

     

    Most recently, she managed ad sales for TV and digital platforms at BBC Advertising. She has previously held sales and marketing positions at Fox International Channels in Singapore, and Star TV in both Singapore and India.

     

  • Turner appoints Marianne Lee as general entertainment head for Asia Pacific

    Turner appoints Marianne Lee as general entertainment head for Asia Pacific

    MUMBAI: Turner International Asia Pacific has announced the appointment of Marianne Lee as its vice president-content, general entertainment. Lee will take over his new role, effective 2 May and will report directly to Turner International Asia Pacific president Ricky Ow.

     

    In this role, she will define and execute content and channel strategy for Turner Broadcasting System Asia Pacific general entertainment brands. Her focus will include WarnerTV, and two special interest brands, TCM Turner Classic Movies and truTV.

     

    WarnerTV is a recent addition to Turner’s Asia Pacific stable of brands that makes a bold statement and demonstrates Turner’s commitment to general entertainment and to audiences that are passionate about great television. With WarnerTV, the Turner portfolio now includes Asia Pacific’s best-loved brands in the news, kids and general entertainment genres.

     

    Commenting on Lee’s appointment Ow said, “We’re delighted to welcome Marianne to the team. With WarnerTV now a Turner brand, she arrives at a critical time to build on its existing number one ranking and to develop our entertainment brand bouquet even further. Under her leadership, we can look forward to Turner’s entertainment channels scaling greater heights of audience appeal and excitement, as well as more new offerings.”

     

    Lee will relocate to Hong Kong from Singapore, where she was most recently director of programming and acquisitions for Universal Networks International. There she was responsible for the overall program strategy in Asia, including program acquisitions, scheduling, format acquisitions and original productions.

     

    Prior to Universal, Lee was senior director of programming at Sony Pictures Television Networks, Asia, a company she was with for almost five years. This followed more than 10 years at Television Broadcasts Ltd in Hong Kong, where she garnered experience in ad sales, marketing and led the program acquisition team.

  • WarnerTV joins Turner’s general entertainment portfolio in Asia

    WarnerTV joins Turner’s general entertainment portfolio in Asia

    MUMBAI: Turner Broadcasting System Asia Pacific has today announced that it will assume full operational responsibility for WarnerTV including its programming, distribution, advertising sales and marketing. WarnerTV is the home to the region’s best blend of TV drama, action, comedy and crime series as well as films. The pan-Asian channel offers viewers exclusive new series, returning US hits and blockbusters from the vast stable of Warner Bros. Entertainment content.

    Turner International Asia Pacific president Ricky Ow said: “This announcement makes a bold statement, and demonstrates Turner’s commitment to general entertainment and to audiences that are passionate about great television. With the addition of WarnerTV, the Turner portfolio now includes Asia Pacific’s best-loved brands in the news, kids and general entertainment genres. We’re very proud to be able to share all of these fantastic brands with viewers across the region.”

    In 2014, Turner will double the number of first-run series on WarnerTV and will increase its programming hours by 30 per cent. Upcoming highlights include first-run and exclusive-to-Asia series Major CrimesAlmost Human, ArrowLongmire and Person of Interest. These sit alongside returning hits: The Mentalist, Without a TraceVampire Diaries, and The Closer. Also in the line-up are award-winning comedies such as The Big Bang Theory2 Broke Girls and Friends; while May will feature the channel premiere of Harry Potter and the Deathly Hallows Part 2.

    Although effective immediately, there will be no immediate alterations to the branding or positioning of the channel. WarnerTV will continue to deliver viewers their favourite TV series covering a wide range of genres. The channel will also air popular blockbuster movies every weekend – with up to seven box-office hits every week from studios of Warner Bros. Pictures.

    arnerTV is currently available in Hong Kong, Indonesia, Malaysia, Philippines, Taiwan, Singapore, Thailand, Vietnam, Sri Lanka, Palau, Cambodia and Papua New Guinea. In Singapore, WarnerTV is the number one English entertainment channel amongst Cable 4+ viewers and also the top ranking of all English-language channels for Cable Females 15+.