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Tag: Wakau

  • Vivek Jain from Reliance Jio’s digital arm joins CA Media Digital as CEO

    Vivek Jain from Reliance Jio’s digital arm joins CA Media Digital as CEO

    MUMBAI: CA Media Digital (India) has appointed former Reliance Jio digital media vice president Vivek Jain as chief executive officer.

    CA Media Digital is an operating business of CA Media LP, owned by The Chernin Group, KKR, and other investors. Jain will report to the board of directors of CA Media Digital.
    The appointment of Jain positions CA Media Digital to continue to execute on its vision to provide both brands and consumers with innovative, celebrity-powered digital entertainment products and services, including Fluence and Wakau.

    “CA Media Digital has in a short time made great strides to be at the forefront of the digital entertainment curve. With Fluence and Wakau we have caught the attention of celebrities, brands, and audiences alike by creating innovative products and digital platforms. I look forward to further growing the existing business and establishing new ventures,” said Jain.

    CA Media Digital’s first and principal venture,  Fluence is a digital network with the exclusive digital rights of over thirty leading Indian celebrities including Amitabh Bachchan, Sachin Tendulkar, Salman Khan, Priyanka Chopra, and Ranveer Singh.CA Media Digital has also recently introduced Wakau, a first of its kind celebrity video blogging app.

    Along with managing CA Media Digital’s existing products Fluence and Wakau, Jain will expand the CA Media Digital portfolio through other incubation efforts.

    Prior to joining CA Media Digital, Jain served Reliance Jio for two years. Jain also worked for Amazon, Google and Motorola. 

  • Vivek Jain from Reliance Jio’s digital arm joins CA Media Digital as CEO

    Vivek Jain from Reliance Jio’s digital arm joins CA Media Digital as CEO

    MUMBAI: CA Media Digital (India) has appointed former Reliance Jio digital media vice president Vivek Jain as chief executive officer.

    CA Media Digital is an operating business of CA Media LP, owned by The Chernin Group, KKR, and other investors. Jain will report to the board of directors of CA Media Digital.
    The appointment of Jain positions CA Media Digital to continue to execute on its vision to provide both brands and consumers with innovative, celebrity-powered digital entertainment products and services, including Fluence and Wakau.

    “CA Media Digital has in a short time made great strides to be at the forefront of the digital entertainment curve. With Fluence and Wakau we have caught the attention of celebrities, brands, and audiences alike by creating innovative products and digital platforms. I look forward to further growing the existing business and establishing new ventures,” said Jain.

    CA Media Digital’s first and principal venture,  Fluence is a digital network with the exclusive digital rights of over thirty leading Indian celebrities including Amitabh Bachchan, Sachin Tendulkar, Salman Khan, Priyanka Chopra, and Ranveer Singh.CA Media Digital has also recently introduced Wakau, a first of its kind celebrity video blogging app.

    Along with managing CA Media Digital’s existing products Fluence and Wakau, Jain will expand the CA Media Digital portfolio through other incubation efforts.

    Prior to joining CA Media Digital, Jain served Reliance Jio for two years. Jain also worked for Amazon, Google and Motorola. 

  • Celebrity led-VOD platform Wakau ropes in Big B, Tendulkar & others as contributors

    Celebrity led-VOD platform Wakau ropes in Big B, Tendulkar & others as contributors

    MUMBAI: CA Media Digital and Jetsynthesys have jointly launched their first of its kind, freemium celebrity video blogging app called Wakau in India.

    The app, which allows users to access unseen candid celeb moments to help them connect further with their favourite stars and celebs, was launched by Amitabh Bachchan.

    Apart from Bachchan, Wakau has also roped in celebs like Sachin Tendulkar, Arjun Kapoor, Ayushmann Khurrana, Nirahua, Shaan, Manju Warrier, Tamannaah Bhatia, Sophie Choudry, Arman Malik and Elli Avaram, who will contribute to the platform.

    The app will upload new content including landmark moments from the celebs lives, hobbies and interests and career stories, for subscribers on a daily basis. On Wakau, fans can watch, share and comment on a variety of videos categorised topically and by celebrity. The app, has a celebrity interface feature that enables celebs to upload premium video content, while allowing them to track fan comments on their videos and respond directly.

    Talking about his association with Wakau, Bachchan said, “Social media is an integral part of my life today. I have always tried to stay connected with my fans and respond to them whenever possible through my blog and other social media platforms. I am glad to be associated with an interactive platform like Wakau, through which I can share some of my candid moments from my day to day life with my fans and inch closer to them.”

    Freely downloadable to users across India, this freemium app allows consumers to view celebrity videos for free, with the videos being interspersed with advertisements. The app also supports an ad-free experience via its subscription service.

    CA Media India EVP operations Rishi Negi said, “Wakau is a great opportunity for celebrities to connect with their fans and share personal stories, interests, sepia moments and cherished thoughts through their video blogs. The app is a celebrity hotspot that enables consumers to gain easy access to insightful videos of their favourite superstars and personal heroes on their phones.”

    Jetsynthesys vice chairman and managing director Rajan Navani added, “Through constant and continuous innovation we at Jetsynthesys strive to offer the best in digital technology and Wakau is no exception. With a deep focus on creating a personal connect with the consumer through leveraging analytics, the Wakau experience will eventually pave the way towards many firsts for the world. We are excited to launch this unique world class Indian product that would become the social digital media screen of the 21st century.”