MUMBAI: The Chennai-based South India music channel SS Music is about to wind up the SMS round of its ongoing talent hunt show VJ Factor 2. The channel will kick off the final screening round on 18 January.
Speaking to indiantelevision.com, SS Music programming head Bryan Oliver Peppin said the channel would hire the final winners to anchor three upcoming shows.
“We are looking at launching three big budget shows this quarter, which would have a broader format compared to our existing shows. Our plan is to select maximum three final winners and assign them to anchor these upcoming shows. The shows are crucial as they are supposed to push TRPs through appointment viewing,” he said.
Out of the 24 contestants, 14 will be eliminated through the SMS round. The remaining 10 will fight it out for the three slots in the studio-based final round. A panel of judges will decide the winners with the help of a selected group of audience. The verdict will be mainly based on a 20-minute long performance by each contestant.
Post VJ Factor 2, SS Music will be launching the second edition of its music talent hunt Voice Hunt. However, Peppin hints at the possibility of a change in schedule. “The success of VJ Factor 2 will decide our future plans. Anyways, Voice Hunt 2 is definitely in the pipeline,” he says.
Tag: VJ Factor 2
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SS Music ‘VJ Factor 2’ winners to anchor three new shows
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SS Music unveils ‘VJ Factor 2’
MUMBAI: The Chennai-headquartered music channel Southern Spice Music in association with Parachute After Shower Hair Cream has launched VJ Factor 2, a hunt for channel VJs in South India. Commencing from 3 October 2005, the VJ hunt will travel to seven cities in South India including Bangalore, Chennai, Coimbatore, Hyderabad, Kochi, Trivandrum and Vishakhapatnam.
The finals will be held in Chennai later towards mid-November 2005. Panel of Judges will include channel VJs, music directors, photographers, cine stars and city’s socialites. To ensure that the message gets to the target prospects, S S Music has planned road shows, prominent hoardings and placed dispensers at convenient locations such as cinema theatres, music retail and book stores, railway and bus stations to dispense application forms as also boxes for collecting completed applications, states an official release.Associate sponsors the channel has roped in for the show include Eyetex Dazler, Gillete Series Shave Gel, Samsung X 620, Vicks Cough Drops and Wrigley’s Orbit.
SS Music creative head Brayn Oliver Peppin says, “Southern Spice Music constantly reviews the pulling power of their programs and plans to phase out programs on the wane in favor of newer programs from time to time. New programs such as the Virtual Request, Connect, Game Station, LifeStyle, Career Shows launched in the recent past have gone on to generate significant TRPs and good response from our viewers. With newer programs, each of the new VJs will be able to build their own character and relationships and thus increase the acceptability of the programs with newer audiences”.The schedule:
Coimbatore: Roadshow: 4 October / Auditions: 5 October – 6 October
Kochi: Roadshow: 8 October / Auditions: 9 October – 10 October
Trivandrum: Roadshow: 12 October / Auditions: 13 October – 14 October
Bangalore: Roadshow: 18 October / Auditions: 19 October – 20 October
Hyderabad: Roadshow: 22 October / Auditions: 23 October – 24 October
Vizag: Roadshow: 27 October / Auditions: 28 October – 29 October
Chennai: Roadshow: 8 November / Auditions: 9 November – 10 November