ITV

Tag: Vizio

  • Screen time gets smarter as Nielsen extends Inscape data pact

    Screen time gets smarter as Nielsen extends Inscape data pact

    MUMBAI:  As audiences juggle remotes across streaming, cable, and broadcast, Nielsen and Vizio’s Inscape have hit play on an extended multi-year partnership to keep a sharper eye on what viewers are actually tuning into. The duo first teamed up in 2022, and their renewed collaboration now promises even deeper insights powered by Automatic Content Recognition (ACR) tech from over 24 million Smart TVs.

    With media consumption growing more fragmented than ever, the new agreement helps Nielsen tap Inscape’s screen-level ACR data to track viewership irrespective of the source whether it’s a binge-worthy series on a streaming app, a late-night news bulletin, or that weekend movie on linear TV.

    “Consumers are watching content in more ways than ever before,” said Nielsen global head of content and syndicated products Michelle Gelman. “Inscape’s ACR data adds vital scale and granularity to help our clients reach audiences and measure ROI more effectively.”

    Inscape, the data division of Vizio, hasn’t been idle either. Over the past year, it has rolled out fresh capabilities like Tuner Data Solution, which brings big data insights to Over-the-Air (OTA) broadcasts, and Commercial Feed+, which integrates ad-level intelligence from streaming platforms. These upgrades are helping make sense of the ever-blurring lines between traditional and digital TV.

    Inscape, VP of data licensing and strategy Ken Norcross said the extended partnership reflects the market’s growing confidence in ACR-based insights. “This is a huge validation of the scale and sophistication of our dataset. Nielsen’s continued investment shows just how critical this kind of real-time, cross-platform intelligence has become,” he noted.

    With Nielsen’s measurement ecosystem now covering 75 million devices across CTV, digital, linear, and streaming this alliance with Inscape positions it to deliver more accurate cross-platform audience metrics in real-time.

    As the race to measure eyeballs evolves from channel ratings to content journeys, the Nielsen-Inscape tie-up ensures that media buyers, creators, and advertisers aren’t left in the dark no matter what screen viewers are glued to.

  • Bitcentral’s ViewNexa powers audience growth for VIZIO

    Bitcentral’s ViewNexa powers audience growth for VIZIO

    Mumbai: Bitcentral, the provider of award-winning efficient media workflows for broadcast and digital video, today announces that SalemNOW, a leading streaming service covering family, faith, news, and culture is now available on leading Smart TV manufacturer, VIZIO (NYSE: VZIO) Smart TVs. The opportunity was provided due to Bitcentral being named a VIZIO Preferred Developer, enabling its customers to utilize ViewNexa to reach wider audiences and unlock new monetization opportunities.

    Bitcentral’s ViewNexa allows partners to quickly and efficiently launch applications on VIZIO. VIZIO is recognised as a leading platform, delivering immersive entertainment to connected TV households across the US.

    The VIZIO platform provides millions of users with home screen access to must-have streaming apps, with a select group of companies chosen for its Preferred Developer Program. The Program was created to optimize and accelerate the onboarding process for new content partners by providing a list of preferred developers specializing in building solutions for the VIZIO platform.

    ViewNexa provides a unified workflow that simplifies video management, the consumer application experience, and distribution for content owners. By providing a full end-to-end solution, from content ingestion to the app experience, ViewNexa lowers the barriers to entry for customers, empowering content owners to deliver and monetize broadcast-grade experiences in new ways. ViewNexa offers flexible monetization, providing users a new standard in OTT video app experiences, powering unique visual storytelling and relationship building.

    SalemNOW general manager Robert Ellis said: “Being a Bitcentral customer has brought about many exciting possibilities for SalemNOW to extend the reach of our content to new audiences. For Bitcentral to leverage its preferred developer status to get our platform on VIZIO will open avenues we would not have had access to beforehand.”

    ViewNexa GM Greg Morrow said: “We are delighted to be part of VIZIO’s Preferred Developer Program, and its audience reach offers our customers like SalemNOW, a massive scale. Our continuing commitment to providing industry-leading streaming solutions means that our customers are always one step ahead of the curve.

     

  • DistroTV expands distribution, now streaming free on VIZIO Smart TVs

    DistroTV expands distribution, now streaming free on VIZIO Smart TVs

    Mumbai: DistroTV, the nation’s largest, independent, free, ad-supported streaming TV (Fast) app on Friday announced that it is expanding its content offerings to Vizio. Now millions of Vizio users can stream DistroTV’s impressive and diverse content lineup — 270 channels and growing plus thousands of hours of VOD content — for free, anytime on the VIZIO Smart TV platform.

    DistroTV features over 270 multicultural channels and is growing, with everything from news, sports, movies, music & entertainment, and lifestyle content. This includes original content and new channel offerings that cater to English, Southeast Asian / Indian and Spanish-speaking audiences, as well as a recently released channel bundle that targets the African community. It is available to stream for free in over 60 markets through its apps on streaming devices and smart TVs, as well as worldwide on the web through Distro.tv, the platform truly features something for every viewer. No registration, sign-up, or fees are required.

    DistroTV’s comprehensive streaming library includes:

    -An impressive wave of new channels available to stream for free that appeal to DistroTV’s core US, UK, and Canadian audiences which includes a total of.

    -45 sports channels, with the most diverse collection of live & linear mainstream sports, combat sports, niche sports and outdoors channels, like stadium, beIN Sports Xtra, Swerve Sports, Impact Wrestling Channel, Fightnetwork, Wired2Fish, ACL Cornhole, MotoAmerica TV and FuelTV.

    -Broad array of diverse movies & entertainment channels including CineLife by Magnolia Pictures, Kweli TV, Watch It Scream, FrightFlix, Bowery Classics, Dark Matter, CinePride and many more.

    -13 documentary channels, including Goalcast, Magellan TV, Beautiful Planet & True History.
     
    -Notable new additions to the entertainment, lifestyle & food category, including AXS TV Now, Trace Urban, Bite, Planet Eat, and GustoTV.

    -A total of 21 spanish-language channels are available in North America, such as Estrella, beIN Sports XTRA Ñ, Top Cine, Canela.TV, Trace Latina, Casa Comedy and Spanglish and more spanish language entertainment, movie, documentaries, news and sports channels.

    -36 live streaming DistroTV Desi South Asian news, entertainment, and music channels featuring WION, TimesNow, Mastiii, Epic, MirrorNow, BritAsia and much more.

    -African channel bundle, DistroTV Africa, featuring 11 entertainment and music-oriented channels available to stream for free.

    -Providing audiences in the US and Canada with home screen access to must-have apps like Apple TV+, BET+, Disney+, HBO Max, Hulu, FuboTV, Netflix, Paramount+, Peacock, Prime Video and YouTube TV, VIZIO users now have round-the-clock access to DistroTV.

    -VIZIO and DistroTV are aligned in their missions to provide content and access for everyone; including movies and syndicated TV shows in the sports, kids and family, news, lifestyle, gaming, and music categories, and more.

    “We are thrilled to join the VIZIO family, particularly at a time when we are continuing to grow our viewership and channel content at a rapid pace,” said DistroScale co-founder & CEO Navdeep Saini. “By expanding our distribution via VIZIO Smart TVs, we can continue to provide audiences with the content they crave, and all while maintaining our FAST no-sign up, credit card or email required model.”

    DistroScale Country Head-India Vikas Khanchandani said, “US has over 87 per cent homes with at least one Connected TV and other western countries are seeing scale as well. Vizio is one of the largest CTV players in the US market and brings access to a large viewership base within Vizio for Indian content owners. It’s an opportunity to tap into the large advertising market in the US and other western countries and simultaneously combat piracy in those markets. FAST (Free Ad Supported Television) is bringing the lean-back linear experience for users on television and is solving for content discovery with sharper defined cohorts. Distro is focussed on building a very strong South Asian bouquet of content for the diaspora audiences across the world and bring in the ad monetisation through its vast global advertising footprint.”

    “VIZIO appreciates DistroTV’s dedication to building personalized experiences for today’s streaming audience,” said VIZIO’s senior director of business development Chris Tanquary. “VIZIO strives to be a place where viewers have endless entertainment options across all categories and genres so there is something for everyone,” Tanquary added.

     

  • Future Today launches on Cox TV platforms

    Future Today launches on Cox TV platforms

    MUMBAI: OTT publishing platform Future Today has announced a new distribution deal with the recent launch of Fawesome, HappyKids and FilmRise channels on Cox Contour TV and Contour Stream Player. The new agreement enables customers to discover and watch Future Today's premium content, which includes over 60,000 video assets across these three channels, featuring popular movies, TV shows and kids programming available from major studios and media companies.

    The distribution expansion on Cox platforms is an important piece of the Future Today's vast expansion, which is underway. Cox Communications, private telecom company in America, serves six million homes and businesses across 18 states.

    Future Today continues to grow at a rapid pace, with April bringing the best performance of its channels in company history – users are up over 125 per cent YOY and streaming hours are up over 100 per cent YOY. Similar to other streaming services, Future Today is also seeing a spike in consumption with viewership up nearly 30 per cent since the beginning of the pandemic.

    "We are pleased to be offering Cox customers all of our channels through Contour TV and Contour Stream Player," said Future Today COO-co-founder Vikrant Mathur. "In these trying times with families sheltering at home, the family and entertainment channels will be particularly compelling to viewers and are watched more than any other channels in their class across our platform."

    Future Today's agreement with Cox marks its second PayTV deal. Future Today has also recently announced a carriage agreement with Comcast and branded entertainment channels with companies such as Lego, Adventure 2 Learning, and others. Future Today programming is currently available on every major streaming platform, including Roku, Amazon Fire TV, Apple, LG, Samsung, Vizio, Xbox, iOS and Android.

    Established in 2006, Future Today, Inc. is a pioneer and leader in the OTT media and technology landscape. The Company's cloud-based technology platform manages OTT services for more than 350 content owners, producers, distributors and major media companies helping them launch and monetize complex Connected TV channels across devices in a matter of days. 

  • YuppTV app hops on to Vizio Smart TVs

    YuppTV app hops on to Vizio Smart TVs

    MUMBAI: YuppTV is all set to bring South Asian content to television viewers and has collaborated with the US based smart TV giant Vizio, through the their Internet Apps Plus platform for the same. 

     

    The platform offers a world class broadcast experience with extensive range of options.

     

    YuppTV CEO Uday Reddy said, “We’re glad to add yet another leading television manufacturer to our list of choices for the benefit of consumers. Vizio Smart TV’s products are well-recognized in the market and we are confident the launch will give our customers many reasons to rejoice as they enjoy the entertainment they love.”

     

    Viewers using YuppTV app on Vizio Smart TVs can benefit from more than 200 channels in 12 South Asian languages and 10 days of Catch-up TV and unlimited movies in different genres from various production houses. YuppTV application on Vizio Smart TVs will be available for customers in US, Canada and Mexico regions.

     

    Vizio vice president product management John Schindler added, “Vizio is excited to offer YuppTV on its Smart TV platform, Vizio Internet Apps Plus. For Vizio consumers looking to stream South Asian content, YuppTV is a great fit and adds yet another entertainment option to Vizio’s already robust app collection.”