Tag: Vivo S1

MUMBAI: The Broadcast Audience Research Council (BARC) India has released its data for top advertisers and brands for the period between 17 August 2019 and 23 August 2019.

The data reflects top 10 advertiser and brands across genre on Indian television, including OOH screen, (U+R): 2+, Individuals NCCS All, demonstrating ads that were inserted the most in week 34 of 2019.

Top Advertisers:

There have been little changes in the BARC top advertisers’ list in the week 34 as compared to the past week. Hindustan Unilever Ltd and Reckitt Benckiser (India) Ltd remained the top two performers with 173532 and 86290 ad insertions, respectively.

Godrej Consumer Products Ltd, which ranked fourth, last week, replaced Procter & Gamble from the third position, as it made 39975 insertions. ITC Ltd also climbed up one spot to rank fourth with 34175. The fifth spot was acquired by Procter & Gamble with 33058 insertions.

Top Brands:

Interestingly, this week’s top brand in BARC weekly data is Complan, which was missing from the list for the longest time now. It had made 13530 insertions.

Sitting on the second spot is last week’s third-ranked Vivo S1 with 12228 insertions. Next in the list is Trivago, which has slipped one slot, with 11925 ad insertions. Comfort Fabric Conditioner is another new entrant in the list, ranking fourth with 9868 insertions.

Lalithaa Jewellery improved its position massively to rank fifth, as compared to the last week’s eighth position, with 9262 insertions.