ITV

Tag: Vishnu Shankar

  • &TV presents Ekta Kapoor’s new horror-mystery Daayan

    &TV presents Ekta Kapoor’s new horror-mystery Daayan

    Mumbai, 4th December 2018:Na zinda, namrit… woh raat ki raani hain, ek shaitani taakat hain. Apno ke beech chhupi, kaun hai woh? Transporting its viewers into an alternate world of mystery and horror, &TV and Ekta Kapoor’s Balaji Telefilms’ present Daayan. The show is a gripping tale of a girl’squest in revealing the identity of the evil force hidden amongst her close ones and defeating its sinister plans.With popular television actors Tinaa Dattaa and Mohit Malhotra in the lead, the new weekend fiction property is slated to go on air from 15th December 2018 every Saturday and Sunday at 9.00 pm only on &TV. 

    Daayan is a mystifying narrative of a young Jhanvi Morya (Tinaa Dattaa), a well-educated and family-oriented girl hailing from Ujjain. It maps her race against time as she stumbles upon a dangerous ploy of the evil force, as many unusual and mysterious happenings repeatedly occur in her hometown. With a threat to her life, it’s her journey of unmasking the identity of the ‘Daayan’ who is one of her close ones. Accompanying her in this mission, will be Jhanvi’s childhood friend and love interest, the wealthy and chivalrous Akarsh Sharma (Mohit Malhotra). The show also brings together a powerful ensemble cast with names like Amit Thakur, Aakash Talwar, Rishita Nag, Kanika Shivpuri, Prabhat Bhattacharya, Priya Bhatija amongst others in various roles. 

    Commenting on the new offering, Vishnu Shankar, Head, &TV said, “At &TV we aim to cater to the evolving content palette of our viewers, which is why creating unexplored genres is an immensely exciting proposition for us. We were the first to combine supernatural and romance with Laal Ishq, which has created a niche of its own in the cluttered GEC category. This has encouraged us to now interweave horror and mystery in our new show Daayan. Placed at the primetime weekend slot of 9.00 pm, the audiences are in for thrilling weekends, starting 15th December. The show is a riveting narrative of a young girl Jhanvi Morya’s journey to unveil the identity of the evil Daayan. We are extremely delighted to join hands with Ekta Kapoor and Balaji Telefilms for this project and wholeheartedly welcome the team to the &TV family.”

    Talking about her show, Producer Ekta Kapoor, Balaji Telefilms said, “The team and I are very kicked to present Daayan and have worked really hard designing the show over the past few months. We are happy to see it come to life so beautifully with &TV. Taking viewers through the protagonist, Jhanvi’s journey of unraveling the mystery of the Daayan, the show promises horror, drama, thrill, romance, mystery, an all-in-all great entertainer. With a fantastic team of artists on board, we are sure to create intrigue with the layered plot that will keep the viewers guessing. I have enjoyed creating content in the horror space and I’m glad that audiences have responded well to it. This time too, I’m positive that we have a winner on our hands. With the blessings of God, now the show belongs to the audiences.” 

    Having essayed varied roles in the past, talented actress Tinaa Dattaa said, “I’m grateful to have been chosen to play Jhanvi, working with Balaji Telefilms and Ekta again. Horror-mystery as a genre has seen great interest from viewers at large and I’m excited to make way in this space. Jhanvi’s character is unlike any that I have played before, she grows from being vulnerable to being courageous, battling her own demons at times. It’s a thrilling narrative of a simple girl’s repeated trysts with the supernatural and her journey to unveil the evil Daayan amongst her close ones.”   

    Playing the role of the male lead, popular actor Mohit Malhotra said, “This is my second show with &TV and Balaji Telefilms has always been like a second home to me, so I was more than happy to play the character of Akarsh Sharma as the male protagonist. Daayan is in the mystery-horror genre which I have been wanting to experiment with for a while now, so this was an opportunity that I just couldn’t miss. This being an interesting genre with mystery and horror intertwined, my character Akarsh is key to the narrative, who is not just Jhanvi's love interest but a constant companion throughout the story."

    Driven by her fate upon the deepest and darkest alleys of witchcraft, Daayan aims to raise several mysterious questions in the mind of the audience. Will Jhanvi be able to ever unravel the truth behind the Daayan or will she crumble against the shadow of the evil? With a mystery to her identity and an unconventional form to her appearance, &TV brings forth a world where evil lurks arounds the corner and where everything seems real, yet nothing is.
     

  • India dikhayega dance ka naya tevar on &TV’s high fever

    India dikhayega dance ka naya tevar on &TV’s high fever

    MUMBAI: The only validation of a great dancer is the passion with which he or she performs and when two such passionate individuals come together, they create pure magic! With this thought,&TV is all set to present a brand-new, first-of-its-kind dance reality show, High Fever…Dance Ka NayaTevar, that will bring forth exceptional dancing jodis from across the nation who will set the stage on fire! The show will welcome unique jodis, across age groups and geographies, and give them a chance to put their best foot forward as a team testing the dynamics of their relationship. Judging these jodis on various aspects will be an eminent panel of judges that include the crown winner (Miss Universe 2000) and very graceful Lara Dutta, dance maestro and director Ahmed Khan and internationally acclaimed dancer Dana Alexa. Produced by Frames, the show also marks the comeback of television’s sweetheart Priyanshu Jora as the host who will be accompanied by ace comedian Nitesh Shetty. Capturing dance, passion, emotion, love and much more, High Fever…Dance Ka Naya Tevar will go on-air starting March 17th, every Saturday and Sunday at 9:30PM only &TV.

    Speaking about the latest offering, &TV Head & Business, Vishnu Shankar said, “High Fever… Dance Ka Naya Tevar is a first of its kind format that will go beyond the norms of dance reality shows in India. The platform will showcase dancers with diverse cultures and dig deep into relationships that are bound by dance. The incredible trio Lara Dutta, Ahmed Khan and Dana Alexa will judge these participants not just on the technicality but also on how well they emote their bond through their performance. The most unexpected and unusual pairs participating in the show will make this journey more endearing.”

    Talking about the show Ranjeet Thakur and Hemant Ruprell, Producers – Frames said, “High Fever… Dance Ka Naya Tevar is a platform that will not just explore dance to its maximum potential but also strengthen the bond between the participating jodis, who have come together in the first place because of their shared passion for dance. This is something that hasn’t been showcased on television before and we are certain that a format like this will strike a chord with the audience. The talent on the show has been handpicked from every nook and corner of the country to bring to viewers compelling stories and unmatched performances. We are glad to have found a partner in &TV for a format like High Fever as our synergies and sensibilities are in complete sync with each other.”

    Making her television debut as judge on the show, actor Lara Dutta said, “Dance has been an integral part of my life and career and so have the relationships. Real life connections are the key to High Fever, and the contestants will have to express their respective relationships through the unique lens of various dance styles. I will see these two things as a driving force for me to judge the performances. I am extremely excited about my TV debut with such a promising concept and a platform like &TV. I hope the audience will enjoy this unique blend of dance with diverse duos and wholeheartedly support my new stint.”

    Adding further, Ahmed Khan said, “There are many rules to follow while dancing in pairs – some said and many unsaid, and High Fever will highlight them beautifully. Most people consider dance to be just about the steps and rhythm, but it is also something that needs to be felt from within. Being a choreographer, while I’ll keep a close eye on the technicalities, I am also looking forward to some amazing chemistry between the jodis. I am certain that the show will be loved by the audience owing to its distinctive concept.”

    Talking about her debut in the Indian entertainment industry, Dana Alexa said, “I have travelled the world to pursue my passion towards dancing and I am happy to have had the opportunity to come to India to judge High Fever… Dance Ka NayaTevar. Dance has been a significant part of India’s rich culture where the styles differ across states and that is something I find very intriguing. I am looking forward to seeing such diversity on the show as well. I hope the Indian audience will love me for my talent and my love towards dance. I am looking forward to this new and thrilling journey with &TV.”

    With age no bar, High Fever..Dance ka NayaTevar, will give a platform to talent from across the nation, who have their own distinctive and unusual stories to tell. From aBhabhi- Nanad, Jeth-Bahu, Guru-Shishya to a Mother- Daughter, these diverse dancing duos are all set to take the nation by storm.

  • Reinstating optimism in youth, Zing to launch ‘Aye Zindagi’

    Reinstating optimism in youth, Zing to launch ‘Aye Zindagi’

    MUMBAI: Not often is life kind enough to let you move past errors and start afresh but when it does, we must make the best of it. Chronicling many such stories of human experiences, Zing presents a new fiction show. Titled Aye Zindagi, the channel has roped Rithwik Dhanjani as the host.

    Keeping up with its brand promise of #thatsmything, the channel will bring thrilling stories of Indian hinterlands on the TV sets from 26 January at 7 pm.

    “Youth is the most exciting and at the same time the most alarming stage of growing up. Struggling through peer pressure, parental control and mixed emotions, little chance do they get to introspect and think through life choices. And these at times lead to bad judgement. But there is always hope at the end of the tunnel and Aye Zindagi instills that hope. Our endeavor is to tell life altering stories of youngsters who didn’t budge to the wrong and took a second chance at life,” said Zing business head Vishnu Shankar.

    Aye Zindagi explores the heart felt, humane and very relatable stories of youngsters dealing with various situations and how they come out of them victorious. It explores volatile emotions as youth treads forbidden path, taking up tricky and dangerous challenges but the show reinstates optimism as it shows the youth ultimately choosing the right path winning over trial and tribulations of Zindagi.

    Dhanjani added, “When I heard the concept of the show, what intrigued me were the realness of the stories. Aye Zindagi touches upon stories that do touch our lives. And there is no preaching in the show. There is no sending a message, not asking people to follow what’s right and wrong. It’s just reflection of life stories which appealed to me. It’s also first of a kind show for me different from the romantic shows I have done. Here, I am personally involved in all the stories. There are episodes where I am interacting with the characters of the story which is new.”

  • Reinstating optimism in youth, Zing to launch ‘Aye Zindagi’

    Reinstating optimism in youth, Zing to launch ‘Aye Zindagi’

    MUMBAI: Not often is life kind enough to let you move past errors and start afresh but when it does, we must make the best of it. Chronicling many such stories of human experiences, Zing presents a new fiction show. Titled Aye Zindagi, the channel has roped Rithwik Dhanjani as the host.

    Keeping up with its brand promise of #thatsmything, the channel will bring thrilling stories of Indian hinterlands on the TV sets from 26 January at 7 pm.

    “Youth is the most exciting and at the same time the most alarming stage of growing up. Struggling through peer pressure, parental control and mixed emotions, little chance do they get to introspect and think through life choices. And these at times lead to bad judgement. But there is always hope at the end of the tunnel and Aye Zindagi instills that hope. Our endeavor is to tell life altering stories of youngsters who didn’t budge to the wrong and took a second chance at life,” said Zing business head Vishnu Shankar.

    Aye Zindagi explores the heart felt, humane and very relatable stories of youngsters dealing with various situations and how they come out of them victorious. It explores volatile emotions as youth treads forbidden path, taking up tricky and dangerous challenges but the show reinstates optimism as it shows the youth ultimately choosing the right path winning over trial and tribulations of Zindagi.

    Dhanjani added, “When I heard the concept of the show, what intrigued me were the realness of the stories. Aye Zindagi touches upon stories that do touch our lives. And there is no preaching in the show. There is no sending a message, not asking people to follow what’s right and wrong. It’s just reflection of life stories which appealed to me. It’s also first of a kind show for me different from the romantic shows I have done. Here, I am personally involved in all the stories. There are episodes where I am interacting with the characters of the story which is new.”

  • ZETC to air 6th Bollywood Business Awards 2015

    ZETC to air 6th Bollywood Business Awards 2015

    MUMBAI: The podium is set for the most applauded award show of the year; the 6 edition of ZETC Bollywood Business Award is back with the ultimate accolade in film making. Identifying and gratifying the scions of Indian film industry like Salman Khan, Kareena Kapoor, Sanjay Leela Bhansali and Kabir Khan who have made headlines for their brilliant performances in the year gone by, will be competing for this honoured award title. The award show is slated to air on 16 January at 9 pm.

     

     The ZETC Awards foundation is based on parameters that comprise of various category innovation in the- best marketed film of the year, most profitable film/director/producer, box-office surprise of the year, highest single day collection of the year etc. ZETC Awards is the only award show in the country which identifies and judges’ winners purely based on their box office and commercial success, with no jury involved.

     

     On this occasion, ZETC bollywood and Zing business head Vishnu Shankar said, “This is our sixth year and we are elated to celebrate the success of distinct personalities of Indian Cinema who are driven by a commitment towards passion and excellence. ZETC Awards, yet again aims to bring –in together a complete star-studded evening for our Indian viewers”.

     

     Commenting on his long-lasting association with the award, ZETC Bollywood Business Awards 2014 host Komal Nahta said, “We take pride in being the only award show that maps down the true winners of the Bollywood industry, purely based on their box-office performances. 2015 has been a fairly good year for the Bollywood Industry on the whole, with hits like Bajrangi Bhaiajaan, Prem Ratan Dhan Payo and the latest released Bajirao Mastani. It gives me a complete high to be a part of such a talented fraternity filled with such talented and brilliant film makers.”

     

     With the objective of reaching out to the diverse Bollywood fan following, the viewer engagement plan has been designed keeping the digitally active audience in mind. In order to increase dialogue with our global fan base, in 2016 the awards committee will focus on taking the concept closer to the viewer more creatively. Raising curiosity level days before the award show, various social media platforms will be abuzz with Facebook contests, posts, tweets and e-mailers to keep the fans updated about the awards night.

  • Zing launches new talk show ‘Bad Company’

    Zing launches new talk show ‘Bad Company’

    MUMBAI: Zee Entertainment Enterprises’ youth entertainment channel Zing is all set to launch a talk show called Bad Company that will bring Indian television stars closer to the viewers. Starting 10 October, the show will be aired at 7 pm, every Saturday.

     

    The no-holds-barred talk show will be hosted by Vikas Gupta. The show will feature television stars like Ranvijay Singh, Gurmeet Choudhary, Karanvir Bohra, Kushal Tandon, Divyanka Tripathi and Prathyusha Banerjee amongst others.

     

    Zing channel head Vishnu Shankar said, “Bad Company is a never seen before concept on television. With fresh, edgy and bold content in store, it will surely take viewers by storm. For the first time on TV, your favourite small screen stars will be exposed. Their real and humane fun side will be the USP of the show. We, at Zing are confident that the viewers will lap up this new talk show with great enthusiasm and fan following.”

     

    The viewers will get a chance to know the real side of the celebrities revealing some candid insights with conversations revolving around their lives, relationships, regrets and work. The excitement doesn’t end here, as there are fun games and quiz rounds to look forward too.

     

    To engage with the core audience, besides an all-encompassing marketing plan, Zing has a media strategy in place ranging from hosting contests to creating endless conversations across its digital platforms. A special contest will be hosted on the channel’s Facebook and Twitter pages where viewers can share their views and tag it to #BC.

  • Zing to launch sixth season of ‘Pyaar Tune Kya Kiya’

    Zing to launch sixth season of ‘Pyaar Tune Kya Kiya’

    MUMBAI: Zing is all set to launch the sixth season of its show Pyaar Tune Kya Kiya (PTKK) from 2 October at 7 pm.

     

    The new season PTKK will showcase new fictional love stories that are filled with friendship, drama, love and romance.

     

    The theme of the sixth season of PTKK will be a notch higher, by showcasing fairy tale love stories that are always going to be etched in our memory. Zing has collected many such moments of romance and weaved them together in a series of 13 special episodes, which will be hosted by Karan Kundra.

     

    Zing head Vishnu Shankar said, ”It’s been a wonderful journey for us with PTKK from season 1 to 5. We are glad that we have a dedicated audience that connects directly with the youth and their perception. With the upcoming season, we continue to keep up with this commitment and assure that the viewers get the best out of it.”

     

    To engage with the core audience, besides an all-encompassing marketing plan with on air promotion across Zee Network, Zing will also promote the show on digital and social media.

     

     

  • Zetc undergoes revamp, dons new youthful avatar

    Zetc undergoes revamp, dons new youthful avatar

    MUMBAI: Bollywood music channel Zetc has donned a new refreshed look, which reflects the culture of today’s youth. The renewed look of the channel will provide viewers with the latest Bollywood music and shows along with hot trending topics. 

     

    The new logo of the channel presents a youthful and energetic feel to the channel with a play on vibrant rainbow colors through animation. The tagline ‘Youth Music Cafe’ of the channel, which is an extension of the new brand ideology will help young viewers to identify and relate to the programming on a personal level.

     

    Zetc head Vishnu Shankar said, “Today’s youth lives in an era of abundance. They have access to the best of the programming content and hence they expect supreme quality from the entertainment providers. The industry has evolved in an interesting way over the period of time and these are the times of transformations. At Zetc, it has been our endeavour to provide our viewers with the best programming content.

     

    Our channel has grown with the genre and has developed a loyal fan base, which will expand rapidly as we unravel its untapped potential with the new refresh look. In its new manifestation we will leverage the iconicity of Bollywood and transform Zetc into the most preferred Hindi music channel.”

     

    As a part of the revamp strategy, the channel will see several additions on the programming front. Iconic characters of Hindi cinema will be brought to life in entertaining parody forms along with the music, film reviews and juicy filmy gossip. 

     

    The channel’s programming highlight will be a talk show hosted by trade analyst Komal Nahta and the Bollywoood Business Awards. The talk show will cover the latest developments in the film industry including new releases, interviews, box-office collections, the emerging trends and future forecasts. 

     

    Zetc Bollywoood Business Awards identifies and honours winners purely based on their box office success. The award stands for an unbiased and commercial success-oriented metric system without the involvement of a jury. 

     

    Currently the Indian music channel market pegged at approximately Rs 800-900 crores, which is estimated to grow manifolds with the new BARC metric system. With the new method coming in, the channel has taken this opportunity to enhance the overall channel experience for its audience.