Mumbai: AutoVRse has introduced ‘VRseBuilder,’ an AI-powered platform designed to transform VR training creation, deployment, and scaling for enterprises worldwide. Serving over 100 clients with 250...
In the digital age customers are continuously bombarded with ads. This has led to customers purposely ignoring them reducing their efficacy. How can marketers then connect...
Mumbai: In the realm of hospitality and entertainment, few names shine as brightly as Deltin. Known for its commitment to luxury, impeccable service, and world-class gaming...
Mumbai: In India, OTTs are regarded as one of the most important aspects that influence consumer behaviors. In a recently published report, in collaboration with Warc,...
Mumbai: While the 5G discourse has been mainly centred on autonomous vehicles and telecom capabilities, the truth is that there is more to this emerging technology...
Mumbai: For quite a while now, two terms have been making very speedy rounds in marketing circles-web3.0 and artificial intelligence. This new wave of the internet...
Mumbai: In the recently ended spectrum sale, India auctioned 51,236 MHz of spectrum to incumbent operators for Rs 1,50,173 crore across several 5G networks. This implies...
Mumbai: The internet is constantly evolving and has become more interactive. Soon, we will be able to experience it as a network of real-time virtual worlds....
Mumbai: The immersive experience was popular earlier, but the Covid-19 pandemic accelerated its application by several companies, making it take centre stage rather than being offered...
Mumbai: The metaverse is a concept of a persistent, online, 3D universe that combines multiple different virtual spaces. It is the intersection of virtual reality, augmented...
Mumbai: By offering a vivid, immersive, and interactive experience, virtual reality is changing the very face of the content industry by allowing users to be at...
Mumbai: Media & entertainment powerhouse Zee Entertainment Enterprises on Wednesday conducted its first-ever induction in a metaverse environment by welcoming 100+ campus graduates from top tech...
Mumbai: The pandemic made digital engagement very mainstream. Nowadays, people are up for exploring the variety of tech innovations available in the virtual space. During the...
Mumbai: Artificial Intelligence (AI) has been one of the celebrated buzzwords of all time across various industries. It has been answering a lot of questions and...
Mumbai: It was October 2020 when a Cadbury campaign featuring the Bollywood star Shah Rukh Khan (SRK) caught my attention. Christened as a ‘NotJustACadburyAd’, the campaign...
KERALA: From wall paintings and posters to highly advanced digital medium tools, the world of marketing and advertising has undergone groundbreaking transformation over the years. And...
MUMBAI: The outbreak of Covid2019 has changed life and business more than anybody could have imagined. To survive this pandemic, businesses around the globe are embracing...
Bangalore: Amazon India is bringing Prime Day celebrations alive with one-of-a-kind Virtual Reality (VR) based experience for Prime Day. Aimed at bringing the touch-and-try charm to...
Over the last few years, the events industry in India has experienced exponential growth and transformation, as a result of advancements in technology, new opportunities, platforms, and...
MUMBAI: Uber Eats, the world’s largest food delivery network and Café Coffee Day, India’s largest café chain, have announced a partnership to launch the country’s largest...
Mumbai: ZEE Entertainment Enterprises Ltd. (“ZEE”), a global media and entertainment powerhouse, has taken a yet another pioneering giant leap by securing a United States (US)...
MUMBAI: Who can forget the catchy viral sensational song – Why This Kolaveri Di – from a few years ago? It might seem like just a...
MUMBAI: Hotly tipped as one of the digital trends to look out for in 2018, virtual reality (VR) has made significant steps towards becoming a more...
NEW DELHI: With Star India, you can always expect the unexpected or something high-octane. In line with this philosophy, the broadcaster, along with its over-the-top (OTT)...
MUMBAI: We all thought virtual and augmented reality (VR/AR) are something in the future, right? Well, no, not really. It is here, right here, right now....
MUMBAI: For the first-ever time in India, Republic TV is all set to launch VR television next week. This was announced at Zee Melt, one of...
MUMBAI: That India’s leading video streaming OTT player Hotstar is making its coverage of the World Kabaddi League available to viewers in 3D Virtual Reality(VR) is...
MUMBAI: That India’s leading video streaming OTT player Hotstar is making its coverage of the World Kabaddi League available to viewers in 3D Virtual Reality(VR) is...
MUMBAI: The Twenty First Century Fox owned video streaming platform is setting new benchmarks. First, it announced that it had become the most downloaded video app...
MUMBAI: The Twenty First Century Fox owned video streaming platform is setting new benchmarks. First, it announced that it had become the most downloaded video app...
MUMBAI: Budweiser’s latest campaign ‘Always Brewing’ derives its genesis from the brand’s core principles of freedom, authenticity and ambition, and engages with today’s generation- who, like...
MUMBAI: Budweiser’s latest campaign ‘Always Brewing’ derives its genesis from the brand’s core principles of freedom, authenticity and ambition, and engages with today’s generation- who, like...
SINGAPORE: Pay-TV has entered a period of significant change. Competition is set to increase dramatically, and, in order to grow, service providers will have to innovate...
SINGAPORE: Pay-TV has entered a period of significant change. Competition is set to increase dramatically, and, in order to grow, service providers will have to innovate...
MUMBAI: With Facebook and Youtube going full throttle to maximise the reach of VR by encouraging 360 degree content on its platforms, it’s no surprise that...
MUMBAI: With Facebook and Youtube going full throttle to maximise the reach of VR by encouraging 360 degree content on its platforms, it’s no surprise that...
MUMBAI: Prime Focus Limited (Prime Focus) has informed the bourses that its board of directors at its meeting held on April 27, 2016, inter-alia, considered and...
MUMBAI: Prime Focus Limited (Prime Focus) has informed the bourses that its board of directors at its meeting held on April 27, 2016, inter-alia, considered and...
MUMBAI: In the marketing industry, digital era is not something being anticipated but a reality that has arrived and the way one interact with digital content...
MUMBAI: In the marketing industry, digital era is not something being anticipated but a reality that has arrived and the way one interact with digital content...
MUMBAI: When talking of marketing campaigns we often come across the term ‘on ground activation.’ While at a rudimentary scale, it’s how a brand markets itself...
MUMBAI: YouTube has trained its eyes on the next big thing in the digital video space – Virtual Reality (VR). The video network has added two...
MUMBAI: In the advertising world, every agency is pushing the bar in order to give the best to clients by using highly efficient creative tools. However,...

