Tag: Vipul Amrutlal Shah

  • “Mini-series is the way forward”: Vipul A Shah

    “Mini-series is the way forward”: Vipul A Shah

    MUMBAI: He started his career as a director with a soap opera called Ek Mahal Ho Sapno Ka on Sony Entertainment Television (SET) in the year 1999. It was the first Hindi fiction series to reach the landmark of 1000 episodes and is considered as one of the longest-running television serials of Indian television.

     

    After that, there was no looking back for Vipul Amrutlal Shah, who has given the film industry hit movies like Aankhen (2002), Waqt: The Race Against Time (2005), Namastey London (2007), London Dreams (2009) and Action Replay (2010) as a director. He has also produced movies like Singh Is King, Force, Commando and Holiday.  

     

    The producer cum director is back to the small screen, and this time with an action series Pukaar – Call for the Hero on Life OK.

     

    In the second of the Content Hub series, Indiantelevision.com had a quick chat with Vipul Shah to understand his views on the growth of content over the years and what the audience expects from a director/producer.

     

    According to Shah, the larger issue with television content is that it is static. “We have got stuck into the rut where we feel that the audience just wants to see the saas-bahu soaps and that is the only way forward. I don’t think that is right,” he says.

     

    He believes that audiences are not stagnant and they move forward even before the creators of the show realise. “There was a time when daily soaps would clock a TRP of 20 plus. Today the number one show is five or a little more than that. This only suggests that the number of viewers watching the series is no longer the same.”

     

    With most television content packed with saas-bahu soaps, Shah feels that somewhere the television audience is losing interest. “And largely, producers are to be blamed for not creating different content. I think the time has come where channels and producers need to realise and give a new dimension to the work we are doing.”

     

    He wants the television industry to evolve and think beyond saas-bahu soaps. With its new series being a bi-weekly and a finite one (slated for 24 episodes), he says that the audience is looking out for something new always. According to Shah, mini-series is the way forward. “Internationally, it is the way. We are going to move forward with mini-series,” he adds.

     

    He strongly believes that Indian content has the ability to travel abroad. Shah informs that his directorial debut Aankhen was going to be made in Hollywood as well. “We had almost sold our rights to a Hollywood studio. My producer messed up the deal; otherwise Aankhen would have been the first film to travel to Hollywood.”

     

    Shah states that we should not worry too much about what Hollywood wants and should concentrate on the Indian market. “If we are able to satisfy the 125 crore people in India, the whole world will come to us,” he opines.

     

    Talking about creative freedom from the broadcasters end, Shah says that he has always been given absolute freedom. “Nobody has ever told me anything in terms of how I should write or direct.”

     

    As a maker, Shah is open to look at concepts which are new, dynamic, challenging and fun to execute.

     

    For the background, Content Hub brings together writers, creators, producers, artistes and broadcast executives, both for TV and digital on one platter. The initiative is aimed at established professionals, newbies and anyone who is keen on taking the plunge into the fascinating world of writing, producing and creating for television and the digital space.

  • Life OK gets bolder with action series ‘Pukaar – Call for the Hero’

    Life OK gets bolder with action series ‘Pukaar – Call for the Hero’

    MUMBAI: Off lately, Life OK, has been on an experimenting mode. After experimenting with different genres, the channel is set to introduce an action thriller series christened Pukaar – Call for the Hero.

    A tribute to the Indian army, viewers will get to see a different style of action rarely explored on small screen. Produced by the one who masters in the genre, Vipul Amrutlal Shah, who has made films like Force, Commando and Holiday, which were based on ‘Men in Uniform’.

    With this show, Shah intends to raise the bar of action ever experienced on the small screen. According to him, viewers can expect a 70mm big screen feel while watching the show.

    The show has many firsts. It marks the debut of Rannvijay Singh and Adah Sharma in fictional space. The comedian actor, Devan Bhojani, enters the action genre as the co-director and legendary actor Raj Babaar returns to the television. Talking about action, the show gets its might right from Allan Amin, who is the action director.

    Currently the channel runs Tumhari Paakhi at 8.30 pm and Laut Aao Trisha at 9pm. With the new series on-board, the channel for the first time is putting a male centric show on weekdays (Mon and Tues). The hour-long show will see curtains down on Tumahri Paakhi.

    Life OK EVP and general manager Ajit Thakur say, “We were actually thinking of doing it on Saturdays and Sundays till three weeks back, but then we thought it will be lost somewhere as on weekends there are too many things happening.”

    Thakur states the decision of putting it up on Monday-Tuesday’s might stand out or fail, but it will not be lost. “Women may still not sample it all. That’s a risk. Weekends would not have been as much of novelty.”

    Talking about the theme, Thakur says that the channel wanted to create larger than life heroes which it started with Mahadev and Hatim, and it wanted to get Bollywood creative talent on television.

    Shah and Thakur met five months and after brainstorming, the duo locked on the final concept for two reasons. “If we talk about home grown action series there are shows like Shapath and CID. 24 was more of a thriller. We wanted something which was far more on local issues,” reasons Thakur.

    Also, the channel wanted to explore a new relationship between a father and a son. “While for me action is the main USP of the show, the bigger USP of the show is the father and son relationship that has been rarely been exploded on TV.”

    Isn’t it going in the same lines of Everest where the show talks about a father-daughter relationship? Thakur denies the fact and says that Everest is still centred around Star Plus’s belief on the female protagonist and her journey. “We wanted to continue doing more male centric shows and from that point of view it is his journey and in the context of to win over his father’s love. To that level there is a similarity and of course these are both very proficient Bollywood movie talent, but the similarity ends there.”

    The story is of a soldier (Singh) whose responsibility does not only limit to his country and his family but also to the common man, for it is he who rises above all odds to be recognised as people’s hero and a saviour against a tyrant ruling a city.

    One of the things that Thakur was very keen on doing was that can it not be just chases and explosions, but more than it. Shah completely agreed and came up with hand comb act. The show has used the best of technicians, cameras gadgets and locations for the show.

    Almost 10 episodes have been canned in various locales like Manali and Mumbai. Talking about the marketing strategies, Thakur believes the PR of the show is most interesting. The channel along with the cast will be travelling to the Lucknow and Kanpur Army cantonment and will be showing previews there. Moreover, the channel is aiming at putting longer promos and not restricted to 10-20 seconds. “It is very different type of content, so people will take time to get used to it.”

    The show has got LIC as its powered by sponsor and the channel is hunting for two presenting sponsors for the show.

     

  • Review: ‘Holiday: A Soldier Is Never Off Duty’… Akshay strikes

    Review: ‘Holiday: A Soldier Is Never Off Duty’… Akshay strikes

    MUMBAI: Starved of audience-drawing films, exhibitors are going to heave a sigh of relief this week as the old guard, Akshay Kumar, returns with the sort of action drama he is known to excel at. A film about a soldier must be about guns and extraordinary physical prowess, and this film delivers on that front. It also makes a nice change from the many recent films filled with goons driving around in brand-new black SUVs or sedans and brandishing hockey sticks and swords and sickles. What is good about Holiday is that it caters to both, the single screens as well as multiplexes. While patriotism meted out in films is otherwise jeered at, patriotism in the right film released in right atmosphere only adds to the film’s pluses. That is to say, after the recent general elections, the mood and the swing in the country is positive and the feeling of belonging is back.

    Holiday: A Soldier Is Never Off Duty is a remake of the Tamil film, Thuppakki, also written and directed by A R Murugadoss’ (director Ghajini) of which has also been made in Bengali as Game.

    Akshay Kumar is an army man returning home in an army special Western Railway train to Mumbai on a holiday. The engine has developed a snag on the way and the jawans are out in the open enjoying a game of street fight: Akshay vs another tough jawan. This is to establish Akshay’s character and his fighting prowess for the nth time since he was launched.

    At Mumbai Central, Akshay is pulled away by his father, mother and two sisters to a family where he is to present himself as a suitor for Sonakshi Sinha. This is a sort of relief since in this long, 2 hour 50 minute film, Akshay is not required to fall in love, pine and all that. This way, he and Sonakshi will help fill the romantic angle without wasting much time and also provide some entertainment in the process.

    Producers: Aruna Bhatia, Vipul Amrutlal Shah, Reliance Entertainment.

    Director: AR Murugadoss.

    Cast: Akshay Kumar, Sonakshi Sinha, Farhad Daruwala, Sumeet Raghavan, Zakir Hissain.

    The story starts now. Akshay is on a holiday and meets his old friend, Sumeet Raghavan, a PSI with Mumbai Police. Akshay imposes himself upon him, takes charge of his files and also his case. There is a blast in the street bus and a lot of school children are killed. Akshay chases the bomb planter because he is running away when he had no reason to. Akshay makes the man his personal prisoner to get whatever information he can from him.

    It looks like the sleeper cell has been activated by the chief of terrorists; Farhad and 12 members of the cell have been given instructions to place bombs at 12 important locations of Mumbai. Akshay knows the plan and the date. He decides to involve his army colleagues who have all gathered at the wedding of one of the batch. Twelve army experts follow twelve terrorists on a mission to plant bombs. Akshay, who knows the details, is in command and chooses a specific moment when all 12 terrorist planting the bombs should be shot in the army way; right in the middle of the forehead.

    A pace is set for a showdown between Akshay, flaunting the Indian army banner, and the terrorist handler, Farhad, also a bag of muscles. Anybody can guess who will win but the script makes it worth your while to go through it because the climax is interesting.

    This film, frankly, is not about performances, one does not expect that with Akshay and Sonakshi in the lead. Akahsy’s forte is his fitness and action and he gives all of it here. The stunts, performed by Akshay himself and composed by Greg Powell, are daring and thrilling. Sonakshi Sinha looks fat and unattractive and she also displays all of that here. The third most important character in the film is Farhad, who fits this role like a proverbial glove. Govinda makes a cameo as Akshay’s army commander with comic shades.

    The director caters to the masses though he does suffer from a few usual glitches in details. He has got the pulse of the mass. Musically, the film has a couple of good songs with Tu hi toh hai…. being quite lilting while Ashq na ho… has a special appeal. Dialogue is witty at places. Action is excellent, in fact the soul of the film. The action sequences and Akshay do full justice to each other.

    Thanks to recent record of Akshay films and admissions and reopening of colleges, the opening response of Holiday is about 10% less than expected but the film should get better over the weekend as the word spreads.

    Filmistan…………No go

    Interestingly, the credit list of Filmistan names Shyam Shroff and Balkrishna Shroff as producers who are a film family of three generation’s standing; they have been into everything from producing-financing films, world rights holders, distributing films, being in exhibition trade in that they have been among the early entrants to multiplex era as well. The film is about India Pakistan people, divided by borders but otherwise so similar. It also depicts two extremes of the population across the line and how the lives of the innocent are dominated by others.

    Producers: Shyam Shroff, Balkrishna Shroff, Shaila Tanna, Subhash Choudhary, Siddharth Roy Kapur.

    Director: Nittin Kakkar.

    Cast:  Sharib Hashmi, Inaamulhaq, Kumud Mishra, Gopal Datta, Waseem Khan.

    Sharib Hashmi is a total film buff and aspires to be an actor. While his struggle is on, his roommate, an AD, suggests Hashmi also join as an AD. He explains how many of the top stars of today were AD before they got a break. While on this job, he gets another offer, that of working with a foreign unit shooting a documentary in Rajasthan. Hashmi readily agrees.

    It is while Hashmi is driving back to the base after shooting that he is kidnapped by terrorists from across the border. Their plan was to kidnap the white men who had come to shoot the film but in the dark of the night, they kidnap Hashmi. He is taken to a hamlet where a local family of an elderly man, Waseem Khan, and his two sons is asked to look after him and the terrorist group’s two men, Kumud Mishra and Gopal Datt, who will look over Hashmi. Along with Hashmi, they have also brought his camera and film rolls which fascinates Khan’s older son, Inaamulhaq.

    Inaamulhaq is also a film buff selling Hindi film DVDs to make a living. He makes sure the others in the village are entertained by arranging film shows on DVD regularly. These are the occasions when Hashmi, otherwise locked up in a room, talks his way out to watch films. He and Inaamulhaq hit it off instantly and become great friends.

    Hashmi’s one attempt at escaping is foiled but now he has a friend who has decided to help him. Inaamualhaq tries to get him out in a burkha but again to no avail; they are caught within minutes. Finally, the chief of the group visits the village when Khan requests him to release Hashmi. The chief agrees but Kumud has other plans.

     Filmistan has good intentions and a fair idea to make a small budget film. However, the very premise is not convincing. Even if terrorists have walked into India and kidnapped a man, what are they doing not only keeping him but also wasting their two men on him to keep guard round the clock? Though the film is edited again after Censor, it still feels lengthy as the proceeds become monotonous for the entertainment is provided in the form of hero mimicking various film stars of past and present. There is no apathy either for the cause or for the hero’s situation.

    Director has an eye for details. The script needed to be tauter. Songs are used in the background. There is also the use of some old films and clippings which usually finds favour with the audience. While all the performances are good, Hashmi tops with Inaamulhaq coming close second. Kumud Mishra and Gopal Datt are effective.

    Filmistan is okay for festival circuit only.

  • Force collects Rs 220 mn worldwide

    Force collects Rs 220 mn worldwide

    MUMBAI: Force, an offering from Vipul Amrutlal Shah and Fox Star Studios, has collecting Rs 220 million worldwide including Rs 160 million from India alone, in its opening weekend.

    The figures were released by the producers of the movie.

    “John has silenced his critics and now moved into the league of the best action heroes of our time,” said Shah, who released the film under his banner Sunshine Pictures.

    Averred Fox Star Studios CEO Vijay Singh, “Force is being appreciated across the country for its fantastic realistic action and good performances. It‘s a well made film with pace. Propelled by positive reviews and supported by great word-of-mouth, we hope to have a long run at the box office.”