Tag: Vinod Gupta

  • Shashi Panja headlines Times Network Growth Summit

    Shashi Panja headlines Times Network Growth Summit

    MUMBAI: West Bengal’s economic ambitions took centre stage as Shashi Panja, minister for industries, commerce & enterprises, headlined the SRMB Presents Times Network Growth Summit West Bengal. Hosted by Times Network, the high-powered gathering brought together top voices from government, industry, and academia to map the state’s transformation into a future-ready growth engine.

    Held in Kolkata, the summit featured deep dives into Bengal’s most pressing growth levers, from AI and robotics, skilling and MSME empowerment, to infrastructure and industrial transformation.

    Among the marquee speakers were Ashish Beriwala, director, SRMB Srijan; Prof. Ved Prakash, former chairman, University Grants Commission; Vinod Gupta, managing director, Dollar Industries; and Prof. Biswajoy Chatterjee, vice chancellor, UEM Jaipur. The sessions explored ways to bridge academia and industry, catalyse intelligent ecosystems, and supercharge inclusive entrepreneurship.

    Co-powered by Dollar Industries, University of Engineering & Management (UEM) and Sister Nivedita University, with OmDayal Group of Institutions and Julien Day School as associate partners, the summit concluded with a strong cross-sectoral consensus: Bengal is ready to lead, not just follow, in India’s next wave of economic acceleration.

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  • Dollar Industries Ltd launches inspiring campaign supporting the spirit of democracy

    Dollar Industries Ltd launches inspiring campaign supporting the spirit of democracy

    Mumbai: Dollar Industries Ltd, a leading name in the textile industry has launched an engaging initiative to honour the spirit of democracy in India. As the country gears up for the approaching general elections, this initiative intends to highlight the collective efforts of individuals and organisations engaged in securing the seamless conduct of this election.

    “As a responsible corporate entity, Dollar Industries Ltd is dedicated to upholding the principles of democracy and civic involvement. Our initiative aims to motivate and rally citizens to take an active role in the democratic process, acknowledging the invaluable contributions of every person and entity involved. We are actively promoting this campaign with great intensity on social media platforms”, said Dollar Industries Ltd MD Vinod Gupta.

    The campaign sheds light on the intricacies of India’s general elections, emphasizing the collective endeavour required to ensure its smooth functioning. From election commission officials and poll workers to security personnel and cleanliness workers, each plays a crucial role in upholding the integrity of the electoral process. The campaign likens the elections to a grand festival, inviting every citizen to play an active role in its success.

    Lowe Lintas Kolkata, renowned for its innovative campaigns, spearheaded the conceptualization and execution of the campaign. Creative genius Mohit Pasricha led the creative team, bringing his visionary approach to storytelling. Indranil Mitra and Rohit Chakraborty provided expert account management, ensuring seamless coordination and execution of the project.

    Green Grass Film, a distinguished name in the film industry, collaborated with Dollar Industries Ltd to bring the campaign to life. Under the direction of Akhil Vishnu Nair, the production team captured the spirit of democracy with cinematic finesse, delivering a visually stunning and emotionally significant narrative.

    The campaign film, crafted with meticulous attention to detail and emotional depth, serves as an emotional reminder of the collective responsibility we share in upholding the democratic ideals of our nation. Through its compelling storytelling and powerful imagery, the campaign aims to ignite a sense of pride and responsibility among citizens, urging them to exercise their right to vote and contribute to the democratic fabric of India.

  • Akshay Kumar’s Dollar TVC crosses 1.5 million views on Youtube

    Akshay Kumar’s Dollar TVC crosses 1.5 million views on Youtube

    NEW DELHI: Bollywood actor Akshay Kumar’s new Dollar TVC has crossed 1.5 million views on Youtube. As per Dollar’s Facebook page updated on 5 May, the ad had crossed 1 million (10 lakh) page views within 10 days.

    In the ad, Akshay, the brand ambassador of the Indian hosiery major, showcases different stunts highlighting fitness and flexibility in the fifth television commercial issued by Dollar Industries Limited. Dollar has commenced a 360-degree advertising campaign across print, electronic, outdoor and online media to promote the new commercial.

    “The association with Akshay Kumar has created the perfect brand image for our company and it has been a journey worth mentioning. In this period our company has witnessed exponential growth in terms of sales, customer base, dealer distribution network and has become one of the most popular hosiery brands of the country. This is our fifth TV commercial with him and we are very confident that the commercial will have an instant connect with the audience, said Dollar Industries Ltd managing director Vinod Gupta.

    Acclaimed international ad filmmaker Andzei Matsukevits has directed the commercial. Sainath Saraban, who was earlier working as the creative head of Leo Brunnet has scripted the TVC.

    Dollar Industries Limited believes that with Akshay becoming the face of Dollar, the brand’s products have received widespread acceptance across millions of homes in India and abroad.

    “The concept of the TVC is catchy and in the same line of humour and using your brain. I am delighted that the company is growing day by day, flourishing each fiscal,” said the brand ambassador.

    “Dollar as a brand always believes in having a fit body and a fearless mind. And the new TV commercial is a reflection of this belief”, added Gupta.

    The growth of the company is on an upswing with annual growth rates averaging more than 18 percent year-on-year.

    TVC story in brief

    Akshay Kumar wearing a Dollar vest has been seen as a mix martial art specialist in the TVC, practicing with Winchu Wooden stand and suddenly challenged by a goon. The brand ambassador used a witty trick and won the fight without even touching him. The TVC ends up with the tagline “Jiske Collar Ke Niche Dollar Hota Hain, Usse Panga Nehi Lete Hain”.

  • Akshay Kumar’s Dollar TVC crosses 1.5 million views on Youtube

    Akshay Kumar’s Dollar TVC crosses 1.5 million views on Youtube

    NEW DELHI: Bollywood actor Akshay Kumar’s new Dollar TVC has crossed 1.5 million views on Youtube. As per Dollar’s Facebook page updated on 5 May, the ad had crossed 1 million (10 lakh) page views within 10 days.

    In the ad, Akshay, the brand ambassador of the Indian hosiery major, showcases different stunts highlighting fitness and flexibility in the fifth television commercial issued by Dollar Industries Limited. Dollar has commenced a 360-degree advertising campaign across print, electronic, outdoor and online media to promote the new commercial.

    “The association with Akshay Kumar has created the perfect brand image for our company and it has been a journey worth mentioning. In this period our company has witnessed exponential growth in terms of sales, customer base, dealer distribution network and has become one of the most popular hosiery brands of the country. This is our fifth TV commercial with him and we are very confident that the commercial will have an instant connect with the audience, said Dollar Industries Ltd managing director Vinod Gupta.

    Acclaimed international ad filmmaker Andzei Matsukevits has directed the commercial. Sainath Saraban, who was earlier working as the creative head of Leo Brunnet has scripted the TVC.

    Dollar Industries Limited believes that with Akshay becoming the face of Dollar, the brand’s products have received widespread acceptance across millions of homes in India and abroad.

    “The concept of the TVC is catchy and in the same line of humour and using your brain. I am delighted that the company is growing day by day, flourishing each fiscal,” said the brand ambassador.

    “Dollar as a brand always believes in having a fit body and a fearless mind. And the new TV commercial is a reflection of this belief”, added Gupta.

    The growth of the company is on an upswing with annual growth rates averaging more than 18 percent year-on-year.

    TVC story in brief

    Akshay Kumar wearing a Dollar vest has been seen as a mix martial art specialist in the TVC, practicing with Winchu Wooden stand and suddenly challenged by a goon. The brand ambassador used a witty trick and won the fight without even touching him. The TVC ends up with the tagline “Jiske Collar Ke Niche Dollar Hota Hain, Usse Panga Nehi Lete Hain”.