Tag: Vinay Bagri

  • Fasten your card belts Niyo delivers travel banking at jet speed

    Fasten your card belts Niyo delivers travel banking at jet speed

    MUMBAI: Passport? Check. Luggage? Check. Forex card… still stuck in the mail? Not anymore. India’s travel fintech disruptor Niyo has just rolled out Niyo Express, a 24-hour doorstep delivery service for its international debit card and it’s aimed squarely at last-minute jet-setters. For those who treat travel plans like pop quizzes, this might just be the perfect lifeline.

    Available across Delhi NCR, Mumbai, Pune, and Bengaluru, Niyo Express promises to swoop in and save the day getting a Niyo DCB Debit Card into travellers’ hands within 24 hours, complete with doorstep KYC, account setup, and card activation. And for now, it’s completely free.

    This rapid-response rollout isn’t random. Niyo dug deep into shifting travel behaviours and found that 48 per cent of flight bookings in 2024 were made just 0–7 days before departure, with over 41 per cent of international travellers leaning toward visa-free destinations to accommodate spontaneous trips. So, in a world of impulsive getaways, delayed cards and sky-high forex rates were becoming all-too-familiar travel tantrums.

    Leisure getaways account for nearly 40 per cent of last-minute trips, while work travel and family emergencies make up a significant chunk too, according to Niyo’s pre-launch survey. The result? Travellers often end up paying steep forex rates or relying on patchy currency fixes from local agents or WhatsApp groups.

    Niyo Co-founder and CEO Vinay Bagri said, “As international travel continues to rise, particularly among first-time travellers, and with the growing accessibility of visa-free destinations, impromptu travel plans have become more common than ever. Coupled with India’s thriving quick-commerce culture, it’s clear that the needs of today’s travellers are evolving rapidly. With Niyo Express, we are redefining travel banking by offering fast, seamless solutions that cater to these changing demands, ensuring our customers have access to the financial tools they need, when they need them.”

    By merging fintech agility with the urgency of travel, Niyo Express is giving travellers one less thing to panic about now you can pack late and swipe early. The brand plans to expand the service beyond its current metros, meaning last-minute might just become the new first-class.
     

  • Niyo’s #SawaalHiNahi campaign targets student travel-banking market

    Niyo’s #SawaalHiNahi campaign targets student travel-banking market

    Mumbai: Niyo, India’s leading banking fintech has unveiled its latest ad campaign, #SawaalHiNahi, marking a significant leap in the realm of “travel banking” by accentuating the pivotal role of the Niyo Global Card for students venturing into international educational pursuits. The campaign boldly seeks to redefine the convenience of having an international travel card like the Niyo Global card with benefits like zero forex charges and airport lounge access. Students planning to study abroad can save up to Rs 1.5L while making heavy international expenses like paying for exams, visas, accommodation, flights etc. using this card.

    This brand film extends from Niyo Global’s larger campaign targeted at travellers, which was prominently showcased on Hotstar and Star Sports during the Wimbledon 2023 event. This will also be showcased in the semi-finals and finals of the ongoing US Open on Sony LIV.

    This campaign’s centrepiece is a compelling video narrative that follows two ambitious students on their educational journey abroad. In the video, the students share an insightful dialogue, emphasising the fact that international education is not solely about the destination; it is equally about the seamlessness of financial support provided by financial products like the Niyo Global Card throughout their academic pursuits.

    The Niyo Global Card offers convenience to both students living abroad and their parents living in India. It gives you instantaneous access to funds, zero forex markup on all international spending, and simplified cross-border transactions. The Niyo Global Card transforms the financial landscape for students, freeing them to dedicate their full attention to their scholarly endeavours and spend their money smartly. This card gives them benefits like zero TCS on spending up to INR 7L and helps them improve their credit score too. The Niyo Global Card which comes in both debit and credit card options, is functional in over 150 countries across points of sale, e-commerce platforms, and ATMs, and eliminates financial impediments that could otherwise hinder academic growth. This card also gives free airport lounge access to customers ensuring that at every point, their luxury and convenience are prioritised.

    Niyo, co-founder & CEO Vinay Bagri said, “Niyo Global has always been a student’ and their parents’ favourite financial product when they prepare to pursue international education. Studying abroad is an expensive affair, saving on forex charges on each expense alleviates the burden. Thousands of students use the Niyo Global card and save over lacs of rupees by skipping forex charges with this card. With this ad film, we’re reinstating the proposition of the product to bring this convenience to every student pursuing international education.”

    The #SawaalHiNahi campaign video encapsulates Niyo Global’s unwavering commitment to providing students with a dependable financial ally as they embark on their global educational journey. By unveiling the transformative potential of the Niyo Global Card, Niyo envisions a future where the pursuit of education abroad becomes a tangible and attainable aspiration.

    In addition to covering academic expenses, the Niyo Global Card offers a versatile solution to students as a premium urban card for paying application, admission and visa fees, and managing daily expenditures, both domestically and internationally. It empowers card users (students) to seamlessly manage payments for meals, shopping, travel, and various other everyday necessities. Furthermore, these transactions come with the added advantage of earning rewards, enhancing the overall financial experience for card users.