ITV

Tag: Vikash Samota

  • MultiTV acquires digital sports streaming service VEQTA

    MultiTV acquires digital sports streaming service VEQTA

    MUMBAI: MultiTV has announced that it has acquired Veqta in India from ITW Digital. Veqta is India’s first digital platform dedicated to streaming live sport and providing video-on-demand sports content. MultiTV looks to strengthen its offering with sports content and B2B and B2C integration of the digital sports streaming OTT platform. 

    Through its digital platform, Veqta provides access to live coverage of sports action from around the world to fans in India.

    Commenting on the development, MultiTV founder Vikash Samota said, “MultiTV has been associated with Veqta since its early days. We have been involved with many OTT platforms and are providing them the video platform and technical support. With this acquisition we will now strengthen our offering with sports content and B2B and B2C integration of Veqta. We look forward to using our expertise to grow the brand by bringing great content from the world of sports and providing a seamless viewing experience to the Veqta users”.

    VEQTA co-founder and director Varun Mathur said, “MultiTV has been providing the technical
    backend infrastructure services for Veqta and is quite familiar with the product. This will allow for a seamless takeover of Veqta by MultiTV. We are confident that MultiTV with its large team, technical expertise and vast OTT experience will grow the brand and increase the reach among sports fans in the country.”

    MultiTV aims to empower and create next level digital video eco-system, helping brands, broadcasters, content owners and publishers with cutting-edge technology products to leverage the growing digital video consumption among audiences. With the comprehensive end-to-end video solution, MultiTV offers OTT, monetisation, live broadcasting and tv tracking technologies.

  • Limelight content delivery to simplify MultiTV’s ad insertion

    MUMBAI: Limelight Networks, a leader in digital content delivery, has announced that MultiTV is using Limelight’s Orchestrate Platform to bring high-quality online video to more than 40 million viewers across India.

    MultiTV, a leading provider of video streaming solutions for live TV and video on demand (VOD) in India, selected Limelight’s Orchestrate Platform to deliver exceptional video experiences to any device, anywhere. Leveraging Limelight’s global Content Delivery Network (CDN), the Orchestrate Platform now ensures that MultiTV customers get the reliability, consistency, quality, security and performance they demand.

    “Viewership in India is growing rapidly and there is complexity because of multiple devices, platforms and standards. At the same time, customers want world class reliability on a complex infrastructure at domestic price points,” said MultiTV founder Vikash Samota. “With Limelight, we have a global partner with excellent quality, capability and reach to help meet consumer expectations. This allows us to focus on our business – content acquisition and customer service.”

    MultiTV is also using Limelight Cloud Storage Services, making it easy for them to upload, replicate and manage large video libraries and quickly get content to viewers.

    “MultiTV is a pioneer in bringing next-generation OTT solutions to the fast-growing Indian market. To help develop this market, we’re determined to deploy our people, capabilities and capital at an accelerated pace,” said Limelight Networks CFO Sajid Malhotra. “After having doubled capacity in India last year, we expect to expand our capacity there this year by 5 to 10 times our 2016 capacity levels, and are prepared to assist and accelerate the adoption of CDN services in ways only we can.”

    MultiTV launched a Live Streaming solution using Limelight’s CDN with its proprietary technology that can detect commercials on live streams or VoD on any device. In addition, MultiTV provides technology solutions to solve the problems of video ad blockers. MultiTV helps broadcasters and content owners reduce infrastructure costs and provides solutions to assist with content monetization.

    Limelight empowers customers to better engage online audiences by enabling them to securely manage and globally deliver digital content, on any device.