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MUMBAI: When it rains, it pours, and in India’s streaming world, it’s pouring viewers, pressure and pirates. At the 9th edition of VIDNET 2025, Mohamed Bilal,...
MUMBAI: Talk about retail therapy getting a glow-up, at VIDNET 2025, experts agreed that the journey from “seen it” to “shopping cart” is becoming smoother than...
Mumbai: Over the top, commonly known as OTT, has come a long way in the last five years. According to a new report by independent transaction...
The over-the-top (OTT) landscape is growing significantly in India and new paid features are increasing regularly. Time spent viewing content on OTT has surged and viewers...
MUMBAI: How is the new tariff order (NTO) impacting the broadcast and video distribution landscape in India? How can broadcast networks effectively partner with LCOs and...
MUMBAI: While user acquisition comes in the priority list of over-the-top players in India, maintaining consumer engagement also seems to remain a challenge. Although a number...
MUMBAI: The over-the-top (OTT) ecosystem in India has evolved rapidly in the last two-three years attracting large international players along with the growth of home-grown ones....
MUMBAI: The clear message that came out of Indiantelevision.com’s second VIDNET was that you have to have exclusive or original programming. And delivering it in India’s...
