ITV

Tag: Videoscape

  • Cisco partners with Videocon d2h for advanced video services

    Cisco partners with Videocon d2h for advanced video services

    MUMBAI: Direct to home (DTH) operator Videocon d2h will deploy advanced video solutions from the Cisco Videoscape product portfolio to enable it to deliver an innovative, high quality television viewing experience to its customers.

     

    Cisco will collaborate with Videocon d2h to create an infrastructure that supports advanced services like 4K, Over The Top (OTT), Video On Demand (VOD), multi-screen video and multi-room Digital Video Recorder (DVR), on a high definition platform.

     

    Cisco is at the forefront of changing the way people experience TV entertainment through its Videoscape platform, which offers best-in-class content management and exceptional user interface capabilities. Cisco Videoscape enables consistent video experiences across multiple devices including TVs, tablets, PCs, mobile phones and gaming consoles. Cisco and Videocon d2h are uniquely positioned to offer an immersive video experience coupled with an array of value-added services and applications on multiple screens.

     

    Videocon d2h director Saurabh Dhoot said, “We pride ourselves in being a frontrunner in bringing futuristic technologies to India, some of which are yet to be experienced in even the most advanced countries. Our collaboration with Cisco will present our customers with the latest and best technology in the DTH industry and will introduce them to a whole new range of next-gen applications. We believe that this partnership will redefine the overall viewing experience through our varied product portfolios and service offerings. We continuously endeavor to provide top quality services to our consumers.”

     

    Videocon d2h chief executive officer Anil Khera added, “As part of our commitment to our consumers, we will be providing an advanced TV-viewing experience with many more interactive services and applications, in keeping with global trends. We are confident that our collaboration with Cisco will provide a greater range of services to our customers. Cisco’s expertise in delivering end-to-end solutions and world-class technology will support us in our vision of being an innovator in the DTH market with the most advanced products and services.”

     

    Cisco Service Provider Video Software Solutions VP sales Asia Pacific Sue Taylor said, “Our mission is to continuously partner with operators who value innovation and strive to offer a wide range of differentiated and superior video experiences to their subscribers. Our expertise in the successful rollout of high-end features and services will enable Videocon d2h to deliver video in more exciting, more engaging and more impactful ways.”

  • Video’s the way forward for Cisco

    Video’s the way forward for Cisco

     

    MUMBAI: With the ever increasing demand for video services, Cisco is among a clutch of companies that views video as the next big thing.

    Cisco TV coupled with Cisco STBs, caters to over 300 million homes globally and over 30 million households in India. The Cisco Videoscape Unity platform fulfils the demand for video on multiple screens, empowering service providers and media companies to create and connect new synchronised, personalised and intuitive multi-screen experiences at great speeds.
    Video is the next big thing for us: we see the way video will be personalised, consumed and delivered to be very dynamic believes Arora

    Says Cisco India & SAARC service provider – regional sales manager Sandeep Arora: “For Cisco, network is the platform for business enablement. Video is the next big thing for us: we see the way video will be personalised, consumed and delivered to be very dynamic.”

    “There are multiple ways by which we are driving digitisation in India and helping our partners in what we call as a glass to glass strategy, so if you see our technology platforms, we serve from the IRDs – which is a picture coming from the lens of the camera to the glass of the TV screen,” adds Arora.

    Cisco Videoscape Unity brings expertise in building comprehensive carrier-class cloud products and a flair for designing award-winning user experiences that implement each provider’s unique brand and vision. Cisco then engineers this vision into a coherent and deployable multi-screen product.

    “So while we are enabling technology platforms, we are also enabling business platforms, and since it’s a very capex (capital expenditure) driven industry, we are also using our financial arm – Cisco Capital – to drive that high capex worth of business going forward. So in the end, we are just focusing on providing the right value for the end consumer by using the Cisco technology and to be a part of the immersive experience,” says Arora.

    Six to seven years ago, Cisco acquired Scientific Atlanta – its largest acquisition till date – and over the years, it has been acquiring multiple companies to enhance its network capabilities and platform technologies. “So be it content aggregation, content creation or content distribution, all of this need to come together and we need to drive this experience,” says Arora.
    About digitisation, Arora says there have been many anxious moments during phase I and phase II. “There is a technical digitisation that has happened – with the seeding of STBs in homes – but the business digitisation is still evolving – where the revenue is pumped in – and what we are looking at is it kicking in and that’s where the business model starts functioning,” he explains.

    A behavioural change is also taking place, according to him, which is necessary for the success of both technical and business digitisation. “So with phase III and IV of digitisation approaching soon, we are moving to the bottom of the pyramid, and each phase will have its unique set of requirements and challenges, the fragmentation will also increase as digitisation penetrates further. The audience being addressed is very different, so we need to keep thinking how to redefine ourselves as we move forward,” he points out.
    While others may aspire to offer either quick and powerful cloud-based services or customer-specific experiences, Cisco Videoscape Unity is unique in that it offers both.

  • Cisco’s Videoscape Unity demonstrated modular, open video networks for cable at The Cable Show 2013

    Cisco’s Videoscape Unity demonstrated modular, open video networks for cable at The Cable Show 2013

    MUMBAI: At the recently concluded The Cable Show in Washington D.C. Cisco showcased advancements in its Videoscape Unity IP video platform. Visitors saw how Cisco is engineering openness and modularity into Videoscape Unity by extending Cisco Open Networking Environment (One) to video, how Videoscape Unity is embracing open software, and how Cisco is integrating third-party vendors with Videoscape Unity to deliver transformational and ‘monetisable‘ video experiences for cable operators. Cisco also demonstrated how it is delivering scalable, deployable cloud DVR solutions.

    Videoscape Unity focusses on an interface that brings together video, social networking and other information, using multiple screens for personalised, synchronised, and more social experiences.